Sogetsu Ikebana

What Sogetsu Ikebana does

Sogetsu Ikebana is a sole proprietorship operated by Pat Mackie from her home studio at 10 Arakoola St in Jindalee, Brisbane, Australia. Established in 2001, the business delivers in-person instruction in Sogetsu Ikebana, a modern form of the traditional Japanese art of flower arrangement, serving adult individual hobbyists and art enthusiasts seeking structured training in principles including asymmetrical structure, line, space, mass and colour. Pat has been studying ikebana for more than 20 years, holds the highest Sogetsu teaching certificate of First Grade RIJI awarded in 2018, received the Overseas Akane Teshigahara Award in April 2017, and regularly participates in workshops across Australia, New Zealand and Japan, including intensive courses at Sogetsu headquarters in Tokyo.

The product portfolio is a unified service offering with no underlying technology platform. Two recurring class formats anchor the business: regular two-hour ongoing sessions at AUD $25 per class where students supply their own flowers and branch material, and a structured five-week introductory course at AUD $300 plus GST that bundles textbook, flowers and branch materials. Supplementary offerings include private classes and custom workshops on request, plus retail sale of Sogetsu Foundation textbooks, containers and kenzan. The only digital surface is a basic WordPress website providing class schedules, student gallery, news and contact information; there is no app, no online learning, and no AI or software components.

The business model is direct-to-consumer, fee-for-service, with revenue derived exclusively from class fees and ancillary supply sales. Classes are scheduled at six weekly time slots on Mondays and Tuesdays (10-12, 1:30-3:30, 6-8) and marketed through the website, community referrals within the broader Australian ikebana network (Brisbane, Sydney, Melbourne, Canberra, Adelaide, Perth), and participation in exhibitions including the annual Mt Coot-tha Botanical Gardens show. Operating geographies are concentrated in Brisbane and Southeast Queensland, although Pat's international workshop participation extends the practitioner's reach without altering the studio's commercial footprint.

Name

Sogetsu Ikebana

Legal name

Pat Mackie

Website

https://sogetsuikebana.com.au

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Sogetsu Ikebana is a sole proprietorship in Brisbane, Australia, run by Pat Mackie from her home studio, offering in-person classes in the Sogetsu school of Japanese flower arrangement to adult hobbyist students.

Ownership category

akta.pro rank

Product category

Arts and Crafts Education

NAICS

Fine Arts Schools (61161), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Horticulture, Nursery & Greenhouse Operations (EDAOAOAB)

Keywords

• Japanese flower arrangement
• Ikebana classes
• Floral design education
• Traditional art instruction
• Creative arts training

Headquarters

HQ city

Jindalee, Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Class Fees: Revenue generated from teaching Sogetsu Ikebana classes. Regular ongoing classes are priced at $25 per 2-hour session where students provide their own flowers and materials. Five-week introductory courses are priced at $300 plus GST, which includes textbook, flowers, and branch materials. Containers and kenzan are available for use and for sale.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sogetsu Ikebana provides in-person instruction in the modern Japanese art of flower arrangement at Pat Mackie's home studio in Jindalee, Brisbane. The business offers a five-week introductory course covering basic arrangements incorporating asymmetrical structure, line, space and colour, plus regular ongoing two-hour classes, private lessons, and workshops on request. Students can also purchase Sogetsu Foundation textbooks, containers, kenzan and related supplies.

Product overview

Sogetsu Ikebana is a single-location provider of Sogetsu Ikebana education in Brisbane, Australia, operated by Pat Mackie. The core offering is structured in-person training classes held at a home studio in Jindalee. The main service includes five-week introductory courses ($300 plus GST) and regular ongoing classes ($25 per session), supplemented by private instruction and workshops available on request. The company also retails Sogetsu Foundation textbooks and Ikebana supplies (containers, kenzan) to students. The portfolio is a unified service offering with no modular software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Five-Week Introductory Course

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Sogetsu Headquarters – JapancoreStrategic or Co-development PartnerSogetsu Headquarters in Tokyo is the parent organization of the Sogetsu School of Ikebana, founded in 1927. Pat undertakes courses at headquarters to study more intensively and remain at cutting edge of trends developing in Japan. Pat holds the highest teaching certificate (First Grade RIJI) awarded by this organization.
• Sogetsu Ikebana Association QueenslandcoreStrategic or Co-development PartnerThe Brisbane Sogetsu group is a branch of the Sogetsu Teachers' Association in Japan. Pat Mackie served as Director from 2002-5. The group follows curriculum set by the Japanese Sogetsu Ikebana School.
• Ikebana International – TokyominorStrategic or Co-development PartnerInternational organization promoting ikebana. Pat is a member of Ikebana International – Sydney Chapter.
• Ikebana BrisbanecoreStrategic or Co-development PartnerLocal Brisbane ikebana organization. Sogetsu groups are based in Brisbane, Sydney, Melbourne, Canberra, Adelaide and Perth.
• Ikebana SydneyminorChannel Partner/ Reseller/ DistributorSogetsu Ikebana Sydney branch. Pat is a member of Ikebana International – Sydney Chapter.
• Ikebana MelbourneminorChannel Partner/ Reseller/ DistributorSogetsu Ikebana Melbourne branch.
• Ikebana with Ping in CanberraminorChannel Partner/ Reseller/ DistributorSogetsu Ikebana Canberra branch.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Ikebana Melbourne (Sogetsu): Sogetsu ikebana branch based in Melbourne offering in-person classes and exhibitions. Directly comparable as a peer regional Sogetsu teaching operation under the same parent curriculum.
• Ikebana Sydney (Sogetsu): Sogetsu ikebana branch in Sydney offering classes, exhibitions, and workshops under the same Japanese curriculum. Directly comparable as a peer Sogetsu branch in a different Australian city, with overlapping offerings and customer segments.
• Ikebana with Ping (Canberra): Sogetsu ikebana instruction offered in Canberra. Comparable as a small, single-instructor ikebana teaching operation serving a regional Australian city, with similar pricing and class structures.
• Ikebana Brisbane: Local Brisbane Sogetsu group and branch of the Sogetsu Teachers' Association in Japan. Directly comparable as a regional Sogetsu ikebana teaching organization operating in the same Brisbane market with the same curriculum.

Others

• Australian Centre for Contemporary Art (ACCA): Australian contemporary arts organization offering workshops and educational programming around fine arts. Comparable as an adjacent ecosystem participant in Australian arts education and exhibitions.

Broad incumbents

• Ikebana International: International non-profit promoting ikebana across multiple schools (Sogetsu, Ikenobo, Ohara). Comparable as a broader incumbent umbrella organization relevant to the Sogetsu Brisbane studio's network and student referral flow.
• Ikenobo Society: The oldest and largest ikebana school, with worldwide branches offering alternative ikebana instruction. Comparable as a broad incumbent offering the same general product category (ikebana classes) to similar hobbyist customers.
• Sogetsu School Headquarters (Japan): The Tokyo-based parent Sogetsu organization that sets the curriculum and certifies teachers worldwide. Comparable as the incumbent authority governing Sogetsu instruction globally, including the Brisbane studio.
• Ohara School of Ikebana: Major traditional Japanese ikebana school with international branches and certified teachers. Comparable as a broad incumbent operating in the same flower-arrangement instruction category, though with a different stylistic tradition than Sogetsu.

Regional players

• Brisbane Powerhouse Arts Workshops: Brisbane-based community arts venue offering short-format workshops including visual arts and crafts. Comparable as a regional arts-education provider in the same city competing for the same hobbyist discretionary-learning budget.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sogetsu-ikebana

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sogetsu Ikebana