Solar Experts
Solar Experts is a Gurgaon, India-based rooftop solar EPC and multi-brand component retailer founded in 1994. The 16-employee firm designs, supplies, and installs 1KW–50KW solar systems across on-grid, off-grid, and hybrid configurations for residential, commercial, industrial, and institutional customers throughout India.
- Company typePrivate
- Founded1994
- HeadquartersGurgaon, India
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Solar Experts does
Solar Experts is a privately held, bootstrapped rooftop solar EPC and multi-brand solar component retailer headquartered in Gurgaon, Haryana, India. Company history records a founding date of 1994 and claims more than three decades of operating history in the Indian solar market, though firmographic data records a 2012 founding date — the discrepancy likely reflects a corporate restructuring or rebranding. The company designs, builds, and commissions on-grid, off-grid, and hybrid solar power plants ranging from 1KW to 50KW, and operates a retail catalog spanning solar panels, inverters, lead-acid and lithium-ion batteries, solar water heaters, solar water pumps, solar air conditioners, mounting structures, distribution boxes, and cleaning accessories sourced from established third-party manufacturers (Tata Solar, Luminous, Adani, Vikram, Waaree, Havells, Microtek, Su-Kam, Patanjali, Lubi, Delta, ABB, SMA, Consul Neowatt, Exide). It also claims in-house solar inverter manufacturing and lithium battery production capabilities, though these claims appear only on the company website and are not externally verified.
The business model is one-time hardware sales plus professional installation services, with no recurring or subscription revenue disclosed. Pricing is published and standardized: on-grid systems range from Rs 65,000 (1KW) to Rs 17,50,000 (50KW); off-grid from Rs 80,000 to Rs 30,00,000; hybrid from Rs 1,20,000 to Rs 37,50,000. Solar panels are listed at Rs 20–48 per watt depending on brand and type. The company facilitates residential customers' access to MNRE government subsidies (40% up to 3KW plus 20% above 3KW up to 10KW in the domestic sector), reducing effective cost to Rs 30,000–40,000 per kW. Go-to-market is direct-to-customer via a detailed e-commerce website (solarexpertsindia.com), WhatsApp/phone-based sales, and a Gurgaon-anchored field sales team providing free site survey, system design, procurement, delivery, installation, testing, and commissioning.
The company serves four customer segments — residential, commercial, industrial, and institutional — and claims nationwide delivery coverage across 21+ Indian states and union territories (Haryana, Punjab, UP, Andhra Pradesh, Rajasthan, Delhi, Bihar, Gujarat, Maharashtra, Karnataka, Tamil Nadu, Telangana, Kerala, and others). It self-positions as "India's largest online rooftop solar company." Headcount is small at 16 employees, there are no disclosed funding rounds, no identified parent company, no named enterprise customers, and no management team information publicly available, consistent with a founder-led, bootstrapped operation.
Solar Experts firmographics
Firmographics- Name
- Solar Experts
- Legal name
- Solar Experts
- Website
- https://solarexpertsindia.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Solar Experts is a Gurgaon, India-based rooftop solar EPC and multi-brand component retailer founded in 1994. The 16-employee firm designs, supplies, and installs 1KW–50KW solar systems across on-grid, off-grid, and hybrid configurations for residential, commercial, industrial, and institutional customers throughout India.
- Ownership category
- akta.pro rank
Solar Experts industry classification
Industry- Product category
- Rooftop Solar Installation Services
- NAICS
- Solar Electric Power Generation (221114), Electrical Equipment Manufacturing (33531), Roofing Contractors (23816)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600), Switchgear & Switchboard Apparatus (3613)
- akta.pro primary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
- akta.pro secondary industries
- Solar Mounting, Racking & Trackers (Fixed-Tilt, Single/Dual-Axis, Rooftop Mounts) (EUAMABAF), Solar Inverters, Power Optimizers & MLPE Manufacturing (EUAMAHAB), Solar Balance-of-System Components (Cables, Combiner Boxes, Switchgear, Transformers) (EUAMABAG), Solar Roofing & Roof-Mounted PV Systems (IMADAFAO)
Keywords
Where Solar Experts is headquartered
LocationHeadquarters
- HQ city
- Gurgaon
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Solar Experts business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Solar Power Systems Sales: One-time sales of solar power systems including on-grid, off-grid, and hybrid systems ranging from 1KW to 50KW capacity. Includes complete systems with panels, inverters, mounting structures, cables, and accessories.
- Solar Installation Services: Professional installation services for residential, commercial, and industrial solar systems. Includes site survey, system design, installation, testing, and commissioning.
- Solar Products Retail: Retail sales of individual solar components including panels, inverters, batteries, mounting structures, cables, junction boxes, and accessories from various brands.
- Solar Air Conditioner Sales: Sales of solar-powered air conditioning systems including 1 Ton, 1.5 Ton, and 2 Ton models with integrated solar panels and batteries.
- Solar Water Heater Sales: Sales of solar water heating systems (FPC and ETC types) ranging from 100L to 500L capacity for domestic, commercial, and industrial needs.
- Solar Water Pump Sales: Sales of solar-powered water pumping systems from 1HP to 10HP for irrigation, water treatment, hotels, hospitals, and residential use.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | On-Grid Solar Systems (1KW-50KW) |
| One time/ perpetual license | Pay-as-you-go | Off-Grid Solar Systems (1KW-50KW) |
| One time/ perpetual license | Pay-as-you-go | Hybrid Solar Systems (1KW-50KW) |
| Unit Pricing | Pay-as-you-go | Solar Panels (Various Wattages) |
| Unit Pricing | Pay-as-you-go | Solar Inverters (On-Grid, Off-Grid, Hybrid) |
| Unit Pricing | Pay-as-you-go | Solar Air Conditioners |
| Unit Pricing | Pay-as-you-go | Solar Water Heaters (FPC and ETC) |
| Unit Pricing | Pay-as-you-go | Solar Water Pumps (1HP-10HP) |
| Other | Pay-as-you-go | Government Solar Subsidy Structure |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Solar Experts product offering
Product offeringCore offering
Solar Experts designs, supplies, and commissions rooftop solar power systems (on-grid, off-grid, and hybrid configurations from 1KW to 50KW) for residential, commercial, institutional, and industrial customers across India. The company also retails individual solar components (panels, inverters, batteries, lithium batteries, mounting structures, DCDB/ACDB, cleaning kits) and related solar appliances (water heaters, water pumps, air conditioners). Services span free site survey, custom system design, procurement, delivery, professional installation, testing, commissioning, and government subsidy assistance.
Product overview
Solar Experts is a rooftop solar company offering a comprehensive portfolio of solar products and installation services. The core offering consists of solar power systems (1KW to 50KW capacities) available in On-Grid, Off-Grid, and Hybrid configurations, complemented by a range of solar panels, inverters, batteries, and accessories. The company supplies products from multiple brands including Tata Solar, Luminous, Vikram Solar, Adani Solar, Waaree, Havells, Microtek, Su-Kam, Patanjali, and Lubi for panels; Delta, ABB, SMA, Havells, Su-Kam, and Consul Neowatt for inverters; and Exide, Luminous, Patanjali, and Su-Kam for batteries. Additional product lines include solar water heaters (FPC and ETC types), solar water pumps (1HP-10HP), solar air conditioners, mounting structures, and cleaning kits. Services cover residential, commercial, and industrial solar installations across India.
Differentiator
Problem solved
Functional benefit
Products and services
- On-Grid Solar Power Systems
Quantifiable outcome
- Reduce electricity bill by up to 90%
- +3 more outcomes
Companies that use Solar Experts
Customer profileSegments4 records
Ideal customer profiles1 record
Solar Experts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Solar Experts partnerships and signals
Strategic signalScale indicators3 records
Recent moves1 record
Expansion highlights5 records
Solar Experts competitors and assessment
Company assessmentBroad incumbents
- Waaree Energies: India's largest solar PV module manufacturer by capacity, also active in rooftop EPC and solar products. Comparable as a multi-brand panel supplier and rooftop solar solutions provider.
- Adani Solar: Vertically integrated solar manufacturer and EPC arm of Adani Group covering modules, cells, rooftop and utility-scale systems. Comparable in supplying solar panels and EPC services to the Indian rooftop market.
- Vikram Solar: Leading Indian solar PV module manufacturer with growing EPC and rooftop solar offerings. Comparable in supplying solar panels and providing EPC services; broader scale than Solar Experts.
- Tata Power Solar Systems: Subsidiary of Tata Power, one of India's largest rooftop solar EPC players with full-stack panels, inverters, batteries, and large-scale installation capability. Comparable in rooftop EPC offerings; differentiated by far larger capital base and brand pull.
- Havells India: Large Indian electrical equipment conglomerate with a solar product line spanning panels, inverters, and rooftop solutions. Comparable as both a competing solar brand and a multi-brand product source for Solar Experts.
Direct peers
- Luminous Power Technologies: Major Indian inverter and battery brand (also under Schneider Electric) selling solar inverters, batteries, and integrated solar solutions to residential and commercial customers. Comparable on inverter and battery product lines resold by Solar Experts.
- Loom Solar: India-focused D2C rooftop solar EPC and panel company selling panels, inverters, and lithium batteries direct to homeowners. Closely comparable to Solar Experts in product mix, customer segment (residential rooftop), and online-led go-to-market.
- Fourth Partner Energy: One of India's largest distributed solar EPC companies serving commercial, industrial, and institutional rooftop customers. Comparable in scope of EPC services, multi-state operations, and institutional customer base.
- Freyr Energy: India rooftop and small commercial solar EPC with strong digital lead-gen and pan-India installer network. Comparable on end-to-end residential/commercial solar solutions, subsidy navigation, and subscription/PMAY models.
Regional players
- SunEdison Infrastructure: Indian rooftop and small-scale solar EPC operator serving residential and commercial customers across multiple states. Comparable in rooftop installation services and subsidy-driven residential sales model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Solar Experts social profiles
Digital presenceSolar Experts financial estimates
Financial estimateRevenue estimate
Valuation estimate
Solar Experts leadership team
Management profileNumber of profiles
Solar Experts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Solar Experts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Solar Experts
What does Solar Experts do?
Solar Experts designs, supplies, and commissions rooftop solar power systems (on-grid, off-grid, and hybrid configurations from 1KW to 50KW) for residential, commercial, institutional, and industrial customers across India. The company also retails individual solar components (panels, inverters, batteries, lithium batteries, mounting structures, DCDB/ACDB, cleaning kits) and related solar appliances (water heaters, water pumps, air conditioners). Services span free site survey, custom system design, procurement, delivery, professional installation, testing, commissioning, and government subsidy assistance.
Is Solar Experts a public or private company?
Solar Experts is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Solar Experts founded?
Solar Experts was founded in 1994. It employs 11 to 50 people.
Where is Solar Experts based?
Solar Experts is headquartered in Gurgaon, India, in the Asia region.
How does Solar Experts make money?
Six revenue lines are on record. Solar Power Systems Sales are the primary driver. The others are solar Installation Services, solar Products Retail, solar Air Conditioner Sales, solar Water Heater Sales and solar Water Pump Sales.
Who are Solar Experts's main competitors?
Broad incumbents on record are Waaree Energies, Adani Solar, Vikram Solar, Tata Power Solar Systems and Havells India. Direct peers are Luminous Power Technologies, Loom Solar, Fourth Partner Energy and Freyr Energy. SunEdison Infrastructure is listed as a regional player.
Does Solar Experts have an API?
No public API is recorded for Solar Experts.
What industry is Solar Experts in?
Solar Experts's product category is Rooftop Solar Installation Services. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of EUAMABAF, Solar Mounting, Racking & Trackers (Fixed-Tilt, Single/Dual-Axis, Rooftop Mounts). Its NAICS code is 221114 and its SIC code is 3600.