Althena - Property Experience

What Althena - Property Experience does

Althena — legally GUINOT PRUNERA, S.L. and operating under the "Althena - Property Experience" brand — is a Spanish integrated property and real estate services firm tracing its roots to 1905, with its modern corporate form established in 2005 as a third-generation joint venture of two family sagas. The company operates across 9 territorial entities in Spain (Madrid, Barcelona, Bilbao, Getxo, Vigo, Málaga/Fuengirola) supported by 9 wholly-owned regional subsidiaries, and reports managing approximately 6 million square meters, 15,000 units under management, 150,000+ rental contracts, and over 100,000 cumulative clients in 2025.

Its service portfolio spans seven verticals organized under unified management: Property Management (Gestión Patrimonial), HOA Administration (Administración de Comunidades), Residential Brokerage, Commercial & Retail Brokerage, New Developments, Investment Advisory, and Capital Markets. Underlying technology consists of a proprietary Digital Asset Management Platform developed through strategic R&D investment to digitize asset management and automate operational processes, with ISO 9001:2015 certified processes providing the operational backbone. The firm serves property owners, HOA communities, residential buyers/sellers, SOCIMIs (Spanish REITs), investment funds, institutional landlords, and commercial operators.

Revenue mechanics are hybrid: recurring subscription-style fees for property management, HOA administration, and capital markets; transaction fees for the four brokerage verticals. Go-to-market is sales-led through a nationwide direct field-sales network with specialized directors per service line. Pricing is quote-based with no public disclosure. Customer segments are diversified across retail property owners, institutional investors, and homeowners associations, with no concentration in any single named enterprise customer. Distribution is physical-first via 9 offices, augmented by a digital marketing presence (SEO website, social channels, email/newsletter).

Name

Althena - Property Experience

Legal name

GUINOT PRUNERA, S.L.

Website

https://somosalthena.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Property & Real Estate Management Services

NAICS

Real Estate Property Managers (53131), Residential Property Managers (531311), Nonresidential Property Managers (531312), Offices of Real Estate Agents and Brokers (5312), Services to Buildings and Dwellings (5617)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340), Real Estate (6500), Services-Facilities Support Management Services (8744)

akta.pro industry

PRIMARYBPAJAOAK

HOA/Condo Document & Estoppel Services

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Transaction Services (Escrow, Title & Closing Coordination)

SECONDARYFSAEAJAJ

Real Estate Transaction Advisory & Due Diligence

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Real Estate Advisory & Brokerage

SECONDARYBPAJAOAH

Closing Coordination & Transaction Management (Broker/Agent Support)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Transaction Services (Escrow, Title & Closing Coordination)

Keywords

• Property management services
• HOA administration
• Real estate brokerage
• Investment advisory
• Capital markets advisory

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Property Management (Gestión Patrimonial): Comprehensive property management covering full operational value chain: wealth strategy, tenant solvency analysis, technical incident management, utility procurement, and fiscal settlement. Focus on NOI optimization through cost-cutting programs and facilities audits.
2. HOA Administration (Administración de Comunidades): 360° administration of real estate complexes and horizontal property. Acts as Board Secretary, prepares budgets, executes capital improvements and preventive maintenance agreements. Economies of scale in vendor and insurance negotiations.
3. Residential Brokerage (Comercial Residencial): Expert brokerage in sale and lease of residential assets: initial valuation, marketing strategy, demand filtering, and contract formalization. Protects owners and tenants while minimizing vacancy periods.
4. Commercial Retail Brokerage (Comercial Retail): Specialized consultancy and brokerage for offices, high-street retail spaces, and industrial warehouses. Technical feasibility, business licenses, and complex lease negotiations with commercial operators.
5. New Developments (Comercial Obra Nueva): 360° assessment of new construction projects from initial phase: feasibility analyses, product definition, development design tailored to target audiences. Multidisciplinary team bridging sales, technical, marketing, and legal departments.
6. Investment Advisory (Inversiones Inmobiliarias): High-volume brokerage for sale and acquisition of buildings, land parcels, and asset portfolios. End-to-end service from Due Diligence to transaction closure including legal, tax, and financial advisory.
7. Capital Markets: Exclusive relationship channel for SOCIMIs, Investment Funds, and Institutional Landlords. Centralized portfolio management under single point of contact with compliance protocols aligned with fiduciary duty.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Althena delivers integrated property and real estate services across Spain, covering the full real estate value chain: Gestión Patrimonial (property/asset management), Administración de Comunidades (HOA administration), Comercial Residencial (residential brokerage), Comercial Retail (commercial/retail brokerage), Comercial Obra Nueva (new developments advisory), Inversiones Inmobiliarias (investment advisory), and Capital Markets. Services are supported by proprietary technology for asset management digitization and process automation, plus ISO 9001:2015 certified processes, and delivered through a nationwide network of 9 territorial offices.

Product overview

Althena is a boutique property and wealth management company offering integrated real estate services across Spain. The company operates a platform combining seven distinct but complementary service verticals: Property Management (Gestión Patrimonial), HOA Administration (Administración de Comunidades), Residential Brokerage (Comercial Residencial), Commercial & Retail Brokerage (Comercial Retail), New Developments (Comercial Obra Nueva), Investment Advisory (Inversiones Inmobiliarias), and Capital Markets. This multi-service model orchestrates the entirety or part of the real estate value chain under unified management, supported by proprietary technology for asset management digitization and operational automation, and backed by 120 years of institutional know-how and ISO 9001:2015 certified processes.

Differentiator

Problem solved

Functional benefit

Products and services

• Gestión Patrimonial (Property Management)

Quantifiable outcome

• 150,000+ rents managed
• +2 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• BPO Management (Finques BPO): Spain-focused property and HOA administration firm offering gestión patrimonial, administración de comunidades, and brokerage. The closest like-for-like peer to Althena in mid-market Spanish property management and HOA administration.
• Engel & Völkers: Germany-headquartered residential brokerage franchise with dense Spanish coverage in premium and mid-premium segments. Highly comparable to Althena's residential brokerage (Comercial Residencial) in transaction model, client profile, and brand-driven value proposition.
• Tecnocasa: Italy-headquartered residential real estate franchise with one of the largest Spanish branch networks. Competes directly with Althena in residential sale and lease brokerage across Spain, with a similar multi-service, relationship-driven approach.

Broad incumbents

• Cushman & Wakefield: Global real estate services firm with a strong Spanish practice in capital markets, agency leasing, and property management. Direct competitor for institutional and SOCIMI mandates that Althena targets through its Capital Markets division.
• CBRE Group: Global commercial real estate services firm with significant Spain operations offering agency leasing, investment sales, property management, and capital markets. A much larger incumbent that competes for the same institutional landlord and SOCIMI mandates Althena targets via its Capital Markets division.
• JLL (Jones Lang LaSalle): Global real estate services and investment management firm with offices in Madrid and Barcelona. Competes with Althena in capital markets advisory, property management for institutional clients, and commercial brokerage across Spain.
• Knight Frank: Global real estate consultancy with Spanish operations focused on prime residential, commercial, and investment advisory. Comparable to Althena in residential brokerage (high-end), investment advisory, and commercial leasing, though skewed toward premium segments.
• Savills: Global real estate advisor with a strong Spanish presence (Savills Aguirre Newman) providing investment advisory, valuation, and property management. Overlaps with Althena's investment advisory and property management service lines, particularly for cross-border capital and institutional clients.

Emerging players

• Haya Real Estate (DoValue): Spanish real estate servicer primarily focused on loan recovery, REO management, and asset servicing for banks and investors. Adjacent to Althena's investment advisory and institutional landlord offering but with a different core mandate around distressed/financial assets.
• Solvia (Banco Sabadell): Spanish real estate platform owned by Banco Sabadell offering property management, brokerage, and developer services across Spain. Overlaps with Althena in residential brokerage and gestión patrimonial, with a bank-distribution channel that gives it a distinct customer acquisition advantage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/somosalthena

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Althena - Property Experience