SoonSer 3D
SoonSer 3D is a Chinese industrial 3D printer manufacturer specializing in large-format SLA, LCD, and ceramic printers with proprietary AsterRay software, selling quote-based to enterprise customers across automotive, electronics, footwear, medical, and entertainment verticals.
- Company typePrivate
- Founded2013
- HeadquartersShaoxing, China
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What SoonSer 3D does
SoonSer 3D is a Chinese manufacturer of industrial 3D printing equipment founded in 2013 and headquartered in Shaoxing, Zhejiang Province. The company specializes in vat-photopolymerization technology, anchored by the Mars Pro Series of large-format SLA printers (build volumes up to 1600x800x600mm), the compact Smart SLA Series, the Mercury-D6K LCD printer, and a ceramic 3D printer line. Its proprietary AsterRay print control software provides automated path planning, model feature recognition, and process parameter optimization. The company reports a global workforce of approximately 600 employees with 40 dedicated to R&D, and holds a patent portfolio exceeding 500 applications (130 international, 70 authorized).
The business model is hardware-led B2B equipment sales supplemented by proprietary resin materials (SLA, LCD, and DLP grades), AsterRay software licensing, and after-sales technical support. Pricing is not publicly disclosed; customers engage through a quote-based sales motion supported by a multilingual website (English, Chinese, Spanish), trade show presence (TCT Asia, TCT Rapid, Communic Asia), and a formal "Become a Reseller" program. In 2025 SoonSer added two regional distributors — VoxTech3D for the United States and Form A Tronic for Eastern Europe — signaling a deliberate shift from primarily direct sales toward a hybrid direct/channel go-to-market.
SoonSer serves enterprise customers across five primary verticals: automotive (e.g., Jincheng Machinery's tire-mold production with nearly 20 deployed devices), electronics, footwear, medical (including Shaoxing People's Hospital's neurosurgery team), and entertainment/art. Documented customer outcomes include claimed production cost reductions of up to 90% in automotive, 50-60% faster R&D cycles in electronics, and surgical model precision of approximately 95%. Distribution is private (no public listing, no disclosed institutional funding), with growth funded organically and an active international channel buildout underway as of 2025.
SoonSer 3D firmographics
Firmographics- Name
- SoonSer 3D
- Legal name
- SoonSer
- Website
- https://soonser.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SoonSer 3D is a Chinese industrial 3D printer manufacturer specializing in large-format SLA, LCD, and ceramic printers with proprietary AsterRay software, selling quote-based to enterprise customers across automotive, electronics, footwear, medical, and entertainment verticals.
- Ownership category
- akta.pro rank
Where SoonSer 3D is headquartered
LocationHeadquarters
- HQ city
- Shaoxing
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
SoonSer 3D business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Industrial 3D Printer Hardware Sales: Sale of industrial SLA, LCD, and ceramic 3D printing equipment (Mars Pro, Smart, Mercury-D6K series). Primary revenue driver — B2B equipment sales to manufacturing, automotive, medical, and entertainment companies.
- 3D Printing Resin Materials: Sale of proprietary SLA, LCD, and DLP resin materials (engineering resins, transparent, high-temperature, castable, tough, and flexible grades). Open materials ecosystem with approximately ten resin formulations.
- Software Licenses and Support: Distribution and licensing of proprietary AsterRay SLA print control software, including maintenance and updates.
- Technical Support and After-Sales Services: Technical support, product warranty, post-sale service, downloadable manuals, knowledge base, and tutorial videos provided to customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Industrial SLA 3D printers — Mars Pro and Smart series |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
SoonSer 3D product offering
Product offeringCore offering
SoonSer 3D manufactures and sells industrial-grade SLA, LCD, and ceramic 3D printers (Mars Pro, Smart, Mercury-D6K, and CeraRay series) along with proprietary resin materials and AsterRay print control software. The company's products are sold primarily to B2B manufacturers in automotive, electronics, medical, footwear, and entertainment industries for rapid prototyping, tooling, and small-batch production. Pricing is quote-based and the company provides direct sales plus regional distributor and reseller channels globally.
Product overview
SoonSer 3D is a manufacturer of professional industrial 3D printing solutions specializing in SLA (Stereolithography) technology. The product portfolio consists of three main printer lines: Mars Pro Series (industrial-grade large-format SLA printers available in 600, 850, and 1600mm build sizes), Smart Series (compact and versatile SLA printers for space-constrained environments), and Mercury-D6K (LCD 3D printers). Additionally, SoonSer offers Ceramic 3D Printers (CeraRay series) for scientific applications. The offering is complemented by a comprehensive range of proprietary resin materials (SLA, LCD, and DLP formulations including S-ST9001, S-CL7001, LG6001, and specialty grades) and AsterRay control software. Together, these products serve industrial prototyping, automotive, medical, footwear, entertainment, and electronics manufacturing applications.
Differentiator
Problem solved
Functional benefit
Brands
- Mars Pro Series: Industrial-grade SLA 3D printers designed for large-format production, prototyping, and rapid manufacturing. Available in 600, 850, and 1600 models with build volumes up to 1600x800x600mm.
- Smart Series
- Mercury-D6K
- Ceramic 3D Printers
- SoonSer AsterRay
Products and services
- Mars Pro Series Industrial-grade SLA 3D printers designed for large-format production, rapid prototyping, and batch manufacturing. Available in Mars Pro 600 (600x600x400mm), Mars Pro 850 (850x850x500mm), and Mars Pro 1600 (1600x800x600mm) build volumes. Features distributed modular design, high-precision liquid level control, and high-precision calibration systems. Targeted at industrial B2B customers in automotive, medical, electronics, footwear, and entertainment.
- Smart Series Compact and versatile SLA 3D printers designed for companies with limited space or budget while maintaining professional printing quality. Features include user-friendly interface, seamless workflow, automatic operation, and consistent accuracy for intricate designs. Targeted at prototyping and small-batch production.
- Mercury-D6K LCD 3D printer offering affordable and precise performance with 4K resolution options. Targeted at dental labs and cost-conscious manufacturers for reliable, high-quality prototyping.
- Ceramic 3D Printers (CeraRay series) Specialized ceramic 3D printers including CeraRay CR-II and CeraRay TC-I models designed for research and development. Delivers high precision and advanced material capabilities for scientific applications and specialized manufacturing.
- SLA Resin Materials High-performance SLA resin materials engineered for exceptional detail, durability, and versatility. Includes engineering resins, casting resins, transparent materials, high-temperature materials, and standard resins for various industrial applications.
- DLP Resin Materials DLP-compatible resin materials including standard, tough, transparent, and colored variants for high-resolution 3D printing applications across dental, industrial, and prototyping uses.
- AsterRay Internally-developed SLA 3D printing control software integrating advanced path planning and trajectory algorithms. Features automatic support structure generation, optimized printing routes, high printing precision, automatic model feature recognition, and reduced production times. Supports multiple file formats for seamless integration.
Quantifiable outcome
- Reduces automotive production costs by up to 90%
- +7 more outcomes
Companies that use SoonSer 3D
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
SoonSer 3D technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SoonSer 3D partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Form A TroniccoreSoonSer entered a strategic partnership with Form A Tronic, a leading Romanian provider of industrial additive manufacturing solutions, for entry into the Eastern European market. Form A Tronic, recognized for accelerating AM adoption in Eastern Europe, will be responsible for full-scale promotion, sales, technical support, and after-sales service for SoonSer's industrial SLA systems targeting automotive, medical, and high-end design sectors.
- VoxTech3DcoreSoonSer officially partnered with VoxTech3D, a leading U.S. 3D printing company with over 12 years of experience in additive manufacturing (AM), as its exclusive distributor in the American market. VoxTech3D President Paul Spoliansky specializes in vat polymerization solutions for prototyping, tooling, and end-use parts. VoxTech3D will showcase SoonSer's high-performance equipment at the 2025 TCT Rapid exhibition in the U.S. debut. This marks SoonSer's first formal entry into the U.S. market.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
SoonSer 3D competitors and assessment
Company assessmentDirect peers
- Anycubic: Major Chinese manufacturer of consumer and prosumer 3D printers, including LCD and resin-based models. Competes directly with SoonSer in the resin-based printer category with similar target verticals and pricing tiers.
- Creality: Leading Chinese 3D printer manufacturer (primarily FDM) that has expanded into resin-based printing. Competes with SoonSer in the broader Chinese 3D printing market and is increasingly pushing into industrial segments.
- Carbon: US-based manufacturer of industrial-grade resin 3D printers using proprietary Digital Light Synthesis technology. Competes with SoonSer in industrial SLA/DLP segments for automotive, consumer goods, and healthcare applications.
- UnionTech: Chinese manufacturer of industrial SLA 3D printers serving automotive, aerospace, and medical verticals. The closest direct competitor to SoonSer in the Chinese industrial SLA market with overlapping product positioning.
- Formlabs: Global leader in professional desktop and industrial SLA 3D printers. Competes directly with SoonSer in the SLA printer market serving engineering, dental, jewelry, and industrial prototyping customers with similar resin-based product positioning.
- ELEGOO: Chinese manufacturer of LCD/MSLA resin 3D printers with a broad product range. Direct competitor in the resin-based 3D printer market with overlapping industrial and prosumer customer segments.
- Peopoly: Manufacturer of large-format MSLA/LCD 3D printers. Direct competitor in the resin-based printer market with industrial positioning similar to SoonSer's larger Mars Pro models.
- Photocentric: UK-based manufacturer of LCD-based 3D printers and photopolymer materials. Competes with SoonSer in industrial resin printing with overlapping target verticals including dental, jewelry, and manufacturing.
Broad incumbents
- 3D Systems: Established US-based 3D printing company with broad portfolio across SLA, SLS, and metal printing. Serves overlapping industrial customers as SoonSer but with significantly wider technology breadth and a more established global footprint.
- Stratasys: Global leader in industrial 3D printing with extensive portfolio across FDM, PolyJet, and SLA. Competes with SoonSer in industrial prototyping and production applications, particularly through its Origin acquisition in the resin-based segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SoonSer 3D social profiles
Digital presenceSoonSer 3D financial estimates
Financial estimateRevenue estimate
Valuation estimate
SoonSer 3D leadership team
Management profileNumber of profiles
SoonSer 3D funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SoonSer 3D M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SoonSer 3D
What does SoonSer 3D do?
SoonSer 3D manufactures and sells industrial-grade SLA, LCD, and ceramic 3D printers (Mars Pro, Smart, Mercury-D6K, and CeraRay series) along with proprietary resin materials and AsterRay print control software. The company's products are sold primarily to B2B manufacturers in automotive, electronics, medical, footwear, and entertainment industries for rapid prototyping, tooling, and small-batch production. Pricing is quote-based and the company provides direct sales plus regional distributor and reseller channels globally.
Is SoonSer 3D a public or private company?
SoonSer 3D is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SoonSer 3D founded?
SoonSer 3D was founded in 2013. It employs 1 to 10 people.
Where is SoonSer 3D based?
SoonSer 3D is headquartered in Shaoxing, China, in the Asia region.
How does SoonSer 3D make money?
Four revenue lines are on record. Industrial 3D Printer Hardware Sales are the primary driver. The others are 3D Printing Resin Materials, software Licenses and Support and technical Support and After-Sales Services.
Who are SoonSer 3D's main competitors?
Direct peers on record are Anycubic, Creality, Carbon, UnionTech, Formlabs, ELEGOO, Peopoly and Photocentric. Broad incumbents are 3D Systems and Stratasys.
Does SoonSer 3D have an API?
No public API is recorded for SoonSer 3D.