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Göbel's Sophien Hotel

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uuid005cknb

Namestring
Göbel's Sophien Hotel
Legal namestring
Göbel GbR
Websiteurl
sophienhotel.de
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Göbel's Sophien Hotel is a privately-held, 4-star superior hotel located at Sophienstraße 41 in Eisenach, Thuringia, Germany, at the foot of the UNESCO World Heritage Wartburg castle and adjacent to Nationalpark Hainich. The hotel operates 73 double rooms and apartments across categories including Junior, Comfort, and suites, and supports conference and seminar facilities for up to 40 persons. F&B is anchored by the on-site restaurant "Fräulein Sophie" serving regional and seasonal cuisine, complemented by a Kamin-Lounge and lobby bar and a wellness area with sauna and fitness. The property is one asset within the family-owned Göbel Hotels collection of 15+ hotels and vacation properties across central Germany; the umbrella entity is Göbel GbR, represented by Gert, Fritz, and Stephanie Göbel.

The business model is a multi-stream hospitality operation. Room bookings are the primary revenue stream (sold direct via an integrated OnePageBooking engine, by phone, and through OTAs), followed by F&B (breakfast buffet, à la carte dinners, bar service), meetings and events (conference packages and frame programs), and ancillary revenue such as gift vouchers retailed through a Sofort-Gutschein storefront. Pricing is package-based and seasonal, anchored by the "Göbel's Auszeit" 3/4/5-night package priced from €310 per person in a double room. Distribution is direct-to-consumer heavy, augmented by an internal Göbel Hotels Card loyalty program offering up to 8% discounts across all collection properties.

The technology footprint is standard for the segment: OnePageBooking for reservations, Customer Alliance for review management, WhatsApp for guest messaging, plus a brochure shop and centralized SEO/web infrastructure via the parent group. No proprietary AI, ML, or data platforms are present. Customer mix is bifurcated between leisure/cultural travelers (weekend getaways, hiking, cycling, motorcycling, Wartburg castle tours) and corporate/business groups (seminars and conferences), with no enterprise-anchor customers and a fully fragmented SMB/long-tail composition. Operational leadership is held by Hotel Director Maik Böttger.

Short descriptiontext

Göbel's Sophien Hotel is a privately-held 4-star superior hotel in Eisenach, Thuringia, Germany, operating 73 rooms and apartments at the foot of UNESCO World Heritage Wartburg castle, serving leisure travelers and small corporate meetings within the family-owned Göbel Hotels collection.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersEisenach, Germany
HQ citystring
Eisenach
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
hotel accommodation, conference services, restaurant dining, wellness facilities, event hosting
Industry2 codes
1Resort-Area Full-Service Hotels (Non–All-Inclusive)
CodeTHAGAAADPrimaryYes
2Wellness-Lifestyle Boutique Hotels
CodeTHAGADAFPrimaryNo
NAICS code1 code
  • Hotels (except Casino Hotels) and Motels72111
SIC code1 code
  • Hotels & Motels7011
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Room Bookings
TypeSubscription Recurring
Description

Core revenue from overnight stays in 73 rooms and apartments across various categories including Junior rooms, Comfort rooms, and suites. Sold through direct website booking, phone reservations, and OTAs.

goebel-hotels.com
2Food & Beverage
TypeTransaction Fee
Description

Restaurant 'Fräulein Sophie' serving regional and seasonal cuisine, Kamin-Lounge, and Lobby-Bar. Revenue from breakfast buffet, dinners, and bar services.

goebel-hotels.com
3Meetings & Events
TypeProfessional Services
Description

Conference and seminar facilities hosting up to 40 persons with flexible meeting rooms, technology, and catering packages.

goebel-hotels.com
4Gift Vouchers
TypeOne Time License
Description

Gift vouchers sold through the Sofort-Gutschein platform for hotel stays, dining, and spa experiences.

goebel-hotels.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others
Pricing details1 tier
1Göbel's Auszeit Package - 3, 4, or 5 nights
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Package includes overnight stay with breakfast, dinner, coffee & cake, Wartburg tour with guide, and Göbel's WohlfühlBonus. Starting at 310 € per person in double room for 3 nights.

goebel-hotels.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Göbel's Sophien Hotel is a 4-star superior hotel in Eisenach, Thuringia, providing overnight accommodation in 73 double rooms and apartments. The hotel supplements its core accommodation offering with the regional restaurant "Fräulein Sophie," a Kamin-Lounge and Lobby-Bar, Sauna & Fitness wellness facilities, and conference/seminar rooms for up to 40 persons. It sells multi-night packages such as the Göbel's Auszeit (3/4/5-night stays from €310/person) and gift vouchers through a dedicated online voucher shop.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Göbel's Sophien Hotel is a 4-star hotel in Eisenach, Thuringia, operating as one property within the broader Göbel Hotels collection of 15+ hotels and vacation properties across central Germany. The hotel offers 73 double rooms and apartments as its core accommodation product, supported by the restaurant "Fräulein Sophie" for dining, a beauty and wellness lounge, a Kamin-Lounge and lobby bar, and business/conference facilities for up to 40 guests. It is part of a centralized hotel ecosystem that includes the Göbel Hotels Card loyalty program, a shared voucher shop (Gutscheine), the OnePageBooking engine for reservations, and the Göbel Hotels Group news and event platform. Activity offerings include hiking, cycling, motorcycling, and a recently launched outdoor puzzle adventure (Rätsel-Ranger-Tour).

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Partner hotel listed on Göbel Hotels website as a recommended property in Eisenach. Located at Markt 10, 99817 Eisenach. Provides additional accommodation options for Göbel's Sophien Hotel guests.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

German regional hotel chain operating 4-star full-service properties in mid-sized cities and tourist destinations, with similar meeting and dining offerings. Directly comparable mid-scale positioning.

2Romantik Hotel auf der Wartburg
TypeDirect peer
Description

Direct local competitor in Eisenach operating a hotel on/near Wartburg Castle, serving the same cultural and leisure tourism segment as Göbel's Sophien Hotel. Comparable full-service 4-star positioning with similar target customer base.

TypeBroad incumbent
Description

German mid-scale hotel chain operating 4-star full-service properties across German regional and tourist destinations with F&B and event facilities. Comparable target market and product offering.

TypeBroad incumbent
Description

German full-service hotel chain with strong presence in cultural and tourist destinations, offering meeting facilities and F&B. Operates comparable 4-star properties targeting similar leisure and business segments.

TypeBroad incumbent
Description

German upscale hotel group with properties in tourist and city locations offering wellness, F&B, and conference facilities. Comparable full-service 4-star model targeting leisure and corporate segments.

TypeBroad incumbent
Description

Established German upscale hotel chain operating full-service hotels across major German cities and tourist destinations, including Thuringia. Competes for the same upscale leisure and corporate traveler demand as Göbel's Sophien Hotel but at broader scale and brand recognition.

TypeRegional player
Description

German consortium of independent 3- and 4-star hotels offering full-service accommodations in regional and tourist destinations. Comparable independent mid-tier hotel model with similar regional tourism focus.

TypeRegional player
Description

German regional upscale hotel group operating full-service 4-star properties with restaurants, wellness, and meeting facilities in regional destinations. Comparable mid-tier positioning and service mix.

TypeBroad incumbent
Description

German 4-star hotel group with regional and city properties offering wellness, F&B, and conference facilities comparable to Göbel's Sophien Hotel. Targets overlapping mid-tier leisure and corporate clientele.

TypeDirect peer
Description

Listed as a Göbel Hotels partner property in Eisenach; a comparable small-to-mid-sized hotel serving similar leisure and business travelers in the same city. Both target the same Eisenach tourism corridor.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Göbel's Sophien Hotel

Göbel's Sophien Hotel is a privately-held 4-star superior hotel in Eisenach, Thuringia, Germany, operating 73 rooms and apartments at the foot of UNESCO World Heritage Wartburg castle, serving leisure travelers and small corporate meetings within the family-owned Göbel Hotels collection.

What Göbel's Sophien Hotel does

Göbel's Sophien Hotel is a privately-held, 4-star superior hotel located at Sophienstraße 41 in Eisenach, Thuringia, Germany, at the foot of the UNESCO World Heritage Wartburg castle and adjacent to Nationalpark Hainich. The hotel operates 73 double rooms and apartments across categories including Junior, Comfort, and suites, and supports conference and seminar facilities for up to 40 persons. F&B is anchored by the on-site restaurant "Fräulein Sophie" serving regional and seasonal cuisine, complemented by a Kamin-Lounge and lobby bar and a wellness area with sauna and fitness. The property is one asset within the family-owned Göbel Hotels collection of 15+ hotels and vacation properties across central Germany; the umbrella entity is Göbel GbR, represented by Gert, Fritz, and Stephanie Göbel.

The business model is a multi-stream hospitality operation. Room bookings are the primary revenue stream (sold direct via an integrated OnePageBooking engine, by phone, and through OTAs), followed by F&B (breakfast buffet, à la carte dinners, bar service), meetings and events (conference packages and frame programs), and ancillary revenue such as gift vouchers retailed through a Sofort-Gutschein storefront. Pricing is package-based and seasonal, anchored by the "Göbel's Auszeit" 3/4/5-night package priced from €310 per person in a double room. Distribution is direct-to-consumer heavy, augmented by an internal Göbel Hotels Card loyalty program offering up to 8% discounts across all collection properties.

The technology footprint is standard for the segment: OnePageBooking for reservations, Customer Alliance for review management, WhatsApp for guest messaging, plus a brochure shop and centralized SEO/web infrastructure via the parent group. No proprietary AI, ML, or data platforms are present. Customer mix is bifurcated between leisure/cultural travelers (weekend getaways, hiking, cycling, motorcycling, Wartburg castle tours) and corporate/business groups (seminars and conferences), with no enterprise-anchor customers and a fully fragmented SMB/long-tail composition. Operational leadership is held by Hotel Director Maik Böttger.

Göbel's Sophien Hotel firmographics

Firmographics
Name
Göbel's Sophien Hotel
Legal name
Göbel GbR
Website
https://sophienhotel.de
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
Göbel's Sophien Hotel is a privately-held 4-star superior hotel in Eisenach, Thuringia, Germany, operating 73 rooms and apartments at the foot of UNESCO World Heritage Wartburg castle, serving leisure travelers and small corporate meetings within the family-owned Göbel Hotels collection.
Ownership category
akta.pro rank

Göbel's Sophien Hotel industry classification

Industry
NAICS
Hotels (except Casino Hotels) and Motels (72111)
SIC
Hotels & Motels (7011)
akta.pro primary industry
Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)
akta.pro secondary industry
Wellness-Lifestyle Boutique Hotels (THAGADAF)

Keywords

  • Hotel accommodation
  • Conference services
  • Restaurant dining
  • Wellness facilities
  • Event hosting

Where Göbel's Sophien Hotel is headquartered

Location

Headquarters

HQ city
Eisenach
HQ country
Germany
HQ region
Europe

Offices1 record

Markets served

Göbel's Sophien Hotel business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

  1. Room Bookings: Core revenue from overnight stays in 73 rooms and apartments across various categories including Junior rooms, Comfort rooms, and suites. Sold through direct website booking, phone reservations, and OTAs.
  2. Food & Beverage: Restaurant 'Fräulein Sophie' serving regional and seasonal cuisine, Kamin-Lounge, and Lobby-Bar. Revenue from breakfast buffet, dinners, and bar services.
  3. Meetings & Events: Conference and seminar facilities hosting up to 40 persons with flexible meeting rooms, technology, and catering packages.
  4. Gift Vouchers: Gift vouchers sold through the Sofort-Gutschein platform for hotel stays, dining, and spa experiences.

Pricing tiers

ModelBillingPrice
SubscriptionMulti-year contractGöbel's Auszeit Package - 3, 4, or 5 nights

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Göbel's Sophien Hotel product offering

Product offering

Core offering

Göbel's Sophien Hotel is a 4-star superior hotel in Eisenach, Thuringia, providing overnight accommodation in 73 double rooms and apartments. The hotel supplements its core accommodation offering with the regional restaurant "Fräulein Sophie," a Kamin-Lounge and Lobby-Bar, Sauna & Fitness wellness facilities, and conference/seminar rooms for up to 40 persons. It sells multi-night packages such as the Göbel's Auszeit (3/4/5-night stays from €310/person) and gift vouchers through a dedicated online voucher shop.

Product overview

Göbel's Sophien Hotel is a 4-star hotel in Eisenach, Thuringia, operating as one property within the broader Göbel Hotels collection of 15+ hotels and vacation properties across central Germany. The hotel offers 73 double rooms and apartments as its core accommodation product, supported by the restaurant "Fräulein Sophie" for dining, a beauty and wellness lounge, a Kamin-Lounge and lobby bar, and business/conference facilities for up to 40 guests. It is part of a centralized hotel ecosystem that includes the Göbel Hotels Card loyalty program, a shared voucher shop (Gutscheine), the OnePageBooking engine for reservations, and the Göbel Hotels Group news and event platform. Activity offerings include hiking, cycling, motorcycling, and a recently launched outdoor puzzle adventure (Rätsel-Ranger-Tour).

Differentiator

Problem solved

Functional benefit

Companies that use Göbel's Sophien Hotel

Customer profile

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Göbel's Sophien Hotel technology and API

Technology

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Göbel's Sophien Hotel partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Hotel Am Markt (Partnerhotel)minorChannel Partner/ Reseller/ DistributorPartner hotel listed on Göbel Hotels website as a recommended property in Eisenach. Located at Markt 10, 99817 Eisenach. Provides additional accommodation options for Göbel's Sophien Hotel guests.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Göbel's Sophien Hotel competitors and assessment

Company assessment

Broad incumbents

  • Welcome Hotels: German regional hotel chain operating 4-star full-service properties in mid-sized cities and tourist destinations, with similar meeting and dining offerings. Directly comparable mid-scale positioning.
  • H+ Hotels: German mid-scale hotel chain operating 4-star full-service properties across German regional and tourist destinations with F&B and event facilities. Comparable target market and product offering.
  • Maritim Hotels: German full-service hotel chain with strong presence in cultural and tourist destinations, offering meeting facilities and F&B. Operates comparable 4-star properties targeting similar leisure and business segments.
  • Lindner Hotels: German upscale hotel group with properties in tourist and city locations offering wellness, F&B, and conference facilities. Comparable full-service 4-star model targeting leisure and corporate segments.
  • Steigenberger Hotels: Established German upscale hotel chain operating full-service hotels across major German cities and tourist destinations, including Thuringia. Competes for the same upscale leisure and corporate traveler demand as Göbel's Sophien Hotel but at broader scale and brand recognition.
  • Dorint Hotels: German 4-star hotel group with regional and city properties offering wellness, F&B, and conference facilities comparable to Göbel's Sophien Hotel. Targets overlapping mid-tier leisure and corporate clientele.

Direct peers

  • Romantik Hotel auf der Wartburg: Direct local competitor in Eisenach operating a hotel on/near Wartburg Castle, serving the same cultural and leisure tourism segment as Göbel's Sophien Hotel. Comparable full-service 4-star positioning with similar target customer base.
  • Hotel Am Markt Eisenach: Listed as a Göbel Hotels partner property in Eisenach; a comparable small-to-mid-sized hotel serving similar leisure and business travelers in the same city. Both target the same Eisenach tourism corridor.

Regional players

  • AKZENT Hotels: German consortium of independent 3- and 4-star hotels offering full-service accommodations in regional and tourist destinations. Comparable independent mid-tier hotel model with similar regional tourism focus.
  • Victor's Residenz Hotels: German regional upscale hotel group operating full-service 4-star properties with restaurants, wellness, and meeting facilities in regional destinations. Comparable mid-tier positioning and service mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Göbel's Sophien Hotel social profiles

Digital presence

Göbel's Sophien Hotel compliance and trust

Trust signal

Compliance5 records

Göbel's Sophien Hotel financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Göbel's Sophien Hotel leadership team

Management profile

Number of profiles

Göbel's Sophien Hotel funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Göbel's Sophien Hotel M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Göbel's Sophien Hotel

What does Göbel's Sophien Hotel do?

Göbel's Sophien Hotel is a 4-star superior hotel in Eisenach, Thuringia, providing overnight accommodation in 73 double rooms and apartments. The hotel supplements its core accommodation offering with the regional restaurant "Fräulein Sophie," a Kamin-Lounge and Lobby-Bar, Sauna & Fitness wellness facilities, and conference/seminar rooms for up to 40 persons. It sells multi-night packages such as the Göbel's Auszeit (3/4/5-night stays from €310/person) and gift vouchers through a dedicated online voucher shop.

Is Göbel's Sophien Hotel a public or private company?

Göbel's Sophien Hotel is a private company. It is currently operating.

When was Göbel's Sophien Hotel founded?

Göbel's Sophien Hotel was founded in -1. It employs 1 to 10 people.

Where is Göbel's Sophien Hotel based?

Göbel's Sophien Hotel is headquartered in Eisenach, Germany, in the Europe region.

How does Göbel's Sophien Hotel make money?

Four revenue lines are on record. Room Bookings are the primary driver. The others are food & Beverage, meetings & Events and gift Vouchers.

Who are Göbel's Sophien Hotel's main competitors?

Broad incumbents on record are Welcome Hotels, H+ Hotels, Maritim Hotels, Lindner Hotels, Steigenberger Hotels and Dorint Hotels. Direct peers are Romantik Hotel auf der Wartburg and Hotel Am Markt Eisenach. Regional players are AKZENT Hotels and Victor's Residenz Hotels.

Does Göbel's Sophien Hotel have an API?

No public API is recorded for Göbel's Sophien Hotel.

What industry is Göbel's Sophien Hotel in?

Its primary akta.pro industry code is THAGAAAD, Resort-Area Full-Service Hotels (Non–All-Inclusive), with a secondary code of THAGADAF, Wellness-Lifestyle Boutique Hotels. Its NAICS code is 72111 and its SIC code is 7011.

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