Só Track Boa

Só Track Boa is a São Paulo-based Brazilian music artist and event brand that sells live event tickets and branded apparel merchandise under the "Official Happiness Supplier" tagline to Brazilian music fans. The company operates with a 7-person team.

Company typePrivate
Founded-
Headquarters—
Headcount1–10
GTM typeB2C
OfferingServices

What Só Track Boa does

Só Track Boa is a São Paulo-based Brazilian brand operating under the tagline "Official Happiness Supplier." The company presents itself as a music artist/event brand with a two-product commercial offering: live event tickets (with a São Paulo event scheduled for June 5-6 advertised on the website) and branded apparel merchandise ("Vestuário"). The entity is privately held, was founded in 2012, and operates with a minimal team of 7 employees, suggesting it functions primarily as an artist/brand vehicle rather than a scaled enterprise. The customer base appears to be Brazilian music fans, with the geographic footprint explicitly limited to São Paulo based on the source data.

The business model is straightforward direct-to-consumer commerce: revenue is generated through ticket sales for live performances and merchandise sales. The website (sotrackboa.com.br) serves as the primary commercial channel, with no disclosed pricing models, customer segments, or distribution partners. No underlying technology stack, proprietary platform, or technical infrastructure is described in the source data; the "products" are conventional entertainment and apparel offerings rather than technology-enabled services. There is no disclosed management team, ownership structure, funding history, or financial information, which represents a significant data gap.

The company's go-to-market is anchored on its brand identity and the appeal of its live events to its existing fan base. No marketing channels, distribution partners, or customer acquisition mechanisms are documented. The combination of a 2012 founding date, 7-employee headcount, and a single advertised upcoming event suggests a sustained but micro-scale operation, with commercial activity likely event-driven rather than continuous.

Só Track Boa firmographics

Firmographics

Name: Só Track Boa
Legal name: Só Track Boa
Website: https://sotrackboa.com.br
Company type: Private
Operating status: Operating
Headcount range: 1–10 employees
Short description: Só Track Boa is a São Paulo-based Brazilian music artist and event brand that sells live event tickets and branded apparel merchandise under the "Official Happiness Supplier" tagline to Brazilian music fans. The company operates with a 7-person team.
Ownership category
akta.pro rank

Só Track Boa industry classification

Industry

Product category: Live Music Concerts
NAICS: Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
SIC: Retail-Apparel & Accessory Stores (5600)
akta.pro primary industry: Sports, Concert & Venue Gift Shops (CRALAJAH)

Keywords

Live music events
Concert tickets
Branded merchandise
Music apparel
Live entertainment

Só Track Boa business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Supply Chain

Só Track Boa product offering

Product offering

Core offering

Só Track Boa is a Brazilian music and event brand that sells tickets to its own live concerts and performances and offers official branded apparel under the 'Official Happiness Supplier' tagline. Its website surfaces two commercial sections — Ingressos (tickets) and Vestuário (apparel) — and references a São Paulo event scheduled for June 5–6.

Product overview

Só Track Boa is a Brazilian music artist/event brand that operates as an 'Official Happiness Supplier.' The company's offerings consist of event tickets for live performances (such as the São Paulo event on June 5th and 6th) and official branded apparel merchandise. The portfolio is a simple two-product offering centered around live events and related merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

Ingressos (Tickets) Event tickets for Só Track Boa's live concerts and performances; surfaced on the website with a São Paulo event referenced for June 5–6. Intended for individual fans attending the brand's own live shows.
Vestuário (Apparel) Official branded clothing and apparel merchandise sold under the 'Official Happiness Supplier' tagline. Intended for fans of the brand.

Companies that use Só Track Boa

Customer profile

Ideal customer profiles1 record

Só Track Boa technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Só Track Boa partnerships and signals

Strategic signal

Recent moves2 records

Expansion highlights2 records

Só Track Boa competitors and assessment

Company assessment

Market position

Competitive moat1 record

Key highlights5 records

Customer concentration

Só Track Boa financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Só Track Boa leadership team

Management profile

Number of profiles

Só Track Boa funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Só Track Boa M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Só Track Boa

What does Só Track Boa do?

Is Só Track Boa a public or private company?

Só Track Boa is a private company. It is classified as unknown and is currently operating.

When was Só Track Boa founded?

Só Track Boa was founded in -1. It employs 1 to 10 people.

Does Só Track Boa have an API?

No public API is recorded for Só Track Boa.

What industry is Só Track Boa in?

Só Track Boa's product category is Live Music Concerts. Its primary akta.pro industry code is CRALAJAH, Sports, Concert & Venue Gift Shops. Its NAICS code is 711320 and its SIC code is 5600.