Southard Fire Dept. No.1
Southard Fire Department No.1 is a nonprofit volunteer fire company designated as Howell Township Fire District No.3 in Monmouth County, NJ, providing 24/7 fire suppression, EMS, hazmat, water rescue, and confined space response to 20,000+ residents across 18 square miles, funded by district taxes, donations, and hall rentals.
- Company typePrivate
- Founded1933
- HeadquartersUnited States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Southard Fire Dept. No.1 does
Southard Fire Department No.1 is a private, nonprofit volunteer fire company incorporated in 1933, designated as Fire District No.3 under New Jersey fire district law. It operates from a main station at 4611 Highway 9 North in Howell Township, Monmouth County, NJ, and a substation on Maxim-Southard Road built in 2001. The department delivers 24/7/365 fire suppression, emergency medical first response, hazardous materials response, water rescue, and confined space rescue services across approximately 18 square miles, protecting 20,000+ residents. Operations are governed by the elected Board of Fire Commissioners of District #3, which manages budget and hires the four paid career firefighters (Monday–Friday, 6 a.m.–4 p.m.); the remaining 48 firefighters serve as volunteers, supported by a Ladies Auxiliary.
The department operates a fleet of 12 specialized apparatus, including pumpers, tankers, a 2023 Pierce Ascendant 107-foot ladder truck, a Spartan Gladiator hazmat/dive rescue unit, and command vehicles equipped with tri-band radios and Knox Box access. Specialized teams cover hazmat, underwater search and recovery (established early-mid 1990s), confined space, and rapid intervention. Training is conducted through mandatory programs at the Monmouth County Fire Academy plus an internal 264-hour Firefighter 1 academy. Joint training exercises and mutual aid agreements are maintained with eight neighboring fire companies (Ramtown, Squankum, Adelphia, Freewood Acres, Farmingdale, Jackson, Lakewood) and the Howell Township First Aid & Rescue Squad.
Funding comes from voter-approved fire district taxes managed by the Board of Fire Commissioners, community donations, fundraising events, and rentals of the John H. Somay Memorial Hall, a 200-guest banquet facility with commercial kitchen, dance floor, stage, and wet bar. Volunteer recruitment is conducted through community outreach, Facebook, Twitter, and the southardfire.org website, offering Active, Junior, Special Teams, and Social membership tiers.
Southard Fire Dept. No.1 firmographics
Firmographics- Name
- Southard Fire Dept. No.1
- Legal name
- Southard Fire Department No.1
- Website
- https://southardfire.org
- Company type
- Private
- Founded year
- 1933
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Southard Fire Department No.1 is a nonprofit volunteer fire company designated as Howell Township Fire District No.3 in Monmouth County, NJ, providing 24/7 fire suppression, EMS, hazmat, water rescue, and confined space response to 20,000+ residents across 18 square miles, funded by district taxes, donations, and hall rentals.
- Ownership category
- akta.pro rank
Southard Fire Dept. No.1 industry classification
Industry- Product category
- Fire Protection and Emergency Response Services
- NAICS
- Fire Protection (92216)
- akta.pro primary industry
- Fire & Rescue Services (Fire Suppression, Rescue) (BPAIAGAB)
Keywords
Where Southard Fire Dept. No.1 is headquartered
LocationHeadquarters
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Southard Fire Dept. No.1 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Fire District Tax Funding: Primary funding from fire district taxes approved by voters in Fire District No.3. The Board of Fire Commissioners manages budget and career staff.
- Banquet Facility Rental: John H. Somay Memorial Hall available for rental events, seating up to 200 guests with full commercial kitchen and dance floor
- Donations and Fundraising: Community donations and fundraising activities including events, suppers, and drives to support fire department operations and equipment
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Banquet Facility Rental - John H. Somay Memorial Hall |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Southard Fire Dept. No.1 product offering
Product offeringCore offering
Southard Fire Dept. No.1 is a volunteer fire company delivering 24/7/365 fire suppression, emergency medical first response, hazardous materials mitigation, water rescue, and confined space rescue to approximately 20,000+ residents of Howell Township Fire District No.3 across 18 square miles in Monmouth County, New Jersey. The department supplements its emergency services with a 264-hour Firefighter 1 training academy, multiple volunteer membership tracks, and a community banquet hall (John H. Somay Memorial Hall) rental program.
Product overview
Southard Fire Department No.1 is a volunteer fire department providing comprehensive emergency services to Howell Township, New Jersey. The organization operates a unified service model centered on 24/7 firefighting and emergency response capabilities, supported by a fleet of 12 specialized apparatus vehicles including engines, tankers, ladder trucks, and rescue/hazmat units. Beyond core emergency response, the department offers a 264-hour firefighter training academy, multiple volunteer membership programs (Active, Junior, Special Teams, and Social), and manages the John H. Somay Memorial Hall as a banquet facility for community events. The department also maintains specialized teams for hazardous materials response, underwater search and recovery, and confined space rescue operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Fire Emergency Response Services Full-service firefighting, emergency medical first response, hazardous materials mitigation, and rescue operations serving Howell Township Fire District No.3 residents 24 hours a day, 365 days a year, dispatched via the 911 system through Howell Township Police or Monmouth County Fire Radio.
- John H. Somay Memorial Hall Banquet Facility Rental Banquet venue rental for community and private events, seating up to 200 guests, with large dance floor, stage, full-service wet bar, commercial kitchen, and wheelchair accessibility. Pricing is quote-based through the banquet manager.
- Firefighter Training Academy Program 264-hour comprehensive firefighter academy providing State of New Jersey Firefighter 1 certification, covering all aspects of firefighting operations for prospective volunteer members.
- Volunteer Firefighter Membership Programs Multiple membership tracks including Active Firefighter (18+), Junior Firefighter (14+), Special Teams Member, and Social Membership (21+) positions enabling community residents to volunteer with the fire company.
- Hazardous Materials Response Team Dedicated HazMat response capability for chemical exposures and dangerous substance incidents, including chlorine kits and specialized response supplies, supported by a Spartan Gladiator ELFD / Rescue 1 (2012) with 27' rescue box and 35KW generator.
- Underwater Search and Recovery Team Specialized team for water-based submersions, search and recovery operations, equipped with specialized water rescue gear.
- Confined Space Rescue Team Team equipped with air monitoring devices and ropes for confined space entry, rescue, and recovery operations.
Companies that use Southard Fire Dept. No.1
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
Southard Fire Dept. No.1 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Southard Fire Dept. No.1 partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Ramtown Fire CompanycoreJoint training exercises conducted at Southard's sub station. Mutual aid agreement in place for large-scale incidents. Ramtown is Station 19-4 within Howell Township fire district system.
- Howell Township First Aid & Rescue Squad #1coreJoint training exercises conducted at Southard's sub station. Southard supports the first aid squad when requested. Squad 19-21 within Howell Township emergency services network.
- Howell Township Department of Public WorksminorDPW provided water-filled barricades for realistic joint training exercises. Ongoing support of emergency services in the township.
- Squankum Fire Company (Station 19-1)coreMutual aid agreement for large-scale incidents. Fire District No.1, oldest company in Howell Township. One of five companies in formal mutual aid network.
- Adelphia Fire Company (Station 19-2)coreMutual aid agreement for large-scale incidents. Fire District No.2. Historical support during WWII manpower shortages.
- Freewood Acres Fire Company (Station 19-5)coreMutual aid agreement for large-scale incidents. Fire District No.5, youngest company in Howell Township.
- Farmingdale Fire Company (Station 14-1)coreMutual aid agreement for large-scale incidents. Located in Farmingdale area serving adjacent communities.
- Jackson Fire Department (Stations 54 & 55)coreMutual aid agreement for large-scale incidents. Jackson Township borders Fire District No.3 to the west.
- Lakewood Fire DepartmentcoreMutual aid agreement for large-scale incidents. Lakewood Township borders Fire District No.3 to the south. Southard has responded to numerous major fires in Lakewood historically.
- Monmouth County Fire AcademycoreMandatory training at the county academy. Southard members receive technical firefighting training, turnout gear, and specialized certifications including hazmat, confined space, and dive operations.
- Board of Fire Commissioners District #3coreElected board that manages budget, hires and manages career staff, negotiates agreements with the fire company, and oversees Fire District No.3 operations.
Scale indicators5 records
Recent moves8 records
Expansion highlights4 records
Southard Fire Dept. No.1 competitors and assessment
Company assessmentBroad incumbents
- American Medical Response (AMR): Largest private ambulance and EMS service provider in the U.S.; comparable in providing taxpayer-funded emergency response under contract/public utility models that overlap with Southard's EMS first-response role.
- Falck: Global commercial provider of ambulance, fire and rescue services; the closest private-sector analog to Southard's integrated EMS/fire response, though operating at vastly larger scale.
- Acadian Ambulance: Privately held provider of ambulance, air medical, and fire/rescue services across multiple U.S. states; relevant peer for the integrated EMS-plus-specialized-response service model Southard delivers.
Others
- REV Group: Manufacturer of specialty vehicles including fire apparatus (E-ONE, KME, Spartan Emergency Response, Pierce competitor products); included as the upstream supplier whose products Southard's fleet depends on, with overlapping customer base of municipal and district fire departments.
Direct peers
- Adelphia Fire Company: Howell Township fire company (Station 19-2, District No.2) with a longstanding mutual aid relationship; comparable suburban volunteer fire district serving adjacent geography.
- Ramtown Fire Company: Adjacent volunteer fire company (Station 19-4) within Howell Township fire district system and a formal mutual aid partner of Southard; serves a similar residential suburban area with a comparable volunteer-plus-paid staffing model.
- Freewood Acres Fire Company: Howell Township's youngest fire company (Station 19-5, District No.5) and core mutual aid partner; operates the same volunteer-based district model with similar apparatus and response profile.
- Squankum Fire Company: Howell Township's oldest fire company (Station 19-1, District No.1) and core mutual aid partner; comparable volunteer fire district operating model with tax funding and similar service profile.
Regional players
- Jackson Fire Department: Career and volunteer fire department serving Jackson Township (Stations 54 & 55) bordering Fire District No.3 to the west; comparable suburban NJ fire service with mutual aid agreement and overlapping call types.
- Lakewood Fire Department: Municipal fire department serving Lakewood Township, bordering Southard's district to the south; regional NJ peer with a much larger call volume that Southard has historically supported on major fires.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Southard Fire Dept. No.1 social profiles
Digital presenceSouthard Fire Dept. No.1 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southard Fire Dept. No.1 leadership team
Management profileNumber of profiles
Profiles12 records
Southard Fire Dept. No.1 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southard Fire Dept. No.1 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southard Fire Dept. No.1
What does Southard Fire Dept. No.1 do?
Southard Fire Dept. No.1 is a volunteer fire company delivering 24/7/365 fire suppression, emergency medical first response, hazardous materials mitigation, water rescue, and confined space rescue to approximately 20,000+ residents of Howell Township Fire District No.3 across 18 square miles in Monmouth County, New Jersey. The department supplements its emergency services with a 264-hour Firefighter 1 training academy, multiple volunteer membership tracks, and a community banquet hall (John H. Somay Memorial Hall) rental program.
Is Southard Fire Dept. No.1 a public or private company?
Southard Fire Dept. No.1 is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Southard Fire Dept. No.1 founded?
Southard Fire Dept. No.1 was founded in 1933. It employs 11 to 50 people.
Where is Southard Fire Dept. No.1 based?
Southard Fire Dept. No.1 is headquartered in United States, in the North America region.
How does Southard Fire Dept. No.1 make money?
Three revenue lines are on record. Fire District Tax Funding is the primary driver. The others are banquet Facility Rental and donations and Fundraising.
Who are Southard Fire Dept. No.1's main competitors?
Broad incumbents on record are American Medical Response (AMR), Falck and Acadian Ambulance. REV Group is listed as an others. Direct peers are Adelphia Fire Company, Ramtown Fire Company, Freewood Acres Fire Company and Squankum Fire Company. Regional players are Jackson Fire Department and Lakewood Fire Department.
Does Southard Fire Dept. No.1 have an API?
No public API is recorded for Southard Fire Dept. No.1.
What industry is Southard Fire Dept. No.1 in?
Southard Fire Dept. No.1's product category is Fire Protection and Emergency Response Services. Its primary akta.pro industry code is BPAIAGAB, Fire & Rescue Services (Fire Suppression, Rescue). Its NAICS code is 92216.