Southwark
- Company typePrivate
- Founded2004
- HeadquartersTavistock, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
Southwark firmographics
Firmographics- Name
- Southwark
- Legal name
- 2day Microportals
- Website
- https://southwark.2day.uk
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Southwark industry classification
Industry- Product category
- Local Community Information Portal
- NAICS
- Web Search Portals and All Other Information Services (51929)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Vertical/Specialty Search (e.g., jobs, real estate, travel, products) (BPAMAAAD)
- akta.pro secondary industry
- News & Content Aggregation Portals (BPAMAAAI)
Keywords
Where Southwark is headquartered
LocationHeadquarters
- HQ city
- Tavistock
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Southwark business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Local Advertising: The platform generates revenue through local advertising sales. Business and community organizations can advertise on the Southwark microportal, with pricing starting from £37.50 per year for focused local advertising. The platform offers cost-effective advert creation with coverage targeting specific areas like Camberwell, SE17 postcodes, or London.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic Local Advertising |
Distribution channels1 record
Marketing channels1 record
Southwark product offering
Product offeringCore offering
Southwark operates a hyperlocal community information microportal (southwark.2day.uk) serving the Camberwell area and SE17 postcodes in London, aggregating local news, events, services, business listings, transport, weather, and community resources on a single web platform. The site is supported by self-service local advertising that businesses and community organizations can purchase directly, starting at £37.50 per year, with postcode-level coverage targeting. The portal is built on the proprietary 2day Microportals platform, which underpins a network of similar neighborhood websites across the UK.
Product overview
Southwark operates as a community microportal built on the 2day Microportals platform. The platform consists of the core Southwark Community Portal, which serves the Camberwell and SE17 area of London, offering local news, events, and services. The 2day Microportals platform provides the underlying infrastructure enabling rapid access to local and global information across categories including transport, accommodation, dining, shopping, sports, religion, weather, and educational resources. Additional offerings include advertising services and customizable microportal templates for churches, businesses, charities, and other organizations.
Differentiator
Problem solved
Functional benefit
Brands
- 2day Microportals: The platform technology powering the Southwark community portal and other local microportal sites across the UK.
Products and services
- Southwark Community Portal A free-to-user hyperlocal community information portal for the Southwark/Camberwell area (SE17 postcodes) of London, aggregating local news, events, services, businesses, schools, health resources, transport, weather, and community activities into a single web destination for local residents.
- Local Advertising Service
- 2day Microportals Platform A community microportal platform providing 3-click access to local and global information, including live transport data, events, accommodation, dining, shopping, sport, religion, weather, and reference sections. Enables the creation of focused community websites for specific geographic areas and is offered to churches, charities, businesses, and other organizations that want their own microportal.
Companies that use Southwark
Customer profileSegments1 record
Ideal customer profiles2 records
Southwark technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Southwark partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 2day Microportalscore2day Microportals is the platform provider for the Southwark community portal. The platform provides the underlying technology infrastructure including 3-click access to local and global information, live data integration for transport, events, weather, and comprehensive reference sections.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Southwark competitors and assessment
Company assessmentBroad incumbents
- Yelp: Yelp is a global incumbent in local business reviews, listings, and advertising. While broader and more global than Southwark, it competes for the same local advertising budgets and consumer local-search queries.
- TripAdvisor: TripAdvisor aggregates reviews, listings, and advertising for local attractions, restaurants, and accommodation. Its accommodation and eating-out categories overlap directly with Southwark's portal sections.
- Google Business Profile: Google Business Profile is a free product that lets local businesses manage their presence across Google Search and Maps, including advertising. It is the dominant incumbent capturing SMB local advertising spend that Southwark targets.
Direct peers
- Thomson Local: Thomson Local is a UK-based directory and local search service connecting consumers with local businesses via listings and advertising. It is comparable to Southwark as a UK-specific local information and SMB advertising destination.
- Nextdoor: Nextdoor is a hyperlocal community platform connecting neighbors with local news, recommendations, and business listings. It is the closest direct peer to Southwark's community microportal model, operating at vastly greater scale across many geographies.
- Patch.com: Patch operates hyperlocal news and community websites for thousands of neighborhoods in the US. It mirrors Southwark's template-based approach to community microportals with local news, events, and advertising.
- Scoot: Scoot is a UK local business directory and search platform offering paid listings across the UK. It is directly comparable to Southwark as a UK-focused local information and advertising portal.
- Yell.com: Yell.com is the UK's leading online local business directory, offering paid advertising placements, business listings, and local search. It directly competes with Southwark's local advertising and directory functions in the UK market.
Emerging players
- Brown Book: Brown Book is a global local business directory and search portal offering free and paid listings. It serves the same SMB discovery and local advertising use cases as Southwark, though at a much smaller and more fragmented scale.
- Gumtree: Gumtree is a UK-based classifieds and local listings platform for jobs, property, and services. It overlaps with Southwark's jobs, property, and local services sections while operating at much larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Southwark social profiles
Digital presenceSouthwark financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southwark leadership team
Management profileNumber of profiles
Southwark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southwark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southwark
What does Southwark do?
Southwark operates a hyperlocal community information microportal (southwark.2day.uk) serving the Camberwell area and SE17 postcodes in London, aggregating local news, events, services, business listings, transport, weather, and community resources on a single web platform. The site is supported by self-service local advertising that businesses and community organizations can purchase directly, starting at £37.50 per year, with postcode-level coverage targeting. The portal is built on the proprietary 2day Microportals platform, which underpins a network of similar neighborhood websites across the UK.
Is Southwark a public or private company?
Southwark is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Southwark founded?
Southwark was founded in 2004. It employs 51 to 100 people.
Where is Southwark based?
Southwark is headquartered in Tavistock, United Kingdom, in the Europe region.
How does Southwark make money?
One revenue line is on record: local Advertising.
Who are Southwark's main competitors?
Broad incumbents on record are Yelp, TripAdvisor and Google Business Profile. Direct peers are Thomson Local, Nextdoor, Patch.com, Scoot and Yell.com. Emerging players are Brown Book and Gumtree.
Does Southwark have an API?
No public API is recorded for Southwark.
What industry is Southwark in?
Southwark's product category is Local Community Information Portal. Its primary akta.pro industry code is BPAMAAAD, Vertical/Specialty Search (e.g., jobs, real estate, travel, products), with a secondary code of BPAMAAAI, News & Content Aggregation Portals. Its NAICS code is 51929 and its SIC code is 7310.