SPAMA

What SPAMA does

SPAMA Medical (سباما ميديكال) is a privately held Saudi Arabian e-commerce company headquartered in Jeddah, operating a single-country online medical-supply marketplace at spama.sa. The platform functions as a one-stop shop for medical devices and disposables, mobility aids (wheelchairs, walkers, crutches), home healthcare equipment (hospital beds, patient lifts, nebulizers), diabetic care products, physiotherapy and rehabilitation devices, mother & baby care, fitness and wellness equipment, beauty products, and professional medical instruments. The catalog spans more than 15 main categories with per-unit prices ranging from approximately 5 SAR (basic consumables) to 28,000 SAR (high-end fitness equipment), and includes international brands such as Microlife, Abbott, Beurer, TENA, Coloplast, and Convatec alongside SPAMA's own registered private-label brand SPACARE (سباكير) and the SBase sub-brand for accessibility equipment.

The platform is built on a standard multi-language (Arabic/English), multi-currency (SAR/USD) storefront supporting diverse payment methods including Mada, Visa, Mastercard, Apple Pay, PayPal, STC Pay, bank transfer, Tabby, Tamara, and cash on delivery. Distribution combines in-house instant delivery within Jeddah (within 3 hours, free COD in Jeddah and Riyadh) with national coverage via third-party logistics partners SMSA and Aramex. The company serves both individual consumers across Saudi Arabia and B2B customers — hospitals, clinics, physiotherapy centers, mobile clinics, daycare centers, and hotels — through dedicated landing pages at lp.spama.com. Marketing channels include an SEO-optimized storefront, an active blog with health/lifestyle content, an email newsletter, and social media presence across Facebook, Instagram, Twitter, Snapchat, LinkedIn, and YouTube.

The revenue model is primarily transaction-based product retail (one-time purchase, pay-as-you-go), supplemented by B2B equipment-and-setup services. Free shipping applies to orders above 250 SAR, with a 15 SAR fee below that threshold. The company is independently operated (no parent, no disclosed institutional investors, no funding rounds on record), VAT-certified, and licensed by the Saudi Business Center. Headcount is approximately 43 employees.

Name

SPAMA

Legal name

SPAMA Medical (سباما ميديكال)

Website

https://spama.sa

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

SPAMA Medical is a Jeddah-based Saudi e-commerce retailer operating spama.sa, an online marketplace for medical devices, mobility aids, home healthcare, diabetic care, fitness, and mother & baby products, serving individual consumers and B2B healthcare facilities across Saudi Arabia.

Ownership category

akta.pro rank

Product category

Medical Supplies Retail

NAICS

Health and Personal Care Retailers (456)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Personal Medical Devices & Home Diagnostics (Thermometers, Blood Pressure Monitors, Glucose Meters, Rapid Tests) (CRADAMAK)

Keywords

• Medical supplies retail
• Healthcare e-commerce
• Home medical equipment
• Mobility aids online
• Fitness wellness products

Headquarters

HQ city

Jeddah

HQ country

Saudi Arabia

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales (E-commerce Retail): SPAMA generates revenue through direct product sales via its e-commerce platform spama.sa. Products span medical devices, disposables, mobility aids, home healthcare equipment, fitness and wellness, mother & baby care, and beauty products. Revenue is one-time transaction-based with optional buy-now-pay-later financing.
2. B2B Equipment & Setup Services: SPAMA provides B2B solutions including hospital and clinic equipment setup, mobile clinic outfitting, physiotherapy center equipment, hotel accessibility solutions for people with disabilities, and ambulance vehicle outfitting through dedicated landing pages (lp.spama.com).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

SPAMA Medical operates an online retail platform (spama.sa) selling medical supplies, home healthcare devices, mobility aids, fitness equipment, mother & baby care products, personal protective equipment, and wellness merchandise to consumers in Saudi Arabia. The company also runs a separate B2B channel (lp.spama.com) supplying hospitals, clinics, physiotherapy centers, mobile clinics, and hotels with medical equipment and consumables. Private-label brands SPACARE and SBase complement a multi-brand catalog featuring Microlife, Abbott, Beurer, Fresco, and other recognized medical and wellness labels.

Product overview

SPAMA is a Saudi Arabian online medical supplies e-commerce platform that serves as a comprehensive one-stop shop for medical equipment and healthcare products. The core offering is the e-commerce platform itself (spama.sa) through which SPAMA sells its own branded products under the SPACARE sub-brand alongside third-party medical supplies. The product portfolio includes medical devices and disposables, mobility aids (wheelchairs, walkers), home healthcare monitoring equipment, rehabilitation and physiotherapy devices, foot care products (insoles, healthy socks, diabetic footwear), fitness and wellness equipment (dumbbells, yoga supplies), mother and baby care items, beauty products, and professional medical equipment. The company operates its own delivery network in Jeddah and ships nationally through logistics partners Smsa and Aramex.

Differentiator

Problem solved

Functional benefit

Brands

• SPACARE: The company's own branded product line covering health and wellness items including pedometers, fitness accessories, massage tools, exercise equipment, travel comfort products, and daily living aids.
• SBase

Products and services

• SPAMA Online Medical Storefront (spama.sa) Flagship online store selling medical supplies, home healthcare devices, mobility aids, fitness equipment, mother & baby care, personal protective equipment, and wellness products to individual consumers in Saudi Arabia. Supports Arabic and English, SAR and USD pricing, and multiple payment options including Tabby, Tamara, Apple Pay, PayPal, Mada, STC Pay, and cash on delivery.
• SPAMA B2B Equipment Solutions (lp.spama.com) Dedicated B2B procurement portal supplying medical equipment, hospital beds, wheelchairs, walkers, diagnostic devices, physiotherapy tools, and consumables to Saudi healthcare providers and hospitality institutions. Features institution-specific landing pages for hospitals, clinics, physiotherapy centers, mobile clinics, and hotels.
• SPACARE Private Label Brand SPAMA's proprietary brand of orthopedic, foot care, and wellness products including foot insoles (دعامات للقدم), healthy socks (جوارب صحية), healthy shoes (أحذية صحية), Fresco heel and elbow silicone pads, silicon heel socks (model 317), diabetic sandals (model 063), diabetic shoes, and PowerPad foot massagers. Sold through spama.sa to consumers seeking affordable private-label alternatives to international medical brands.
• SBase Private Label Brand SPAMA's secondary in-house brand offering medical and wellness merchandise under the SBase label, complementing SPACARE in the catalog.
• Mobility Aids and Patient Care Equipment Range of wheelchairs, walkers, crutches, and hospital beds for elderly, post-surgery, and disabled users; supplied to both individual consumers and institutional buyers such as hospitals and care facilities.
• Home Medical and Diagnostic Devices Home-use medical and diagnostic devices including blood pressure monitors, oximeters, glucose meters, thermometers, nebulizers, and similar instruments from brands such as Microlife, Abbott, and Beurer; targeted at home healthcare consumers and chronic disease patients.
• Medical Consumables and PPE Disposable medical supplies and personal protective equipment including examination gloves, face masks, syringes, and similar consumables for clinics, hospitals, and home users.
• Physiotherapy and Rehabilitation Equipment Physiotherapy and rehabilitation tools and equipment for physiotherapy centers, mobile clinics, post-surgery home recovery, and injury rehabilitation.
• Fitness and Wellness Equipment Home fitness and wellness equipment including foot massagers (e.g., PowerPad), massage devices, and exercise aids for general consumers and fitness enthusiasts.
• Mother and Baby Care Products Mother and baby care products for new and expecting parents, covering infant care, maternity, and related health and wellness items.
• Diabetic Care Products Diabetic care assortment including diabetic sandals (model 063), diabetic shoes, healthy socks, and glucose monitoring supplies, targeted at diabetic patients and their caregivers.
• Foot Care Products Orthopedic foot care products including foot insoles (دعامات للقدم), healthy shoes (أحذية صحية), Fresco heel and elbow silicone pads, and silicon heel socks (model 317) under SPACARE and partner brands.
• Beauty and Personal Care Products Beauty and personal care products offered alongside medical, fitness, and wellness merchandise to broaden consumer appeal.

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• TabbycoreGTM or Marketing PartnerTabby is a buy-now-pay-later (BNPL) service integrated into SPAMA's checkout, allowing customers to split purchases into installments. Tabby is a GTM partner that enables SPAMA to reduce purchase barriers for price-sensitive consumers.
• TamaracoreGTM or Marketing PartnerTamara is a buy-now-pay-later (BNPL) service integrated into SPAMA's checkout, allowing customers to split purchases into installments. Tamara is a GTM partner that expands customer purchasing power.
• SMSA (سمسا)coreChannel Partner/ Reseller/ DistributorSMSA is a Saudi shipping and logistics company used by SPAMA for national delivery across Saudi Arabia outside of Jeddah. SMSA handles the physical delivery of products to customers in various Saudi cities.
• Aramex (ارامكس)coreChannel Partner/ Reseller/ DistributorAramex is an international shipping and logistics company used by SPAMA for national delivery across Saudi Arabia. Aramex handles the physical delivery of products to customers in various Saudi cities alongside SMSA.
• Mada (مدى)minorOthersMada is the Saudi Arabian interbank network enabling debit card payments. SPAMA accepts Mada cards as a payment method, enabling Saudi bank customers to pay for purchases.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Nahdi: Largest pharmacy retail chain in Saudi Arabia with a strong online ordering platform. Directly comparable because it sells overlapping medical, wellness, baby, and personal care products to Saudi consumers, including home healthcare items, and competes for the same healthcare-focused purchase occasions.
• Almana Group: Saudi healthcare and medical supplies group with hospital and retail operations. Comparable for SPAMA's B2B hospital/clinic procurement side, given Almana supplies medical equipment and devices to Saudi healthcare providers.
• Al-Dawaa Pharmacies: Second-largest Saudi pharmacy chain with nationwide stores and an e-commerce platform. Comparable because it competes head-to-head with SPAMA in Saudi medical supplies, wellness, and personal care, and serves similar B2C and small-business healthcare customers.
• Whites (Saudi Medical Supplies Retailer): Saudi-based retailer focused on medical supplies, mobility, and rehabilitation products. Directly comparable to SPAMA's core medical equipment and home healthcare assortment and similar Saudi B2C/B2B customer segments.

Broad incumbents

• iHerb: Global online retailer specializing in health, wellness, vitamins, and personal care products shipping to Saudi Arabia. Comparable to SPAMA's wellness, supplement-adjacent, and personal care assortment from an e-commerce health-retail angle.
• Amazon Saudi Arabia: Global e-commerce leader operating in Saudi Arabia with Prime delivery. Comparable as a broad-line e-commerce competitor whose expansion into health, personal care, and baby products directly overlaps with a large portion of SPAMA's catalog.
• Boots Pharmacy (Saudi): International pharmacy and health retailer with Middle East operations. Comparable as a trusted pharmacy and health-beauty retail brand that competes with SPAMA on health, beauty, and personal care assortment.
• Noon: Major Middle East e-commerce platform with strong presence in Saudi Arabia. Comparable as a horizontal e-commerce competitor that increasingly stocks health, wellness, and baby categories, competing for the same Saudi online shopper.

Regional players

• Mumzworld: Leading mother, baby, and child e-commerce platform in the Middle East. Comparable to SPAMA's mother & baby care category and to its regional online specialty-retail model in the MENA region.
• Lazurde (or comparable regional wellness e-tailer): Regional online health and wellness retailer serving Saudi consumers. Comparable to SPAMA's wellness, fitness, and personal care categories from a regional e-commerce perspective.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/spamaksa
• YouTubeyoutube.com/@spamaksa
• Facebookfacebook.com/SPAMAKSA
• LinkedInlinkedin.com/company/spamaksa
• Instagraminstagram.com/spamaksa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SPAMA