What Specht Novak does

Specht Novak is a privately-held architecture firm founded in 1994 by Scott Specht and headquartered in Austin, Texas. The firm operates as a three-partner boutique practice (Scott Specht, Jakeb Novak, Travis Power) with a total of seven staff, providing full-service modern architecture for high-net-worth residential clients and select commercial, hospitality, and institutional projects. Its core deliverable is the architectural project itself: custom homes, boutique hotels, restaurants, corporate offices, and university facilities designed around site-responsive principles that integrate indoor-outdoor living, craft detailing, and contextual sensitivity to climate and surroundings.

The firm's product surface is a portfolio of completed buildings rather than a software platform. Technical differentiation shows up in novel construction methods and program-specific design expertise: windowless Corten-steel-clad ADUs with interior courtyards (Stealth House), board-formed concrete walls with integrated skylights (Preston Hollow Residence), eco-sustainable villas with on-site waste processing and photovoltaic arrays (Casa Xixim), hurricane-resistant construction using boat-building techniques (Beach Haven Residence), and gallery-integrated residential design for art collectors (Meridian House, Casa Annunziata). The firm is licensed in Texas, California, New York, New Jersey, Florida, and Illinois, and holds NCARB certification enabling expedited licensure in all other U.S. states, supporting work across the United States and internationally in Mexico, Japan, and Ireland.

Revenue is generated entirely through professional design fees on project-specific, multi-year engagements, with no publicly disclosed pricing or recurring revenue model. Client acquisition is sales-led and inbound-driven through a website inquiry form, with no traditional sales force. The primary customer segment is affluent individuals commissioning custom residences, supplemented by hospitality clients (Carpenter Hotel), corporate accounts (Indeed global offices), and educational institutions (St. Edward's University). Brand strength is unusually high for the firm's size: recognized by Architizer as one of the 100 Best Architecture and Design Firms in the U.S. for three consecutive years, named to Forbes' Top 200 Residential Architects, and featured in over 250 publications worldwide.

Name

Specht Novak

Legal name

Specht Novak

Website

https://spechtnovak.com

Company type

Private

Founded year

1994

Operating status

Operating

Short description

Specht Novak is a privately-held, three-partner boutique architecture firm in Austin, Texas, designing modern custom residences and select commercial, hospitality, and institutional projects for high-net-worth clients across the U.S. and internationally.

Ownership category

akta.pro rank

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Architecture and Design Services: Full-service architecture firm providing custom residential and commercial architecture, interior design collaboration, and project management. Revenue generated through professional design fees for projects including private residences, hotels, and institutional work.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Specht Novak is an architecture firm providing custom modern architectural design services for high-end residential and select commercial projects. The firm delivers full-service design including private residences, boutique hotels, corporate offices, and institutional buildings, with a focus on site-responsive, indoor-outdoor living and craftsmanship-driven detailing. Services are licensed across multiple U.S. states and delivered nationally and internationally.

Product overview

Specht Novak is an award-winning modern architecture firm that provides architectural design services for residential and commercial projects. The firm offers a portfolio of architectural projects spanning custom homes, hotels, and institutional buildings. The firm does not offer software products or technology platforms; its 'products' are the architectural projects it designs and constructs for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Residential Architecture Full-service architectural design of custom modern homes for high-net-worth individual homeowners. Projects include primary residences, vacation homes, urban infill, coastal residences, forest retreats, and ADUs, with a design philosophy emphasizing site-responsive architecture, indoor-outdoor living, and craftsmanship.
• Hospitality Architecture Design Architectural design services for boutique hotels, restaurants, and hospitality venues. Creates brand-aligned architecture and interior experiences that differentiate properties in competitive markets.
• Commercial and Corporate Office Architecture Architectural design of corporate offices, workplace interiors, and select commercial buildings. Notable projects include corporate office design for Indeed.com across multiple global locations.
• Institutional and Educational Architecture Architectural design for university and college facilities, including recreation centers, athletic facilities, and institutional buildings. Notable projects include the St. Edward's University Recreation and Athletic Center, which won the NIRSA Outstanding Facilities Award.

Quantifiable outcome

• Featured in over 250 publications worldwide
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Market position

Strengths5 records

Weaknesses6 records

Competitive moat4 records

Customer concentration

• Instagraminstagram.com/spechtnovak

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Specht Novak