Clarion Hotel & Convention Center

What Clarion Hotel & Convention Center does

Clarion Hotel & Convention Center operates as the Clarion Pointe Springfield Southeast, a single upper-midscale hotel property located at 3034 S Moulder Ave, Springfield, MO 65804, approximately 4.35 miles from the city center. The property is independently owned and operates under a franchise agreement with Choice Hotels International, Inc. (NYSE: CHH), which provides brand standards, the Choice Privileges loyalty program, reservation infrastructure, and distribution access. The property was fully renovated in 2024–2025 and offers standard rooms, king suites, accessible rooms, meeting/event space, and amenities including free hot breakfast, outdoor pool, free WiFi, fitness center, business center, and guest laundry facilities.

The property serves two primary customer segments: business travelers seeking convenient mid-scale accommodations with business amenities, and leisure travelers and families seeking pet-friendly, family-oriented lodging. Revenue is generated from nightly room rentals (standard rate $115/night; Choice Privileges member rate $104/night) plus event and meeting space rentals. The property employs approximately 30 people and is currently rated 4.5 stars (Excellent) based on 40 guest reviews on the Choice Hotels platform.

Distribution is managed primarily through three channels: direct booking via choicehotels.com, the Choice Privileges loyalty program, and third-party online travel agencies including Expedia, Booking.com, and Hotels.com. The property also benefits from Choice Hotels' corporate negotiated rate programs and group booking systems. There is no disclosed proprietary technology, no AI or ML capabilities, no patents or trademarks of its own, and no independent management team or leadership information available in the input data.

Name

Clarion Hotel & Convention Center

Legal name

Clarion Hotel & Convention Center (Clarion Pointe Springfield Southeast)

Website

https://springfieldclarion.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Clarion Hotel & Convention Center (Clarion Pointe Springfield Southeast) is a single, recently renovated, upper-midscale franchise hotel in Springfield, MO, operating under Choice Hotels International and serving business and leisure travelers with standard rooms, suites, and meeting/event space.

Ownership category

akta.pro rank

Product category

Hotel Lodging and Convention Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Urban & Downtown Full-Service Hotels (THAGAAAA)

Keywords

• Hotel accommodations
• Lodging services
• Convention facilities
• Hospitality franchise
• Meeting spaces

Headquarters

HQ city

Springfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Lodging accommodations: Revenue generated from nightly room rentals across standard rooms, suites, and meeting/event spaces. Pricing varies by room type, season, and availability. The property participates in Choice Privileges loyalty program for guest retention.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Clarion Pointe Springfield Southeast is an upper-midscale hotel property offering overnight guest room and suite accommodations along with meeting and event spaces. The property provides complimentary amenities including free hot breakfast, outdoor pool, free WiFi, fitness center, business center, and guest laundry. As a franchise property of Choice Hotels International, it operates under the Clarion brand standards and participates in the Choice Privileges loyalty program.

Product overview

Clarion Hotel & Convention Center is an upper-midscale hotel brand operated under Choice Hotels International. The brand offers full-service accommodations with meeting and convention facilities, providing various room types including king suites and accessible rooms. Properties feature standard amenities such as free WiFi, hot breakfast, fitness centers, business centers, and guest laundry facilities. The product portfolio includes individual hotel properties like Clarion Pointe Springfield Southeast, which represents a fully renovated Clarion-branded property in the Springfield, MO area.

Differentiator

Problem solved

Functional benefit

Brands

• Clarion: Upper-midscale to upscale full-service hotel brand offering meeting and convention facilities, restaurants, and business services.
• Clarion Pointe

Products and services

• Clarion Pointe Springfield Southeast A fully renovated Clarion-branded hotel property located at 3034 S Moulder Ave, Springfield, MO 65804, offering approximately 40 guest rooms and suites with free WiFi, hot breakfast, outdoor pool, fitness center, business center, and pet-friendly accommodations. Serves business travelers, leisure tourists, families, and group event organizers visiting the Springfield, MO area.
• Clarion Hotel & Convention Center (Meeting and Event Spaces) Meeting and convention facilities available at the Clarion property, enabling group bookings, corporate events, and social gatherings with on-site accommodations.

Named customers1 record

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Choice Hotels InternationalcoreChannel Partner/ Reseller/ DistributorClarion Pointe Springfield Southeast operates as a franchise property under Choice Hotels International. The property benefits from Choice Hotels' brand standards, reservation system, loyalty program (Choice Privileges), marketing support, and distribution network. Choice Hotels provides operational guidelines, training, quality assurance, and access to corporate negotiated rates and group booking systems.

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Holiday Inn Express Springfield: IHG's mid-scale competitor in Springfield with comparable room rates, complimentary breakfast, and loyalty program (IHG One Rewards). Competes for the same transient and group business travel demand.
• Best Western Springfield: Mid-scale competitor in the Springfield market with similar business and leisure traveler appeal, comparable amenity bundles, and global distribution through Best Western Rewards.
• Hilton Garden Inn Springfield: Upscale Hilton property in Springfield with full-service amenities including on-site dining, fitness center, and meeting space. Direct competitor for the upper end of Clarion's business and convention capture.
• Comfort Inn & Suites Springfield: Sister Choice Hotels brand competing in the same Springfield, MO mid-scale segment. Directly comparable guest profile, amenity set, and distribution through the Choice Hotels ecosystem.
• Sleep Inn Springfield: Choice Hotels focused-service brand in Springfield, structurally similar to the Clarion Pointe focused-service positioning. Competes for the same budget-conscious traveler segment.
• DoubleTree by Hilton Springfield: Full-service Hilton property in Springfield offering meeting and convention facilities, on-site dining, and business amenities. Direct competitor for the property's group, convention, and event-driven demand.
• Drury Inn & Suites Springfield: Family-owned mid-scale/upscale chain operating in Springfield with hot breakfast, evening reception, and pool amenities. Competes on value-added amenities and price point in the same corridor.
• Hampton Inn Springfield: Hilton-affiliated mid-scale competitor in Springfield offering a similar amenity stack (free breakfast, WiFi, business center) and loyalty program (Hilton Honors), directly competing for the same business traveler segment.
• Quality Inn Springfield: Another Choice Hotels brand operating in Springfield, competing in the value-oriented mid-scale tier. Directly comparable under the same franchise umbrella and distribution platform.

Broad incumbents

• Marriott Springfield: Full-service Marriott brand property in Springfield offering broader amenities, larger meeting space, and the Marriott Bonvoy loyalty network. A larger incumbent competing for the convention and group business Clarion targets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/clarion-hotel-&-convention-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clarion Hotel & Convention Center