City of Springville Parks and Recreation

Municipal Recreation Servicesspringvilleparksandrec.com

City of Springville Parks and Recreation is a municipal government department in Springville, Alabama that operates public parks, sports facilities, and youth and adult recreation programs for city residents, using Jarvis software for online registration and reservations.

Company typePrivate
Founded-
HeadquartersSpringville, United States
Headcount11–50
GTM typeB2C
OfferingServices

What City of Springville Parks and Recreation does

City of Springville Parks and Recreation is a municipal government department of the City of Springville, Alabama, responsible for providing public parks, recreation facilities, and community programming to city residents. The department operates under Director Rick Hopkins with a staff of 17 and maintains a portfolio of facilities including Big Springs Park, the Sports Complex, Youth Baseball Complex, Woody Park, Big Springs Splash Pad, Big Springs Dog Park, six tennis courts, a Senior Center, the VFW facility, a storm shelter, and the BCC Nature Preserve. Service delivery spans youth athletics (basketball, cheerleading, flag football, tackle football, baseball, softball, soccer, tennis across multiple age divisions), adult recreation (co-ed softball, tennis), senior programming with bus transportation, a farmers market (Springville's Market on Main), pavilion and field reservations, and maintenance services across the facility base.

The department's operating technology is built around the Jarvis recreation management platform (jarvisregister.com / jarvisrec.com), which powers online program registration, facility reservations, sponsor and vendor document distribution, and bid solicitations. Marketing is conducted primarily through the official website (springvilleparksandrec.com), a Facebook page, and partnerships with affiliated youth sports organizations including the Springville Youth Soccer Association and Springville Youth Baseball. The department also participates in the multi-city St. Clair County Youth Sports League, coordinating basketball seasons across Leeds, Ashville, Odenville, Ragland, and Springville.

Revenue is generated through program registration fees (e.g., $135 per youth basketball participant including uniform), facility reservation fees, concession operations, and a new banner advertising sponsorship program, supplemented by City of Springville tax appropriations. As a government entity, the department is not structured for venture investment; growth occurs through municipal budget cycles, capital project bids (such as the 2026 playground bid), and service-program expansion within its single-city geographic mandate.

City of Springville Parks and Recreation firmographics

Firmographics

Name: City of Springville Parks and Recreation
Legal name: City of Springville Parks and Recreation Department
Website: https://springvilleparksandrec.com
Company type: Private
Operating status: Operating
Headcount range: 11–50 employees
Short description: City of Springville Parks and Recreation is a municipal government department in Springville, Alabama that operates public parks, sports facilities, and youth and adult recreation programs for city residents, using Jarvis software for online registration and reservations.
Ownership category
akta.pro rank

City of Springville Parks and Recreation industry classification

Industry

Product category: Municipal Recreation Services
NAICS: Fitness and Recreational Sports Centers (71394), Nature Parks and Other Similar Institutions (71219)
SIC: Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
akta.pro primary industry: Parks, Recreation & Cultural Services (BPAIACAI)
akta.pro secondary industries: Multi-Sport Complexes & Community Sports Parks (MPAKAEAH), Aquatic Family Entertainment Centers (Splash Pads, Aquatic Playgrounds, Swim Parks) (THAJAEAL)

Keywords

Municipal parks services
Youth sports leagues
Recreation facilities
Community recreation programs
Public parks management

Where City of Springville Parks and Recreation is headquartered

Location

Headquarters

HQ city: Springville
HQ country: United States
HQ region: North America

Offices2 records

Markets served

City of Springville Parks and Recreation business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Others

Revenue model

Program Registration Fees: Fees charged for youth and adult sports programs including basketball ($135 with uniform), baseball, softball, soccer, cheerleading, flag football, tackle football, and tennis

Pricing tiers

Model	Billing	Price
Unit Pricing	Annual	Youth Basketball - $135 per participant

Distribution channels1 record

Marketing channels5 records

City of Springville Parks and Recreation product offering

Product offering

Core offering

The City of Springville Parks and Recreation Department operates municipal recreation programs and public park facilities for residents of Springville, Alabama. It delivers organized youth and adult sports leagues (basketball, cheerleading, flag football, tackle football, baseball, softball, soccer, tennis, co-ed softball), maintains public parks and amenities (Big Springs Park, Sports Complex, Splash Pad, Dog Park, Tennis Courts, BCC Nature Preserve), runs a Senior Center with transportation services, hosts the Springville's Market on Main farmers market, and accepts facility reservation bookings, all with online registration via Jarvis software.

Product overview

City of Springville Parks and Recreation operates a comprehensive parks and recreation system providing youth and adult sports programs, public park facilities, and community services. The department offers youth athletics (basketball, cheerleading, flag football, tackle football, baseball, softball, soccer, tennis), adult sports (co-ed softball), a Senior Center, and maintains multiple facilities including Big Springs Park, Sports Complex, Youth Baseball Complex, Woody Park, Big Springs Splash Pad, Dog Park, and the BCC Nature Preserve. The department also manages facility reservations and operates Springville's Market on Main farmers market. Programs operate through a partnership with the St. Clair County League for basketball, with home games at Springville Elementary School and Springville Middle School.

Differentiator

Problem solved

Functional benefit

Products and services

Youth Sports Programs Organized youth athletic leagues offered for ages 4–14U, including basketball (4-5U Learning League, Boys/Girls 6U Co-Ed Competitive, 8U, 10U, 12U, 14U), cheerleading, flag football, tackle football, baseball, softball, soccer, and tennis. St. Clair County Basketball League games are played at Springville Elementary School and Springville Middle School with preseason and postseason tournaments. Registration includes a uniform (e.g., $135 per basketball participant).
Adult Sports Programs Adult recreational leagues including co-ed softball and tennis, with published schedules and standings for participants.
Senior Center Services Programs and services for senior residents, including bus transportation services coordinated through the department.
Facility Reservations Online reservation system for pavilions, sports fields, practice spaces, the VFW facility, and the Storm Shelter, bookable via the department's website and Jarvis Register.
Springville's Market on Main Farmers market featuring local vendors, with vendor applications and guidelines available for participation.
Public Parks and Recreation Facilities Publicly maintained parks and amenities including Big Springs Park, Springville Sports Complex, Youth Baseball Complex, Woody Park, Big Springs Splash Pad (water splash pad), Big Springs Dog Park, and tennis courts, available for community use.
BCC Nature Preserve Nature preserve offering history, education programs, volunteer opportunities, and events for the community.
Parks Maintenance Technician Services In-house maintenance services for parks and recreation facilities, including mowing, landscaping, trail maintenance, restroom cleaning, and facility repairs.

Companies that use City of Springville Parks and Recreation

Customer profile

Segments4 records

Ideal customer profiles1 record

City of Springville Parks and Recreation technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

City of Springville Parks and Recreation partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

Jarvis (Recreation Management Software)coreTechnology or IntegrationProvides online registration platform (jarvisregister.com) and recreation management software for program registration and facility reservations. The website uses Jarvis software for residents to register for programs and make facility reservations online.
St. Clair County Youth Sports LeaguecoreStrategic or Co-development PartnerMulti-city league collaboration with Leeds, Ashville, Odenville, Ragland, and Springville for basketball seasons. Teams play against other cities in regular season with preseason and postseason tournaments. Cities charge varying gate entry fees for spectators.
Springville Youth Soccer AssociationminorChannel Partner/ Reseller/ DistributorAffiliated youth soccer organization operating under the Parks and Recreation umbrella, with links provided on the official website.
Springville Youth BaseballminorChannel Partner/ Reseller/ DistributorAffiliated youth baseball organization operating under the Parks and Recreation umbrella, with links provided on the official website.

Recent moves6 records

Expansion highlights4 records

City of Springville Parks and Recreation competitors and assessment

Company assessment

Direct peers

City of Odenville Parks and Recreation: St. Clair County partner in Springville's youth basketball league; another same-county municipal parks operator with overlapping program offerings and competitive demographics.
City of Moody Parks and Recreation: Adjacent St. Clair/Blount County small city with municipal parks and recreation programming for youth and adult sports; closely comparable service mix, population scale, and Alabama regional context.
City of Leeds Parks and Recreation: Neighboring St. Clair County municipality that participates in the same multi-city youth sports league with Springville; offers a directly comparable small-city parks and recreation service profile in the same Alabama geography.
City of Pell City Parks and Recreation: St. Clair County-adjacent Alabama municipality offering municipal parks, recreation facilities, and youth/adult sports programming; a comparable small-city public-sector recreation operator in the same regional footprint.
City of Trussville Parks and Recreation: Larger Jefferson County Alabama municipality operating a parks and recreation department with sports leagues, parks, and community programming; a benchmark for a scaled-up version of Springville's service model in the same regional market.
City of Ashville Parks and Recreation: St. Clair County partner municipality in Springville's youth league; directly comparable small-town parks and recreation department with shared regional participants.

Others

National Recreation and Park Association (NRPA): National industry association representing municipal parks and recreation agencies; defines professional standards, certification (CPRP), and benchmarking for departments like Springville's.
CivicRec (CivicPlus): Recreation management software provider serving municipal parks and recreation departments nationwide; competes with Jarvis in the same SaaS category that underpins Springville's registration operations.
Jarvis Recreation Management: Technology vendor providing the online registration and facility reservation platform used by Springville Parks and Rec; a key infrastructure/ecosystem enabler rather than a direct competitor.

Regional players

City of Gardendale Parks and Recreation: Jefferson County Alabama municipal parks and recreation department; comparable service mix and operational scale in the broader Birmingham-region small-city cohort, though outside St. Clair County.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

City of Springville Parks and Recreation financial estimates

Financial estimate

Revenue estimate

Valuation estimate

City of Springville Parks and Recreation leadership team

Management profile

Number of profiles

Profiles5 records

City of Springville Parks and Recreation funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

City of Springville Parks and Recreation M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City of Springville Parks and Recreation

What does City of Springville Parks and Recreation do?

Is City of Springville Parks and Recreation a public or private company?

City of Springville Parks and Recreation is a private company. It is classified as state government owned and is currently operating.

When was City of Springville Parks and Recreation founded?

City of Springville Parks and Recreation was founded in -1. It employs 11 to 50 people.

Where is City of Springville Parks and Recreation based?

City of Springville Parks and Recreation is headquartered in Springville, United States, in the North America region.

How does City of Springville Parks and Recreation make money?

One revenue line is on record: program Registration Fees.

Who are City of Springville Parks and Recreation's main competitors?

Direct peers on record are City of Odenville Parks and Recreation, City of Moody Parks and Recreation, City of Leeds Parks and Recreation, City of Pell City Parks and Recreation, City of Trussville Parks and Recreation and City of Ashville Parks and Recreation. Others are National Recreation and Park Association (NRPA), CivicRec (CivicPlus) and Jarvis Recreation Management. City of Gardendale Parks and Recreation is listed as a regional player.

Does City of Springville Parks and Recreation have an API?

No public API is recorded for City of Springville Parks and Recreation.

What industry is City of Springville Parks and Recreation in?

City of Springville Parks and Recreation's product category is Municipal Recreation Services. Its primary akta.pro industry code is BPAIACAI, Parks, Recreation & Cultural Services, with a secondary code of MPAKAEAH, Multi-Sport Complexes & Community Sports Parks. Its NAICS code is 71394 and its SIC code is 7900.