Salem-Roanoke County Chamber of Commerce
The Salem-Roanoke County Chamber of Commerce, founded in 1934 and based in Salem, Virginia, is a nonprofit membership organization serving local businesses and leaders in Salem and Roanoke County. It delivers networking events, professional development, ribbon cuttings, advocacy programming, and a member directory via the ChamberMaster/GrowthZone platform.
- Company typePrivate
- Founded1934
- HeadquartersSalem, VA, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Salem-Roanoke County Chamber of Commerce does
The Salem-Roanoke County Chamber of Commerce is a 501(c)-style nonprofit membership organization founded in 1934 and headquartered at 611 East Main Street in Salem, Virginia. It serves local businesses, leaders, and residents in the Salem-Roanoke County region of southwestern Virginia, functioning as the convening body for the regional business community. Core offerings span membership programs (with business directory listing, ribbon-cutting ceremonies, hot deals, member-to-member discounts, and job postings), recurring networking events (Business After Hours, LeadHERship, Level UP, Business Advocacy Breakfasts, EPIC Leadership training), annual community events (Golf Tournament, Gingerbread Festival, International Travel Program, State of the City), and content products including The Pulse podcast.
The Chamber operates on a ChamberMaster/GrowthZone membership management platform that supports event registration, the public member directory, job board, and member-to-member marketplace, with calendar integrations to Google, Yahoo, and iCal and content distribution on YouTube, Spotify, Facebook, Instagram, and LinkedIn. It has no proprietary AI/ML technology; AI surfaces only as a programming theme for member education (Business Advocacy Breakfast on practical AI, Level UP on AI-driven marketing).
Revenue is generated through three streams: recurring membership dues, one-time event fees (for example $35/$50 for State of the City tickets, $600 per four-person team for the annual Golf Tournament, $10 sponsored member registration for LeadHERship/Level UP), and corporate sponsorships from a mix of financial-services, staffing, insurance, banking, and community organizations. Go-to-market is community-led and event-driven, with a horizontal segmentation across small and medium businesses, business leaders, and government/community partners. No financial figures are publicly disclosed.
Salem-Roanoke County Chamber of Commerce firmographics
Firmographics- Name
- Salem-Roanoke County Chamber of Commerce
- Legal name
- Salem-Roanoke County Chamber of Commerce
- Website
- https://s-rcchamber.org
- Company type
- Private
- Founded year
- 1934
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Salem-Roanoke County Chamber of Commerce, founded in 1934 and based in Salem, Virginia, is a nonprofit membership organization serving local businesses and leaders in Salem and Roanoke County. It delivers networking events, professional development, ribbon cuttings, advocacy programming, and a member directory via the ChamberMaster/GrowthZone platform.
- Ownership category
- akta.pro rank
Salem-Roanoke County Chamber of Commerce industry classification
Industry- Product category
- Chamber of Commerce Services
- NAICS
- Professional Organizations (813920)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Professional & Association Conferences (MPAGAGAB)
- akta.pro secondary industries
- Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA), Venue Sourcing & Site Coordination (HSACAAAD), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)
Keywords
Where Salem-Roanoke County Chamber of Commerce is headquartered
LocationHeadquarters
- HQ city
- Salem, VA
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Salem-Roanoke County Chamber of Commerce business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Dues: Annual membership fees for businesses and organizations in Salem and Roanoke County. Includes benefits such as member directory listing, ribbon cutting ceremonies, event discounts, and access to member resources.
- Event Revenue: Fees charged for various Chamber events including State of the City ($35 members, $50 non-members), Annual Golf Tournament ($600 per team of 4), and professional development programs. Some events offer member discounts via promo codes.
- Sponsorships: Corporate sponsorships for events, programs, and initiatives including title sponsorships for Business Advocacy Breakfasts, LeadHERship series, Level UP workshops, and Member Orientations. Sponsors receive recognition and networking opportunities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | State of the City event admission |
| Unit Pricing | Pay-as-you-go | Annual Golf Tournament team registration |
| Other | Pay-as-you-go | LeadHERship and Level UP professional development events |
| Freemium | Pay-as-you-go | Business After Hours networking events |
| Freemium | Pay-as-you-go | Member Orientation program |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Salem-Roanoke County Chamber of Commerce product offering
Product offeringCore offering
The Salem-Roanoke County Chamber of Commerce is a nonprofit membership organization that connects local businesses, leaders, and community members through networking events, professional development programs, business advocacy, and community events. Core deliverables include membership programs with directory listings and ribbon-cutting services, recurring networking events (Business After Hours), leadership and skills development series (LeadHERship, Level UP, EPIC Leadership, Business Advocacy Breakfasts), signature community events (Annual Golf Tournament, Gingerbread Festival), an International Travel Program, and a podcast called The Pulse. Revenue is generated through annual membership dues, corporate event sponsorships, and event admission fees.
Product overview
The Salem-Roanoke County Chamber of Commerce operates as a membership-based organization offering a unified portfolio of programs and services centered on business networking, professional development, and community advocacy. Founded in 1934, the Chamber provides core offerings including membership programs with business directory access, networking events (Business After Hours, ribbon cuttings), leadership development (LeadHERship, EPIC Leadership, Level UP), advocacy programming (Business Advocacy Breakfasts), and community events (Annual Golf Tournament, Gingerbread Festival). The Chamber also offers The Pulse podcast, international travel, economic development resources, and member-to-member deal programs. The organization leverages ChamberMaster/GrowthZone membership management software for event coordination and member services.
Differentiator
Problem solved
Functional benefit
Brands
- EPIC Leadership: Leadership training program offered by the Chamber
- LeadHERship
- Level UP
- The Pulse
- Gingerbread Festival
- Annual Golf Tournament
Companies that use Salem-Roanoke County Chamber of Commerce
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Salem-Roanoke County Chamber of Commerce technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability3 records
Salem-Roanoke County Chamber of Commerce partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Pinnacle Financial PartnerscoreTitle sponsor for Business Advocacy Breakfast series, including the 2026 event featuring Wendi Pannell on AI leadership. Provides promotional support and venue/catering for professional development events targeting business leaders.
- Express Employment ProfessionalscoreTitle sponsor for Level UP professional development series, supporting workshops on marketing, AI, and business skills for Chamber members.
- Virginia Credit Union (VACU)coreRegistration sponsor providing promotional code VACU for $10 member registration discounts on multiple event series including LeadHERship and Level UP.
- Northpoint Insurance AdvisorscoreSeptember Business After Hours sponsor and Member Orientation sponsor, providing coffee and breakfast for new member orientation sessions.
- Ridge View BankcoreTitle sponsor for inaugural State of the City of Salem event, supporting the first-ever city address by Mayor Renée Turk at Salem Civic Center.
- Grand Home FurnishingsminorRaffle sponsor for Business After Hours events, providing promotional engagement at networking gatherings.
- Salem Civic CentercoreVenue sponsor for Member Appreciation Business After Hours event, hosting Chamber member celebration activities.
- Roanoke Regional Chamber of CommercecoreCollaborative partnership for joint events such as ribbon cuttings (e.g., Williams DeLoatche P.C.), demonstrating regional business community coordination.
- City of Salem Economic DevelopmentcoreLinked as economic development resource for Salem, VA. Chamber supports city business attraction and retention initiatives.
- Roanoke County Economic Development (Yes Roanoke)coreLinked as economic development resource for Roanoke County. Coordinates on regional workforce development and business expansion efforts.
- Get2KnowNokeminorRegional economic development awareness initiative connecting businesses to Roanoke County opportunities.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Salem-Roanoke County Chamber of Commerce competitors and assessment
Company assessmentRegional players
- Bristol Virginia Chamber of Commerce: Another small-to-mid-sized Virginia chamber serving a comparable population base and member count. Useful peer for understanding how similarly sized chambers structure dues, events, and sponsor tiers in Virginia markets.
- Lynchburg Regional Business Alliance: Comparable regional chamber/business alliance in central Virginia offering membership, networking events, ribbon cuttings, and economic development services to a similar mid-sized Virginia city footprint, making it a strong structural analog despite the different geography.
- Charlottesville Regional Chamber of Commerce: Regional Virginia chamber serving a mid-sized market with the same core offerings: business directory, networking events, advocacy, leadership programs, and economic development partnerships. Useful peer for benchmarking program mix and sponsor strategy.
Broad incumbents
- Virginia Chamber of Commerce: Statewide chamber providing advocacy, policy, and programming that complements local chambers like Salem-Roanoke County. Acts as an upstream organization whose initiatives (workforce, economic development) feed into local chamber agendas.
- U.S. Chamber of Commerce: National federation representing the broader chamber ecosystem. Serves as the umbrella body and policy advocate for local chambers like Salem-Roanoke County, providing benchmarking, accreditation, and shared services relevant to the subject company's operations.
Direct peers
- Roanoke Regional Chamber of Commerce: Direct peer Chamber of Commerce operating in the adjacent Roanoke market. Both organizations host business networking events, ribbon cuttings, and advocacy programming, and they explicitly co-host joint events (e.g., Williams DeLoatche ribbon cutting), making them the most directly comparable organization.
Others
- ChamberMaster / GrowthZone (parent: GrowthZone): Software vendor whose platform powers the Chamber's member portal, event registration, job postings, and directory. Included as an enabling peer whose product roadmap directly affects the Chamber's digital member experience and operating costs.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Salem-Roanoke County Chamber of Commerce social profiles
Digital presenceSalem-Roanoke County Chamber of Commerce financial estimates
Financial estimateRevenue estimate
Valuation estimate
Salem-Roanoke County Chamber of Commerce leadership team
Management profileNumber of profiles
Salem-Roanoke County Chamber of Commerce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Salem-Roanoke County Chamber of Commerce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Salem-Roanoke County Chamber of Commerce
What does Salem-Roanoke County Chamber of Commerce do?
The Salem-Roanoke County Chamber of Commerce is a nonprofit membership organization that connects local businesses, leaders, and community members through networking events, professional development programs, business advocacy, and community events. Core deliverables include membership programs with directory listings and ribbon-cutting services, recurring networking events (Business After Hours), leadership and skills development series (LeadHERship, Level UP, EPIC Leadership, Business Advocacy Breakfasts), signature community events (Annual Golf Tournament, Gingerbread Festival), an International Travel Program, and a podcast called The Pulse. Revenue is generated through annual membership dues, corporate event sponsorships, and event admission fees.
Is Salem-Roanoke County Chamber of Commerce a public or private company?
Salem-Roanoke County Chamber of Commerce is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Salem-Roanoke County Chamber of Commerce founded?
Salem-Roanoke County Chamber of Commerce was founded in 1934. It employs 1 to 10 people.
Where is Salem-Roanoke County Chamber of Commerce based?
Salem-Roanoke County Chamber of Commerce is headquartered in Salem, VA, United States, in the North America region.
How does Salem-Roanoke County Chamber of Commerce make money?
Three revenue lines are on record. Membership Dues are the primary driver. The others are event Revenue and sponsorships.
Who are Salem-Roanoke County Chamber of Commerce's main competitors?
Regional players on record are Bristol Virginia Chamber of Commerce, Lynchburg Regional Business Alliance and Charlottesville Regional Chamber of Commerce. Broad incumbents are Virginia Chamber of Commerce and U.S. Chamber of Commerce. Roanoke Regional Chamber of Commerce is listed as a direct peer. ChamberMaster / GrowthZone (parent: GrowthZone) is listed as an others.
Does Salem-Roanoke County Chamber of Commerce have an API?
No public API is recorded for Salem-Roanoke County Chamber of Commerce.
What industry is Salem-Roanoke County Chamber of Commerce in?
Salem-Roanoke County Chamber of Commerce's product category is Chamber of Commerce Services. Its primary akta.pro industry code is MPAGAGAB, Professional & Association Conferences, with a secondary code of THAHACAA, Association & Society Conference Management (Nonprofit, Professional Bodies). Its NAICS code is 813920 and its SIC code is 8600.