St. Augustine Art Association
The St. Augustine Art Association (STAAA) is a 501(c)(3) nonprofit founded in 1924 that operates a free-admission gallery in St. Augustine, Florida, serving local artists, collectors, students, and tourists through exhibitions, workshops, youth programs, and community arts events.
- Company typePrivate
- Founded-
- HeadquartersSt. Augustine, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What St. Augustine Art Association does
The St. Augustine Art Association (STAAA) is a 501(c)(3) nonprofit arts organization founded in 1924 and headquartered at 22 Marine Street in St. Augustine, Florida, where it operates a public gallery with free admission Tuesday through Sunday, 12pm-4pm. The association promotes artistic excellence through a portfolio of rotating exhibitions (including member shows, the Annual Honors Show, and themed exhibitions such as 'When in the Course of Human Events'), adult and youth education programs (workshops, figure drawing sessions, summer art camps), community events (First Friday Art Walk, Plein Air Paint Out), and a Permanent Collection of local artwork dating from the 1930s displayed in the Marguerita Phillips Wing.
STAAA's revenue model is multi-stream and typical of a community arts nonprofit: recurring membership dues, transaction fees on artwork sales processed through the gallery and online shop, one-time workshop and class fees, and donations and grants from a diversified set of funders including the National Endowment for the Arts, State of Florida Division of Arts and Culture, St. Johns County Tourist Development Council, St. Johns Cultural Council, Community Foundation for Northeast Florida (Crisp-Ellert Fund), and the Benjamin & Jean Troemel Arts Foundation. Pricing for exhibit entry is small-ticket and tiered by membership status ($10-$40 per piece), with free gallery admission and modest workshop fees.
The organization serves a broad set of stakeholders: primary segments are visual artists seeking exhibition opportunities and art collectors purchasing work, with secondary segments including youth and students (through summer camps and the 21st Annual All-County High School Art Show with St. Johns County Schools), adult learners (workshops and figure drawing), and the general public and tourist segment (free gallery visits and community events). Distribution is anchored in the physical gallery at 22 Marine Street, an e-commerce shop at staaa.org, and co-marketed monthly events through the Art Galleries of St. Augustine (AGOSA) coalition, with marketing reach via the website, social channels, Constant Contact email, and partnerships with tourist development and cultural councils.
St. Augustine Art Association firmographics
Firmographics- Name
- St. Augustine Art Association
- Legal name
- The St. Augustine Art Association
- Website
- https://staaa.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The St. Augustine Art Association (STAAA) is a 501(c)(3) nonprofit founded in 1924 that operates a free-admission gallery in St. Augustine, Florida, serving local artists, collectors, students, and tourists through exhibitions, workshops, youth programs, and community arts events.
- Ownership category
- akta.pro rank
St. Augustine Art Association industry classification
Industry- Product category
- Art Gallery and Community Arts Services
- NAICS
- Museums (712110), Art Dealers (459920), Museums, Historical Sites, and Similar Institutions (712)
- akta.pro primary industry
- Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)
- akta.pro secondary industries
- Arts Education & Community Arts Programs (BPAGAHAC), Visual Arts (Drawing, Painting, Illustration) (EDAAAGAA)
Keywords
Where St. Augustine Art Association is headquartered
LocationHeadquarters
- HQ city
- St. Augustine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
St. Augustine Art Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Dues: Annual membership fees providing artists with access to exhibits, discounts on entry fees, and eligibility to show work in Fall and Spring Members Shows
- Artwork Sales and Commissions: The gallery facilitates artwork sales with a processing fee based on membership status; handles all art sales for artists
- Workshop and Class Fees: Fees for workshops such as Watercolor Foundations ($20-$40 per piece entry, with members receiving discounts), adult programs, and summer art camps
- Donations and Grants: Partially funded by grants from St. Johns County Tourist Development Council, St. Johns Cultural Council, Community Foundation for Northeast Florida, State of Florida Division of Arts and Culture, National Endowment for the Arts, and Benjamin & Jean Troemel Arts Foundation; accepts donations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One-time | Active STAAA Members exhibit entry fee |
| Unit Pricing | One-time | Non-Members exhibit entry fee |
| Unit Pricing | One-time | Student Members exhibit entry fee |
| Unit Pricing | One-time | Student Non-Members exhibit entry fee |
Distribution channels3 records
Marketing channels5 records
St. Augustine Art Association product offering
Product offeringCore offering
The St. Augustine Art Association operates a community art gallery hosting rotating exhibitions of local, regional, and national artists, alongside art education programs for adults and youth, member shows, community events (First Friday Art Walk, Plein Air Paint Out), and an art sales shop. The association maintains a Permanent Collection of historic local artwork from the 1930s to present and operates as a 501(c)(3) nonprofit sustained by membership dues, grants, donations, and workshop fees.
Product overview
The St. Augustine Art Association operates as a nonprofit art gallery and arts organization offering a unified portfolio of art exhibition, education, and community engagement services. The core offerings include rotating art exhibitions featuring member artists, adult education programs and workshops (such as watercolor and figure drawing), youth programs including summer art camps, and recurring community events like the First Friday Art Walk and Plein Air Paint Out. The association maintains a Permanent Collection of historic local artwork dating from the 1930s to present, displayed in the Marguerita Phillips Wing. Supporting services include a membership program, an online art shop, and gallery facility access at 22 Marine Street. Seasonal signature exhibitions include the Annual Honors Show and bi-annual Members Shows, with themed exhibitions like 'When in the Course of Human Events' exploring historical and cultural themes.
Differentiator
Problem solved
Functional benefit
Products and services
- Art Exhibitions Rotating art exhibitions displayed in the gallery featuring works by local, regional, and national artists in various mediums including painting, sculpture, photography, and mixed media. Free admission for visitors Tuesday-Sunday, 12pm-4pm.
- Adult Programs and Workshops Educational programs including watercolor workshops, figure drawing sessions, and other artistic skill-building classes taught by local artists for adults of all skill levels.
- Kids Summer Art Camp Summer art education program for children and teenagers designed for youth development through creative arts.
- First Friday Art Walk Monthly event where participating art galleries in St. Augustine open their doors to the public for an evening of art viewing, typically held on the first Friday of each month.
- Plein Air Paint Out Events Outdoor painting events including the annual Plein Air Paint Out where artists create artwork en plein air (outdoors) in historic St. Augustine locations.
- Permanent Collection Curated collection of artwork by well-known artists dating from the 1930s to the present, primarily featuring local subjects, displayed periodically in the Marguerita Phillips Wing.
- Membership Program Annual membership offering benefits including discounts on exhibit entry fees, art sale commissions, workshops, and eligibility to show work in Fall and Spring Members Shows.
- Art Sales and Gift Shop Online and in-gallery shop selling original artwork, prints, and other art-related items by member artists.
- Fall Members Show Bi-annual exhibit featuring a variety of works by STAAA members including emerging, seasoned and professional artists, encompassing various styles, mediums, and subjects.
- Annual Honors Show Annual exhibition highlighting the talents and new works of STAAA award-winning artists from the past three years.
- When in the Course of Human Events Exhibition Themed art exhibition inviting artists to reflect on the enduring influence and evolving meaning of the Declaration of Independence, displayed June 5 - August 2, 2026.
Companies that use St. Augustine Art Association
Customer profileSegments5 records
Ideal customer profiles5 records
St. Augustine Art Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
St. Augustine Art Association partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- LeShane CPAminorSponsor for the 21st Annual All-County High School Art Show, supporting youth arts education.
- St. Johns County SchoolscoreCommunity outreach partnership with St. Johns County Schools for the annual high school and middle school art shows, featuring over 150 works from students grades 9-12.
- Crisp-Ellert Art MuseumminorCo-hosts bi-annual Flagler Alumni Juried Exhibition featuring artwork by Department of Visual Arts alumni.
- Jacksonville Watercolor SocietyminorPartner organization providing workshop instruction, such as the Watercolor Foundations workshop with LuAnn Dunkinson.
- Florida DeafBlind AssociationminorPartners with STAAA for the annual Tactile Show during National Sensory Processing Awareness Month, hosting tactile exhibits.
- FSDB (Florida School for the Deaf and the Blind)minorCollaborates with STAAA on tactile exhibits for sensory processing awareness and accessibility.
- Art Galleries of St. Augustine (AGOSA)coreSTAAA is part of the Art Galleries of St. Augustine coalition, coordinating First Friday Art Walk and cross-gallery events and promotions.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
St. Augustine Art Association competitors and assessment
Company assessmentDirect peers
- Lightner Museum: Also located in St. Augustine, FL, the Lightner Museum is a nonprofit cultural institution housed in a historic building. It operates galleries, exhibitions, and programs comparable to STAAA, serving overlapping visitor and donor audiences in the same local market.
- Mennello Museum of American Art: A small Florida nonprofit art museum in Orlando exhibiting American art with educational programming. Operates at a similar scale and community museum model as STAAA, focused on exhibitions and arts engagement.
- Sarasota Art Museum: A community-rooted art museum in Florida offering rotating exhibitions, artist programming, and educational workshops. Comparable to STAAA in its combination of exhibition space, arts education, and member engagement.
- Coral Springs Museum of Art: A small Florida nonprofit art museum offering rotating exhibitions, art classes, and community programs. Closely comparable to STAAA in scale, governance structure, and programming mix.
- Art & History Museums of Maitland (Maitland Art Center): A Florida-based arts organization operating a historic art center with exhibitions, artist residencies, and community programming. Shares STAAA's nonprofit gallery model with educational programming and community arts focus.
- Naples Art Association: A 501(c)(3) community art association in Florida offering exhibitions, workshops, and member shows. Operates a similar nonprofit gallery model with memberships, juried shows, and arts education that directly mirrors STAAA's programmatic structure.
Broad incumbents
- Boca Raton Museum of Art: A regional Florida art museum with permanent collections, rotating exhibitions, and educational programs. Larger than STAAA but operates in a similar nonprofit regional museum model focused on visual arts and community engagement.
- Cummer Museum of Art & Gardens: A larger regional art museum in Jacksonville, FL with a permanent collection, exhibitions, and educational programming. Comparable to STAAA in mission and Northeast Florida regional audience, but operates at a significantly larger scale.
- Flagler Museum: A historic house museum in Palm Beach, FL offering exhibitions, programming, and visitor services. While focused on a specific Gilded Age estate, it operates as a comparable nonprofit cultural institution in the Florida regional market with similar visitor and donor demographics.
- Museum of Contemporary Art Jacksonville: A regional art museum in Jacksonville, FL affiliated with the University of North Florida, offering exhibitions, collections, and educational programming. Comparable to STAAA in Northeast Florida regional scope but operates at a larger institutional scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key highlights6 records
Customer concentration
St. Augustine Art Association social profiles
Digital presenceSt. Augustine Art Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
St. Augustine Art Association leadership team
Management profileNumber of profiles
St. Augustine Art Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
St. Augustine Art Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about St. Augustine Art Association
What does St. Augustine Art Association do?
The St. Augustine Art Association operates a community art gallery hosting rotating exhibitions of local, regional, and national artists, alongside art education programs for adults and youth, member shows, community events (First Friday Art Walk, Plein Air Paint Out), and an art sales shop. The association maintains a Permanent Collection of historic local artwork from the 1930s to present and operates as a 501(c)(3) nonprofit sustained by membership dues, grants, donations, and workshop fees.
Is St. Augustine Art Association a public or private company?
St. Augustine Art Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was St. Augustine Art Association founded?
St. Augustine Art Association was founded in -1. It employs 11 to 50 people.
Where is St. Augustine Art Association based?
St. Augustine Art Association is headquartered in St. Augustine, United States, in the North America region.
How does St. Augustine Art Association make money?
Four revenue lines are on record. Membership Dues are the primary driver. The others are artwork Sales and Commissions, workshop and Class Fees and donations and Grants.
Who are St. Augustine Art Association's main competitors?
Direct peers on record are Lightner Museum, Mennello Museum of American Art, Sarasota Art Museum, Coral Springs Museum of Art, Art & History Museums of Maitland (Maitland Art Center) and Naples Art Association. Broad incumbents are Boca Raton Museum of Art, Cummer Museum of Art & Gardens, Flagler Museum and Museum of Contemporary Art Jacksonville.
Does St. Augustine Art Association have an API?
No public API is recorded for St. Augustine Art Association.
What industry is St. Augustine Art Association in?
St. Augustine Art Association's product category is Art Gallery and Community Arts Services. Its primary akta.pro industry code is THAJADAH, Art Galleries & Exhibition Spaces (Commercial & Nonprofit), with a secondary code of BPAGAHAC, Arts Education & Community Arts Programs. Its NAICS code is 712110.