Stadsherstel Den Haag

What Stadsherstel Den Haag does

Stadsherstel Den Haag en Omgeving N.V. is a Dutch heritage property preservation and management organization founded on 19 January 1977 in The Hague by Stichting Monumentenfonds Den Haag en Omgeving. The company acquires, restores, and adapts endangered national monuments and characteristic buildings — at its own cost and risk — giving them new functions as residential or commercial space. It operates a portfolio of approximately 50 historic buildings across The Hague, Leidschendam, and Rijswijk, including more than 20 designated national monuments. Notable assets include the rijksmonument at Prinsegracht 2 (home to Café Brasserie Nationaal since March 2024), the Van Kleef distillery museum at Lange Beestenmarkt 109, and the 17th-century koetshuis Sion in Rijswijk.

The organization's revenue model is built on direct rental of residential apartments and commercial spaces in restored monuments. Residential properties are allocated via a waitlist system with a €40 annual registration fee and priority based on duration of registration; commercial leases are negotiated directly. Pricing is subscription-style recurring rent, with examples including €1,350/month + €55 service costs for an 85m² residential unit (Prinsegracht 285) and €760/month excluding VAT for a 34m² commercial unit (Boekhorststraat 157). Tenant qualification requires 4× monthly rent income (3× with housing permit) and a 2-month deposit. The company supplements rental income with project grants — including a €125,000 VriendenLoterij contribution for koetshuis Sion — and operates a €1M StadsherstelFonds.

Commercially, Stadsherstel Den Haag is a private naamloze vennootschap (N.V.) not listed on any exchange. Certificates are issued via a STAK (Stichting Administratiekantoor) structure, held primarily by large institutional and qualified investors, with trading limited to existing certificate holders. The organization is a member of SOM, the umbrella of ~30 Dutch stadsherstellen collectively holding 5,500 residential monuments. In January 2024 it received POM (Professionele Organisatie voor Monumentenbehoud) designation from the Raad voor Cultuur, formalizing its professional standing. Leadership comprises CEO Jan-Willem de Bruijn, a four-person Supervisory Board chaired by Mr. Ing. A.M. Zopfi, and approximately 10 total employees.

Name

Stadsherstel Den Haag

Legal name

Stadsherstel Den Haag en Omgeving N.V.

Website

https://stadshersteldenhaag.nl

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

1–10 employees

Short description

Stadsherstel Den Haag is a Dutch heritage property organization, founded in 1977, that acquires, restores, and rents approximately 50 historic monuments across The Hague, Leidschendam, and Rijswijk as residential apartments and commercial spaces, operating as a direct landlord with a waitlist-based allocation model.

Ownership category

akta.pro rank

Product category

Heritage Property Restoration and Rental

NAICS

Residential Remodelers (236118), Historical Sites (712120)

SIC

Real Estate Operators (No Developers) & Lessors (6510), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Historic Home Renovation & Preservation (HSAPAEAG)

akta.pro secondary industries

Historic Preservation & Landmarks Conservation (BPAGAHAE), Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE)

Keywords

• Heritage property restoration
• Monument preservation services
• Historic building rental
• Heritage property management
• Monument adaptive reuse

Headquarters

HQ city

Den Haag

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Supply Chain, Others

Revenue model

1. Property Rental: Rental income from residential apartments and commercial/business spaces in restored historic monuments. Properties are managed by Stadsherstel with tenants paying monthly rent plus service costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Stadsherstel Den Haag acquires, restores, and repurposes endangered national monuments and characteristic buildings in The Hague and surrounding municipalities (Leidschendam, Rijswijk). It then leases these restored properties as residential apartments or commercial/business spaces, managing the entire portfolio of approximately 50 historic buildings on an ongoing basis. The organization supplements its restoration work with subsidy funding and partner support to preserve The Hague's historical urban character.

Product overview

Stadsherstel Den Haag operates as a unified monument preservation and property management organization, combining residential and commercial rental services with historical restoration expertise. The core offering consists of rental housing in restored monuments (woningverhuur), commercial spaces in monumental buildings (bedrijfsruimte verhuur), and comprehensive monument restoration services. The organization maintains a collection of approximately 50 historical buildings and historic properties across The Hague and surrounding areas. Supplementary services include educational city walks and investment certificate programs for qualified investors.

Differentiator

Problem solved

Functional benefit

Products and services

• Woningverhuur (Residential Rental) Rental of restored apartments and residences in historical monuments and characteristic buildings in The Hague's historic city center and surrounding neighborhoods. Targeted at individuals and households seeking authentic historic details with modern housing requirements. Allocation through a waitlist system requiring €40 annual registration, with income requirement of 4x monthly rent (or 3x if housing permit required) and a 2-month security deposit.
• Bedrijfsruimte Verhuur (Commercial Space Rental) Rental of commercial and business spaces located in monumental buildings, providing unique atmosphere and prestigious historic locations for businesses. Tenants accept limitations such as lack of gas connection, antique tile floors, and restrictions on wall colors. Pricing is quote-based and properties are secured through direct inquiry.
• Monument Restauratie (Monument Restoration) Acquisition, professional restoration, and adaptive reuse of endangered national monuments and characteristic buildings, undertaken at the organization's own account and risk. Properties are subsequently leased as residential or commercial space. Restoration includes reuse of historic materials and nature-inclusive building management practices to create ecological stepping stones in the urban environment.
• Stadswandeling en Fietsroute (City Walk and Cycling Route) Walking (4km) and cycling (14km) tours along the organization's portfolio of historical buildings in The Hague, accompanied by downloadable route guides providing information about previous occupants, monumental status, and historical significance of each property. Free public educational offering.
• Certificaten (Investment Certificates via STAK) Investment certificates issued by the STAK (Stichting Administratiekantoor) administrative office, with a long history dating back to 1977. The majority of certificates are held by large parties and qualified investors; trading is limited to existing certificate holders among themselves. Currently issued primarily as stock dividends rather than public offerings.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, supporting and minor.

• SOM (SamenwerkingsOrganisatie Monumenteneigenaren)coreOthersUmbrella organization uniting nearly 30 Dutch stadsherstellen and monument managers, collectively holding thousands of monuments including 5,500 residential monuments and approximately 850,000 m2 of heritage property. Provides platform for dialogue with national politics on monument preservation. Stadsherstel Den Haag is a member and director Lilian Kusters serves as board member.
• Stichting Monumentenfonds Den Haag en OmgevingcoreStrategic or Co-development PartnerFoundation that established Stadsherstel Den Haag in 1977 to execute its mission of preserving and rebuilding elements that determine the atmosphere, living environment, and enrichment of urban and landscape beauty.
• Gemeente Den Haag / MonumentenzorgcoreStrategic or Co-development PartnerClose cooperation with Den Haag municipality, particularly the Monumentenzorg department. Frequent dialogue on heritage preservation matters.
• Haags MonumentenplatformcoreStrategic or Co-development PartnerCollaborative platform with other heritage organizations in The Hague region for coordinated monument preservation efforts.
• Vereniging Vrienden Monumentaal Erfgoed Den Haag en Omgeving (VME)supportingStrategic or Co-development PartnerAssociation founded in 2020 through cooperation between Stadsherstel Den Haag and Stichting Monumentenfonds. Mission: preservation of monumental heritage through early signaling of neglect, campaigns, exclusive excursions, and inspiring lectures.
• Jurriëns RestauratiesupportingImplementation/ SI/ Consulting PartnerExperienced restoration contractor engaged for restoration projects including koetshuis Sion in Rijswijk Buiten.
• TPAHGsupportingImplementation/ SI/ Consulting PartnerRestoration architects engaged for heritage restoration projects including koetshuis Sion.
• BouwactiefsupportingImplementation/ SI/ Consulting PartnerConstruction company that collaborates on restoration projects, including creative solutions for material reuse such as salvaging a 1930s staircase for use in Zwetstraat project.
• Molenaar SloopwerkensupportingImplementation/ SI/ Consulting PartnerDemolition contractor that works with organization to carefully separate waste streams during construction projects.
• FeHACminorGTM or Marketing PartnerClassic car organization that provided vintage vehicles and drivers for SOM 50th anniversary oldtimer tour, starting at Stadsherstel Den Haag.
• Other Dutch StadsherstellensupportingStrategic or Co-development PartnerNetwork of other stadsherstellen organizations across Netherlands, including Stadsherstel Amsterdam and Stadsherstel Historisch Rotterdam, collaborating through SOM membership.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• English Heritage: UK statutory body that manages and operates a large portfolio of historic sites and monuments. Much broader in scale and scope but operates within the same domain of professional preservation and reuse of national heritage property.
• Landmark Trust: UK charity that acquires, restores, and rents out historic buildings as holiday accommodations. Closest international analogue to the Stadsherstel model with similar acquisition-restore-rent mechanics on heritage property.
• Nationaal Restauratie Fonds: The Dutch national restoration fund, a broader institution providing low-interest loans and subsidies for monument restoration across the Netherlands. Operates in the same heritage-preservation domain with wider national scope.

Direct peers

• Stadsherstel Amsterdam: The Amsterdam equivalent of Stadsherstel Den Haag and the largest Dutch stadsherstel organization, operating an identical model of acquiring, restoring, and renting out historic monuments. Co-member of the SOM umbrella, making it the closest functional peer.
• Stadsherstel Groningen: Groningen-based stadsherstel applying the same heritage-acquisition-and-rental model in a northern Dutch city. Fellow SOM member with overlapping operations.
• Stadsherstel Rotterdam: Rotterdam counterpart of Stadsherstel Den Haag, applying the same monument-acquisition-and-rental model in a different Dutch city. Direct SOM partner with shared operating playbook.
• Vereniging Hendrick de Keyser: Dutch nationwide association (founded 1919) that acquires, restores, and rents out historic monuments across the Netherlands. Closely aligned mission and revenue model of restoration-then-rental, with comparable portfolio scale.
• Stichting BOEi: Dutch foundation specializing in the adaptive reuse of monumental and characteristic buildings, with restoration-and-rental activity comparable to Stadsherstel Den Haag.
• Stadsherstel Leiden: Leiden stadsherstel, a smaller counterpart in South Holland that adopts the same model of acquiring and restoring monuments for residential and commercial rental. Comparable scale and regional focus.

Others

• Federatie Particuliere Monumenteneigenaren: Dutch federation representing private monument owners, including advocacy, knowledge-sharing, and policy engagement for monument preservation. Ecosystem participant rather than a direct competitor; Stadsherstel Den Haag operates alongside this constituency.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/stadshersteldh
• LinkedInlinkedin.com/company/stadsherstel-denhaag
• Instagraminstagram.com/stadshersteldenhaag

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stadsherstel Den Haag