Star 102.7

Name

Star 102.7

Legal name

Radio Cairns Pty Ltd

Website

https://star1027.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Commercial Radio Broadcasting

NAICS

Radio Broadcasting Stations (516110)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)

akta.pro secondary industry

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

Keywords

• Commercial radio broadcasting
• Regional radio station
• Radio advertising sales
• Digital audio streaming
• Local news broadcasting

Headquarters

HQ city

Cairns, QLD

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Radio Advertising: Commercial radio advertising airtime sold to local, regional and national advertisers. Advertising includes on-air spots, digital advertising on the station website, and sponsorship of specific programs or content segments. Rates are determined by audience measurement and time slots.
2. Digital Advertising: Website advertising placements, sponsored content, and promotional features on the star1027.com.au website and social media channels.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Star 102.7 operates as a regional commercial FM radio station broadcasting on 102.7 MHz across the Cairns and North Queensland region, delivering music programming, local news, weather, traffic updates, and community content. The station generates revenue through on-air advertising spots, digital advertising on the station website, and program sponsorships sold to local, regional, and national businesses. Additional offerings include digital streaming via iHeartRadio, listener competitions and prize giveaways, and a community events calendar serving the Cairns region.

Product overview

Star 102.7 is a regional radio station broadcasting in Cairns, Queensland, owned by Australian Radio Network (ARN). The station operates as a unified radio broadcast platform offering live FM programming alongside digital streaming via iHeart Radio. The product portfolio consists of the core radio broadcast service complemented by online streaming, local news content, AI-assisted traffic updates, competition/prize platforms, and a community events calendar. Programming includes multiple daily shows such as Will & Woody (drive time), Johnny & Inkie (breakfast), 20 Songs in a Row, Workdays with Nikki, Afternoons with Dylan, Friday LIVE, and iHeart Countdown. The station also provides local weather information and community-focused content for the Cairns region.

Differentiator

Problem solved

Functional benefit

Products and services

• Star 102.7 FM Radio Broadcast Core commercial FM radio broadcast on 102.7 MHz serving Cairns and North Queensland, featuring live radio programming, music, news, weather, traffic updates, and community content across multiple daily shows including Will & Woody, Johnny & Inkie, 20 Songs in a Row, Workdays with Nikki, Afternoons with Dylan, Friday LIVE, and iHeart Countdown.
• iHeartRadio Digital Streaming Online streaming service allowing listeners to access Star 102.7 live broadcast via the iHeartRadio platform, enabling remote listening on mobile and web devices beyond the FM broadcast region.

Named customers6 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Australian Radio Network (ARN)coreStrategic or Co-development PartnerStar 102.7 is owned and operated by Australian Radio Network Pty Ltd (ABN 95 065 986 987). ARN is the parent company providing corporate oversight, advertising sales infrastructure, content syndication, and operational support for the regional radio station.
• iHeartRadiocoreTechnology or IntegrationARN holds exclusive Australian license for iHeartRadio platform. Star 102.7 broadcast is available for live streaming and on-demand listening through the iHeartRadio app and website, providing digital distribution beyond traditional FM radio.
• Connect NQminorGTM or Marketing PartnerCommunity partner featured on the station website. Connect NQ appears as part of the local events section, indicating a partnership for promoting North Queensland community events and activities.
• Local Business PartnersminorChannel Partner/ Reseller/ DistributorStation features 'Support Local Business' program showcasing local Cairns/North Queensland businesses through the station website. Businesses include hospitality venues, healthcare providers, insurance, brewing companies, and tourism operators who advertise through the station.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• Spotify Australia: Global digital audio streaming platform competing for the same listener attention and digital audio ad budgets. While not a direct broadcast peer, it is the primary structural competitor siphoning time-spent-listening away from traditional radio operators like Star 102.7.

Others

• iHeartMedia (iHeartRadio): Owner of the iHeartRadio platform that distributes Star 102.7's live stream globally. A platform partner and indirect strategic parent via ARN's exclusive Australian license. Represents the digital audio infrastructure layer that radio stations depend on for streaming distribution.

Broad incumbents

• Nova Entertainment: Major Australian commercial radio operator (Nova, smoothfm, Star 102.7's namesake outside Cairns) competing with ARN for metro/regional listeners and national ad budgets. Closely comparable commercial model, though with a stronger metro focus.
• Southern Cross Austereo: ASX-listed parent of Triple M and the Hit Network and the largest commercial radio broadcaster in Australia. Directly competes with ARN for regional audience share, ad budgets, and syndicated content supply.
• Australian Broadcasting Corporation (ABC Radio): National public broadcaster operating ABC Radio in the Cairns region. Competes for local audience attention and share-of-ear, particularly in news and talk formats, though funded via government appropriation rather than advertising.

Direct peers

• ARN (Australian Radio Network) other regional stations (e.g., Star 104.5, Star 106.7): Sister stations under the same ARN parent sharing identical content syndication, sales infrastructure, and iHeartRadio integration. Comparable in operating model, cost structure, and product offering, though serving different geographic markets.
• Hot FM Cairns (Hit 103.5): Direct competitor in the Cairns market under the Hit Network (Southern Cross Austereo). Targets a similar contemporary hit radio audience and competes head-to-head for breakfast, drive, and advertiser share in the region.
• Triple M Cairns: Direct competitor in the Cairns/Far North Queensland FM radio market. Operates under Southern Cross Austereo, offering similar commercial hit/adult contemporary programming to local audiences and competing for the same local advertising dollars.
• 4CA Cairns (now part of Tabcorp/ARN): Historical Cairns AM music station, now also part of the broader ARN network. Competes for the same regional audience and advertisers as Star 102.7, providing a direct benchmark for local market share dynamics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UC9geT8hZT4qNB2hTu9ArbHQ
• Facebookfacebook.com/star1027cairns
• Instagraminstagram.com/starcairns
• LinkedInlinkedin.com/company/star-102-7

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Star 102.7