Sterling & Stone
Sterling & Stone is a privately held multi-media story studio founded in 2014 that publishes original fiction across books, audiobooks, and screen through a collective of dozens of authors, distributing 221+ titles to consumers via major retailers and the YONDER mobile app.
- Company typePrivate
- Founded2014
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Sterling & Stone does
Sterling & Stone is a privately held multi-media story studio founded in 2014, operating a collective model in which dozens of authors produce original fiction for books, audiobooks, and screen (TV & Film). The studio's catalog spans 221+ titles across 47 series in genres including thriller, science fiction, fantasy, horror, romance, mystery, and young adult, with notable franchises such as the Invasion Universe (nine books, 1,000+ five-star Amazon reviews), Yesterday's Gone, the Still County Thrillers, and the Nanny Problem series. The company distributes through major retail channels — Amazon Kindle, Apple Books, Barnes & Noble, Kobo, and Google Play — and via a serialized fiction partnership with YONDER, a mobile app from the WEBTOON and Wattpad teams operating under a pay-what-you-read model.
The business generates revenue primarily through eBook, print, and audiobook sales (per-title pricing of $3.99–$5.99 for eBooks), supplemented by IP licensing for screen adaptation managed through a partnership with Art/Work Entertainment. In January 2024, Sterling & Stone extended its offering with Invisible Ink Media, a wholly owned sister business providing bespoke ghostwriting services for business books, memoirs, novels, short stories, and screenplays; the collective's ghostwriters have produced over 1,000 books. The company serves general consumer readers as its primary segment, with a horizontal go-to-market across genres and an 11–50 employee footprint. There is no proprietary technology platform; operations rely on standard publishing, distribution, and content marketing channels including the company's website, email newsletter, Facebook, and YouTube.
Sterling & Stone firmographics
Firmographics- Name
- Sterling & Stone
- Legal name
- Sterling & Stone
- Website
- https://sterlingandstone.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sterling & Stone is a privately held multi-media story studio founded in 2014 that publishes original fiction across books, audiobooks, and screen through a collective of dozens of authors, distributing 221+ titles to consumers via major retailers and the YONDER mobile app.
- Ownership category
- akta.pro rank
Sterling & Stone industry classification
Industry- Product category
- Independent Book Publishing
- NAICS
- Book Publishers (513130)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.) (MPAJAAAB)
- akta.pro secondary industry
- Ghostwriting & Collaborative Writing Services (MPAJAJAI)
Keywords
Sterling & Stone business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Book Sales: The company generates revenue through publishing and selling novels and series across multiple formats including eBooks, print books, and audiobooks. They have a catalog of 221+ books across multiple genres with authors receiving royalties.
- Ghostwriting Services (Invisible Ink Media): Sterling & Stone operates a sister company called Invisible Ink Media that provides ghostwriting services for bespoke business books, memoirs, novels, short stories, and screenplays for clients. The team has collectively written over 1,000 books.
- Licensing and Adaptation Rights: The company licenses IP for adaptation, working with Art/Work Entertainment for IP and adaptation related inquiries. Stories are developed for books, audio, and screen (TV & Film).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual eBook titles - standard retail pricing |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Sterling & Stone product offering
Product offeringCore offering
Sterling & Stone is a multi-media story studio that creates, publishes, and distributes original fiction across books, audiobooks, podcasts, and screen formats (TV & Film). The company operates a collective of authors producing a catalog of 221+ titles spanning genres including thriller, sci-fi, fantasy, horror, and romance. It also operates a sister ghostwriting business, Invisible Ink Media, providing bespoke content creation for clients.
Product overview
Sterling & Stone is a multi-media story studio that publishes books, audiobooks, podcasts, and develops content for screen (TV & Film). Their portfolio includes over 221 titles across 47 book series spanning genres including Thriller, Science Fiction, Fantasy, Horror, Romance, Mystery, Young Adult, Urban Fantasy, and Action/Adventure. The company operates under a collective model with dozens of contributing authors. Notable series include the Invasion Universe (9 books), Yesterday's Gone, The Still County Thrillers, and The Nanny Problem Thrillers. The studio also operates a sister ghostwriting business called Invisible Ink Media for bespoke content creation.
Differentiator
Problem solved
Functional benefit
Brands
- Invisible Ink Media: Sister-ghostwriting business that ghostwrites bespoke business books, memoirs, novels, short stories, and screenplays for clients.
Products and services
- Book Publishing (Novels & Series) Publishing of original novels and book series across genres including Thriller, Sci-Fi, Fantasy, Horror, Romance, Young Adult, Mystery, Urban Fantasy, and Action/Adventure. Available in eBook and print formats for individual fiction readers.
- Audio Production (Audiobooks & Podcasts) Production of audiobooks and podcasts adapted from the studio's catalog of stories, distributed across major audio platforms for fiction consumers.
- Screen Development (TV & Film) Development and adaptation of original stories for television and film. IP and adaptation inquiries are managed through Art/Work Entertainment as the licensing partner.
- Invisible Ink Media (Ghostwriting Services) Bespoke ghostwriting services for clients needing custom business books, memoirs, novels, short stories, and screenplays. The team has collectively written over 1,000 books.
- Invasion Universe Series A complete sci-fi alien invasion series spanning 9 books including Invasion, Contact, Colonization, Annihilation, Judgment, Extinction, Resurrection, and Longshot. Received over 1,000 five-star Amazon reviews.
- Yesterday's Gone Series A post-apocalyptic fiction series spanning 8 books across 6 seasons, part of the studio's franchise catalog.
- The Still County Thrillers A thriller series by Lauren Street with multiple installments including Still There, Still Gone, Still Missing, Still Hidden, Still Burning, Still Buried, and Still Here.
- The Nanny Problem Thrillers A psychological thriller series co-authored by Nolon King and Lauren Street. The first book, The Nanny Problem, was launched in 2025.
- Camp Lanier (Award-Winning Novel) A supernatural horror novel by Sylvester Barzey, winner of the 2025 Black Caucus of the American Library Association (BCALA) Self-Publishing EBook Award in Fiction.
- Moriarty (Novel) A standalone novel by Gavin Collinson that turns the Sherlock Holmes legacy on its head, framed around the world's greatest villain returning.
Quantifiable outcome
- 1M+ readers reached
- +1 more outcomes
Companies that use Sterling & Stone
Customer profileSegments2 records
Ideal customer profiles3 records
Sterling & Stone technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sterling & Stone partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- YONDERcoreYONDER is a serialized fiction app from WEBTOON and Wattpad teams. Sterling & Stone partnered with YONDER to bring their binge-worthy back catalog and new exclusive content to the platform. YONDER offers a pay-what-you-read model for mobile serialized reading.
- Art/Work EntertainmentcoreArt/Work Entertainment handles IP and adaptation related inquiries for Sterling & Stone, managing the licensing of their content for screen and other adaptations.
- WEBTOON/WattpadminorYONDER is a brand new serialized fiction app from the WEBTOON and Wattpad teams. Sterling & Stone's content partnership with YONDER connects them to the WEBTOON/Wattpad ecosystem.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
Sterling & Stone competitors and assessment
Company assessmentEmerging players
- Royal Road: Online serialized fiction platform with a strong web-novel/fantasy readership, comparable as a serialized fiction distribution channel Sterling & Stone's backlist could expand into.
Direct peers
- Angry Robot Books: Independent genre fiction publisher focused on sci-fi, fantasy, and horror titles—directly comparable to Sterling & Stone's genre-breadth publishing model and target readership.
- Radish Fiction: Mobile serialized fiction app with a pay-per-chapter model, directly comparable to the YONDER distribution model Sterling & Stone participates in.
- Realm (formerly Serial Box): Serialized audio and eBook fiction studio that produces franchise-style genre content—a directly comparable story-studio model with multi-format distribution.
- Aethon Books: Indie publisher of sci-fi and fantasy novels led by author-entrepreneurs, closely matching Sterling & Stone's collective-style, author-driven genre fiction model.
- Galatea (Inkitt): Mobile serialized fiction app publishing addictive, episodic genre fiction—directly comparable to Sterling & Stone's genre-binge reading positioning via YONDER.
- Webtoon Entertainment: Mobile serialized fiction/comics platform and YONDER's parent, comparable to Sterling & Stone via the mobile serialized-fiction distribution channel.
- Wattpad (WEBTOON): Serialized fiction platform and parent of YONDER, Sterling & Stone's distribution partner; highly comparable as a serialized fiction ecosystem the studio is plugged into.
Broad incumbents
- Blackstone Publishing: Independent publisher with strong audiobook and multi-format capabilities, comparable to Sterling & Stone's multi-format publishing and audio emphasis but at much larger scale.
- Tor Books (Macmillan): Major sci-fi/fantasy imprint publishing across the same core genres as Sterling & Stone, representing the scaled incumbent the indie studio competes against for genre reader attention.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Sterling & Stone social profiles
Digital presenceSterling & Stone financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sterling & Stone leadership team
Management profileNumber of profiles
Profiles1 record
Sterling & Stone subsidiaries and ownership
Company hierarchySubsidiaries1 record
Sterling & Stone funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sterling & Stone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sterling & Stone
What does Sterling & Stone do?
Sterling & Stone is a multi-media story studio that creates, publishes, and distributes original fiction across books, audiobooks, podcasts, and screen formats (TV & Film). The company operates a collective of authors producing a catalog of 221+ titles spanning genres including thriller, sci-fi, fantasy, horror, and romance. It also operates a sister ghostwriting business, Invisible Ink Media, providing bespoke content creation for clients.
Is Sterling & Stone a public or private company?
Sterling & Stone is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sterling & Stone founded?
Sterling & Stone was founded in 2014. It employs 11 to 50 people.
How does Sterling & Stone make money?
Three revenue lines are on record. Book Sales are the primary driver. The others are ghostwriting Services (Invisible Ink Media) and licensing and Adaptation Rights.
Who are Sterling & Stone's main competitors?
Royal Road is listed as an emerging player. Direct peers are Angry Robot Books, Radish Fiction, Realm (formerly Serial Box), Aethon Books, Galatea (Inkitt), Webtoon Entertainment and Wattpad (WEBTOON). Broad incumbents are Blackstone Publishing and Tor Books (Macmillan).
Does Sterling & Stone have an API?
No public API is recorded for Sterling & Stone.
What industry is Sterling & Stone in?
Sterling & Stone's product category is Independent Book Publishing. Its primary akta.pro industry code is MPAJAAAB, Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.), with a secondary code of MPAJAJAI, Ghostwriting & Collaborative Writing Services. Its NAICS code is 513130 and its SIC code is 2731.