Staatsministerium Baden-Württemberg

What Staatsministerium Baden-Württemberg does

The Staatsministerium Baden-Württemberg is the state ministry of the German federal state of Baden-Württemberg, established in 1952 and headquartered at Richard-Wagner-Straße 15, Stuttgart. It serves as the office of the Minister President (Ministerpräsident) and coordinates the activities of all state ministries, manages cabinet affairs, and represents the state at the federal level in Berlin and at the European Union in Brussels. The ministry's primary constituencies are the citizens of Baden-Württemberg (~11 million population), media organizations, and federal/interstate governmental bodies.

Its core product surface is the official digital portal (stm.baden-wuerttemberg.de), built on the TYPO3 open-source CMS, alongside a portfolio of citizen-facing services including the Landesrecht BW legal database, the Gesetzblatt official gazette, the Beteiligungsportal for public consultation, Service-BW for administrative services, an Open Data Portal, and a media library featuring the "DRUCK SACHE" podcast. Communication is distributed across a multi-channel stack: website, newsletter (double opt-in), Facebook, Instagram, LinkedIn, X/Twitter, YouTube, Mastodon, and broadcast messenger services via Threema, Signal, and Telegram. The technology architecture is deliberately privacy-first, using Matomo for consent-based analytics, Friendly Captcha for bot protection without tracking cookies, and the Stage social wall by Jaimo Solutions to display social content without embedding platform trackers.

The ministry does not generate commercial revenue; it is funded through the state budget of Baden-Württemberg. All services to citizens are free at point of use, and the pricing model is non-commercial. With 214 employees, the organization operates a relatively lean headcount supported by a network of technology partnerships (Swat.io for social media management, Talkwalker for social analytics, Whappodo/Schwarz Digits for messenger broadcasting, Internet AG for climate-neutral hosting on renewable energy, and ressourcenmangel GmbH for implementation). The ministry's value proposition rests on its constitutional authority and statutory role, which cannot be replicated by private entities.

Name

Staatsministerium Baden-Württemberg

Legal name

Staatsministerium Baden-Württemberg

Website

https://stm.baden-wuerttemberg.de

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

101–250 employees

Short description

The Staatsministerium Baden-Württemberg is the state ministry of Baden-Württemberg, Germany, serving as the office of the Minister President. It coordinates cabinet affairs, represents the state federally and in the EU, and delivers citizen-facing digital government services via website, newsletter, messenger, and social channels to the state's population and media.

Ownership category

akta.pro rank

Product category

State Government Services

NAICS

Executive Offices (921110), Executive, Legislative, and Other General Government Support (921), Other General Government Support (92119), National Security and International Affairs (9281)

SIC

Services-Management Services (8741), International Affairs (9721)

akta.pro primary industry

Executive Office / Cabinet Secretariat (BPAIAAAA)

akta.pro secondary industries

Public Communications, Transparency & Open Government (BPAIAAAH), Intergovernmental Affairs & Federal Grants Administration (BPAIAAAC), Government Digital Service & eGovernment (Service Delivery, IDs, Portals) (BPAIAAAE)

Keywords

• State government services
• Government communications
• Citizen services
• Policy coordination
• Public administration

Headquarters

HQ city

Stuttgart

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. State Government Budget: The State Ministry is funded through the state budget of Baden-Württemberg. It does not generate commercial revenue. All services provided to citizens are publicly funded through taxation.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

The Staatsministerium Baden-Württemberg operates as the central coordinating body of the Baden-Württemberg state government, delivering government communications, press releases, and policy information to citizens. Its core offering consists of the official state ministry website, the legal publication platforms (Landesrecht BW and Gesetzblatt), citizen participation portal, and multi-channel information services including newsletters, messenger broadcasts, and social media. The ministry also coordinates intergovernmental relations at the federal and EU levels.

Product overview

Staatsministerium Baden-Württemberg operates a comprehensive government information portal and citizen services platform. The core offering consists of the official website (stm.baden-wuerttemberg.de) providing news, press releases, and policy information. Supporting services include a newsletter subscription service, a multi-platform messenger broadcast system (Threema, Signal, Telegram), the Landesrecht BW legal database and Gesetzblatt publication platform, a press release archive, social media channel management, the Beteiligungsportal for citizen participation, Service-BW for administrative services, and a media library with video and podcast content. The portal integrates with multiple social media platforms and uses TYPO3 as its content management system.

Differentiator

Problem solved

Functional benefit

Products and services

• Staatsministerium Baden-Württemberg Official Website Official government information portal providing press releases, news, citizen services, and policy information for the State of Baden-Württemberg.
• Newsletter Service Email newsletter providing daily or weekly summaries of state government news, curated by the Online-Redaktion and available via double opt-in registration.
• Messenger Broadcast Service Government communications via Threema, Signal, and Telegram delivering 4-10 messages monthly on state government topics, prioritizing privacy-friendly platforms over WhatsApp.
• Landesrecht BW Legal Portal Free legal portal providing access to Baden-Württemberg state laws, regulations, and court decisions.
• Gesetzblatt Baden-Württemberg Official electronic publication platform for state laws and administrative regulations of Baden-Württemberg.
• Press Release Service Archive of 627 official press releases from the state government covering topics including technology, economy, and policy.
• Social Media Channels State government's presence on Facebook, Instagram, LinkedIn, X/Twitter, YouTube, and Mastodon for government communications and citizen engagement.
• Beteiligungsportal Citizen Participation Portal Citizen participation portal for commenting on draft legislation and engaging with government consultations in Baden-Württemberg.
• Service-BW Administrative Services Portal Online citizen service portal providing administrative services and information for interactions with government agencies in Baden-Württemberg.
• Mediathek Media Library Media library containing downloadable images, videos, and audio content including the podcast "DRUCK SACHE" on federal council topics.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and supporting.

• Jaimo Solutions GmbHcoreTechnology or IntegrationProvider of the 'Stage' software solution used to aggregate and display social media content on the ministry's website. This partnership enables a privacy-friendly social media wall that prevents platform tracking of website visitors.
• Swat.io GmbHcoreTechnology or IntegrationSocial media management tool provider for community management and interaction across social channels. Enables centralized social media engagement, content planning, and community response.
• TalkwalkersupportingTechnology or IntegrationSocial media analytics service used to monitor, capture, and evaluate public mentions and perception of the State Ministry across social web platforms. Supports brand reputation management and campaign effectiveness analysis.
• Whappodo by Schwarz DigitscoreTechnology or IntegrationBroadcast messenger service provider enabling distribution of government messages via Threema, Signal, and Telegram. Delivers 4-10 messages per month to subscribers on key state topics.
• Internet AG (Frankfurt)supportingTechnology or IntegrationWebsite hosting provider operating servers exclusively with renewable energy for climate-neutral hosting of Baden-Württemberg government websites.
• ressourcenmangel GmbHsupportingImplementation/ SI/ Consulting PartnerProject implementation partner responsible for website development and technical implementation of the state ministry's digital presence.
• Friendly Captcha GmbHsupportingTechnology or IntegrationProvider of privacy-friendly bot and spam protection service for web forms, using cryptographic puzzles rather than tracking cookies.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Senatskanzlei Hamburg: Senate Chancellery of Hamburg (city-state) — analogous executive-coordinating body, providing reference for how city-state equivalents execute the same constitutional mandate as Baden-Württemberg's Staatsministerium.
• Sächsische Staatskanzlei: State Chancellery of Saxony — comparable executive office coordinating a German Bundesland government, with similar functions in federal representation and citizen communications.
• Senatskanzlei Berlin: Senate Chancellery of Berlin — peer institution operating both as state government coordinator and (via Staatssekretär) federal representative, comparable in scope and digital service delivery model.
• Bayerische Staatskanzlei: State Chancellery of Bavaria — the closest peer as the office of the Minister President (Ministerpräsident) of another major German Bundesland, with identical constitutional role coordinating state government, federal representation in Berlin, and EU affairs.
• Hessische Staatskanzlei: State Chancellery of Hesse — peer institution serving as the office of the Minister President with parallel mandate in state coordination, federal lobbying from Berlin, and EU representation.
• Niedersächsische Staatskanzlei: State Chancellery of Lower Saxony — directly comparable in role and scale, coordinating cabinet affairs and providing federal representation for another major German Bundesland.
• Nordrhein-Westfalen Staatskanzlei: State Chancellery of Germany's most populous Bundesland — directly comparable in coordinating executive office, cabinet affairs, and federal representation, with similar multi-channel digital communications scope.

Others

• Service-BW: State citizen service portal of Baden-Württemberg — adjacent infrastructure operated alongside the Staatsministerium, offering a comparable e-government service delivery model that other states have emulated.
• Bundesrat Verwaltung: Administration of the German Federal Council — closely tied to the Staatsministerium's federal representation work, providing a benchmark for intergovernmental coordination technology and processes.

Broad incumbents

• Bundeskanzleramt: Federal Chancellery of Germany — the federal-level incumbent whose structure the Staatsministerium mirrors; provides reference for digital communications scale, federal coordination, and overall scope of executive office operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/regierungbw
• YouTubeyoutube.com/regierungbw
• LinkedInlinkedin.com/company/staatsministerium-baden-w%C3%BCrttemberg
• Instagraminstagram.com/regierung_bw

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Staatsministerium Baden-Württemberg