Stockholms Segelsällskap SSS

What Stockholms Segelsällskap SSS does

Stockholms Segelsällskap SSS is a Swedish non-profit sailing association (ideell förening) founded in 1895, making it one of Stockholm's oldest sailing clubs. The organization promotes local boating culture, seamanship, and community through a portfolio of activities anchored at four harbor facilities: Västerbrohamnen on Kungsholmen, Bergvikshamnen and Tranebergshamnen in Bromma, and the island facility Rastaholm on Ekerö. Core offerings include week-long summer sailing camps (Rastaholms Seglarläger) for children and youth aged 8-16 in Optimist, Laser/ILCA, and Tvåkrona dinghies; weekly training and competitive racing programs; SSF-certified sailing school education; and marina/boatyard services for approximately 300 registered boats. The club is governed by a member-elected board under Chairman Lars Nordfeldt with Office Manager Fredrik Nyberg, and operates with 11 staff plus approximately 30 volunteer instructors organized through the SSS Juniorkommittén.

SSS generates revenue through a mix of recurring and transactional streams: annual membership fees (required for participation in all activities), seasonal boat slip and yard fees that vary by harbor location, one-time sailing camp fees across five weeks each summer, and a partner-operated restaurant (Rastaholms Värdshus) that serves members and the public. Distribution is direct and membership-based — services are delivered at SSS-owned facilities, with regatta registration handled via the Sailarena platform. Marketing occurs primarily through the club website, the member magazine Sjäglädje, and Instagram/Facebook channels, supplemented by SSF referral through the Swedish Sailing Federation's certified school listings. The club maintains an active environmental program including Project Rena Mälaren participation, bottom-paint remediation at Rastaholm, and the 2021 Plastimist sponsorship under the 'Optimist för havet' initiative.

Key strategic relationships include the SSF certification (core partnership governing sailing education), Navigationsakademien (competency courses), Gransegel (rigging services), Bromma Marinservice (marine maintenance), TreZäta (guest dock operations), and industry associations (Svenska Båtunionen, Svenska Sjö, Saltsjön-Mälarens Båtförbund). The club's leadership includes Chairman Lars Nordfeldt and Office Manager (Kanslichef) Fredrik Nyberg, with Anders Ljungkvist serving as a marine meteorologist lecturer. As a non-profit, any operating surplus is reinvested into facilities, environmental compliance, and programming.

Name

Stockholms Segelsällskap SSS

Legal name

Stockholms Segelsällskap

Website

https://stockholmssegelsallskap.se

Company type

Private

Founded year

1895

Operating status

Operating

Headcount range

11–50 employees

Short description

Stockholms Segelsällskap SSS is a Stockholm-area non-profit sailing association founded in 1895 that runs youth sailing camps, training, racing, and harbor/boatyard services at four locations for approximately 300 boats and 150 junior campers annually.

Ownership category

akta.pro rank

Product category

Sailing Club & Recreational Boating Services

NAICS

Marinas (71393), Scenic and Sightseeing Transportation, Water (48721)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sailing Experiences (Lessons, Regattas, Day Sails) (THAJAJAG)

akta.pro secondary industries

Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing) (MPAKABAH), Whitewater & Paddle Sports Centers (Rafting, Kayak, SUP, Canoe) (THAAAKAF)

Keywords

• Sailing club services
• Youth sailing camps
• Marina and boatyard
• Dinghy training
• Recreational boating

Headquarters

HQ city

Bromma

HQ country

Sweden

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Others

Revenue model

1. Membership fees: Annual membership fees are required to participate in all club activities, including sailing camps, training, racing, and harbor access.
2. Boat slip and yard fees: Members pay fees for boat berths at the club's harbors in central Stockholm, Ekerö, and Bromma, as well as yard/winter storage fees.
3. Sailing camp fees: Fees charged for participation in the Rastaholm sailing camps for children and youth aged 8-16 years, conducted during five weeks each summer.
4. Event catering and hospitality (Rastaholms Värdshus): Rastaholms Värdshus restaurant serves members and the public, providing food, beverages, and event hosting (e.g., Mother's Day brunch, Christmas dinner, crayfish party).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

SSS is a non-profit sailing association that operates four marina/boatyard locations in Stockholm and offers week-long youth sailing camps (ages 8-16) at Rastaholm island, weekly dinghy training and competitive racing, SSF-certified sailing education, guest harbor services, and social events for its members. The club is governed by and serves its members, providing access to facilities, instruction, and the sailing community through annual membership.

Product overview

Stockholms Segelsällskap (SSS) is a non-profit sailing club offering a unified portfolio of sailing-related services centered around its four harbor locations. The core offerings include sailing camps at Rastaholm for juniors aged 8-16, weekly training and racing programs at Västerbrohamnen and Bergvik, and comprehensive marina/boatyard services. Membership provides access to all facilities, sailing education courses, the guest harbor, and the club magazine Sjöglädje. The club operates as a SSF-certified sailing school with approximately 30 instructors and serves around 150 children annually through its summer camp program.

Differentiator

Problem solved

Functional benefit

Brands

• Rastaholms Seglarläger: Summer sailing camps for children and youth aged 8-16 years held at the club's island facility Rastaholm. Camps include Optimist, Laser, and 2-krona sailing.
• SSS Juniorkommitté

Products and services

• Rastaholms Seglarläger (Sailing Camps)

Quantifiable outcome

• ~130-150 children and youth participate annually in sailing camps

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Svenska Seglarförbundet (SSF)coreStrategic or Co-development Partner · 1 January 2019SSS is a certified sailing school of the Swedish Sailing Federation (SSF). This certification means SSS's courses follow the SSF's curriculum plan, and certain training requirements are placed on SSS's instructors. SSF provides the governing framework for sailing education in Sweden.
• Svenska Båtunionen (SBU)minorOthersSwedish Boat Union is listed as a collaboration partner of SSS. SBU represents recreational boating interests in Sweden.
• Svenska SjöminorOthersSvenska Sjö is listed as a partner of SSS. The organization is referenced in SSS's website footer as a collaborative body for Swedish boating.
• Saltsjön-Mälarens Båtförbund (SMBF)minorOthersSaltsjön-Mälarens Båtförbund is listed as a partner organization of SSS, representing boat clubs in the Stockholm archipelago and Lake Mälaren region.
• Rastaholms VärdshuscoreGTM or Marketing PartnerRastaholms Värdshus is the inn/restaurant located on SSS's Rastaholm island. It is operated by a third party (Lukas's team as of 2023) and serves members and the public. SSS members receive a 10% discount on food. The restaurant hosts club events including Christmas dinners, crayfish parties, and Mother's Day brunch.
• TreZäta (Gästbryggan Rastaholm)minorGTM or Marketing PartnerTreZäta operates as the guest dock (gästbryggan) at Rastaholm, providing guest harbor services for visiting sailors at SSS facilities.
• NavigationsakademienminorStrategic or Co-development PartnerSSS collaborates with Navigationsakademien to provide competency-raising courses for members including Förarintyg (Day Skipper) and Kustskeppare (Coastal Skipper) courses, open to members and their families.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Svenska Seglarförbundet (SSF): The Swedish Sailing Federation governing body that certifies SSS as a sailing school. Not a peer but a strategic counterpart — comparison is useful for understanding SSS's competitive certification positioning.

Regional players

• Nynäshamns Segelsällskap: Stockholm archipelago sailing club offering junior training, racing, and guest harbor. Comparable in scale and SSF-affiliated activities, but located further south in the archipelago.
• Lidingö Segelsällskap: Sailing club on Lidingö in greater Stockholm, providing marina access, junior training, and racing. Closely comparable Stockholm-area member club with limited geographic overlap.
• Vaxholms Segelsällskap: Sailing club serving the Vaxholm area in the Stockholm archipelago, with dinghy training and regatta programs. Comparable in target audience and SSF certification framework.

Broad incumbents

• Royal Gothenburg Yacht Club (GKSS): Large, established west-coast yacht club with extensive marina, racing, and training operations. Broader scope and larger asset base than SSS, but analogous member-driven club model.

Direct peers

• Malmö Segelsällskap: One of Sweden's oldest sailing clubs (founded 1883), running training, racing, and junior programs on the south coast. Highly comparable mission and member structure to SSS.
• Göteborgs Segelsällskap: Major Swedish sailing club based in Gothenburg, offering junior camps, training, racing, and marina facilities. Comparable in operating model (member-led SSF-certified) but geographically distinct on the west coast.
• Kungliga Svenska Segelsällskapet (KSSS): Sweden's largest and most prestigious sailing club, also operating out of the Stockholm archipelago (Sandhamn). Directly comparable member-based club offering sailing schools, junior training, marina services, and competitive racing — the obvious benchmark for SSS in the same metro.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/stockholmssegelsallskap
• Instagraminstagram.com/rastaholmsseglarlager
• LinkedInlinkedin.com/company/stockholms-segels%C3%A4llskap-sss

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stockholms Segelsällskap SSS