Studio Danse
Studio Danse is a Berlin-Kreuzberg dance studio founded in 2004 offering Modern Dance and Cecchetti Ballet instruction to children, youth, and adults. Operated as a sole proprietorship by founder Dulce Pessoa, it runs subscription-based group classes plus elementary school outreach programs.
- Company typePrivate
- Founded2004
- HeadquartersBerlin, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Studio Danse does
Studio Danse is a Berlin-Kreuzberg-based dance education studio founded in 2004 by Dulce Pessoa, operating from within the Shin Gi Tai martial arts and movement center at Reichenberger Straße 124. The studio offers group dance classes in Modern Dance and Ballet for three primary customer segments: children aged 5–11 in "Kreativer Kindertanz" (Creative Children's Dance) and Modern Dance programs; youth aged 12–22 in Modern Dance and Cecchetti Ballet; and adults (including mixed-age groups of 40/50+) in Modern Dance. The studio also operates an outreach initiative called "Zeit für Tanz in Schulen," delivering dance instruction in Berlin elementary schools since 2012.
The studio's pedagogical approach combines Laban Movement Analysis (and Limón technique) for Modern Dance classes with the Cecchetti Ballet method for Ballet instruction, with teaching individually adapted to each student's anatomy. Instruction is delivered by the sole teacher and proprietor, Dulce Pessoa, who holds a Dance Pedagogy diploma from the Centre National de la Danse (IFEDEM) in Paris (1996) and has 35 years of professional teaching and performing experience across France, Germany, and Brazil. The studio has produced 11 public stage performances since 2006 — including "Die vier Jahreszeiten" (2006), "Romeo e Julieta" (2007), and "La Mer" (2024) — marking the studio's 20th anniversary in 2024.
Revenue is generated through monthly subscription fees (€34–€66/month for children depending on class length and frequency, €49/month for adults, €41/month for students), one-time trial lessons (€5 children, €10 adults), and quote-based private lessons. Customer acquisition occurs primarily through the studio website (studio-danse.de), word-of-mouth referrals within the Kreuzberg community, and the school partnership program. All instruction is delivered in-person at the single Berlin-Kreuzberg location, with enrollment initiated via email or phone. The business is structured as a sole proprietorship owned entirely by Dulce Pessoa, with no external investment, subsidiaries, or affiliated companies.
Studio Danse firmographics
Firmographics- Name
- Studio Danse
- Legal name
- Studio Danse
- Website
- https://studio-danse.de
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Studio Danse is a Berlin-Kreuzberg dance studio founded in 2004 offering Modern Dance and Cecchetti Ballet instruction to children, youth, and adults. Operated as a sole proprietorship by founder Dulce Pessoa, it runs subscription-based group classes plus elementary school outreach programs.
- Ownership category
- akta.pro rank
Studio Danse industry classification
Industry- Product category
- Dance Education Services
- NAICS
- Fine Arts Schools (61161), Sports and Recreation Instruction (61162)
- SIC
- Services-Educational Services (8200), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Youth/Student & Community Dance Recitals (MPAGADAI)
Keywords
Where Studio Danse is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Studio Danse business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Dance Class Subscriptions: Monthly recurring subscription fees for group dance classes across three customer tiers: children/youth (€34–€66/month depending on frequency), adults (€49/month), and students (€41/month). Classes meet once or twice weekly. Revenue is predictable and recurring based on monthly billing.
- Trial Lessons: One-time trial lesson fees: €5 for children, €10 for adults. These serve as customer acquisition touchpoints leading to subscription enrollment.
- Private Lessons: Custom-priced private dance instruction available upon request, providing a higher-value, personalized revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Children & Youth - 60-minute courses, 1x/week |
| Subscription | Monthly | Children & Youth - 60-minute courses, 2x/week |
| Subscription | Monthly | Children & Youth - 45-minute courses, 1x/week |
| Subscription | Monthly | Children & Youth - Sibling rate |
| Unit Pricing | Pay-as-you-go | Children & Youth - Trial lesson |
| Subscription | Monthly | Adults - Monthly subscription |
| Subscription | Monthly | Students - Monthly subscription |
| Unit Pricing | Pay-as-you-go | Adults - Trial lesson |
| Other | Pay-as-you-go | Private Lessons |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Studio Danse product offering
Product offeringCore offering
Studio Danse is a Berlin-Kreuzberg dance studio offering group dance classes for children (ages 5–11), youth (12–22), and adults in Modern Dance and Ballet based on Laban Movement Analysis, Limón technique, and the Cecchetti Ballet method. Classes are structured by age group, run one to two times weekly, and are billed on a recurring monthly subscription basis, with private lessons and trial sessions offered as supplementary services.
Product overview
Studio Danse is a dance education studio offering a unified portfolio of dance classes for children, youth, and adults. The core offerings consist of Kreativer Kindertanz (Creative Children's Dance) for young children, Modern Dance programs for children and teenagers, and Modern Dance & Ballet instruction for youth and adults based on Cecchetti Ballet technique. The studio also offers Moderner Tanz (Modern Dance) for adults and Privatstunden (Private Lessons) available upon request. Classes are structured by age groups (5-6 years, 6-9 years, 9-11 years, 12-22 years, and adults including mixed age groups 40/50+) with scheduling options ranging from one to two sessions per week. The studio was founded in 2004 in Berlin-Kreuzberg.
Differentiator
Problem solved
Functional benefit
Products and services
- Kreativer Kindertanz (Creative Children's Dance) Group dance class for children (e.g., 5–6 years) focused on joyful movement, rhythm development, creativity, and confidence building through playful exploration of dance. Scheduled weekly at the Berlin-Kreuzberg studio.
- Modern Dance für Kinder und Jugendliche (Modern Dance for Children and Youth) Advanced Modern Dance program for children and teenagers (e.g., 6–11 years) drawing on Laban and Limón techniques to deepen body awareness, develop sequences, and prepare students for recreational or professional pathways. Scheduled weekly at the studio.
- Modern Dance & Ballett für Jugendliche und Erwachsene (Modern Dance & Ballet for Youth and Adults) Group class for ages 12–22 (and older beginners) combining Modern Dance with Cecchetti Ballet technique, focusing on anatomical alignment, posture, flexibility, rhythm, and musicality. Suitable for students without prior ballet experience.
- Modern Dance für Erwachsene (Modern Dance for Adults) Adult Modern Dance class featuring simple technical exercises combined with stretching and muscle building, developing dance sequences and movement in space within mixed-age groups including participants aged 40 and 50+.
- Privatstunden (Private Lessons) One-on-one personalized dance instruction available upon request, with scheduling and pricing arranged directly with the studio via email or telephone.
Quantifiable outcome
- 11 public stage productions produced and performed since founding in 2006, demonstrating sustained program quality and student development outcomes.
Companies that use Studio Danse
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles5 records
Studio Danse technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Studio Danse partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Shin Gi Tai (Kreuzberg movement center)coreStudio Danse has operated since its founding in 2004 within the Shin Gi Tai martial arts and movement center in Berlin-Kreuzberg, sharing facilities and a cross-disciplinary movement community. This co-location provides access to a built audience interested in body movement disciplines.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Studio Danse competitors and assessment
Company assessmentRegional players
- Tanztendenz München: Munich network of independent dance schools offering Modern and Ballet classes for all ages. Comparable in product offering but operates in southern Germany rather than directly competing in Berlin.
Direct peers
- HEINZ-BOSL-STIFTUNG: Munich-based ballet academy offering pre-professional and recreational dance training across age groups. Comparable in technique-grounded ballet instruction and youth-to-adult progression pathway.
- Uferstudios: Berlin-Wedding complex hosting multiple independent dance studios offering classes and residencies in Modern, Ballet, and creative dance for youth and adults. Directly comparable as a multi-tenant dance-education hub.
- Dock 11: Berlin dance studio and performance venue offering classes for various ages and skill levels in Modern Dance, Ballet, and creative movement. Comparable in product mix and target audience to Studio Danse.
- Tanzfabrik Berlin: Well-established contemporary dance school and creation house in Berlin offering Modern Dance classes for children, youth, and adults alongside professional training. Direct competitor for the same Berlin dance-education customer base.
- Palucca University of Dance Dresden: German dance school offering structured ballet and modern dance education with a progression path toward professional training. Comparable in pedagogical methodology (Cecchetti and Modern) and audience overlap with Studio Danse's youth segment.
- Ballett-Akademie Hamburg: School affiliated with the Hamburg Ballet offering classical ballet and modern dance training for children through adults. Comparable in structured dance pedagogy and youth cohort focus.
Others
- ADTV (Allgemeiner Deutscher Tanzlehrer Verband): German professional association for dance teachers. Relevant as an ecosystem body that shapes instructor certification standards and connects Studio Danse to the broader German dance-education market.
- Folkwang Universität der Künste: Essen-based arts university where founder Dulce Pessoa studied dance pedagogy. Relevant as the educational institution that shaped Studio Danse's teaching lineage and may produce future instructors.
Broad incumbents
- Royal Academy of Dance: International dance education organization that certifies teachers and sets standards in classical ballet. Overlaps with Studio Danse's Cecchetti-based instruction through shared methodology and teacher training pathways.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Studio Danse social profiles
Digital presenceStudio Danse financial estimates
Financial estimateRevenue estimate
Valuation estimate
Studio Danse leadership team
Management profileNumber of profiles
Profiles1 record
Studio Danse funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Studio Danse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Studio Danse
What does Studio Danse do?
Studio Danse is a Berlin-Kreuzberg dance studio offering group dance classes for children (ages 5–11), youth (12–22), and adults in Modern Dance and Ballet based on Laban Movement Analysis, Limón technique, and the Cecchetti Ballet method. Classes are structured by age group, run one to two times weekly, and are billed on a recurring monthly subscription basis, with private lessons and trial sessions offered as supplementary services.
Is Studio Danse a public or private company?
Studio Danse is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Studio Danse founded?
Studio Danse was founded in 2004. It employs 1 to 10 people.
Where is Studio Danse based?
Studio Danse is headquartered in Berlin, Germany, in the Europe region.
How does Studio Danse make money?
Three revenue lines are on record. Dance Class Subscriptions are the primary driver. The others are trial Lessons and private Lessons.
Who are Studio Danse's main competitors?
Tanztendenz München is listed as a regional player. Direct peers are HEINZ-BOSL-STIFTUNG, Uferstudios, Dock 11, Tanzfabrik Berlin, Palucca University of Dance Dresden and Ballett-Akademie Hamburg. Others are ADTV (Allgemeiner Deutscher Tanzlehrer Verband) and Folkwang Universität der Künste. Royal Academy of Dance is listed as a broad incumbent.
Does Studio Danse have an API?
No public API is recorded for Studio Danse.
What industry is Studio Danse in?
Studio Danse's product category is Dance Education Services. Its primary akta.pro industry code is MPAGADAI, Youth/Student & Community Dance Recitals. Its NAICS code is 61161 and its SIC code is 8200.