What Summarecon Mal Bekasi does

Summarecon Mal Bekasi is a 240-hectare master-planned mixed-use township development located in central Bekasi, West Java, Indonesia, operated as a project of PT Summarecon Agung Tbk (IDX: SMRA). The development integrates residential clusters (Soultan Island, MORIZEN, Mulberry Residence, Magenta Residence, Burgundy Residence, and other themed landed-house clusters), vertical residential inventory (The SpringLake VIEW with four 26-floor towers, The SpringLake Apartment, and The Primrose Condovilla), commercial zones (5-hectare Summarecon Mall Bekasi with 2026 Tahap 2 expansion, multiple shophouse developments, Bekasi CBD, Pasar Modern Sinpasa modern market, Auto eXhibition Center), hospitality (Harris Hotel & Conventions Bekasi, 332 rooms, managed by Tauzia), education (Sekolah Islam Al-Azhar, BPK Penabur, and a partnered BINUS University campus planned for 15,000 students on 36,400 m2), and civic facilities (Masjid Raya Al-Azhar designed by Ridwan Kamil, accommodating 1,200 worshippers). Supporting infrastructure includes the 1 km Flyover KH Noer Ali, 13 km of perimeter drainage ditches, 3 artificial lakes designed with Dutch water management consultants, WWTP and WTP facilities, fiber-optic networks, MOLI shuttle bus service, Transjakarta connectivity, and an in-progress Transit Oriented Development (TOD) with KAI- operated Bekasi Extension Station.

The business model combines one-time revenue streams (residential property sales and commercial shophouse/unit sales) with recurring revenue streams (mall operations, modern-market and automotive-center tenant fees, hotel revenue, and future TOD-driven commercial uplift). Sales are conducted through Plaza Summarecon Bekasi, a dedicated marketing gallery on Jl. Bulevar Ahmad Yani, supplemented by direct WhatsApp sales channels and digital assets including 360° virtual tours, Instagram (@summareconbekasi), YouTube, and an online KPR (mortgage) simulator. Pricing is quote-based and not publicly disclosed, varying by unit type, cluster, land size, and floor plan. The GTM motion is sales-led, targeting middle-to-upper-income families seeking owner-occupied housing, investors seeking capital appreciation and rental yield, and commercial tenants seeking integrated mixed-use space within the Greater Jakarta / Bekasi metropolitan area. Pricing signals include demand-generation events such as the BCA Bekasi Expo 2026 and historical absorption strength (Magenta Phase 1 sold 50 units in 3 hours; Burgundy Commercial Phase 1 100% sold at launch). The development leverages the broader Summarecon group brand and execution track record across Kelapa Gading, Serpong, Bandung, Mutiara Makassar, and Emerald Karawang.

Name

Summarecon Mal Bekasi

Legal name

PT Summarecon Agung Tbk

Website

https://summareconbekasi.com

Company type

Private

Founded year

2010

Operating status

Operating

Short description

Summarecon Mal Bekasi is a 240-hectare master-planned mixed-use township in Bekasi, Indonesia, developed by PT Summarecon Agung Tbk, integrating residential clusters, apartments, a mall, hotel, schools, and civic facilities into a self-contained compact city serving middle-to-upper-income families, investors, and commercial tenants in Greater Jakarta.

Ownership category

akta.pro rank

Product category

Mixed-Use Real Estate Development

NAICS

Land Subdivision (2372), New Multifamily Housing Construction (except For-Sale Builders) (236116), New Single-Family Housing Construction (except For-Sale Builders) (236115), New Housing For-Sale Builders (236117)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Urban & Regional Planning (Land Use, Zoning, Master Planning) (BPAIANAD)

akta.pro secondary industries

Land Brokerage (Raw Land & Development Sites) (FSAEAJAD), Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)

Keywords

• Mixed-use development
• Residential property
• Commercial real estate
• Township development
• Master-planned community

Headquarters

HQ city

Bekasi

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Supply Chain, Personnel, Marketing or Sales

Revenue model

1. Residential Property Sales: Sale of landed houses (cluster houses, such as Soultan Island, Mulberry Residence, Magenta Residence, Morizen, Burgundy Residence) and apartments/condovillas (The SpringLake VIEW, The Primrose Condovilla) to end-user buyers and investors
2. Commercial Property Sales and Leasing: Sale and leasing of commercial units including shophouses (Ruko), retail spaces, and office spaces within the development's commercial zones (Sentra Summarecon Bekasi, Crystal Boulevard, Sinpasa Commercial, Emerald Commercial, etc.)
3. Mall and Retail Operations: Summarecon Mall Bekasi (5 ha) serves as the commercial center, generating revenue from retail tenants, dining, and entertainment. Summarecon Mal Bekasi Tahap 2 expansion was officially opened on 4 February 2026.
4. Hospitality Revenue: Harris Hotel & Conventions Bekasi (332 rooms) generates hotel and event revenue, directly connected to Summarecon Mall Bekasi
5. Modern Market Operations: Pasar Modern Sinpasa (175 kios and 105 stalls) and Auto eXhibition Center (AXC) with 132 business spaces generate transaction and rental revenue

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Summarecon Bekasi is a 240-hectare master-planned modern compact city development that sells residential landed houses across multiple themed clusters, mid-rise and high-rise apartments, and commercial shophouses and mall units within an integrated township in central Bekasi, West Java, Indonesia. It also operates and leases integrated commercial facilities including Summarecon Mall Bekasi (5 ha), Harris Hotel & Conventions Bekasi (332 rooms), Pasar Modern Sinpasa, and Auto eXhibition Center.

Product overview

Summarecon Bekasi is a 240-hectare modern compact city development in central Bekasi, West Java, Indonesia, developed by PT Summarecon Agung Tbk. The integrated township combines residential products (landed houses across multiple themed clusters such as Soultan Island, MORIZEN, Mulberry Residence, Magenta Residence, Burgundy Residence, and various others; and apartments including The SpringLake VIEW, The SpringLake Apartment, and The Primrose Condovilla) with commercial zones (Summarecon Mall Bekasi, shop houses, office parks, trade centers, and automotive center), hospitality (Harris Hotel & Conventions Bekasi with 332 rooms), education (Sekolah Islam Al-Azhar, BPK Penabur schools, Binus University), and civic facilities (Masjid Raya Al-Azhar, Pasar Modern Sinpasa, Auto eXhibition Center). The development features a flyover flyover KH Noer Ali as main access, 3 artificial lakes, shuttle bus and Transjakarta transport services, and is managed by professional Town Management. A TOD (Transit Oriented Development) with a new Bekasi Extension Station is currently under construction.

Differentiator

Problem solved

Functional benefit

Brands

• The SpringLake View: Mixed-use area of 8 hectares featuring Lake Front Vertical Living with 4 apartment towers (Elodea, Freesia, Grevillia, Halesia) of 26 floors each, integrated with CBD through Skybridge and Underpass.
• Mulberry Residence
• Magenta Residence
• Soultan Island
• MORIZEN
• The Primrose Condovilla
• Crystal Boulevard
• Scarlet Commercial
• Burgundy Commercial
• Sapphire Commercial
• Bekasi CBD
• Burgundy Residence
• Ruby Commercial
• Vernonia Residence
• Sinpasa Commercial
• Topaz Commercial
• Graha Bulevar Commercial
• Maple Residence
• Palm Residence
• Bluebell Residence
• Magnolia Residence
• Acacia Residence
• Lotus Residence

Products and services

• Soultan Island Masterpiece residential cluster of 3-storey landed homes harmoniously integrated with natural surroundings and a central lake. Includes an exclusive club house with swimming pool, spa, sauna, gym, fitness, children's playground, and multifunction room. Targets premium residential buyers seeking a luxury lake-view home within the Summarecon Bekasi township.
• MORIZEN Japanese-inspired residential cluster adopting Japanese craftsmanship philosophy and life-balance values, combining Indonesian natural materials such as stone and wood with contemporary modern design. Targeted at residential buyers seeking a Zen-inspired themed cluster.
• Mulberry Residence Luxury 2-storey landed house cluster with Modern Tropical design, spacious layouts, and lake surroundings. Equipped with smart home features, face-recognition entry gate, 24-hour security, CCTV, and an exclusive club house with swimming pool. Targeted at residential buyers seeking a smart, secure, modern tropical home.
• Magenta Residence Lake-view landed house cluster with Modern Tropical design and flexible 2-storey layout. Includes smart home panic button, broadband internet, underground utilities, and an exclusive club house with swimming pool, children's playground, and multifunction room. Targeted at residential buyers in the mid-to-upper income segment.
• Burgundy Residence Landed house residential cluster within Summarecon Bekasi. Targeted at residential buyers seeking an established Burgundy-themed cluster community.
• The Primrose Condovilla Low-rise 5-storey condominium with basement parking and a green living, resort-style design by a lake, with 80% landscape area across four themed zones (Sparkling Lake, Enchanting Meadow, Leisure Estuary, Vibrant Valley). Targeted at residential buyers seeking low-rise condominium living.
• The SpringLake VIEW Apartment Part of the 8-hectare The SpringLake mixed-use area, comprising 4 apartment towers of 26 floors each (Elodea, Freesia, Grevillia, Halesia) with the Lake Front Vertical Living concept and integrated access via Skybridge and Underpass to Summarecon Mall Bekasi. Targeted at vertical-living residential buyers and investors.
• The SpringLake Apartment Apartment tower within the 8-hectare The SpringLake mixed-use development. Targeted at residential buyers and investors seeking vertical living with mall and shophouse integration.
• Crystal Boulevard Commercial shophouse cluster within Summarecon Bekasi, providing ground-floor retail with upper-floor space. Targeted at commercial buyers and tenants seeking shop units within a master-planned township.
• Sapphire Commercial Commercial shophouse cluster within Summarecon Bekasi. Targeted at commercial buyers and tenants.
• Ruby Commercial Commercial shophouse cluster within Summarecon Bekasi. Targeted at commercial buyers and tenants.
• Burgundy Commercial Commercial shophouse cluster within Summarecon Bekasi. Targeted at commercial buyers and tenants.
• Sinpasa Commercial Commercial cluster within the Sinpasa area of Summarecon Bekasi. Targeted at commercial buyers and tenants.
• Bekasi CBD Central Business District facility within Summarecon Bekasi, functioning as the commercial and business anchor of the township. Targeted at office and commercial tenants.
• The SpringLake View Commercial Commercial shop units within The SpringLake View development. Targeted at commercial buyers and tenants serving the integrated apartment community.
• Summarecon Mall Bekasi Commercial and lifestyle center built on 5 hectares as the central hub of Sentra Summarecon Bekasi, featuring Downtown Walk and Bekasi Food City. Operates as a managed mall with retail, dining, and entertainment tenants and generates rental revenue. Targeted at retail tenants, F&B operators, and visitors from the wider Bekasi community.
• Harris Hotel & Conventions Bekasi Luxury hotel with 332 rooms and direct access to Summarecon Mall Bekasi, featuring poolside party venues and event/convention facilities, managed by Tauzia Hotel Management. Generates hotel and event revenue for the township. Targeted at business travelers, event organizers, and Summarecon visitors.
• Pasar Modern Sinpasa Modern market covering approximately 3,400 m2 with 164 kios and 91 stalls offering produce, food, clothing, and household goods, with regular weekend activities and monthly promotions. Generates rental and transaction revenue. Targeted at small traders and residents seeking daily necessities.
• Auto eXhibition Center (AXC) Summarecon Bekasi Unified automotive center beside Summarecon Mall Bekasi and Harris Hotel, featuring 132 business units selling automotive spare parts and second-hand vehicles. Generates rental and transaction revenue. Targeted at automotive spare-part retailers and vehicle dealers.
• Scarlet Commercial Commercial shophouse cluster within Summarecon Bekasi. Targeted at commercial buyers and tenants.
• Topaz Commercial Commercial shophouse cluster within Summarecon Bekasi. Targeted at commercial buyers and tenants.
• Graha Bulevar Commercial Commercial shophouse cluster on Bulevar within Summarecon Bekasi. Targeted at commercial buyers and tenants.

Quantifiable outcome

• Commuter Line travel from Bekasi to CBD Sudirman, Jakarta in 25 minutes
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

13 partnerships are on record, tiered core and minor.

• PT Kereta Api Indonesia (KAI) / PT Kereta Api Indonesia (Persero)coreStrategic or Co-development Partner · 24 July 2026Government-owned railway operator partnering in the Transit Oriented Development (TOD) Summarecon project. On 24 July 2026, groundbreaking ceremony held for Stasiun Bekasi Ekstensi as part of TOD Summarecon, with presence of KAI Director Operasi Prasarana dan Keselamatan Wilayah 1. KAI will operate the new extension station.
• Kementerian Koordinator Bidang Infrastruktur dan Pembangunan KewilayahancoreStrategic or Co-development Partner · 24 July 2026Coordinating Ministry for Infrastructure and Regional Development playing role in synchronizing TOD development and ensuring alignment with Indonesian TOD principles. Represented by Minister Dr. H. Agus Harimurti Yudhoyono at groundbreaking ceremony.
• Kementerian Perhubungan Republik IndonesiacoreStrategic or Co-development Partner · 24 July 2026Ministry of Transportation of the Republic of Indonesia, represented by Vice Minister of Transportation Komjen Pol. Purn. Dr. Ir. Suntana, M.Si at TOD groundbreaking ceremony. Ministry ensures the development aligns with Indonesian transit-oriented development principles and supports mass transportation adoption.
• Pemerintah Provinsi Jawa BaratminorStrategic or Co-development Partner · 24 July 2026Provincial government of West Java supporting the TOD development, represented by Deputy Governor H. Erwan Setiawan at the groundbreaking ceremony. Bekasi is described as an important economic, residential, and mobility hub in West Java.
• Pemerintah Kota BekasiminorStrategic or Co-development Partner · 24 July 2026Municipal government of Bekasi supporting TOD development, represented by Deputy Mayor Dr. H. Abdul Harris Bobihoe at groundbreaking ceremony.
• Masjid Raya Al-Azhar / YPI Al-Azhar PusatcoreStrategic or Co-development Partner · 26 November 2013PT Summarecon Agung Tbk partnered with YPI Al-Azhar Pusat and Pemerintah Kota Bekasi to develop and inaugurate Masjid Raya Al-Azhar (Mosque) at Summarecon Bekasi on 26 November 2013. The mosque is designed by architect Ridwan Kamil and features Ka'bah-inspired design with environmentally friendly materials. Built on 3,000 m2 land with 1,320 m2 building area, accommodating 1,200 worshippers.
• PT Summarecon Agung TbkcoreOthers · 10 March 2010Parent company developing Summarecon Bekasi as part of a portfolio of integrated city developments including Summarecon Kelapa Gading (Jakarta), Summarecon Serpong (Tangerang), Summarecon Bandung, Summarecon Mutiara Makassar, Summarecon Emerald Karawang, and Srimaya Residence.
• BINUS UniversitycoreStrategic or Co-development PartnerPT Summarecon Agung Tbk partnered with BINUS University to establish a university campus within Summarecon Bekasi. Planned on 36,400 m2 of land along Bulevar Lingkar road, with target of 15,000 students. Expected to operate fully by academic year 2018. BINUS University complements existing education facilities including Sekolah Islam Al-Azhar and Sekolah BPK Penabur.
• Sekolah Islam Al-AzharcoreStrategic or Co-development PartnerEducational institution providing Islamic education from elementary to middle school levels within Summarecon Bekasi, located adjacent to Masjid Raya Al-Azhar for integrated religious and academic education.
• Sekolah BPK PenaburcoreStrategic or Co-development PartnerBPK Penabur school providing quality education from elementary to middle school levels as part of the comprehensive education ecosystem within Summarecon Bekasi.
• Harris Hotel & Conventions Bekasi (Tauzia Hotel Management)coreStrategic or Co-development PartnerLuxury hotel with 332 rooms operated as part of Summarecon Bekasi, managed by Tauzia Hotel Management. Directly connected to Summarecon Mall Bekasi, featuring amenities including poolside party venues.
• TransjakartaminorStrategic or Co-development PartnerTransjakarta bus service now serving Summarecon Bekasi area, providing public transportation connectivity to the development as part of the integrated transit ecosystem.
• LRT Jabodebek (Government Mass Transit Development)minorStrategic or Co-development PartnerLight Rail Transit (LRT) Jabodebek connecting Cibubur, Casablanca, Cawang, Bekasi Barat to Bekasi Timur is planned to pass through Summarecon Bekasi as part of the transit development. Future LRT station planned as part of TOD Summarecon.

Scale indicators15 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• PT Summarecon Agung Tbk (Other Summarecon Townships: Kelapa Gading, Serpong, Bandung): Same parent company operating identical integrated township model (Kelapa Gading, Serpong, Bandung). Most directly comparable given shared master-planning DNA, product portfolio, and brand. Provides a benchmark for how Summarecon Bekasi's development and revenue trajectory could evolve.
• Lippo Group / Lippo Cikarang: Develops large-scale integrated townships in Cikarang and broader Greater Jakarta, including mixed-use residential, commercial, and hospitality assets. Direct competitor for middle-to-upper-income homebuyers in the eastern Jakarta corridor.
• Sinar Mas Land / BSD City: One of Indonesia's largest integrated township developers, operating BSD City in Tangerang. Comparable master-planned city model with residential clusters, malls (BSD), education, and commercial zones serving Greater Jakarta's middle class.
• Jababeka / Kota Jababeka: Develops Kota Jababeka, a large integrated township in Cikarang with industrial, residential, and commercial zones. Directly competes for Bekasi-area buyers and investors seeking integrated city-scale developments.
• Agung Podomoro Land (Podomoro City): Major Indonesian developer with mixed-use and high-rise residential projects (Podomoro City, Neo Soho, etc.) in Greater Jakarta. Comparable vertical-residential and integrated-development approach targeting middle-to-upper class.
• Ciputra Group / Ciputra International: Long-established Indonesian developer with large-scale townships (CitraLand, Ciputra World). Comparable integrated residential-commercial format and similar target buyer segments in Greater Jakarta.
• Damai Putra Group (Grand Wisata Bekasi): Develops Grand Wisata Bekasi and other integrated townships in Bekasi. Direct geographic competitor targeting the same Bekasi middle-class housing and commercial demand.
• Paramount Land (Paramount Serpong, Paramount Gading Serpong): Develops master-planned residential clusters and townships in Greater Jakarta (Serpong, Gading Serpong). Comparable landed-house cluster model targeting similar middle-to-upper-income buyer segment.
• Modernland Realty (Jakarta Garden City): Develops Jakarta Garden City, an integrated township in East Jakarta featuring residential clusters, malls, and schools. Comparable mixed-use integrated city model targeting Greater Jakarta's middle class.

Broad incumbents

• Sinarmas Land (Karawang, Palangkaraya, etc.): Broader Sinar Mas Land portfolio spanning BSD City, Karawang, and other Indonesian townships. While BSD City is the direct peer, the wider portfolio offers comparable scale of integrated-city development across geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/summareconbekasi
• Instagraminstagram.com/summareconbekasi

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Summarecon Mal Bekasi