Sunbeam Academy Group

What Sunbeam Academy Group does

Sunbeam Academy Group is a private K-12 CBSE school operator headquartered in Varanasi, Uttar Pradesh, India, run by The Sunbeam Academy Educational Society (registered under the Registration Act, 1960). The group operates four campuses across Varanasi - Samneghat, Durgakund, Sarainandan, and Knowledge Park - offering the full Kindergarten through Class 12 continuum to 7,000+ students, supported by 150+ teaching faculty and 106 administrative staff. The portfolio includes residential options (Ekalavya Boys Hostel, Girls Hostel, Weekly Boarding) and an extensive extracurricular stack (STEM Labs, Music Labs, Shooting Academy, Cricket Academy, School Cinema, Hobby Classes, Dramatics & Sunbeam Radio, Early Learning Labs), plus the SATHEE talent-hunt scholarship program with a Rs. 1 crore prize pool.

The business is family-controlled by the Madhok family, with Jagdeep Madhok as Secretary of the society, Poonam Madhok as Director, and Rohan Madhok as CEO. Revenue is generated primarily through monthly tuition fees, supplemented by 12-month transport fees, boarding fees, exam-fee income from SATHEE, and ancillary coaching. GTM is direct-to-consumer via campus tours (notably at Durgakund), online admission forms, content marketing, and event-driven visibility (CBSE championships, Times of India co-hosted literature fests, Banaras Lit Fest). The institution is CBSE-affiliated and recognized under the Right to Education Act, and has no external investors, no public listing, and no M&A history disclosed. Notable recent external validations include the 2025 CBSE East Zone Shooting Championship win with 20 national qualifiers, a 2025 CBSE East Zone Handball third-place finish, and a 2026 Republic Day Parade selection (Best Cadet of Uttar Pradesh).

Name

Sunbeam Academy Group

Legal name

The Sunbeam Academy Educational Society

Website

https://sunbeamacademy.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

Sunbeam Academy Group is a family-run private K-12 CBSE school network in Varanasi, India, operating four campuses that serve 7,000+ students from Kindergarten to Class 12, with boarding, sports academies, and STEM and arts extracurriculars.

Ownership category

akta.pro rank

Headquarters

HQ city

Varanasi

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Tuition Fees: Monthly tuition fees charged across all four campuses for students from Kindergarten to Class 12. Fee payment accepted online and at office counter. Monthly fees due by 15th of each month.
2. Transport Services: School bus transportation services for pick-up and drop of students. Transport fee charged for all 12 months. Requires one month's prior notice for discontinuation.
3. Boarding/Hostel Services: Residential facilities including boys hostel (Ekalavya Hostel), girls hostel, and weekly boarding options. Provides safe, supervised accommodation with meals and academic support.
4. SATHEE Scholarship Exam: Talent hunt entrance examination generating revenue from exam registrations. Prize pool worth over ₹1 crore includes scholarships worth 50% fee waiver for top rankers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Sunbeam Academy Group operates a network of four CBSE-affiliated schools in Varanasi, India, delivering Kindergarten through Class 12 education across its Samneghat, Durgakund, Sarainandan, and Knowledge Park campuses. The institution supplements its academic curriculum with residential hostel services (boys, girls, and weekly boarding), specialized sports training in cricket and shooting, STEM and Music labs, hobby classes, and a scholarship entrance examination (SATHEE).

Product overview

Sunbeam Academy Group operates as a comprehensive educational institution offering a unified CBSE-affiliated school system with multiple branches across Varanasi. The core offering consists of Kindergarten through Grade 12 educational programs following the CBSE curriculum with concept-based learning approach. Supporting the academic foundation are residential facilities (Boys Hostel/Ekalavya, Girls Hostel, Weekly Boarding) and extensive add-on programs including STEM Labs, Music Labs, Shooting Academy, Cricket Academy, School Cinema, Hobby Classes, Dramatics & Radio, and Early Learning Labs. Additional offerings include Day Boarding coaching, Academic Support Programs, and scholarship initiatives like SATHEE. The institution emphasizes holistic development combining academics with sports, arts, skills training, and value-based education across four campuses: Sunbeam Academy Samneghat, Durgakund, Sarainandan, and Knowledge Park.

Differentiator

Problem solved

Functional benefit

Brands

• Ekalavya Hostel: Boys hostel facility offering modern accommodation with air-conditioned rooms, nutritious dining, 24x7 supervision, and access to cricket academy and shooting range.
• Cricket Academy
• Shooting Academy
• Music Labs
• STEM Labs
• School Cinema

Products and services

• CBSE Curriculum Programs CBSE-affiliated educational programs covering Kindergarten through Grade 12 with concept-based learning, practical knowledge, and competitive exam preparation. Offered to students and parents in Varanasi.
• Kindergarten Program Early childhood education for ages 3-5 with futuristic curriculum combining traditional philosophy with modern learning and state-of-the-art infrastructure.
• Primary School Primary education for Grades 1-5 (ages 6-10) focused on building solid academic foundations with emphasis on psychological, personal, and holistic development.
• Secondary School Secondary education for Grades 6-8 (ages 11-14) providing modern educational tools, personal attention, digital resources, and holistic growth through academic and non-academic activities.
• Ekalavya Hostel (Boys Hostel) Modern boys boarding facility with air-conditioned accommodation, 24x7 warden supervision, CCTV monitoring, nutritious dining, remedial classes, and access to Cricket Academy and Shooting Range.
• Girls Hostel Safe residential facility for female students with well-maintained rooms, 24x7 supervision, CCTV monitoring, secure entry systems, nutritious meals, and structured routines.
• Weekly Boarding Structured boarding program allowing students to stay during weekdays in a disciplined, safe environment while returning home to families on weekends.
• Shooting Academy Professional shooting training program providing safe, disciplined environment for developing concentration, precision, and self-control, with modern infrastructure and trained instructors.
• Cricket Academy Professional cricket training platform with structured training, modern facilities, expert coaching for batting, bowling, and fielding, with focus on teamwork and competitive exposure.
• SATHEE Scholarship Program Talent hunt entrance examination for Classes VI to IX and XI with prize pool worth over ₹1 crore including laptops, tablets, smartphones, smartwatches, and school fee waivers.
• School Transport Services School bus transportation services for pick-up and drop of students across Varanasi region, charged for all 12 months.

Quantifiable outcome

• 20 shooters qualified for CBSE National Shooting Championship 2025
• +4 more outcomes

Named customers5 records

Segments5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Times of IndiacoreStrategic or Co-development PartnerSunbeam Academy collaborated with Times of India to host Beyond Words - Kids Literature Fest 2.0, a vibrant celebration of imagination, creativity, and joyful learning. The festival featured interactive storytelling sessions, doodle and art activities, skill-based workshops, movie screenings, and author meet-ups on 23rd November.
• Career LauncherminorStrategic or Co-development PartnerCareer Launcher organized the Law Mania Moot Court Competition where Sunbeam Academy students secured First Prize. Competition provided platform for students to sharpen debating and legal reasoning skills.
• Banaras Lit FestminorStrategic or Co-development PartnerSunbeam Academy Group collaborated with Banaras Lit Fest 2026 and The Learning Lounge to present SPEAK-A-THON, a platform for students from Classes 3 to 10 to showcase public speaking skills. Event offers prize money of ₹5,100 (First), ₹2,500 (Second), ₹1,000 (Third) plus certificates for Top 20 finalists.
• The Learning LoungeminorStrategic or Co-development PartnerPartnered with Banaras Lit Fest 2026 and Sunbeam Academy to present SPEAK-A-THON, encouraging young voices and bold ideas through public speaking competition.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Amity International School: Premium K-12 CBSE/IB chain with strong extracurricular and international orientation. Comparable to Sunbeam's premium positioning and breadth (sports, performing arts, STEM), though headquartered in NCR and operating at greater scale.
• Lotus Valley International School: Premium K-12 school group operating CBSE/IB programs across multiple campuses in North India. Comparable in premium positioning, multi-campus strategy, and emphasis on extracurricular breadth.
• Seth Anandram Jaipuria School: Multi-campus CBSE school group with strong North India presence. Comparable as a K-12 chain emphasizing holistic development, sports, and value-based education across several cities.
• Ryan International Group of Institutions: Large K-12 CBSE/ICSE chain with 150+ schools. Comparable multi-campus operating model targeting middle-class Indian families with strong extracurricular emphasis, though at greater national scale.
• Delhi Public School (DPS) Society: One of India's largest CBSE school networks with 200+ campuses nationwide. Direct peer as a multi-campus K-12 CBSE operator with strong brand and extracurricular breadth, though operating at vastly larger national scale than Sunbeam.
• Billabong High International School: K-12 chain with CBSE/ICSE/IB programs operating across India. Comparable as a multi-campus school network emphasizing activity-based learning and holistic development in tier-1/2 markets.
• Mount Litera School International: CBSE-affiliated K-12 chain operating across multiple cities. Comparable operating model with emphasis on holistic education, sports facilities, and activity-based learning.
• GD Goenka Public School: National CBSE chain with franchise-led multi-campus model. Direct peer as a CBSE school group emphasizing holistic education, modern infrastructure, and activity-based learning across tier-1 and tier-2 cities.
• Presidium School: CBSE-affiliated school chain operating multiple campuses with focus on holistic education, sports, and STEM. Direct peer in K-12 multi-campus model targeting tier-1/2 cities.

Broad incumbents

• Kendriya Vidyalaya Sangathan: Government-operated CBSE school network with 1,200+ campuses. Overlaps with Sunbeam in CBSE curriculum delivery and multi-campus operating model but serves a different (government-employee children) segment with subsidized fees.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/sunbeamacademy
• LinkedInlinkedin.com/company/sunbeam-academy

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunbeam Academy Group