Sun City Gardens

What Sun City Gardens does

Sun City Gardens is a luxury senior living community located at 28500 Bradley Rd in the Sun City neighborhood of Menifee, California (Riverside County). Operated by Pacifica Regency Palms LLC under the Pacifica Senior Living network, the community has been serving seniors for approximately 30 years and is licensed by the California Department of Social Services under Residential Care Facility License #331881358. The single-campus operation serves the Menifee area and surrounding Riverside County markets including Murrieta, Perris, and Hemet.

The community operates a full care continuum across five product lines on one campus: 55+ Active Adult Apartments, Independent Living, Assisted Living, secured Memory Care, and Respite Care. Residents can transition between care levels without relocating, providing an aging-in-place value proposition. Core service infrastructure includes 24-hour staffing, emergency alert pendants/wristbands, 24-hour security systems, chef-prepared dining, scheduled transportation, and 50+ weekly community events. The Memory Care unit is a secured neighborhood designed for residents with Alzheimer's or other dementia, featuring structured routines and therapeutic programming.

Sun City Gardens runs a sales-led go-to-market with all-inclusive monthly fee pricing (not publicly disclosed) covering housing, meals, care services, housekeeping, and activities. The company accepts private pay, long-term care insurance, and Veterans Affairs benefits, including a $100/month veteran discount and a $1,000 resident referral credit. Acquisition channels center on personalized in-person community tours, a prominent phone-based inquiry line (951-419-5405), an SEO-optimized website with blog content, and active Facebook, Instagram, and LinkedIn profiles. The GTM team includes a Community Relations Director (Esmeralda Cervantes, 30-year tenure), a Food Service Director/Chef (Sharif Tyler), and an Activities Assistant (Craig Custodero), with the broader 22-employee operation supported by executive and administrative functions.

Name

Sun City Gardens

Legal name

Pacifica Regency Palms LLC

Website

https://suncitygardens.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Sun City Gardens is a licensed luxury senior living community in Menifee, California, operated by Pacifica Regency Palms LLC (Pacifica Senior Living network), offering Independent Living, Assisted Living, Memory Care, Respite Care, and 55+ Apartments to seniors in Riverside County.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Luxury / High-End Assisted Living Communities (HLADABAD)

akta.pro secondary industries

Active Adult (55+) Independent Living Communities (HLADAAAD), Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)

Keywords

• Senior living services
• Assisted living community
• Memory care services
• Independent living community
• Respite care services

Headquarters

HQ city

Menifee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Monthly Senior Living Fees: All-inclusive monthly fee structure covering housing, meals, care services, housekeeping, and activities. Pricing varies based on individual needs assessment and required level of care (Independent Living, Assisted Living, Memory Care, or 55+ Apartments). The fee is all-inclusive, bundling multiple services into one predictable monthly cost.
2. Respite Care Fees: Short-term stay pricing for temporary care needs, covering accommodations, utilities, meals, care services, and access to community amenities. Flexible short-term stay options ranging from days to several weeks.
3. Long-Term Care Insurance: Accepts long-term care insurance for Assisted Living and Memory Care services as payment for care-related expenses.
4. Veterans Benefits: Offers $100 monthly discount for veterans, utilizing VA benefits as a payment source for senior living costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Sun City Gardens is a senior living community in Menifee, California that provides independent living, assisted living, memory care, and short-term respite care for older adults. The community is operated by Pacifica Regency Palms LLC as part of the Pacifica Senior Living network and offers private apartments, meals, life-enrichment programming, personal care assistance, and a secure environment for residents with cognitive impairment.

Product overview

Sun City Gardens is a luxury senior living community offering a portfolio of care and lifestyle options on a single campus. The portfolio includes 55+ Senior Apartments (independent living without care services), Independent Living (maintenance-free community living), Assisted Living (personalized daily activity support), Memory Care (secured dementia care neighborhood), and Respite Care (short-term stays). These options are designed to allow residents to transition between care levels as their needs change without relocating to a different community.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 50+ weekly community events provide regular engagement opportunities for residents
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Belmont Village Senior Living: Operator of upscale senior living communities with strong Memory Care programs and California presence. Closely comparable in luxury positioning, care continuum, and target demographic of affluent seniors in Southern California.
• Aegis Living: West Coast luxury senior living operator with a strong portfolio in California and Washington. Directly comparable in upscale positioning, comprehensive care continuum, and emphasis on chef-prepared dining and lifestyle programming.
• Atria Senior Living: Large multi-state operator of luxury senior living communities offering Independent Living, Assisted Living, and Memory Care with all-inclusive pricing. Directly competes in the same California market and uses a comparable care-continuum, tour-based GTM model.
• Kisco Senior Living: Operator of upscale senior living communities on the West Coast with full care continuum offerings. Comparable in luxury positioning, resort-style amenities, and California market presence.
• Merrill Gardens: West Coast-focused senior living operator with communities offering Independent Living, Assisted Living, and Memory Care. Comparable in geographic focus, mid-to-upscale positioning, and amenity-rich operating model.
• Frontier Senior Living: Senior living management and operating company with multiple communities across the western U.S. Comparable in operating model, care continuum, and independent/assisted/memory care service structure.

Broad incumbents

• Brookdale Senior Living: Largest U.S. senior living operator offering Independent Living, Assisted Living, and Memory Care nationwide. Overlaps significantly in service mix and customer base, though positioned at a broader price tier than Sun City Gardens' luxury framing.
• Pacifica Senior Living: The parent operating company and broader network of senior living communities under which Sun City Gardens operates. Directly comparable as the parent brand with shared operating model, care continuum approach, and pricing structure across multiple California and U.S. communities.
• Sunrise Senior Living: Established national senior living operator with strong Memory Care expertise and presence in California. Comparable in continuum-of-care offering and emphasis on personalized assisted living services for higher-acuity residents.

Regional players

• Eskaton: Northern California-focused nonprofit senior living provider with Independent Living, Assisted Living, and Memory Care communities. Comparable in service mix but operates in a different California geography and under a nonprofit ownership structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/suncitygardens
• LinkedInlinkedin.com/company/sun-city-gardens
• Instagraminstagram.com/suncitygardenssenior

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sun City Gardens