SuperCoop Berlin eG
SuperCoop Berlin eG is a member-owned cooperative supermarket in Berlin serving 1,000+ members with 4,000+ predominantly organic grocery products at a fixed 23% gross margin, priced 15-30% below competing organic retailers.
- Company typePrivate
- Founded2020
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SuperCoop Berlin eG does
SuperCoop Berlin eG is a member-owned cooperative supermarket (eingetragene Genossenschaft) operating in Berlin, Germany. Founded on October 7, 2020, the cooperative serves a membership of more than 1,000 active individuals who collectively govern and operate the store. The company is a consumer-facing grocery retailer with no third-party enterprise customers and no outside investor ownership; all members are simultaneously owners, customers, and part-time labor contributors.
The cooperative stocks 4,000+ products, the majority of which are organic, sourced from a mix of regional and broader suppliers. The store initially operated at approximately 200 square meters in the Osram Höfe (Oudenarder Str. 16, 13347 Berlin) and was expanded in Spring 2022; a larger site at Amsterdamer Straße 27 is scheduled to open in late August 2026. The cooperative uses a custom-built administration platform for membership management, ordering, and planned pickup-station logistics across Berlin. No use of artificial intelligence, machine learning, or proprietary data products is disclosed.
Revenue is generated from two streams: one-time member share capital (a €100 refundable cooperative share plus a €10 entrance fee per member) and ongoing grocery sales. Product pricing follows a fixed 23% transparent gross margin, yielding retail prices reportedly 15-30% below competing organic supermarkets. Members contribute three hours of labor per month in lieu of cash, materially lowering operating cost. The cooperative is staffed by 13 mostly part-time employees and raised approximately €75,000 via a 2021 crowdfunding campaign. The economic model is structurally low-margin and labor-dependent, with growth tied to membership scale rather than external capital.
SuperCoop Berlin eG firmographics
Firmographics- Name
- SuperCoop Berlin eG
- Legal name
- SuperCoop Berlin eG
- Website
- https://supercoop.de
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SuperCoop Berlin eG is a member-owned cooperative supermarket in Berlin serving 1,000+ members with 4,000+ predominantly organic grocery products at a fixed 23% gross margin, priced 15-30% below competing organic retailers.
- Ownership category
- akta.pro rank
SuperCoop Berlin eG industry classification
Industry- Product category
- Cooperative Grocery Retail
- NAICS
- Grocery and Convenience Retailers (4451)
- SIC
- Retail-Variety Stores (5331)
- akta.pro primary industry
- Member-Owned Food Cooperatives (CRAHALAA)
- akta.pro secondary industry
- Community-Owned / Nonprofit Grocery Stores (CRAHALAB)
Keywords
Where SuperCoop Berlin eG is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
SuperCoop Berlin eG business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Others
Revenue model
- Member Share Purchases: Members purchase cooperative shares for 100€ (refundable upon leaving) plus a 10€ one-time entrance fee. No monthly fees required.
- Product Sales: Revenue from selling food and household products to members. The cooperative applies a fixed 23% transparent margin on all products to cover operational costs. All profits are reinvested into the supermarket.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Active Member Share |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels7 records
SuperCoop Berlin eG product offering
Product offeringCore offering
SuperCoop Berlin eG operates a member-owned cooperative supermarket in Berlin where members co-own and co-govern the store. To shop, members purchase a 100 EUR refundable cooperative share plus a 10 EUR one-time entrance fee and contribute 3 hours of volunteer labor per month. In exchange, they access a 4,000+ item assortment of predominantly organic, regional, and package-free food and household products priced 15-30% below conventional organic (Bio) supermarkets, made possible by a fixed transparent 23% gross margin and reinvestment of all profits.
Product overview
SuperCoop Berlin eG operates a cooperative supermarket model where members co-own and collectively govern the store. The core offering consists of a physical supermarket at Oudenarder Str. 16, Berlin, open Monday–Saturday 9 am–8 pm, accessible via membership (100 euro share + 10 euro entrance fee) requiring 3 hours/month of volunteer work. Members shop from a broad assortment of over 4,000 products — predominantly organic, local, seasonal, and package-free — at prices 15–30% below typical organic supermarkets, enabled by a fixed 23% transparent gross margin and member labor. Democratic participation occurs through General Assembly and Plenum meetings where members vote on policy and sourcing criteria. A planned pick-up stations system will extend access to members outside the immediate neighborhood.
Differentiator
Problem solved
Functional benefit
Products and services
- Cooperative Supermarket Membership Membership-based access to the cooperative supermarket, requiring a 100 EUR refundable cooperative share, a 10 EUR one-time entrance fee, and a 3-hour monthly volunteer shift, granting access to shop the store's product assortment and participate in democratic governance.
- Organic and Package-Free Grocery Assortment Over 4,000 product references including bulk and package-free food items, produce, dairy, meat, and household/cleaning articles, with a majority being organic, regional, and seasonal. Sold in-store to cooperative members at 15-30% below typical Bio supermarket prices under a fixed 23% transparent gross margin.
- Pick-Up Stations Planned neighborhood pick-up stations enabling members across Berlin to order food online and collect it locally, extending product access beyond the single physical supermarket location.
Quantifiable outcome
- 15-30% lower prices than Bio supermarkets
- +3 more outcomes
Companies that use SuperCoop Berlin eG
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
SuperCoop Berlin eG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
SuperCoop Berlin eG partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Gemeinwohl BioLaden CharlottenburgcoreJoint test run of the cooperative model at the Gemeinwohl BioLaden. Members could help 3 hours/month at the Bioladen in exchange for access to organic products at wholesale prices.
- Bundesvereinigung Nachhaltigkeit (BVNG)minorProfessional association for sustainability contributing to sustainable development goals.
- Regionalwert AG Berlin-BrandenburgcoreInvests in regional businesses along the entire food value chain from production to processing and retail, creating an innovative value creation area for ecologically and socially sustainable food production.
- Social Entrepreneurship Netzwerk Deutschland (SEND)minorThe contact point for social entrepreneurship in Germany, networking the sector and giving it a voice.
- Slow FoodminorOrganization promoting local food and traditional cooking.
- SUPERMARKTminorIndependent project space in Berlin-Kreuzberg organizing projects, workshops and conferences on digital culture and alternative economies.
- Kantine N°1minorOffers fresh vegan and vegetarian dishes daily plus co-working and meeting rooms in a cosy ambience at Osram Höfe, same building as SuperCoop.
- Justus-Liebig-Universität Gießen (JLU)minorSuperCoop Berlin is a practice partner for the WERTSCHÄTZEN research project, contributing practical experience to academic research on food economics.
Scale indicators8 records
Recent moves8 records
Expansion highlights4 records
SuperCoop Berlin eG competitors and assessment
Company assessmentDirect peers
- Park Slope Food Coop: Long-running member-owned cooperative supermarket in Brooklyn, NYC. Closest analog to SuperCoop's model: members work shifts, co-own the store, and benefit from lower prices in exchange for labor and a refundable equity share.
- La Louve: Paris-based cooperative supermarket inspired by the Park Slope model. Directly comparable to SuperCoop in governance, member labor, and organic-focused assortment, serving the same kind of community-driven urban shopper.
- LANDWEGE eG: German food cooperative in the Lübeck region. SuperCoop's advisory board member Klaus Lorenzen is LANDWEGE's managing director, evidencing direct precedent and a shared model of regionally sourced, organic, member-owned grocery retail in Germany.
Emerging players
- Original Unverpackt: Berlin-based zero-waste / package-free grocery concept. Overlaps with SuperCoop's bulk and package-free assortment and shares a similar sustainability- and community-oriented urban Berlin shopper.
Broad incumbents
- Basic AG: German organic supermarket chain with multiple locations in Berlin and other German cities. Competes head-to-head for the same organic-shopper segment and anchors the upper end of the Bio-pricing curve that SuperCoop targets.
- Bio Company: Berlin-based organic supermarket chain with multiple locations in the same city. Directly competes for the same organic-conscious Berlin shopper and sets the Bio pricing benchmark that SuperCoop undercuts by 15–30%.
- Alnatura: Major German organic supermarket chain. Largest organic-only competitor in the DACH region and the direct reference price for SuperCoop's headline '15–30% cheaper than Bio supermarkets' value proposition.
- Denn's Bio-Markt: Largest organic supermarket chain in Germany and Austria (Dennree group). Sets the broader mass-market organic benchmark and represents the scale ceiling that SuperCoop's cooperative model is attempting to compete against on values and price.
- Migros: Switzerland's largest retailer and a member-owned cooperative. Demonstrates the largest-scale expression of the cooperative retail model in Europe and provides a long-horizon benchmark for cooperative governance, private label, and own-brand economics.
- Coop Italia: Italy's largest consumer cooperative with a major supermarket and retail footprint. Useful as a scaled reference point for what a mature cooperative retail operation can look like and the long-term ceiling of the cooperative supermarket model in Europe.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
SuperCoop Berlin eG social profiles
Digital presenceSuperCoop Berlin eG financial estimates
Financial estimateRevenue estimate
Valuation estimate
SuperCoop Berlin eG leadership team
Management profileNumber of profiles
Profiles9 records
SuperCoop Berlin eG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SuperCoop Berlin eG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SuperCoop Berlin eG
What does SuperCoop Berlin eG do?
SuperCoop Berlin eG operates a member-owned cooperative supermarket in Berlin where members co-own and co-govern the store. To shop, members purchase a 100 EUR refundable cooperative share plus a 10 EUR one-time entrance fee and contribute 3 hours of volunteer labor per month. In exchange, they access a 4,000+ item assortment of predominantly organic, regional, and package-free food and household products priced 15-30% below conventional organic (Bio) supermarkets, made possible by a fixed transparent 23% gross margin and reinvestment of all profits.
Is SuperCoop Berlin eG a public or private company?
SuperCoop Berlin eG is a private company. It is classified as management employee owned and is currently operating.
When was SuperCoop Berlin eG founded?
SuperCoop Berlin eG was founded in 2020. It employs 11 to 50 people.
Where is SuperCoop Berlin eG based?
SuperCoop Berlin eG is headquartered in Berlin, Germany, in the Europe region.
How does SuperCoop Berlin eG make money?
Two revenue lines are on record. Member Share Purchases are the primary driver. The others are product Sales.
Who are SuperCoop Berlin eG's main competitors?
Direct peers on record are Park Slope Food Coop, La Louve and LANDWEGE eG. Original Unverpackt is listed as an emerging player. Broad incumbents are Basic AG, Bio Company, Alnatura, Denn's Bio-Markt, Migros and Coop Italia.
Does SuperCoop Berlin eG have an API?
No public API is recorded for SuperCoop Berlin eG.
What industry is SuperCoop Berlin eG in?
SuperCoop Berlin eG's product category is Cooperative Grocery Retail. Its primary akta.pro industry code is CRAHALAA, Member-Owned Food Cooperatives, with a secondary code of CRAHALAB, Community-Owned / Nonprofit Grocery Stores. Its NAICS code is 4451 and its SIC code is 5331.