Superior Uniforms

What Superior Uniforms does

Superior Group of Companies (NASDAQ: SGC) is a publicly traded, multi-segment enterprise headquartered in Seminole, Florida, that operates three interconnected business segments: Healthcare Apparel, Branded Products, and Contact Centers. The Healthcare Apparel segment manufactures and supplies uniforms and apparel designed for the more than twenty million healthcare professionals who report to work daily, with the stated value proposition of confidence, professional appearance, and team uniformity. The Branded Products segment, operated through the BAMKO sub-brand, curates custom branded merchandise and promotional products intended to reinforce brand alignment and foster affinity among consumers and employees of client companies. The Contact Centers segment delivers outsourced customer service operations — including voice support and email communication — serving as the human connection and brand representatives for client companies' customers.

SGC serves an enterprise customer base that spans multiple verticals and includes named clients in food and beverage (Subway, Burger King, Jack in the Box, Dutch Bros, Chobani), retail (Lowe's, Ferguson), automotive (Hyundai, Genesis), financial services (MetLife), technology (Intelisys, Meridian Link, Navify), manufacturing (Preferred Materials), and media (Fox Sports, The Infatuation). The company's stated mission is to "unlock, leverage, and maximize the power of our clients' brands" across the three segments, suggesting a deliberate positioning as a unified platform that combines apparel, merchandise, and customer-experience capabilities. SGC trades on NASDAQ under the ticker SGC at approximately $13.80 per share as of August 7, 2026.

The company is a publicly listed corporation with no disclosed parent company, private equity, or venture capital ownership signals. No revenue figures, pricing models, technology stack details, certifications, patents, management team, active M&A activity, or geographic operating footprint are disclosed in the available source data, leaving significant gaps in the technical, financial, and governance picture of the business. The provided headcount figure of 6 employees is internally inconsistent with a multi-segment enterprise that includes a contact-center operation and an apparel manufacturing business, and should be treated as a data artifact rather than a reliable scale indicator.

Name

Superior Uniforms

Legal name

Superior Group Of Companies

Website

https://superioruniformgroup.com

Company type

Public

Operating status

Operating

Short description

Superior Group of Companies (NASDAQ: SGC) operates three business segments — Healthcare Apparel for 20M+ healthcare professionals, Branded Products via BAMKO, and Contact Centers — serving enterprise customers across food service, retail, automotive, financial services, and technology.

Ownership category

akta.pro rank

Product category

Uniforms and Branded Apparel

NAICS

Management of Companies and Enterprises (551), Other Services (except Public Administration) (81)

akta.pro primary industry

Medical & Healthcare Uniforms (Scrubs, Lab Coats) (CRAAALAF)

akta.pro secondary industry

Corporate Uniforms (Office, Hospitality, Retail Staff) (CRAAALAB)

Keywords

• Healthcare uniforms
• Branded merchandise
• Contact center services
• Promotional products
• Apparel manufacturing

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Core offering

Superior Uniforms, operating as part of Superior Group of Companies (SGC), delivers uniforms and apparel for more than twenty million healthcare professionals, custom branded merchandise and promotional products through its BAMKO sub-brand, and outsourced contact center services that provide voice and email customer support on behalf of client brands. The three segments function together to unlock, leverage, and maximize the power of clients' brands.

Product overview

Superior Group of Companies (SGC) operates as a unified platform offering three interconnected business segments: Healthcare Apparel, Branded Products, and Contact Centers. Healthcare Apparel provides uniforms for over twenty million healthcare professionals. Branded Products, delivered through the BAMKO sub-brand, offers custom branded merchandise and promotional products. Contact Centers deliver customer service operations serving as the human connection and voice for client brands. The three segments work together to unlock, leverage, and maximize the power of clients' brands.

Differentiator

Problem solved

Functional benefit

Brands

• BAMKO: Seasoned professionals at curating custom branded merchandised based experiences that reinforce brand alignment and foster affinity for consumers and employees.

Products and services

• Healthcare Apparel

Named customers16 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves2 records

Expansion highlights2 records

Direct peers

• Cintas Corporation: Largest North American uniform rental and direct-sale provider serving enterprises across healthcare, hospitality, and industrial; directly comparable to SGC's Healthcare Apparel segment and broader uniform distribution model.
• UniFirst Corporation: Public competitor in uniform rental, sale, and cleaning across North America; directly comparable to SGC's uniform and workwear offering for enterprise and industrial customers.
• FIGS, Inc. Public direct-to-consumer medical apparel brand targeting healthcare professionals; the most direct comparable to SGC's Healthcare Apparel segment by customer persona and product category.
• Careismatic Brands (Cherokee): Medical apparel brand group including Cherokee, Dickies Medical, and HeartSoul; directly competes with SGC's Healthcare Apparel segment in scrubs and lab coats for healthcare workers.
• 4imprint Group plc: Public direct distributor of promotional products; directly comparable to SGC's BAMKO branded merchandise segment by product category, customer type, and distribution model.
• HALO (Halo Branded Solutions): Large U.S. distributor of branded merchandise and promotional products; directly comparable to BAMKO's branded merchandise business serving enterprise marketing teams.
• Concentrix Corporation: Global public customer experience / BPO provider; directly comparable to SGC's Contact Centers segment by service offering (voice, email, customer support) and enterprise customer base.
• TTEC Holdings: Public customer experience technology and services company; directly comparable to SGC's Contact Centers segment in outsourced voice/digital customer support for enterprise clients.

Broad incumbents

• Medline Industries: Largest privately held medical supply manufacturer and distributor in the U.S.; broad incumbent that overlaps with SGC's Healthcare Apparel segment across hospital-system procurement.
• Teleperformance SE: Largest global contact center outsourcer; broad incumbent with overlapping customer service capabilities comparable to SGC's Contact Centers segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Superior Uniforms