Suzuki Gujranwala Motors Official

What Suzuki Gujranwala Motors Official does

Suzuki Gujranwala Motors is a private, single-location authorized dealership of Pak Suzuki Motor Company Limited (Suzuki Pakistan), operating from 3A Small Industrial Estate, G.T Road, Gujranwala, Punjab, Pakistan. Founded circa 2012 with 13 employees, the dealership operates under the OEM's 7S framework covering Sales, Showroom, Service, Spare parts, Safety, Satisfaction, and Social responsibility, and has claimed top-dealership status across Pakistan after 12+ years of operation.

The company retails the full Suzuki Pakistan lineup — hatchbacks (Alto, Cultus, WagonR, Swift), the Fronx hybrid compact SUV, the Every mini-MPV, the Ravi light commercial pickup, and a motorcycle range (GD 110S, GS 150, GSX 125, GR 150) — at price points ranging from PKR 359,000 (entry motorcycle) to PKR 6,374,999 (Fronx top variant). Beyond vehicle sales, the business operates a comprehensive aftersales workshop equipped with Smart Diagnostic Tool (SDT), Carbon Monoxide Tester, laser wheel alignment, and a modern paint booth; a Pak Suzuki-certified pre-owned program with 130-point inspection, 1-year warranty, and 3 free services; genuine parts, accessories, refinish paints, and oils distribution; and a car exchange program with integrated used car financing.

Revenue is generated from five streams: new vehicle unit sales, certified pre-owned sales, genuine parts/accessories, aftersales services, and warranty claim processing. Go-to-market is direct-to-consumer through the physical showroom supplemented by online test drive booking, Google Business profile (1,034 reviews), and organic social media on Facebook, Twitter, LinkedIn, and Instagram. Customers are predominantly individual consumers and families in the Gujranwala/Punjab region, with a secondary small-commercial segment purchasing the Ravi for light logistics use.

Name

Suzuki Gujranwala Motors Official

Legal name

Suzuki Gujranwala Motors

Website

https://suzukigujranwala.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Suzuki Gujranwala Motors is a single-location authorized Pak Suzuki dealership in Gujranwala, Pakistan, selling new Suzuki automobiles and motorcycles, certified pre-owned vehicles, genuine parts, and aftersales services to individual consumers, families, and small commercial buyers in the Punjab region.

Ownership category

akta.pro rank

Product category

Automobile Dealership

NAICS

New Car Dealers (44111), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Used Car Dealers (441120), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Motorcycle, powersports & ATV parts and accessories distribution (CRAOANAK)

akta.pro secondary industries

Mechanical replacement parts distribution (engine, drivetrain, steering, suspension, brakes) (CRAOANAA), Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD), Wheel & Rim Repair/Refurbishment (TLAKADAG)

Keywords

• Authorized automobile dealership
• New vehicle sales
• Motorcycle sales
• Automotive aftersales services
• Genuine auto parts

Headquarters

HQ city

Gujranwala

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. New Vehicle Sales: Sale of new Suzuki automobiles (cars and motorcycles) through the authorized dealership. Revenue generated from the sale price of vehicles including Alto, Every, Cultus, Swift, WagonR, Fronx, Ravi, and motorcycles.
2. Genuine Parts & Accessories: Sale of Suzuki genuine parts, accessories, refinish paints, genuine oils, and chemicals for vehicle maintenance and repair.
3. Aftersales Services: Revenue from mechanical work, electrical work, wheel alignment & balancing, denting & painting, general services, and car wash. Services use latest diagnostic equipment and special service tools.
4. Certified Used Cars & Exchange: Sale of Pak Suzuki certified pre-owned vehicles inspected on 130 checkpoints, offering up to 1-year warranty and 3 free services. Also includes car exchange program and used car financing.
5. Warranty Claims: Warranty claim processing and services provided under Pak Suzuki warranty coverage for all products from date of invoice.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Suzuki Gujranwala Motors is an authorized Suzuki Pakistan dealership selling new Suzuki automobiles (Alto, Every, Cultus, Swift, WagonR, Fronx, Ravi) and motorcycles (GD 110S, GS 150, GSX 125, GR 150). Beyond vehicle sales, the dealership operates a service center providing mechanical, electrical, wheel alignment and balancing, denting/painting, and warranty claim services, alongside genuine Suzuki parts, accessories, and oils, and a certified pre-owned vehicle program with 130-point inspection.

Product overview

Suzuki Gujranwala Motors is an authorized dealership of Suzuki Pakistan with 7S operational capabilities, offering a comprehensive portfolio of automobiles and motorcycles. The automobile lineup includes compact hatchbacks (Alto, Cultus, Swift, WagonR), an SUV (Fronx), a mini MPV (Every), and a light commercial pickup (Ravi). The motorcycle range covers 110cc to 150cc models (GD 110S, GS 150, GSX 125, GR 150). Beyond vehicle sales, the company provides certified pre-owned cars, aftermarket maintenance and repair services, and genuine Suzuki parts, accessories, and oils, creating a complete sales-and-services ecosystem for customers in the Gujranwala region.

Differentiator

Problem solved

Functional benefit

Products and services

• Suzuki Alto An entry-level compact hatchback with an R Series 658CC three-cylinder petrol engine and five-speed transmission, targeted at individual buyers and families seeking affordable, fuel-efficient personal transportation. Variants include VX, VXR, VXR-AGS, and VXL starting from PKR 2,994,861.
• Suzuki Every A compact multi-purpose vehicle with an R-Series 660CC VVT engine, designed for small families and businesses needing versatile seating for 4 persons with flexible configurations. Available in VX and VXR variants starting from PKR 2,912,230.
• Suzuki WagonR A practical family hatchback with a K-Series engine offering fuel efficiency, available with Auto Gear Shift (AGS) transmission. Targeted at families seeking reliable daily transportation. Variants VXR and AGS start from PKR 3,214,000 to PKR 3,741,000.
• Suzuki Cultus A stylish compact hatchback with aerodynamic design, K-Series engine, and Auto Gear Shift (AGS) technology. Aimed at modern buyers wanting comfortable automatic driving. Variants VXR, VXL, AGS start from PKR 4,089,490.
• Suzuki Swift A sporty compact hatchback with a 1.2L VVT engine and CVT transmission with sport mode, featuring 6 airbags, LED projector headlamps, and 9-inch infotainment with smartphone mirroring. Targeted at style-conscious individual buyers. Variants GL MT and GLX CVT start from PKR 4,460,160.
• Suzuki Fronx A compact SUV/crossover with hybrid technology, Heartech platform, 6 airbags, 9-inch infotainment, ESP, and hill hold control. Multiple transmission options including 5MT, 4AT, and 6AT. Variants GL 5MT and GLX 6AT Two-Tone start from PKR 5,999,999.
• Suzuki Ravi A light commercial vehicle with a 796cc water-cooled EFI engine and Euro-II technology, featuring a one-side opening deck design and 600kg loading capacity. Targeted at small business operators for transport and delivery purposes. Priced at PKR 2,075,560.
• Suzuki GD 110S A 110cc commuter motorcycle with Euro II technology for fuel efficiency, featuring aero-dynamic aesthetics, electric start with kick starter backup, alloy wheels, and drum brakes. Priced at PKR 359,000, targeted at economical daily commuters.
• Suzuki GS 150

Quantifiable outcome

• 130-point inspection for certified used cars
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Suzuki Pakistan / Pak SuzukicoreOEM/ Whitelabel/ Licensing PartnerSuzuki Gujranwala Motors is an authorized dealership of Suzuki Pakistan (Pak Suzuki Motor Company). The company operates with 7S operational capabilities and represents the Suzuki brand in the Gujranwala region. All vehicles, parts, and warranty services are sourced through this partnership. The relationship includes access to Suzuki's vehicle lineup, genuine parts distribution, warranty claims processing, and certified used car programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hyundai Nishat Motor: Authorized Hyundai assembler and dealer in Pakistan offering Elantra, Sonata, Tucson, and Porter. Operates a franchised dealer network similar to Suzuki Pakistan and competes in overlapping family and commercial vehicle segments.
• Kia Lucky Motors Pakistan: Authorized Kia assembler and dealer in Pakistan selling Picanto, Sportage, Sorento, etc. A newer entrant whose model range — including small hatchbacks and SUVs — directly competes with Suzuki's Alto, Swift, Cultus, and Fronx.
• Changan Master Motors: Authorized Changan assembler and dealer in Pakistan selling sedans, SUVs (Oshan, Karvaan), and pickups. Operates a 3S authorized dealer model similar to Suzuki's and competes in the affordable passenger and LCV segments.
• MG JW-SEZ Pakistan: Authorized assembler and dealer for MG (SAIC) vehicles in Pakistan (HS, Hector, ZS EV). A newer Chinese OEM entrant that uses a similar franchised authorized-dealer retail model to grow share against established players like Suzuki.
• Honda Atlas Cars Pakistan: Authorized assembler and dealer for Honda passenger cars (Civic, City, BR-V, HR-V) in Pakistan. Competes directly with Suzuki in the sedan and hatchback segments through a comparable authorized dealer franchise model.
• Indus Motor Company (Toyota Pakistan): Toyota's authorized assembler and distributor in Pakistan with an established nationwide dealer network. Competes head-to-head with Suzuki in the passenger car segment via Corolla, Yaris, and Fortuner, and operates similar 3S dealership models.
• Pro Motors Pakistan: Authorized assembler and dealer for Chery, FAW, and other Chinese brands in Pakistan. Competes in the same affordable passenger and LCV categories as Suzuki Gujranwala via multi-brand authorized showrooms.

Regional players

• United Motors (Sindh): Multi-brand authorized dealer group in Pakistan distributing vehicles, parts, and service across several franchises. Operates a similar authorized showroom-and-service model and competes with Pak Suzuki dealers for share in the broader auto retail market.
• Suzuki Faisalabad Motors: Another authorized Pak Suzuki dealership operating in a different Punjab city. Directly comparable business model — same 7S operations, same product range, same certified used car and parts programs — but serving a different geographic catchment than Gujranwala.

Broad incumbents

• Pak Suzuki Motor Company Limited: Parent OEM and franchise licensor for Suzuki Gujranwala. Operates Suzuki's nationwide assembly, distribution, and authorized dealer network in Pakistan — the same network this dealership sells into.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SuzukiGrwMotors
• Facebookfacebook.com/suzukigujranwalamotors
• LinkedInlinkedin.com/company/suzuki-gujranwala-motors-official
• Instagraminstagram.com/suzuki.gujranwala.motors

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Suzuki Gujranwala Motors Official