Geert Groote School

What Geert Groote School does

Geert Groote School (operating as Stichting Vrije Peuterklassen Amsterdam, or SVPA) is a Dutch foundation incorporated and registered in Amsterdam that operates two free preschool classes (vrije peutergroepen) at the Fred Roeskestraat 82A and Hygieaplein 47 locations. The preschools serve children aged 2.5 to 4 years using Rudolf Steiner / anthroposophical pedagogy that emphasizes daily rhythm, repetition, imitation, sensory development (tactile, movement, balance, and life senses), natural materials, circle games, free play, and the celebration of seasonal jaarfeesten. Each class holds between 8 and 15 toddlers in a small-group setting, with morning programming running until approximately 12:15–12:45 and aligned to the Geert Groote School 1 & 2 holiday calendar (Regio Noord). The organization is closely affiliated with Geert Groote School Amsterdam (Vrijeschool), which functions as the typical downstream primary school for SVPA graduates, though placement is not contractually guaranteed.

The revenue model is a recurring monthly subscription tied to an hourly rate of €9 per hour, billed across a minimum 12-month enrollment commitment, with a one-time €15 registration fee per family. Enrollment is processed via the external KDVnet platform and managed through a registration-date-based waiting list (wachtlijst). Both locations are registered in the national Landelijk Register Kinderopvang (LRK 103556801 and 555232712), enabling parents to apply for the Dutch kinderopvangtoeslag childcare allowance. Go-to-market is community-led: parent referrals within the Amsterdam anthroposophical network, supplemented by the svpa.nl website, structured intake interviews, and periodic parent evenings (ouderavond) where teachers describe classroom life and collaborate on festival preparations.

The operational entity is a private Stichting governed by a bestuur (board), with no parent company, subsidiaries, or external investors identified. Teacher staff are required to hold MBO-SPW qualifications plus Steiner-specific pedagogical training, a VOG certificate of conduct, and registration in the Persons Register Childcare. Compliance documentation includes the 2023 Pedagogisch Beleidsplan, a March 2022 Safety and Health Policy, and a 2023 Internal and External Complaints Procedure. The organization explicitly positions itself within a broader Dutch network of approximately 80 Vrije Scholen and 150 vrije peutergroepen operating on anthroposophical principles.

Name

Geert Groote School

Legal name

Stichting Vrije Peuterklassen Amsterdam

Website

https://svpa.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

SVPA (operating under Geert Groote School affiliation) is an Amsterdam-based Dutch foundation running two Rudolf Steiner / anthroposophical preschools for children aged 2.5–4, using hourly tuition billed monthly across a 12-month minimum commitment and registered for Dutch childcare subsidies.

Ownership category

akta.pro rank

Product category

Early Childhood Education

NAICS

Child Care Services (62441), Child Care Services (624410), Educational Services (611)

SIC

Services-Child Day Care Services (8351), Services-Educational Services (8200)

akta.pro primary industry

Waldorf/Steiner Preschools (EDACABAE)

akta.pro secondary industry

Waldorf/Steiner Early Childhood Programs (EDACADAC)

Keywords

• Early childhood education
• Preschool programs
• Waldorf education
• Anthroposophical pedagogy
• Childcare services

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel

Revenue model

1. Preschool Tuition: Monthly tuition fees charged based on hourly rate for preschool attendance. Children attend 3-5 mornings per week, with 12-month commitment minimum. Billing occurs monthly for 12 months or duration of enrollment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Stichting Vrije Peuterklassen Amsterdam (SVPA) operates two free preschool classes (Vrije Peuterklas) in Amsterdam, providing morning early childhood education programs for children aged 2.5–4 years based on anthroposophical Rudolf Steiner pedagogy. The service emphasizes daily rhythm, repetition, imitation, natural materials, sensory development, and seasonal festival celebrations (jaarfeesten), with class sizes of 8–15 children under qualified Peuterjuf (preschool teachers).

Product overview

SVPA (Stichting Vrije Peuterklassen Amsterdam) operates as a network of free preschool classes affiliated with the Geert Groote School, offering anthroposophical Rudolf Steiner-based early childhood education. The organization provides two main offerings: Vrije Peuterklassen Amsterdam preschool classes at two locations (Hygieaplein and Fred Roeskestraat) for children aged 2.5-4 years, and Peuterjuf teacher services. The programs are structured around daily rhythm activities, seasonal festival celebrations (Jaarfeesten), and intake/parent consultation services. All offerings are grounded in Rudolf Steiner pedagogy emphasizing imitation, rhythm, repetition, and sensory development using natural materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Vrije Peuterklas Amsterdam (Free Preschool Classes)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• Geert Groote School AmsterdamcoreStrategic or Co-development PartnerStrong affiliation with Geert Groote School Amsterdam (Vrijeschool). Placement in the preschool does not guarantee placement at the school, but typically leads to enrollment there. The preschool prepares children for transition to this and other Free Schools following Rudolf Steiner pedagogy.
• Landelijk Register Kinderopvang (LRK)minorOthersBoth locations are registered in the national childcare register (LRK numbers: Fred Roeskestraat 103556801, Hygieaplein 555232712), enabling parents to apply for childcare allowance (kinderopvangtoeslag) through the Belastingdienst.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Partou: Major Dutch childcare organization operating daycare and preschool locations nationwide. Competes for subsidized preschool enrollment in Amsterdam, but offers a general pedagogical model rather than the specialized antroposofical curriculum that defines SVPA.
• Gro-up Kinderopvang: Large Dutch childcare and after-school care provider with locations across Randstad municipalities including Amsterdam. Competes on subsidized preschool capacity and convenience rather than on specialized pedagogy.
• Nederlandse Vereniging van Vrije Scholen: The Dutch umbrella association for the 80 Vrije Scholen and ~150 vrije peutergroepen. Not a commercial peer, but the governing/standards body whose curriculum, teacher training, and policy advocacy shape SVPA's operating environment.
• Kindergarden: One of the largest premium Dutch childcare and preschool chains, with locations across major Dutch cities including Amsterdam. Competes for the same parent pool on convenience, quality, and LRK-subsidized status, but delivers mainstream rather than Steiner pedagogy at greater scale.
• European Council for Steiner Waldorf Education (ECSWE): European federation of national Steiner/Waldorf school associations. Sets cross-border curriculum and teacher-training standards that underpin SVPA's pedagogical model and connects it to the broader European free-school movement.

Direct peers

• Stichting Antroposofische Kinderopvang (and similar antroposofical daycare foundations): Other Dutch foundations running antroposofical daycare/preschool programs. These are the closest pure-play peers to SVPA in the same Steiner/antroposofical early-childhood niche, often affiliated with different Vrije Scholen and serving as the template SVPA could replicate in new cities.
• Geert Groote School Amsterdam (Vrijeschool): The affiliated Rudolf Steiner primary school that most SVPA preschoolers feed into. Operates the same antroposofical pedagogy for ages 4+ and shares teachers, festivals, and community with SVPA; a direct strategic partner rather than a competitor, but the most natural comparable in the same Vrije School ecosystem.
• Stichting Vrije Scholen Zuid-Holland (and other regional Vrije School foundations): Regional foundations that run Vrije Scholen and often adjacent vrije peutergroepen on the same Rudolf Steiner pedagogy in other Dutch provinces. They are the most direct operational analogues to SVPA at multi-site, foundation-governed scale.

Emerging players

• Montessori preschool operators in Amsterdam (e.g., NAMM / Nieuw Amsterdams Montessori): Amsterdam-based alternative-pedagogy preschools using the Montessori method. Compete for the same subset of urban, education-oriented parents seeking alternatives to mainstream daycare, with similar small-class, child-led positioning but a different pedagogical tradition.

Regional players

• Kinderopvang 't Hoo Loket / Smallsteps: Mid-sized Dutch childcare operator with Amsterdam presence offering daycare and BSO. Competes for LRK-subsidized enrollment in the same neighborhoods as SVPA, but with a conventional curriculum and broader age coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/geert-groote-school

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Geert Groote School