Evergrande Real Estate Group (Shenzhen) Co., Ltd.

What Evergrande Real Estate Group (Shenzhen) Co., Ltd. does

Evergrande Real Estate Group (Shenzhen) Co., Ltd. is the Shenzhen regional subsidiary of China Evergrande Group (HKEX: 3333.HK), a Fortune Global 500 diversified conglomerate. The Shenzhen entity was established in 2011 and concentrates the group's Greater Bay Area real estate operations, managing 114 large projects with over 50 million sqm of planned gross floor area across Shenzhen districts (Nanshan, Futian, Luohu, Longgang, Pingshan, Baoan, Yantian, Longhua, Dapeng) and adjacent cities (Zhuhai, Jiangmen, Taishan, Zhongshan, Shanwei, Huizhou, Dongguan). Core activities span urban renewal/residential redevelopment, smart community operations (facial recognition access, AI video surveillance, integrated property services app), and direct-to-consumer property sales through proprietary showrooms, an online sales platform launched in 2020, and authorized broker networks.

The company sits within a parent group whose diversified portfolio includes Hengchi new energy vehicles (14 models under simultaneous development, 9 launched, mass production of Hengchi 5 starting September 2022), Evergrande Property property management covering 310+ cities and 2,800+ projects with ~810M sqm contracted area and ~480M sqm under management, the Hengteng/South Movie streaming platform (55M+ registered users, 20M+ paid users), and the Fangchebao online-offline transaction platform for real estate and vehicles (21M+ agents). Technology is anchored in the H-SMART OS intelligent connectivity system (jointly developed with Tencent and Baidu over 23 months), the Global Battery Research Institute (800+ researchers in Shenzhen plus an Osaka branch), the Evergrande Auto Global Research Institute (3,200+ researchers in Shanghai), and 2,483 granted patents plus 3,413 pending patents in EV technology.

The revenue model combines one-time real estate property sales (the dominant historical revenue driver), recurring property management fees, hardware sales of NEVs, usage-based EV charging (through the 50/50 State Grid JV covering 5,468 communities and ~31M residents), marketplace commissions from Fangchebao, and subscription/advertising from Hengteng. Distribution combines direct sales at 114 Shenzhen/GBA showrooms, an online property platform, broker partnerships (Worldunion, Gaofeng Huihuang), and 15 Hengchi experience centers plus 313 after-sales outlets across 235 cities. Since 2021 the Shenzhen entity has operated under severe group-level financial constraints, with the 2022 operational focus shifted to project delivery guarantees (保交楼): 256,000 units delivered Jan-Nov 2022 against a 300,000-unit full-year target, with state-owned construction contractors brought in to resume suspended projects.

Name

Evergrande Real Estate Group (Shenzhen) Co., Ltd.

Legal name

恒大地产集团深圳有限公司

Website

https://sz.evergrande.com

Company type

Public

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Shenzhen regional subsidiary of China Evergrande Group (HKEX: 3333.HK) operating 114 Greater Bay Area urban renewal real estate projects with smart community technology, serving as the group's platform for diversified businesses spanning NEVs, property management, streaming, and real estate/auto transactions.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (2372), Real Estate Property Managers (53131)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532), Operators Of Apartment Buildings (6513)

akta.pro primary industry

Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)

akta.pro secondary industries

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL), Mixed-Use Property Management (BPAJAGAE)

Keywords

• Residential property development
• Urban renewal projects
• Real estate sales
• Greater Bay Area development
• Smart community services

Headquarters

HQ city

Shenzhen

HQ country

China

HQ region

Asia

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Real Estate Property Sales: One-time sale of residential, commercial, and office properties across 280+ cities in China. Core revenue driver, accounting for the vast majority of group revenue. Properties sold under恒大品牌 with精装修交付 standard.
2. Property Management Services: Property management services provided through恒大物业集团, managing residential communities across 310+ cities. Provides community services, security, maintenance, and utility management. Generates recurring fee income from managed properties.
3. New Energy Vehicles (恒驰): Design, manufacture and sale of new energy vehicles under the恒驰 brand. Revenue from vehicle sales, after-sales services, and parts. Mass production of恒驰5 launched in September 2022.
4. Charging Infrastructure & Smart Energy: 社区智慧充电 services through国网恒大合资公司, providing EV charging solutions to residential communities. Revenue from charging service fees and potentially energy trading (V2G).
5. 房车宝 Platform: Online-offline integrated transaction platform for real estate and vehicles. Generates platform fees, transaction commissions, and SaaS service revenue from property and auto transactions.
6. Hengteng Network (恒腾网络): Long-form video streaming platform (南瓜电影) with subscription and advertising revenue; also operates film and TV production through儒意影业.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Evergrande Real Estate Group (Shenzhen) Co., Ltd. develops and sells residential, commercial, and office real estate properties in Shenzhen and across the Greater Bay Area, with 114 large-scale projects spanning all nine Shenzhen districts and adjacent cities such as Zhuhai, Huizhou, Dongguan, and Zhongshan. The Shenzhen entity focuses on urban renewal, demolition-redevelopment projects, and integrated commercial-residential developments, delivering under standardized fine-decoration (精装修) handover specifications. Properties are supported by the group's smart community platform featuring facial recognition access, AI-based security monitoring, and integrated property management services.

Product overview

Evergrande Real Estate Group (Shenzhen) Co., Ltd. is part of the Evergrande Group, a Fortune 500 company with a diversified portfolio spanning real estate development, new energy vehicles, property services, entertainment/streaming, and tourism. The company operates through eight core business units: 恒大地产 (real estate development with 1,300+ projects in 280+ cities), 恒驰新能源汽车 (new energy vehicles with 9 Hengchi models launched), 恒大物业 (property services covering 310+ cities), 恒腾网络/南瓜电影 (streaming platform with 55M+ users), 房车宝 (real estate and auto transaction platform with 21M+ agents), 恒大童世界 (theme parks including Hainan Haikou Hua Dao Island), 恒大健康/恒大养生谷 (health and wellness services), and 恒大冰泉 (beverage products). The company also offers smart community solutions (恒大智慧社区) integrating facial recognition access control, intelligent security monitoring, and property management apps, as well as H-SMART OS intelligent connectivity system for vehicles developed with Tencent and Baidu. The Shenzhen branch focuses on urban renewal projects in the Greater Bay Area with 114 major projects and over 50 million square meters of planned development.

Differentiator

Problem solved

Functional benefit

Brands

• 恒大地产: 恒大集团旗下核心地产业务板块，在280多个城市拥有1300多个项目。
• 恒驰 (Hengchi)
• 恒大物业
• 恒腾网络
• 房车宝
• 恒大童世界
• 恒大健康
• 恒大冰泉
• 恒大天璟
• 恒大天玺公馆
• 恒大城
• 恒大都会广场
• 恒大时尚慧谷

Products and services

• Evergrande Tianjing (恒大天璟) Residential real estate development project located in Shenzhen Nanshan district, marketed to home buyers and investors seeking Shenzhen prime-location housing with fine-decoration (精装修) handover standards.
• Evergrande Tianxi Mansion (恒大天玺公馆) Residential real estate project located in Shenzhen's Luohu district near the Caiwuwei area, providing urban housing for Shenzhen buyers in the central Luohu submarket.
• Evergrande City (恒大城) Residential real estate project in Shenzhen Pingshan district, targeting buyers in the eastern Shenzhen new-development corridor with metro connectivity benefits.
• Evergrande Metropolis Plaza (恒大都会广场) Large-scale urban integrated complex in Shenzhen Longgang Bantian area combining residential, commercial, and office components as part of Shenzhen urban renewal efforts.
• Evergrande Fashion Smart Valley (恒大时尚慧谷) Industrial park and mixed-use development in Shenzhen Longhua district catering to fashion, creative, and technology industry tenants and buyers.
• Evergrande Yuexi (恒大悦玺) Transit-oriented residential development near Shenzhen Metro Line 14 Baohé Station in Longgang, featuring 100,000+ sqm urban commercial center, 11,000 sqm high-end hotel, 140,000 sqm serviced apartments, and 80,000 sqm multifunctional ecological landscaping, offering 2-station access to the Dayun transit hub.
• Evergrande Smart Community (恒大智慧社区) Smart community platform deployed across Evergrande Shenzhen residential projects, integrating facial recognition access control (无感通行), 24-hour AI video surveillance, online property fee payment, repair requests, visitor management, and integrated community services ordering (fresh produce, food delivery, moving, cleaning) through the 恒大智慧社区APP.

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability11 records

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• 中铁十二局、重庆建工、合肥建工等国企coreImplementation/ SI/ Consulting Partner · 29 July 2022Evergrande has increased cooperation with large state-owned enterprises including China Railway 12th Bureau, Chongqing Construction Engineering, and Hefei Construction Engineering for construction of 保交楼 projects, effectively advancing the resumption of work and delivery of properties.
• 博世 (Bosch)、华胜 (Huasheng)minorChannel Partner/ Reseller/ Distributor · 29 July 2022Service network partnerships with Bosch and Huasheng, two of China's leading auto repair chains. 313 after-sales service outlets established across 235 cities for恒驰 vehicles.
• 中国石油化工集团 (Sinopec)coreStrategic or Co-development Partner · 11 June 2021Strategic cooperation agreement signed between Evergrande Group and Sinopec in Beijing. Both parties to leverage strengths in energy, technology, customer reach, and sales networks. Focus areas include EV charging/battery swap stations, lightweight automotive materials, high-performance construction chemical materials, and mineral water. Sinopec is the world's 2nd largest refiner and chemical company with the 2nd most gas stations globally.
• 中国铁建 (China Railway Construction Corporation)coreStrategic or Co-development Partner · 26 December 2019Strategic cooperation agreement signed in Beijing covering engineering construction, real estate development, investment financing, emerging businesses, and materials logistics. China Railway Construction is a Fortune Global 500 company ranked 59th with annual revenue exceeding 730 billion RMB.
• 15位世界顶级汽车造型设计大师coreTechnology or Integration · 15 October 2019Strategic cooperation with 15 world-renowned automotive stylists including Anders Warming (former BMW Chief Designer), Walter De Silva (former Audi Design Director), and others. The team designed 恒驰 vehicle lineup. Selection from 50 designers' 150 schemes to final 15 designs.
• 德国FEV、德国EDAG、德国IAV、奥地利AVL、加拿大MAGNAcoreTechnology or Integration · 25 September 2019Strategic R&D partnership with 5 global automotive engineering leaders for simultaneous development of 14 vehicle models covering all categories. FEV has 6,500-person R&D team in 45 countries; MAGNA STEYR has 13,000 in 28 countries; EDAG has 8,600 in 18 countries; IAV has 8,100 in 12 countries; AVL has 10,400 in 34 countries. All IP owned by Evergrande.
• 宾尼法利纳 (Pininfarina)coreTechnology or Integration · 18 September 2019Partnership with Pininfarina, Ferrari's exclusive design house. Pininfarina has designed iconic models for Ferrari, Rolls-Royce, Lamborghini, Alfa Romeo, Maserati, BMW, Mercedes, Cadillac, Jaguar. With 650+ top design experts globally.
• 马瑞利 (Magneti Marelli)coreTechnology or Integration · 18 September 2019Partnership with Magneti Marelli, one of the world's largest auto parts suppliers with leading expertise in lighting systems, powertrain, electronics, suspension, emission systems. Has 170 R&D/production bases in 20+ countries with 62,000+ engineers. Long-term partnerships with Ferrari, Alfa Romeo, Audi, BMW, Mercedes, Volkswagen, Toyota, Peugeot, Fiat, Volvo, Ford.
• 博世 (Bosch), 本特勒 (Benteler), 麦格纳 (Magna), 大陆 (Continental), 采埃孚 (ZF), 爱达克 (EDAG), 伟巴斯特 (Webasto), 马勒 (Mahle)coreTechnology or Integration · 11 September 2019At Frankfurt Motor Show 2019, Xu Jiayin met with executives of 60+ global automotive technology and parts suppliers. Partnerships established for supply chain development and technology integration. Bosch is world's largest auto parts supplier; Magna is 3rd largest; Continental is 4th largest; ZF is 5th largest.
• 德国BENTELER集团 & 德国FEV集团coreTechnology or Integration · 2 September 2019Evergrande formally acquired world-leading 3.0 chassis architecture IP from Benteler Group and FEV Group. The 3.0 chassis architecture integrates world's most advanced powertrain, suspension, control and braking systems. Bentley and FEV spent 3.5 years developing this platform. Evergrande obtained complete IP ownership, saving 3+ years of R&D time.
• 国家电网 (State Grid Corporation of China)coreStrategic or Co-development Partner · 28 July 2019Joint venture company 国网恒大智慧能源服务公司 established with equal 50/50 ownership. Focuses on smart charging services for EVs in residential communities. Covers 5,468 communities, 8.72 million households, approximately 31 million residents across China. Enables orderly EV charging using idle grid capacity without requiring residential grid upgrades.
• 德国hofer动力总成集团coreTechnology or Integration · 23 July 2019Joint venture 恒大德国hofer动力科技公司 established with Evergrande holding 67% and hofer 33%. The venture develops and manufactures world's leading three-in-one powertrain systems. Johann HOFER personally serves as chairman. hofer is an international leader in powertrain engineering with 800+ engineers across Germany, USA, UK, Italy and Austria.
• 腾讯、百度 (Tencent & Baidu)coreTechnology or IntegrationJoint development of H-SMART OS恒驰智能网联系统 with Tencent and Baidu. The system integrates Tencent's ecosystem services and Baidu's autonomous driving technology. Developed over 23 months, featuring AI assistant, intelligent cockpit, over-the-air updates.
• 哈佛大学 & 钟南山院士团队coreStrategic or Co-development PartnerThree-way collaboration between Harvard University, Zhong Nanshan's team (Guangzhou Institute of Respiratory Health), and Evergrande to research COVID-19 treatments and vaccines. $115 million (8 billion RMB) funded by Evergrande over 5 years. Cooperation covers 10 research areas including drug development, vaccine research, and clinical treatment.
• 世联行集团, 合富辉煌房地产顾问有限公司minorChannel Partner/ Reseller/ DistributorAuthorized sales agents for Evergrande property projects. Worldunion (世联行) and Gaofeng Huihuang (合富辉煌) provide secondary distribution channels for property sales across project portfolio.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/evergrande-real-estate-group-shenzhen-co.-ltd.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evergrande Real Estate Group (Shenzhen) Co., Ltd.