The Talk About Trust

What The Talk About Trust does

The Talk About Trust is a UK registered charity (Charity Number 1186202, OSCR SCO50360) headquartered in Poundbury, Dorchester, Dorset, with 11 employees, that delivers substance-education programs for young people aged 8–25 across the United Kingdom. The organization produces age-segmented curriculum materials mapped to RSHE and statutory guidance in England, Wales, and Scotland, covering alcohol, cannabis, vaping, and related topics such as consent, spiking, and County Lines. Its product portfolio includes teacher workbooks (England/Wales and Scotland editions), a KS2 Vaping Education workbook, a KS3/KS4 Drug, Alcohol and Nicotine Education Tool Kit, the DANE Model lesson series, SEN-specific Picture and Story Led Activities, three facilitated workshops (Alcohol, Cannabis, Vaping) for 16–25-year-olds, CPD-Standards-accredited half-day workshops, interactive online quizzes, and a Games and Activities Box for ages 11–18. The technology stack is content-centric: PDFs, PowerPoints, lesson plans, worksheets, fact sheets, quiz cards, video clips, and dedicated websites (talkaboutalcohol.com for classroom use; life-stuff.org for 16+ audiences covering alcohol, drugs, mental health, money, gaming, spiking, and domestic violence). The business model is donation-driven and free-to-user. There is no commercial pricing; resources are provided at no cost to schools, children's homes, pupil referral units, youth and sports clubs, parents, carers, and community educators, supported by charitable donations via the Charities Aid Foundation platform. The organization reports 85p of every pound spent goes directly to outreach, and claims that where its programme was in place only 8% of pupils took up drinking over 18 months from year 8 to end of year 9, versus 20% with other programmes. Helena Conibear is Founder and CEO; the charity has no parent company, subsidiaries, or institutional investors.

Name

The Talk About Trust

Legal name

The Talk About Trust

Website

https://talkabouttrust.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

The Talk About Trust is a UK registered charity that delivers age-segmented, RSHE-mapped educational resources, workshops, and CPD-accredited training on alcohol, cannabis, and vaping to schools, community educators, parents, and young people aged 8–25 across the UK, funded by donations.

Ownership category

akta.pro rank

Product category

Youth Substance Education

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Student Wellness & Prevention Programs (Substance Use, Sexual Health, Bullying) (EDAJAIAG)

akta.pro secondary industry

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

Keywords

• Youth substance education
• RSHE curriculum resources
• Drug education charity
• Teacher training CPD
• Harm reduction programs

Headquarters

HQ city

Dorchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Funding: The Talk About Trust operates as a registered charity (Number 1186202, SCO50360) funded primarily through donations. They report that 85p of every pound spent goes directly to outreach activities, indicating a donation-based funding model with high program expenditure.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

The Talk About Trust is a UK registered charity that provides educational resources, lesson plans, teacher workbooks, workshops, and CPD-accredited professional training to help young people aged 8-25 make safer choices around alcohol, vaping, cannabis, and other substances. Resources are mapped to RSHE and statutory guidance for schools across England, Wales, Scotland, and Northern Ireland, with specialized materials for SEN settings and community educators.

Product overview

The Talk About Trust is a youth charity operating across the UK that provides educational resources and programs to help young people (ages 8-25) make safer choices around alcohol, vaping, cannabis, and other substances. The organization offers a multi-product portfolio including the core Talk About Trust platform, two sub-brand websites (Talk About Alcohol for classroom resources and Life-stuff.org for young adult advice), comprehensive teacher workbooks mapped to UK curricula (England, Wales, Scotland), the DANE Model lesson series, SEN-specific picture and story-led activities, and facilitated workshops on alcohol, cannabis, and vaping. Resources span various formats including downloadable workbooks, PowerPoints, worksheets, fact sheets, quiz cards, videos, and interactive online tools. The organization also provides CPD-accredited professional development for teachers and youth workers.

Differentiator

Problem solved

Functional benefit

Brands

• talkaboutalcohol.com: Website with games, activities and film clips about alcohol, cannabis and vaping designed for young people in classroom settings
• Life-stuff.org

Products and services

• Talk About Trust Main Platform

Quantifiable outcome

• 8% vs 20% drinking uptake: Where their programme was in place, just 8% of pupils took up drinking over 18 months from year 8 to end of year 9, compared to 20% following other programmes
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• CPD StandardscoreStrategic or Co-development PartnerThe Talk About Trust offers CPD-accredited half-day workshops (3½ hours) for staff working with older teenagers. The partnership with CPD Standards provides professional development accreditation, enabling educators and youth workers to receive certified training on facilitating conversations around alcohol, cannabis, vaping and nicotine products.

Scale indicators5 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Catch22: UK social business delivering youth services including prevention, education and family support. Comparable UK-wide youth-channel operator with overlap on diversionary activities and at-risk young people.
• We Are With You: Large UK charity (formerly Addaction) providing treatment and support for substance misuse including young people's services. Overlaps on substance use audience but operates broader treatment and adult-focused service model.
• Talk to Frank (FRANK): UK government-funded drug and alcohol information service providing confidential advice and resources to young people. Larger, publicly-funded incumbent in the same prevention/awareness category; competes for educator and parent attention.

Direct peers

• Life Education UK: UK charity delivering health and wellbeing education (including drugs, alcohol and vaping) to primary school children via mobile classrooms and teacher resources. Comparable UK school-channel charity addressing substance prevention in a younger age cohort.
• Botvin LifeSkills Training: Evidence-based substance abuse prevention curriculum for schools with documented outcomes reducing drug/alcohol uptake; widely adopted internationally. Comparable outcome-led, school-distributed prevention program with measurable behavior change evidence.
• Mentor UK: UK charity focused on drug and alcohol prevention among young people, providing evidence-based resources, ADEPTS curriculum, and training to schools and youth workers. Directly comparable in substance prevention education mission and UK school distribution.
• The Alcohol Education Trust: UK registered charity providing alcohol education resources for parents, teachers and young people aged 11-18 through schools and community settings. Closest direct peer to The Talk About Trust in mission, audience, and UK school channel.

Regional players

• Alcohol Focus Scotland: Scottish national charity working to reduce alcohol harm through policy, education and training. Comparable UK substance-focused charity; specifically relevant since The Talk About Trust has a Scotland-mapped curriculum.
• Drug Education Australia: Australian provider of evidence-based drug education programs and curriculum resources for schools, aligned to Australian health curriculum. Strong functional parallel to The Talk About Trust but operating in a different geography.

Emerging players

• Brook: UK charity providing wellbeing and sexual health education to young people under 25, including drug/alcohol-related RSE topics. Adjacent youth-channel charity with overlapping curriculum and wellbeing remit.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/talkalcohol
• Facebookfacebook.com/talkaboutalcohol
• LinkedInlinkedin.com/company/talkabouttrust

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Talk About Trust