Technocolor Industrielle

What Technocolor Industrielle does

Technocolor Industrielle is a privately held, Quebec City-based industrial paint and coatings distributor founded in 2004, serving the Capitale-Nationale region of Canada. The company distributes performance coatings, surface preparation products, application equipment, and safety gear from a multi-vendor portfolio that includes International Paint (AkzoNobel), Roberlo, Industries Pépin, 3M, Evercoat, Rust-Anode, Lemmer, and Carworx. Its catalog spans approximately 131 SKUs across abrasives, epoxy and anti-corrosion primers, polyurethane and polyaspartic finishes, aerosols, catalysts/hardeners, mastics, high-temperature coatings, and painting accessories.

The business operates a hybrid go-to-market combining a Shopify-based e-commerce storefront for self-serve ordering with project-based direct sales supported by phone consultation and on-site factory training for painters. Customers are segmented horizontally into three use cases: industrial painting contractors, manufacturers, and workshops. The company employs approximately five named individuals led by President Dave Gingras (30+ years industry experience) and Vice-President Nathan Guillemette, with operational roles in customer service, warehousing, and accounting.

Revenue is generated through unit-priced product sales with no subscription or licensing component. Pricing is per-item on the website, with same-day shipping available from a single headquarters location in Ste-Foy (2575 Avenue Watt, Local 6, Québec, QC G1P 3T2). Differentiators cited include 20+ years of regional expertise, in-factory painter training, personalized specialist technical support, and same-day fulfillment from local inventory. The company is founder/owner-operated with no disclosed institutional capital, no parent entity, and no subsidiaries.

Name

Technocolor Industrielle

Legal name

Technocolor Industrielle

Website

https://technocolor.ca

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Technocolor Industrielle is a Quebec City-based industrial paint and coatings distributor, founded in 2004, serving industrial painting contractors, manufacturers, and workshops in the Capitale-Nationale region with 131+ products from brands including International Paint, Roberlo, and Industries Pépin.

Ownership category

akta.pro rank

Product category

Industrial Coatings Distribution

NAICS

Paint and Coating Manufacturing (325510), Paint and Coating Manufacturing (32551)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)

akta.pro primary industry

Industrial Protective Coatings (IMAEAHAB)

akta.pro secondary industry

Industrial & Protective Coatings (IMAEAGAB)

Keywords

• Industrial paint distribution
• Performance coatings
• Anti-corrosion primers
• Polyurethane finishes
• Painting equipment supply

Headquarters

HQ city

Québec

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Industrial Paint and Coating Products: Revenue generated from sale of industrial paints, primers, epoxy coatings, polyurethane and polyaspartic finishes, aerosols, catalysts, hardeners, mastics, adhesives, and surface preparation products. Also includes painting equipment and accessories such as spray guns, adapters, and safety equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Technocolor Industrielle is a specialized industrial paint and performance coatings distributor based in Quebec City, selling epoxy paints, anti-corrosion primers, polyurethane and polyaspartic finishes, aerosols, catalysts, hardeners, mastics, adhesives, and surface preparation products, along with painting equipment and safety accessories. The company serves industrial painting contractors, manufacturers, and workshops across the Capitale-Nationale region, offering same-day shipping, in-factory painter training, and personalized technical support from specialists.

Product overview

Technocolor Industrielle is an industrial paint distributor based in Quebec since 2004, specializing in performance coatings for industrial painting contractors, manufacturers, and workshops in the Capitale-Nationale region. Their product portfolio encompasses a broad range of paint and coating products including epoxy paints, anti-corrosion primers, polyurethane and polyaspartic finishes, as well as a complete selection of painting equipment and accessories. The company distributes products from multiple branded manufacturers including International Paint (Devthane, Bar-Rust, Interlac, Interthane, Interzone, Intercure, Intergard, Interseal, Interzinc, Intertherm, Interfine, Intershield), Roberlo/Disolac (Acry-Pur, Disolac PRO 84X, Europrimer, Maxilight Ultra, Maxifill Plus, Primerplast), Industries Pépin (Synthane, Northane, Synguard, Metalforce uréthane), as well as safety equipment, abrasives, additives, hardeners, and aerosol products. They also offer technical equipment like the Robmix EVO mixing system and Bristle Blaster surface preparation tools. Their service offering includes same-day shipping, on-site factory training for painters, and personalized technical support from specialists.

Differentiator

Problem solved

Functional benefit

Products and services

• Bristle Blast Belts Abrasive belts designed for surface preparation and cleaning applications in industrial painting.
• Bristle Blaster Surface preparation tool for industrial cleaning and rust removal applications.
• Combinaison lavable Washable paint suit for industrial painting protection.
• Mastic métalique SN96 - 1,5L Metal mastic filler for industrial surface preparation and repair.
• Système Robmix EVO Automated mixing system for industrial paint application.
• Adapteurs pour pistolets Stainless steel adapters for spray guns in industrial painting equipment.
• 3M Full Face Full face respirator mask for painter protection during industrial painting.
• Acry-Pur 901 Acrylic polyurethane coating product for industrial finishing applications.
• Acry-Pur 902-G Acrylic polyurethane coating product for industrial finishing applications.
• Additif Anti-Silicone Fish Eye Eliminator Silicone additive to eliminate fish eye defects in paint finishes.
• Additif Flash accélérateur Accelerator additive for faster paint curing and drying times.
• Aérosol 400ml - Couleur sur mesure Custom color aerosol spray paint for industrial touch-up applications.
• Aérosol Blender - 400ml Blending aerosol for paint application and finish adjustments.
• Apprêt époxy 1k Isofine Single-component epoxy primer for metal surface preparation and corrosion protection.
• Apprêt Europrimer - 3,78L Industrial primer for surface preparation in coating applications.
• Apprêt Europrimer Express - 3,78L Fast-drying industrial primer for accelerated coating processes.
• Bar-Rust 235 Rust-inhibiting coating product from International Paint for corrosion protection.
• Devthane 349 Polyurethane coating from International Paint for industrial finish applications.
• Devthane 359 Polyurethane coating from International Paint for industrial finish applications.
• Catalyseur DC349C0910E Hardener/catalyst for industrial paint curing applications.
• Catalyseur DC359C0910 Hardener/catalyst for industrial paint curing applications.
• Cagoule pour peintre Painter hood for respiratory protection during industrial painting.
• Cartouches vapeurs organiques 3M 6001 Organic vapor cartridges for 3M respirators used in paint spray applications.
• Couche guide Guidex - 400ml Guide coat for paint application in industrial coating processes.
• Devthane 379 Polyurethane coating from International Paint for industrial finish applications.
• Devprep 88 Surface preparation product for industrial coating applications.
• Interlac 665 Industrial coating from International Paint for corrosion protection.
• Interthane 990V Polyurethane topcoat from International Paint for industrial finishing.
• Interthane 990 Polyurethane topcoat from International Paint for industrial finishing.
• Interthane 870 Polyurethane coating from International Paint for industrial applications.
• Intershield 300 Anti-fouling coating from International Paint for industrial applications.
• Intergard 345 Epoxy coating from International Paint for corrosion protection.
• Interseal 670hs High-solids epoxy coating from International Paint for heavy-duty corrosion protection.
• Interzone 954 High-performance epoxy coating from International Paint for aggressive environment protection.
• Intercure 99na Epoxy mastic coating from International Paint for surface-tolerant applications.
• Intertherm 50 High-temperature resistant coating from International Paint for thermal protection.
• Interfine 878 Isocyanate-free polyurethane topcoat from International Paint.
• Interzinc 52 Zinc-rich primer from International Paint for cathodic corrosion protection.
• Synthane Industrial coating from Industries Pépin for corrosion protection applications.
• Northane Industrial coating product from Industries Pépin for surface protection.
• Synguard Protective coating from Industries Pépin for industrial applications.
• Metalforce uréthane Urethane coating from Industries Pépin for metal surface protection.
• Disolac 901-G Acrylic urethane coating from Roberlo for industrial finishing.
• Disolac 902-G Acrylic urethane coating from Roberlo for industrial finishing.
• Disolac PRO 84X Textured anti-corrosion coating from Disolac for industrial protection.
• Europrimer DTM Direct-to-metal primer from Roberlo for industrial surface preparation.
• Maxilight Ultra Light-cured paint product from Roberlo for automotive refinish applications.
• Maxifill Plus Body filler from Roberlo for automotive repair and surface preparation.
• Primerplast Plastic primer from Roberlo for automotive refinish applications.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• International PaintcoreTechnology or IntegrationInternational Paint (AkzoNobel) is a major supplier of performance coatings. Technocolor distributes their products including Devthane, Interthane, Intergard, Interseal, Interzone, Intercure, Interlac, Intertherm, Interfine, and Interzinc product lines. Technical data sheets available on Technocolor website.
• RoberlocoreTechnology or IntegrationRoberlo is a coatings manufacturer whose products Technocolor distributes including Disolac, Europrimer, Maxilight Ultra, Maxifill Plus, R1 Easy 6000, Unix 310hs, and Primerplast product lines. Technical data sheets linked to Roberlo website.
• Industries PépincoreTechnology or IntegrationIndustries Pépin is a paint/coatings manufacturer whose products are distributed by Technocolor including Synthane, Northane, Synguard, surface preparation products, and Metalforce urethane coatings.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Industries Pépin: Quebec-based industrial paint manufacturer whose product lines (Synthane, Northane, Synguard, Metalforce) are distributed by Technocolor. Highly comparable as a fellow regional Quebec coatings specialist with overlapping customer base in industrial painting contractors and manufacturers.
• Pro Form Products: Canadian-based manufacturer of body fillers, coatings, and refinish products distributed by Technocolor. Comparable as a specialty coatings supplier to the Quebec industrial and automotive refinish market, with overlapping customer base of workshops and contractors.
• Roberlo: Spanish coatings manufacturer whose Disolac, Europrimer, and Maxilight product lines are distributed by Technocolor in Quebec. Comparable as a supplier whose industrial coatings are sold through regional distributors like Technocolor; reflects the upstream relationship rather than direct retail competition.

Regional players

• Cloverdale Paint: Western Canadian paint manufacturer and distributor serving industrial and architectural markets. Comparable as a regionally anchored Canadian paint distributor with industrial-coatings focus, but primarily serves British Columbia/Alberta rather than Quebec.
• Laurentide Paint: Canadian-owned paint manufacturer and distributor based in Quebec serving industrial and architectural markets. Highly comparable as a Quebec-focused regional coatings competitor serving industrial painting contractors, with overlapping product categories and customer segments.

Broad incumbents

• Sherwin-Williams (Industrial): Global paints and coatings leader with a Canadian Industrial Wood and Protective Coatings division serving manufacturers and contractors nationwide. Comparable as a major industrial-coatings distributor; offers overlapping product categories but with vastly larger scale and a national store-and-direct-sales footprint.
• AkzoNobel (International Paint): Global coatings major and parent of the International Paint brand that Technocolor distributes. Comparable as a major protective-coatings supplier; while not a direct competitor to Technocolor's distribution role, it controls the supply relationship and could choose to disintermediate the distributor.
• SICO Paints: One of Canada's largest owned-by-Canadians paint manufacturers with national distribution to contractors and industrial accounts. Directly comparable as a Canadian coatings brand/distributor serving industrial painting contractors, though at vastly larger scale and broader geographic reach.
• Benjamin Moore (Canada): North American premium paint brand with independent-dealer distribution in Canada. Comparable as a brand leveraging a network of regional dealers/distributors for contractor and industrial sales, though more weighted to architectural coatings than Technocolor's industrial focus.
• PPG (Dulux Paints Canada): Global coatings major operating Dulux in Canada, with a large industrial-coatings division covering protective and marine coatings. Comparable as a major industrial coatings competitor with broad product lines (epoxy, polyurethane, anti-corrosion) that overlap directly with Technocolor's portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/technocolor-industrielle

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Technocolor Industrielle