The American School
Rungta International Skills University is a private university in Bhilai, Chhattisgarh, offering undergraduate, postgraduate, and doctoral programs across 12 schools, with embedded industry certifications from Google, Microsoft, IBM, AWS, and others, serving 18,000+ on-campus and 250+ international students.
- Company typePrivate
- Founded1999
- HeadquartersBhilai, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The American School does
Rungta International Skills University is a private university headquartered on an 80-acre WiFi-enabled campus in Bhilai, Chhattisgarh, India. Originally established as Rungta College in 1999 under the GDR Educational Society and transformed into a full-fledged university in 2025 following official government approval, the institution now operates 12 specialized schools covering engineering, IT, management, commerce, pharmacy, life sciences, law, education, research, skills, sustainable development, film & media, and humanities. It is accredited by NAAC (A Grade), NBA (since 2007), holds UGC status, and is recognized by DSIR SIRO. The university enrolls 18,000+ on-campus students across undergraduate, postgraduate, and doctoral programs, supported by 1,000+ faculty and researchers and 1500+ research publications.
The technical footprint rests on industry-embedded certifications rather than proprietary IP. The university operates 100+ hi-tech labs including dedicated Google Lab, Microsoft Lab, and an IDEA Lab, supported by strategic content and certification partnerships with Google, Microsoft, IBM, AWS Academy, EC Council, Cambridge, and Coursera. The platform architecture pairs degree delivery with add-on modules: the Rungta Business Incubator (RuBI) for startup support (Rs. 2 Crore Startup India SISFS grant, 60+ startups incubated), Rungta Skill Development Clubs (RSDC) for extracurricular development, a campus placement service with 70+ recruiters (Microsoft, Google, Amazon, JP Morgan, TCS, Accenture, Wipro) that has facilitated 2,500+ placements in the 2024-2025 session with a highest package of Rs. 38 LPA from Amazon, and 5+ Crore of stated government research funding.
The business model is predominantly tuition-driven, billed annually across UG/PG/PhD programs, with supplemental revenue from industry certification programs (Google, Microsoft, IBM, AWS, EC Council, Cambridge, Coursera) layered onto degree curricula and from the RuBI incubator's grant-backed startup support. Distribution is direct-to-consumer: students apply through an online admission portal or admission helpline, with an international student program serving 250+ students from abroad. The model operates within Central India's private university regulatory framework.
The American School firmographics
Firmographics- Name
- The American School
- Legal name
- Rungta International Skills University
- Website
- https://theamericanschool.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rungta International Skills University is a private university in Bhilai, Chhattisgarh, offering undergraduate, postgraduate, and doctoral programs across 12 schools, with embedded industry certifications from Google, Microsoft, IBM, AWS, and others, serving 18,000+ on-campus and 250+ international students.
- Ownership category
- akta.pro rank
The American School industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Marketing, Sales & Brand Management Schools (EDAHAHAE)
- akta.pro secondary industry
- Graduate Schools of Education (M.Ed., Ed.D., Ph.D.) (EDAHAFAB)
Keywords
Where The American School is headquartered
LocationHeadquarters
- HQ city
- Bhilai
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
The American School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Tuition and Academic Fees: Revenue generated from undergraduate, postgraduate, and doctoral programs across 13 schools including Engineering, Management, Pharmacy, IT, Law, and others. Fee structure varies by program and specialization.
- Global Certification Programs: Revenue from industry-certified courses and training programs in partnership with Google, Microsoft, IBM, AWS Academy, EC Council, Cambridge, and Coursera
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Program-specific tuition fees across undergraduate, postgraduate, and doctoral levels |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
The American School product offering
Product offeringCore offering
The American School provides undergraduate, postgraduate, and doctoral degree programs across 13 specialized schools covering engineering, technology, IT, management, commerce, pharmacy, life sciences, law, education, research, skills, sustainable development, film & media, and humanities. Programs are enhanced with industry-integrated global certifications from Google, Microsoft, IBM, AWS Academy, EC Council, Cambridge, and Coursera, supported by campus placement services and a startup incubation ecosystem.
Product overview
Rungta International Skills University operates as a comprehensive private university offering a platform-plus-modules architecture. The core educational offerings include 12 specialized schools providing undergraduate, postgraduate, and doctoral degree programs across engineering, technology, IT, management, commerce, pharmacy, life sciences, law, education, humanities, film & media, sustainable development, and skills. These academic programs are enhanced by integrated certification modules from Google, Microsoft, IBM, AWS Academy, and other global partners. Supporting modules include the Rungta Business Incubator (RuBI) for startup acceleration, Rungta Skill Development Clubs (RSDC) for extracurricular development, extensive campus placement services, and research facilities including the IDEA Lab. The university operates on an 80-acre WiFi-enabled campus in Bhilai, Chhattisgarh, with accreditation from NAAC (A Grade) and NBA since 2007.
Differentiator
Problem solved
Functional benefit
Brands
- RuBI – Rungta Business Incubator: The business incubator of Rungta University that supports startups and entrepreneurship.
Products and services
- Undergraduate, Postgraduate, and Doctoral Degree Programs Comprehensive higher education offerings spanning undergraduate, postgraduate, and doctoral programs across 13 specialized schools covering engineering, technology, IT, management, commerce, pharmacy, life sciences, law, education, research, skills, sustainable development, film & media, and humanities. Targeted at students seeking industry-aligned degrees.
- Industry-Integrated Certification Programs Skill-based learning programs with global certifications from Google, Microsoft, IBM, EC-Council, AWS Academy, Cambridge, and Coursera integrated into degree curricula for enhanced career readiness.
- Rungta Business Incubator (RuBI) Business incubation ecosystem supporting startups with seed funding, mentorship, and infrastructure. First fully functional private incubator in Chhattisgarh with over 60+ startups incubated.
- Campus Placement Services Placement support connecting students with over 2,500+ job offers and 70+ recruiters including Microsoft, Google, Amazon, TCS, Accenture, Wipro, Tech Mahindra, MRF, and Royal Enfield. Highest package: ₹38 LPA by Amazon.
- International Student Programs Programs supporting 250+ international students with global outlook and international training programs through partnerships with international institutions including Cambridge.
Quantifiable outcome
- 2500+ placements in 2024-2025 session with highest package of 38 LPA by Amazon
- +3 more outcomes
Companies that use The American School
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles2 records
The American School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
The American School partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- GooglecoreIndustry partnership for technology certifications and training programs. Google provides certifications, labs, and training content for student skill development in Google technologies.
- MicrosoftcoreMicrosoft partnership includes Azure certifications, Microsoft Office training, and dedicated Microsoft Lab facility for student training and skill development.
- IBMcoreIBM provides industry-aligned curriculum, certifications, and technology training programs for students across various disciplines.
- AWS AcademycoreAWS Academy partnership provides cloud computing certifications and training for students preparing for AWS careers.
- EC CouncilcoreEC Council provides cybersecurity certifications and training programs for students pursuing security-related careers.
- CourseracoreCoursera provides online learning content and certifications for students across various disciplines and specializations.
- QS I-GAUGEminorQS I-GAUGE Round Table 2026 organized on National Technology Day for discussions on higher education, innovation, and industry readiness.
- QS I-GAUGEminorNational Innovation and Startup Policy (NISP) implementation partner for fostering innovation ecosystem.
Scale indicators15 records
Recent moves7 records
Expansion highlights6 records
The American School competitors and assessment
Company assessmentBroad incumbents
- BITS Pilani: Premier Indian private university with strong engineering and technology programs and deep industry ties. Operates in the same space but at a substantially higher prestige and fee tier, serving as a benchmark for aspirational students.
- Shiv Nadar University: Indian private research-focused university with strong industry partnerships and modern curriculum. Operates in the same space with a research-intensive positioning that Rungta aspires to through its R&D credentials.
Direct peers
- Manipal Academy of Higher Education: Large Indian private deemed university with multi-disciplinary schools including engineering, management, and life sciences. Directly comparable multi-school architecture and UG/PG/doctoral structure, though materially larger and more nationally established.
- Christ University: Indian private deemed university with broad UG/PG programs, NAAC accreditation, and active placement programs. Comparable multi-disciplinary structure and student scale, though more established in South India.
- Lovely Professional University (LPU): Large Indian private university with broad program offerings and significant placement focus. Comparable scale (tens of thousands of students) and recruiter-driven model, though more established national brand.
- Amity University: Large Indian private university with comprehensive UG/PG programs, multiple campuses, and extensive industry partnerships. Direct peer with similar multi-school structure and tech certification integrations.
- Vellore Institute of Technology (VIT): Indian private deemed university strong in engineering and technology with industry partnerships. Direct peer in skill-focused education model and corporate recruitment, with a more established engineering brand.
- SRM Institute of Science and Technology: Indian private deemed university with multi-campus engineering, management, and medical programs. Comparable in scale and program breadth, with stronger national placement reputation.
- Chandigarh University: Indian private university with NAAC A+ accreditation and broad UG/PG programs across engineering, management, law, and sciences. Comparable in private-sector positioning and placement-driven value proposition.
- KIIT University: Indian private deemed university in a tier-2 city with multi-disciplinary programs and a strong placement record. Direct peer in the regional-private-university category with similar multi-school structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
The American School social profiles
Digital presenceThe American School compliance and trust
Trust signalCompliance4 records
The American School financial estimates
Financial estimateRevenue estimate
Valuation estimate
The American School leadership team
Management profileNumber of profiles
Profiles2 records
The American School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The American School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The American School
What does The American School do?
The American School provides undergraduate, postgraduate, and doctoral degree programs across 13 specialized schools covering engineering, technology, IT, management, commerce, pharmacy, life sciences, law, education, research, skills, sustainable development, film & media, and humanities. Programs are enhanced with industry-integrated global certifications from Google, Microsoft, IBM, AWS Academy, EC Council, Cambridge, and Coursera, supported by campus placement services and a startup incubation ecosystem.
Is The American School a public or private company?
The American School is a private company. It is classified as family owned and is currently operating.
When was The American School founded?
The American School was founded in 1999. It employs 11 to 50 people.
Where is The American School based?
The American School is headquartered in Bhilai, India, in the Asia region.
How does The American School make money?
Two revenue lines are on record. Tuition and Academic Fees are the primary driver. The others are global Certification Programs.
Who are The American School's main competitors?
Broad incumbents on record are BITS Pilani and Shiv Nadar University. Direct peers are Manipal Academy of Higher Education, Christ University, Lovely Professional University (LPU), Amity University, Vellore Institute of Technology (VIT), SRM Institute of Science and Technology, Chandigarh University and KIIT University.
Does The American School have an API?
No public API is recorded for The American School.
What industry is The American School in?
The American School's product category is Higher Education. Its primary akta.pro industry code is EDAHAHAE, Marketing, Sales & Brand Management Schools, with a secondary code of EDAHAFAB, Graduate Schools of Education (M.Ed., Ed.D., Ph.D.). Its NAICS code is 6113 and its SIC code is 8200.