Theater an der Rott

What Theater an der Rott does

Theater an der Rott is a public municipal theater (Landkreistheater) in Eggenfelden, Bavaria, and is Germany's only county-owned theater, operated under the ownership and primary funding of Landkreis Rottal-Inn with supplementary subsidies from the Free State of Bavaria, the Bezirk Niederbayern Kulturstiftung, and the Bavarian State Ministry for Science and Arts. Founded on 25 September 1963 and renovated in 1985, it operates two indoor venues — the Großes Haus (385 seats in parquet and balcony) and the Studio (66 seats) — plus an outdoor Theaterwiese for summer programming. It produces approximately 19-23 productions per season across drama, comedy, musical, opera, operetta, dance, and concerts, positioning itself as 'ein Theater für alle Generationen' (a theater for all generations).

The theater's core product surface includes main-stage productions, the dedicated 'Junge Hunde' children's and youth theater division (founded 2015) with its recurring Märchenzoo series, school performances, mobile productions for kindergartens and schools, and a Theaterpädagogik (theater pedagogy) department that runs programs such as Echo-Klasse. Revenue is earned through single-ticket sales (€10-€45), a multi-tier auto-renewing subscription model (Premieren-Abo, Konzert-Abo, Wahl-Abo, weekday ABOs), group and school discounts, and the Verein der Freunde membership association. The supporting tech stack is entirely third-party: WordPress CMS, Eventim web shop for online ticketing with seat selection, Stripe for payment processing, MailPoet and MailChimp for newsletters, Google Analytics for traffic, and YouTube/Facebook/Instagram for audience engagement. The theater holds no patents and has no proprietary technology; its competitive position rests on institutional status, public funding, a 60-year repertoire, a 9-person fixed ensemble, and a deeply embedded regional community network rather than on technology differentiation.

Name

Theater an der Rott

Legal name

Theater an der Rott

Website

https://theater-an-der-rott.de

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

11–50 employees

Short description

Theater an der Rott is Germany's only county-owned regional theater (Landkreistheater), based in Eggenfelden, Bavaria. It operates a 385-seat main hall and a 66-seat Studio, producing ~20 plays, musicals, operas, and concerts per season for the Rottal-Inn district across all age groups, including a dedicated children's/youth division.

Ownership category

akta.pro rank

Product category

Performing Arts Theater

NAICS

Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111), Other Performing Arts Companies (711190)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)

akta.pro secondary industries

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Children’s & Youth Theatre (MPAGABAE), Theater, Musicals & Performing Arts (THAJAFAB), Theater & Performing Arts Ticketing (HSACALAC), Touring Theatre Productions (MPAGABAC)

Keywords

• Live theater performances
• Children's youth theater
• Theater pedagogy programs
• Season ticket subscriptions
• Musical opera productions

Headquarters

HQ city

Eggenfelden

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Ticket Sales: Single-ticket purchases for individual performances ranging from €10 (Märchenzoo children's productions) to €45 (New Year's Concert). Tickets sold online via web shop, at box office, and at evening box office one hour before performances. Revenue from individual performance attendance.
2. Season Subscriptions (Abonnements): Annual subscription packages valid for one theater season (Spielzeit), automatically renewing unless cancelled by May 31. Includes Premieren-Abo, Konzert-Abo, Wahl-Abo, and day-of-week specific ABOs. Payment due by August 31.
3. Group Bookings: Discounted group tickets for 18+ persons (15% reduction), school group pricing at €12 per student for regular performances. School performances offered on request pricing.
4. Membership (Verein der Freunde): Annual membership fees supporting the theater and 'Junge Hunde' youth program. Members receive free program booklet, two complimentary tickets per season, access to exclusive performances, and regular 'Stammtisch' events with artists.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Theater an der Rott produces and presents live theatrical performances in its Großes Haus (385 seats) and Studio (66 seats) venues, including drama, musicals, opera, operetta, dance, and concerts. The theater's 'Junge Hunde' division provides children's and youth programming from age 4, plus school performances and mobile productions. Revenue is generated primarily through single-ticket sales, season subscriptions, group bookings, and a supporting 'Verein der Freunde' membership program.

Product overview

Theater an der Rott is a county-owned regional theater (Landkreistheater) in Eggenfelden, Bavaria, Germany — the only such theater in Germany owned by a district (Landkreis Rottal-Inn). It operates as a multi-venue performing arts center comprising the 'Großes Haus' (main hall with 385 seats in parquet and balcony) and the Studio (66 seats), plus outdoor productions on the Theaterwiese. The theater's core offering spans live productions across the genres of drama, comedy, musical, opera, operetta, dance, and concerts. A key pillar is the 'Junge Hunde' children's and youth theater program (founded 2015), which includes the Märchenzoo storytelling series, school performances, and mobile productions for kindergartens and schools. The 'Theaterpädagogik' (theater pedagogy) department supports educational outreach including the 'Echo-Klasse' program and workshops. Ticket sales are handled via an Eventim-powered web shop with multiple subscription packages (Abo). The venue also operates a café (Theatercafé) and is supported by the 'Verein der Freunde' membership association.

Differentiator

Problem solved

Functional benefit

Brands

• Junge Hunde: Children's and youth theater division founded in 2015 by Dr. Uwe Lohr as the first innovation when he became intendant. Produces performances for young audiences including the Märchenzoo series.

Products and services

• Main Stage Productions (Großes Haus and Studio) Live theatrical productions across multiple genres including drama, comedy, musical, opera, operetta, dance, and concerts performed in the Großes Haus (main hall, 385 seats) and Studio (66 seats) for the general public of the Rottal-Inn region.
• Junge Hunde - Children's and Youth Theater Children's and youth theater program under the dedicated brand 'Junge Hunde' offering productions for children as young as 4, school performances, and mobile productions in kindergartens and schools across the Rottal-Inn region.
• Ticket Sales (Eventim Online Webshop) Online ticket sales via the Eventim web shop platform, offering seat selection, ticket reservation, gift vouchers, and group bookings available 24/7 for advance purchases.
• Season Subscription Packages (Abo) Multiple subscription tiers including Premieren-Abo (P+/P), Konzert-Abo (K), weekday ABOs (FR/SA/SO), and Wahl-Abo (flexible subscription) for one season, with payment due August 31 and auto-renewal.
• Group Bookings Discounted group tickets for 18+ persons with 15% reduction, school group pricing at €12 per student for regular performances, and school performances offered on request pricing.
• Verein der Freunde (Friends Association Membership) Annual membership association supporting the theater's work and 'Junge Hunde' youth program. Members receive free program booklet, two complimentary tickets per season, access to exclusive performances, and regular 'Stammtisch' gatherings with artists.
• Guided Theater Tours Guided tours of the theater building covering the auditorium, backstage areas, and administrative offices with historical narratives about the theater.
• Mobile Productions (Theater mobil) Mobile productions traveling to kindergartens and schools including Klassenzimmerstücke (classroom pieces) and Märchenzoo performances for educational institutions unable to visit the theater.
• Theatercafé On-site café operated by Renate and Andy Wimmer with the theater café team, open before and during performances.

Quantifiable outcome

• Multiple awards and recognitions including ZÜNDSTOFF 2016, Publikumspreis at Bayerische Theatertage 2016, Integrationspreis des Bezirks Niederbayern 2017, and three nominations for Deutscher Musicaltheaterpreis 2019
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Landkreis Rottal-InncoreStrategic or Co-development PartnerPrimary funder and owner. The theater is the only county-owned theater in Germany, with the district of Rottal-Inn as its main financial supporter. A majority of the subsidy requirement is covered by the county.
• Freistaat Bayern (Free State of Bavaria)coreStrategic or Co-development PartnerReceives ongoing financial support from the Free State of Bavaria as a regional cultural institution.
• Kulturstiftung des Bezirks NiederbayerncoreStrategic or Co-development PartnerReceives financial support from the cultural foundation of Bezirk Niederbayern (district of Lower Bavaria).
• Bayerisches Staatsministerium für Wissenschaft und KunstcoreStrategic or Co-development PartnerBavarian State Ministry for Science and Arts provides institutional funding as the state cultural ministry.
• Verein der Freunde des Theater an der Rott e.V.coreStrategic or Co-development PartnerFriends association supporting the theater and 'Junge Hunde' youth program. Provides membership benefits including free tickets and exclusive performances. Leadership: Dr. Uwe Lohr (1st Chairman), Dr. Andreas Stegbauer (2nd Chairman).
• Sparkasse Rottal-InnminorChannel Partner/ Reseller/ DistributorRegional savings bank providing sponsorship support to the theater.
• VR-Bank Rottal-Inn eGminorChannel Partner/ Reseller/ DistributorRegional cooperative bank providing sponsorship support.
• Rotary Club Eggenfelden PfarrkirchenminorChannel Partner/ Reseller/ DistributorService club providing sponsorship support to the theater.
• Rotary Club Rottaler LandminorChannel Partner/ Reseller/ DistributorService club providing sponsorship support to the theater.
• Modehaus HartwimmerminorChannel Partner/ Reseller/ DistributorRegional fashion retailer providing sponsorship support.
• Pröckl GmbHminorChannel Partner/ Reseller/ DistributorBuilding envelope company providing sponsorship support.
• Sanitätshaus Göldner GmbHminorChannel Partner/ Reseller/ DistributorMedical supplies retailer providing sponsorship support.
• WEKO Wohnen GmbHminorChannel Partner/ Reseller/ DistributorFurniture and living retailer providing sponsorship support.
• Coplan AGminorChannel Partner/ Reseller/ DistributorCompany providing sponsorship support.
• Lindner GroupminorChannel Partner/ Reseller/ DistributorBuilding materials company providing sponsorship support.
• HDG Bavaria GmbHminorChannel Partner/ Reseller/ DistributorCompany providing sponsorship support.
• Bündnis gegen Depression Rottal-Inn e.V.minorChannel Partner/ Reseller/ DistributorLocal alliance against depression providing sponsorship support.
• Freiwillige Feuerwehr Eggenfelden e.V.minorChannel Partner/ Reseller/ DistributorVolunteer fire department providing occasional support for theater operations.
• Bezirk NiederbayerncoreStrategic or Co-development PartnerProvides cultural foundation funding and the 'Integrationspreis des Bezirks Niederbayern' award to the theater.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Stadttheater Landshut: Municipal theater in Landshut offering a comparable multi-genre season of drama, musical, opera, and children's programming under public ownership. Comparable scale, venue configuration, and Lower Bavarian regional audience overlap.
• Landestheater Schwaben: Touring regional theater in Memmingen serving Bavarian Swabia with a multi-venue repertory model and comparable municipal public funding. Directly comparable as a Bavarian Landkreistheater-class operation competing for similar regional audiences and touring-school programs.
• Theater Regensburg: Larger Bavarian municipal theater operating multiple venues (including the Velodrom and Turmtheater) with a similar mixed-genre repertory. Comparable public funding structure and adjacent geographic catchment in eastern Bavaria.
• Stadttheater Fürth: Bavarian municipal theater with a multi-genre season including musical, drama, and children's programming under public funding. Comparable size, repertory breadth, and regional-seasonal subscription model.
• Mainfranken Theater Würzburg: Three-spoke municipal theater (Würzburg, Schweinfurt, Kitzingen) under public ownership running drama, musical, opera, ballet, and young-audience programming. Comparable in scale and as a publicly funded regional theater with similar subscription mechanics.
• Landestheater Niederbayern: Touring theater company serving Lower Bavaria with mobile productions to small towns, directly comparable to Theater an der Rott's Theater mobil school and kindergarten outreach and Junge Hunde programming.
• Kleines Theater Bad Hersfeld: Small German regional theater with an intimate venue offering drama, musical, and cabaret programming. Comparable in scale (sub-500-seat house) and repertory strategy targeting multi-generational regional audiences.

Broad incumbents

• Theater Augsburg: Larger Bavarian Stadttheater operating multiple venues with a full opera, ballet, drama, and musical season. Comparable in mission and public ownership model but with substantially greater scale, headcount, and per-night capacity.
• Badisches Staatstheater Karlsruhe: State theater operating drama, opera, ballet, and young-audience programming with substantially larger venues and headcount. Useful benchmark for German publicly funded theater scale, though considerably larger than Theater an der Rott.
• Pfalztheater Kaiserslautern: Regional public theater serving the Palatinate with multi-genre programming including opera, musical, drama, and young-audience formats. Comparable in mission and funding structure but larger and serving an urban catchment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCqh7mQoQOhFZHe0tYd0j74g
• Facebookfacebook.com/theater.rott
• Instagraminstagram.com/theateranderrott
• LinkedInlinkedin.com/company/theater-an-der-rott

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Theater an der Rott