The Avenue Primary School

What The Avenue Primary School does

The Avenue Primary School is a state-funded academy school located in Nunthorpe, Middlesbrough, England, serving over 380 pupils from Reception to Year 6 alongside a 52-place Nursery for 2-4 year olds (including a two-year-old room in mornings). It is part of Lingfield Education Trust, a multi-academy trust operating under a company-limited-by-guarantee and exempt charity structure (company no. 08027885), with a Local Governing Body holding delegated responsibilities for monitoring academic and financial performance. The school delivers the National Curriculum through structured programmes including Sounds-Write phonics, Power Maths mastery (in partnership with White Rose Maths), Charanga music, Rigolo French (MFL), and the OPAL outdoor play and learning programme, supplemented by wraparound care (Breakfast Club and Tea Club), school meals at £2.40 per day, and a broad extracurricular clubs programme.

Name

The Avenue Primary School

Legal name

The Avenue Primary School

Website

https://theavenueprimaryschool.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Primary Education Services

NAICS

Elementary and Secondary Schools (6111), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Public Elementary Schools (EDAJAAAB)

Keywords

• Primary education services
• Early childhood education
• Wraparound childcare
• After-school clubs
• School meal services

Headquarters

HQ city

Middlesbrough

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. State-Funded Education: The school receives government funding through the National Funding Formula for providing primary education services to children from Reception to Year 6. Additional funding includes Pupil Premium for disadvantaged pupils, Sports Premium for PE provision, and National Tutoring Programme funding for catch-up support.
2. Wraparound Care Services: Breakfast Club at £3 per session from 7.30am, Tea Club ranging from £4-9 depending on duration, and extended childcare from 7.30am to 5.45pm for children aged 3-11.
3. School Meals: School meals priced at £2.40 per day, provided through Middlesbrough Council catering team. Special diets can be catered for with medical documentation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Avenue Primary School delivers state-funded primary education for approximately 380-400 children from Reception to Year 6, alongside a 52-place Nursery for children aged 2-4. The school also offers ancillary fee-paying services including a Breakfast Club (£3/session), Tea Club (£4-£9 depending on duration), school meals (£2.40/day), the OPAL Outdoor Learning programme, extracurricular clubs, and a remote education capability delivered via Microsoft Teams and Class Dojo.

Product overview

The Avenue Primary School is an educational institution offering a unified portfolio of programmes: Main School Education (Reception to Year 6) serving approximately 380-400 pupils, and Nursery Provision for children from age 2 with various session options. Supporting these core offerings are wraparound childcare services (Breakfast Club and Tea Club), OPAL Outdoor Learning programme, extra-curricular clubs, and remote education capability. The school follows the National Curriculum delivered through subject-specific programmes including Phonics (Sounds-Write), Maths (Power Maths), Music (Music Makes Me), and MFL (French via Rigolo). The SHINE values framework underpins the school's pastoral and character development approach.

Differentiator

Problem solved

Functional benefit

Products and services

• Main School Education (Reception to Year 6) Full-time state-funded primary school education for children aged 4-11 following the National Curriculum, delivered to approximately 380-400 pupils across Reception through Year 6.
• Nursery Provision Early years education for children from age 2, offering morning and afternoon sessions for 3 and 4 year olds including 15-hour and 30-hour funded places, with a two-year-old room in the mornings.
• Wraparound Care (Breakfast Club and Tea Club) Extended childcare services including Breakfast Club (7:30am start at £3/session) and Tea Club with multiple pickup options between 3:15pm and 5:45pm at £4-£9, for children aged 3-11, with bookings via the Arbor app.
• OPAL Outdoor Learning Outdoor Play and Learning (OPAL) programme providing structured outdoor activities, play zones, and environmental experiences designed to transform playtimes and enrich the curriculum.
• Extra Curricular Clubs After-school clubs programme offering a range of activities including sports, arts, music, and enrichment opportunities for various age groups.
• Remote Education Online learning provision delivered via Microsoft Teams and Class Dojo during periods when children cannot attend school, including recorded lessons, work packs, and daily engagement monitoring.
• Music Programme Music education including weekly lessons via Music Makes Me, tuned instruments (Boomwhackers, Recorder, Glockenspiel, Keyboard, Violin), school choir, Violin Club, and performances at events.
• School Meals School meals priced at £2.40 per day provided through Middlesbrough Council catering team, with special diets catered for upon medical documentation and free school meals available for eligible families.

Quantifiable outcome

• Good Ofsted rating achieved (March 2023)
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Lingfield Education TrustcoreStrategic or Co-development PartnerThe Avenue Primary School is part of Lingfield Education Trust, a multi-academy trust. The Trust provides governance, policy framework, financial oversight, and support services. The school operates under the Trust's scheme of delegation with a Local Governing Body having delegated responsibilities for monitoring academic and financial performance.
• Tees Valley Music Service (TVMS)coreTechnology or IntegrationTVMS is part of the Tees Valley Music Education Hub, one of 122 national Music Hubs created to deliver the National Music Plan. They provide specialist guitar and violin teachers, music resources, training, and private music lessons in school.
• Music Makes MecoreStrategic or Co-development PartnerLed by Helen Norris, Music Makes Me delivers weekly Music and Singing lessons in Reception to Year 6, runs a weekly Singing Club and Violin Club. Has created a custom music curriculum and composed the school song.
• Middlesbrough Schools Sports PartnershipcoreStrategic or Co-development PartnerActive member providing opportunities to compete against other schools in Middlesbrough in cross country, tag rugby, indoor athletics, football, cricket, and basketball. Liaises with external agencies for enrichment experiences.
• CPOMScoreTechnology or IntegrationElectronic safeguarding recording system used by all staff to record safeguarding concerns. Part of comprehensive child protection infrastructure.
• Middlesbrough Council - Public Health TeamminorStrategic or Co-development PartnerCollaborated with Middlesbrough Council's public health team to create the school menu meeting government food standards.
• Inspire Psychology Services (Lucy Pollock)minorStrategic or Co-development PartnerLucy Pollock provides specialist support and advice regarding children with additional educational needs as part of SEND provision.
• HeadStart MiddlesbroughminorStrategic or Co-development PartnerHeadStart School Programme provides emotional wellbeing support including staff development, early intervention through HeadStart Reach Partnership, Tootoot self-reporting tool, transition support, and HeadStarters youth training pathway.
• Drake The BookshopminorGTM or Marketing PartnerBookshop in Stockton runs reading groups for children and has a reading podcast interviewing authors and discussing new releases.
• Yorkshire Cricket ClubminorStrategic or Co-development PartnerSchool is affiliated with Yorkshire Cricket Club and participates annually in their Chance to Shine initiative, delivering outside coaching from qualified cricket coaches.
• The JunctionminorStrategic or Co-development PartnerEmotional health and wellbeing support service providing additional pastoral care for students as part of the school's support network.
• MINDminorStrategic or Co-development PartnerMental health counselling service providing emotional wellbeing support for children, funded through additional counselling provisions.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• United Learning: One of the largest UK academy groups, operating both state and independent schools nationally. A broader incumbent that provides a useful benchmark on MAT-scale governance, shared curriculum design, and central service models relevant to a Lingfield-trust primary.
• REAch2 Academy Trust: The largest primary-only multi-academy trust in England, with a national portfolio of primary academies. A particularly close broader incumbent given the primary-only focus, offering a direct benchmark for primary-specific curriculum, SEND, and wraparound operating models.
• Oasis Community Learning: A national multi-academy trust running primary, secondary and all-through academies across England, with a strong community-hub ethos. A broader incumbent benchmark for community-engagement-led MAT models that closely parallel the SHINE values framework used at The Avenue.
• Academies Enterprise Trust (AET): One of the largest UK multi-academy trusts, operating a national portfolio of primary and secondary academies. A broader incumbent benchmark for the scale, governance complexity, and shared-service operating model that The Avenue's MAT structure aspires to or is positioned within.
• Star Academies: A large multi-academy trust running primary and secondary schools across England, with a strong emphasis on school improvement and a comparable state-funded operating model. A broader incumbent against which to benchmark MAT-level operations and curriculum standards.
• Harris Federation: A large multi-academy trust running primary and secondary academies predominantly in London and the South East. Comparable as a broader incumbent operating a state-funded primary portfolio with centralised school-improvement and curriculum functions.
• Outwood Grange Academies Trust: A major Northern-based multi-academy trust operating a large portfolio of primary and secondary academies. Comparable as a broader incumbent in the same regional academy-trust landscape and a useful reference for state-funded school-improvement practice.
• Northern Education Trust: A multi-academy trust operating a portfolio of primary and secondary schools across the North East and other regions of England. Comparable as a broader incumbent academy operator with overlapping governance, funding, and school-improvement structures relevant to a Lingfield-trust primary.

Direct peers

• Corporation Road Primary School: Another primary school within Lingfield Education Trust, located in Darlington and serving as the registered office of the trust. Directly comparable as a state primary operating under the same MAT governance, scheme of delegation, and admissions/policy framework as The Avenue.

Others

• Lingfield Education Trust: The multi-academy trust (company no. 08027885) that operates The Avenue Primary School and other academies. Included as a related/parent entity rather than a competitor, as the trust sets the strategic and financial framework within which the school operates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/550311171504316
• LinkedInlinkedin.com/company/the-avenue-primary-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Avenue Primary School