The Barkley Club

What The Barkley Club does

The Barkley Club is a Jersey-based pet care operator founded in 2020 (originally as K9 to 5, rebranded in 2024) that delivers structured dog daycare, boarding, training, and ancillary retail services to individual pet owners across the island of Jersey. The business operates two physical daycare environments — a countryside facility in St Martin designed for active, high-energy dogs on a full-day subscription basis with a minimum 2-day-per-week commitment, and The Barkley Club Social in town, a boutique retail store combined with daycare for dogs up to 15kg offering flexible 2-hour to full-day bookings — and supplements these with island-wide pickup and drop-off via the Barkley Club Bus, a fleet of climate-controlled vans.

The underlying service platform is the company's enrichment-based canine care programme, which combines structured enrichment, learning, and calm socialisation, supported by a proprietary training curriculum delivered through The Barkley Academy in partnership with Origin Dog Training. Offerings include Puppy Classes, Zero to Hero, Side by Side, Recall Bootcamp, and 1:2:1 sessions, with input from a team member holding a PhD in animal behaviour and conservation. Overnight care is delivered either as in-home house sitting or boarding at a caregiver's residence, and the business runs an e-commerce shop selling approximately 30 SKUs spanning treats, chews, Biothane walking products, training aids, and curated taster packs.

Revenue is generated across subscription recurring daycare, subscription boarding/sitting, professional training services, and transactional e-commerce sales, with indirect distribution via word-of-mouth, Facebook, Instagram, and an email newsletter (The Barkley Times). The customer base is exclusively individual pet owners in Jersey, the team comprises 5 core staff plus a wider network of house sitters and boarders, and the business is privately held with no external funding disclosed; current operations are capacity-constrained, evidenced by a 6–8 week customer waitlist.

Name

The Barkley Club

Legal name

The Barkley Club

Website

https://thebarkley.club

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

The Barkley Club is a Jersey-based pet care operator providing structured dog daycare, boarding, training, and retail across two physical sites and an island-wide pickup service, serving individual pet owners in the Channel Islands.

Ownership category

akta.pro rank

Product category

Pet Care Services

NAICS

Pet Care (except Veterinary) Services (81291), Pet Care (except Veterinary) Services (812910)

SIC

Services-Personal Services (7200)

akta.pro primary industry

Dog Daycare with Boarding Add-On (Daycare + Overnight) (HSANAFAM)

akta.pro secondary industries

Outdoor / Farm-Style Dog Daycare (HSANAFAL), Mobile / Pick-Up & Drop-Off Dog Daycare (HSANAFAK), Full-Day Dog Daycare (HSANAFAA), Luxury / Premium Dog Daycare (HSANAFAI)

Keywords

• Dog daycare services
• Pet boarding and sitting
• Dog training classes
• Pet care retail
• Dog transportation services

Headquarters

HQ city

St Martin

HQ country

Jersey

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Dog Daycare Services: Tailored dog daycare at countryside St Martin location (full-day subscription, minimum 2 days/week) and flexible town daycare (2 hours to full day). Includes enrichment activities, structured play, and supervised social groups.
2. Boarding and Pet Sitting: Overnight boarding at caregiver's home or house sitting at customer's home. Includes daily updates and option for dogs to join daycare during owner's absence.
3. Dog Training Services: Structured training programmes including puppy classes, adolescent courses, loose lead walking courses, recall bootcamps, and 1:2:1 personalised sessions. Collaboration with Origin Dog Training.
4. Retail E-commerce: Online shop selling dog treats, chews, accessories, and Biothane dog walking products. Product categories include Chews (11 products), Accessories (5), Biothane Range (5), Dog training (16), Dog Walking (16), Food & Treats (24), Pet Munchies Range (8), and Taster Packs (5).
5. Dog Transportation: Island-wide collection and drop-off service via the Barkley Club Bus using professionally fitted, climate-controlled vans with secure travel crates.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

The Barkley Club provides tailored dog daycare, overnight boarding and pet sitting, structured dog training, and island-wide dog transportation services in Jersey, with an enrichment-based care programme across countryside and town locations. New customers must complete a contact form, phone call, and assessment day before enrolment, with countryside daycare requiring a minimum 2-day-per-week commitment and town daycare offering flexible 2-hour to full-day bookings. The company also sells dog treats, chews, food, accessories, and Biothane walking products through its online shop and the Barkley Club Social retail store.

Product overview

The Barkley Club is a Jersey-based dog daycare, boarding, and training service that operates across four core service lines: The Club House (tailored dog daycare at countryside and town locations), The Barkley Lodge (pet sitting and boarding), The Barkley Academy (expert dog training with courses and 1:2:1 sessions), and The Barkley Bus (island-wide collection and drop-off service). The company originally operated under the name K9 to 5 starting in 2020 before rebranding to The Barkley Club. The Club House operates in two settings: a countryside St Martin location for active dogs on a full-day subscription basis, and the Barkley Club Social town-based daycare for smaller dogs (up to 15kg) with flexible 2-hour to full-day bookings. In addition to services, the business operates an e-commerce shop selling dog treats, chews, food, accessories, and Biothane dog walking equipment. The shop product range is organised across categories including Chews (11 products), Food & Treats (24 products), Dog Walking gear (16 products), Dog Training products (16 products), Pet Munchies branded treats (8 products), Biothane Range leads and accessories (5 products), Accessories (5 products), and Taster Packs (5 products), totalling approximately 30 distinct products. The Barkley Club Social also functions as a boutique dog retail store combined with daycare. Training programmes include Puppy Classes (5-week foundation course), Zero to Hero (adolescent course), Side by Side (loose lead walking course), and Recall Bootcamp (beach session), delivered in collaboration with Origin Dog Training.

Differentiator

Problem solved

Functional benefit

Products and services

• The Club House – Tailored Dog Daycare Tailored dog daycare offering structured enrichment, learning, and calm socialisation across two locations: a countryside setting in St Martin for active dogs and a town-based Barkley Club Social for smaller dogs up to 15kg. Countryside operates on a full-day subscription with minimum 2 days/week; town offers flexible 2-hour to full-day bookings.
• The Barkley Lodge – Pet Sitting & Boarding Bespoke overnight boarding and pet sitting service with calm, personalised care for dogs. Provides overnight stays at a Barkley Club caregiver's home or in-home house sitting at the customer's home, with daily updates and option for dogs to join daycare during owner's absence.
• The Barkley Academy – Expert Dog Training Structured dog training programme offering personalised 1:2:1 sessions, puppy classes, adolescent courses, loose lead walking courses, and recall bootcamps delivered in collaboration with Origin Dog Training. Designed to build real-world skills and confidence through training across various real-world environments.
• The Barkley Bus – Dog Collection Service Island-wide dog collection and drop-off service using professionally fitted, climate-controlled vans with secure travel crates, providing convenient transportation to and from daycare and running until 5:30pm.
• The Barkley Club Shop – Pet Retail Online and in-store shop selling dog treats, chews, accessories, Biothane leads, training treats, and natural food options across categories including Chews, Food & Treats, Biothane Range, Dog Walking, Dog Training, Pet Munchies, Accessories, and Taster Packs.

Quantifiable outcome

• Transformation of nervous and fearful dogs into confident, well-adjusted pets through socialisation and training programmes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Origin Dog TrainingcoreStrategic or Co-development PartnerCollaboration with Origin Dog Training for running dog training workshops across the Island. Dr Fiene works alongside Letitia and Harry from Origin Dog Training, leading 1:1 sessions and group classes. This partnership enhances the training offerings at The Barkley Academy.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• BorrowMyDoggy: UK-based platform connecting dog owners with local borrowers for walking, sitting, and holiday care. Comparable as a UK pet-care alternative for the same working-owner segment The Barkley Club targets, though operating a peer-to-peer model rather than owned facilities.
• Wagtail UK: UK-based boutique dog daycare and boarding provider offering countryside-style daycare experiences. Comparable as a smaller, premium-positioned daycare operator serving similar high-engagement dog-owner segments in a comparable UK/Channel Islands context.

Broad incumbents

• Rover: Global online marketplace connecting pet owners with dog sitters, walkers, and boarders, including active operations in the UK. Comparable as an alternative channel for the same dog daycare/boarding demand, though operating a marketplace model rather than owned facilities.
• Camp Bow Wow: Established US dog daycare and boarding franchise with 200+ locations offering all-day play, overnight boarding, and enrichment. Comparable as a scaled subscription daycare operator with a structured curriculum and retail component.
• Petco: Major US pet retailer with positive dog training programmes, grooming, and in-store pet care services. Comparable as a broad incumbent offering training and care services alongside retail, targeting similar dog-owner segments.
• Dogtopia: Largest North American dog daycare franchise with hundreds of locations offering cage-free open-play daycare, spa services, and webcams. Comparable as a multi-location subscription dog daycare operator with a structured enrichment-style programme, though at vastly greater scale and in a different geography.
• Pets at Home: UK's largest pet retailer, also offering in-store grooming and pet care services. Comparable as a broad incumbent in the UK pet care space with overlapping retail, training-adjacent, and daycare-adjacent services, though operating at vastly larger scale and across many categories.
• PetSmart: North American specialty pet retailer operating Doggie Day Camp, grooming, and training services within its stores. Comparable as a broad incumbent combining pet retail with structured daycare and training services under one roof.

Others

• Battersea Dogs & Cats Home: UK animal charity offering dog training classes, behaviour advice, and rehoming. Comparable as a UK-based canine training and welfare organisation, though operating as a non-profit rather than a commercial daycare provider; useful as a training-curriculum reference point.

Direct peers

• Pawfriends Jersey: Jersey-based dog walking and pet care service operating in the same Channel Islands market as The Barkley Club. Directly comparable as a local pet-care provider competing for the same island dog-owner customers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/thebarkleyclubltd
• Instagraminstagram.com/thebarkleyclubltd
• LinkedInlinkedin.com/company/k9-to-5

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Barkley Club