What The Broken Arm does

The Broken Arm (legally TBA CONCEPT SARL, French SARL, company registration 789.196.904, VAT FR77 789196904) is a privately held, Paris-based luxury multi-brand fashion retailer operating from a single flagship boutique at 12 Rue Perrée in the 3rd arrondissement (Le Marais), with no disclosed parent, external investors, or funding rounds. The product surface covers men's and women's ready-to-wear, footwear (including a dedicated sneakers vertical), bags, accessories, sunglasses, jewellery, and a curated Gift Shop / Culture selection of art de vivre items, books, and music. Inventory spans roughly 30 designer labels across active and archive lines, including Maison Margiela, Rick Owens, Comme des Garçons, Prada, Dries Van Noten, Saint Laurent, Wales Bonner, Salomon, JW Anderson, Lemaire, Kiko Kostadinov, Our Legacy, and Valentino, alongside the retailer's own 'The Broken Arm' private-label merchandise and limited-edition capsules such as Adidas x Wales Bonner, Salomon x MM6 Maison Margiela, Reebok x Maison Margiela, and Nike x Comme des Garçons Homme Plus.

Commercially, the business runs an omnichannel model: the Le Marais boutique (Tuesday-Saturday, 11am-7pm) is supported by a direct-to-consumer e-commerce platform built on PrestaShop, with Stripe-secured checkout plus PayPal and Alipay alternatives, multi-currency display (EUR, GBP, JPY, USD), worldwide shipping via DHL, Chronopost, and UPS, and a same-day courier service (Coursier.fr, 2.5-3 hours) for inner Paris. Adjacent services include appointment-based archive fittings bookable via WhatsApp and a customer service function reachable Monday-Friday by phone and message. Underlying tech is conventional retail infrastructure — PIWIK and Google Analytics for traffic analytics, Tarteaucitron for GDPR cookie consent, and Cloudflare for security — with no disclosed AI/ML, recommendation engine, or proprietary technology layer.

The revenue model is unit-priced transactional retail, with products ranging from approximately €45 (private-label tees) to €2,900+ (premium outerwear), plus an archive/vintage channel offering markdowns of 40-80%. Pricing is pay-as-you-go with no subscription or membership tier. The target customer is fashion-conscious men and women seeking curated access to designer labels and exclusive collaborations rather than mass-market luxury. Distribution is supported by organic social presence on Instagram, Facebook, Pinterest, WhatsApp, and WeChat, plus an email newsletter. Headcount is 9 employees, and the firm operates as an independent, owner-managed private company with no public listing or external shareholders on record.

Name

The Broken Arm

Legal name

TBA CONCEPT SARL

Website

https://the-broken-arm.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Broken Arm is a privately held, Paris-based luxury multi-brand fashion retailer operating a single Le Marais flagship boutique and a DTC e-commerce platform. It curates 30+ designer labels including Maison Margiela, Prada, and Rick Owens, alongside its own private-label merchandise and limited-edition capsules for fashion-conscious consumers.

Ownership category

akta.pro rank

Product category

Luxury Multi-Brand Fashion Retail

NAICS

Clothing and Clothing Accessories Retailers (45811), Shoe Retailers (45821)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661)

akta.pro primary industry

Luxury & Designer Apparel Retail (CRAAABAI)

akta.pro secondary industries

Luxury & Designer Footwear Retail (CRAAADAH), Luxury Handbags & Leather Goods (CRAAAFAD), Luxury Leather Goods & Handbags (CRAKAFAB), Apparel, Footwear & Accessories Resale (CRAFAGAA)

Keywords

• Luxury fashion retail
• Multi-brand boutique
• Designer apparel
• Contemporary fashion
• High-end footwear

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Sales - Branded Fashion: Primary revenue through direct retail sales of curated high-end fashion brands including Maison Margiela, Rick Owens, Comme des Garçons, Prada, Wales Bonner, Salomon, Dries Van Noten, and others. Products include ready-to-wear, shoes, sneakers, accessories, bags, sunglasses, and jewellery for men and women. International shipping available worldwide.
2. Private Label - The Broken Arm Brand: Sells own-brand products under 'The Broken Arm' label including t-shirts and potentially other accessories. Revenue from proprietary merchandise alongside third-party brands.
3. Gift Shop - Lifestyle Products: Curated gift shop section offering art de vivre items, books, music, and lifestyle products. Additional revenue stream from non-apparel lifestyle and culture products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Broken Arm operates a luxury multi-brand fashion boutique at 12 Rue Perrée in Paris, retailing a curated selection of designer ready-to-wear, footwear, and accessories from brands such as Maison Margiela, Rick Owens, Comme des Garçons, and Prada. The boutique also carries its own in-house private label and extends the assortment internationally through its e-commerce website and a dedicated WeChat channel.

Product overview

The Broken Arm is a curated multi-brand luxury fashion retailer based in Paris, operating both a physical boutique (12 Rue Perrée, 75003 Paris) and an e-commerce platform. The offering centers on a multi-brand fashion retail platform featuring high-end contemporary and luxury clothing, footwear, and accessories for men and women, organized into Women's Fashion, Men's Fashion, Gift Shop/Culture, and Archive Collections. The store features designer collaborations (Adidas x Wales Bonner, Salomon x MM6 Maison Margiela, Reebok x Maison Margiela, Nike x Comme des Garçons Homme Plus) and limited edition pieces. Supporting services include worldwide shipping via DHL/Chronopost, same-day Paris courier delivery, and in-store shopping assistance with appointment-based archive fitting. The company also operates its own private label brand under The Broken Arm label.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-brand luxury ready-to-wear assortment
• Designer footwear collection
• Designer accessories assortment
• The Broken Arm private label
• WeChat retail channel for Chinese customers

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dover Street Market: Comme des Garçons-owned global multi-brand luxury concept store. Direct peer: shares the curated multi-brand luxury model with designer collaborations, archive/vintage offerings, and a flagship-plus-omnichannel structure that competes with TBA for the same luxury customer.
• Antonia: Milan-based curated multi-brand luxury boutique carrying Margiela, Rick Owens, Comme des Garçons, Prada and similar designers. Direct peer: comparable multi-brand luxury assortment, men's and women's ready-to-wear with shoes, accessories, and archive/vintage focus.
• SSENSE: Montreal-headquartered online multi-brand luxury retailer with deep Margiela/Rick Owens/CDG/Prada assortment. Direct peer: competes with TBA's e-commerce site for global luxury shoppers; comparable inventory breadth and target customer.
• LN-CC: London-based curated multi-brand luxury retailer offering designer ready-to-wear, footwear, and accessories. Direct peer: similar concept combining physical boutique with global e-commerce, contemporary-luxury curation, and sneaker/streetwear positioning.
• Boon the Shop: Seoul-based multi-brand luxury boutique with strong Margiela/Rick Owens/CDG curation. Direct peer: comparable concept (luxury multi-brand boutique with archive and collab focus) competing for the same global luxury consumer via tourism and e-commerce.

Broad incumbents

• Farfetch: Global online luxury marketplace aggregating multi-brand boutiques. Broad incumbent: overlaps TBA on assortment and customer, though it operates a marketplace model rather than a single-boutique concept.
• MatchesFashion: Multi-brand luxury online retailer (formerly MatchesFashion.com) carrying comparable designer roster. Broad incumbent: larger scale than TBA with global distribution, but adjacent curation model.
• Mytheresa: Publicly listed multi-brand luxury e-commerce platform. Broad incumbent: comparable luxury designer assortment and global shipping model, larger scale and capital base.

Emerging players

• End Clothing: UK-based multi-brand retailer with deep luxury sneaker and contemporary designer assortment. Emerging player: comparable luxury sneaker focus and DTC/e-commerce infrastructure; overlaps but is less classic-luxury apparel than TBA.
• Hypebeast / HBX: Digital-first streetwear/luxury streetwear retailer covering many of the same sneaker collabs and designer drops. Emerging player: overlaps TBA's sneaker and collab category with stronger digital-native scale, but narrower in classic luxury apparel.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/The-Broken-Arm-115211011993799
• Instagraminstagram.com/thebrokenarm
• LinkedInlinkedin.com/company/the-broken-arm

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Broken Arm