The Empire Hotel & Country Club
The Empire Hotel & Country Club (The Empire Brunei) is a five-star luxury resort in Brunei operating 522 rooms, 16 villas, three golf courses, six dining outlets, and extensive leisure facilities on 180 hectares. It serves discerning global luxury travellers via direct booking and OTA distribution, and is wholly owned by government-linked Darussalam Assets Sdn Bhd.
- Company typePrivate
- Founded2000
- HeadquartersNegara Brunei Darussalam, Brunei Darussalam, Brunei
- Headcount101–250
- GTM typeB2C
- OfferingServices
What The Empire Hotel & Country Club does
The Empire Hotel & Country Club, doing business as The Empire Brunei, is a five-star luxury resort located in Jerudong, Brunei Darussalam, operating across 180 hectares of private grounds overlooking the South China Sea. The property comprises 522 rooms and suites across multiple buildings plus 16 private villas, supported by three on-site 18-hole championship golf courses (a Jack Nicklaus signature design at The Empire Brunei Country Club, plus Royal Brunei Golf & Country Club and RBA Golf Club), six halal-certified dining outlets, a full-service spa, a three-screen cinema, five swimming pools, extensive sports facilities, a children's club, and dedicated event and wedding venues. The resort generates revenue through room and villa bookings, food and beverage, golf (including night golf and academy services), spa and wellness, sports and leisure activities, tours and excursions, and corporate/wedding events, with a 10% service charge applied across charges and distribution split between direct booking (SynXis-powered website, email, phone) and Online Travel Agencies/third-party agents.
The business is wholly owned by Darussalam Assets Sdn Bhd, a private limited company established in 2012 to hold Brunei government-linked companies, positioning The Empire Brunei as a strategic state-owned hospitality asset within Brunei's diversified economic portfolio spanning aviation, telecommunications, power, logistics, agribusiness, and tourism. The company underwent a comprehensive 2019 rebrand from 'The Empire Hotel & Country Club' to 'The Empire Brunei' with an international luxury branding agency, accompanied by a new logo, colour palette, photography, and theempirebrunei.com domain. It is a member of Preferred Hotels & Resorts Legend Collection, participates in the I Prefer Hotel Rewards loyalty programme, and is listed in the Preferred Golf directory, providing global distribution access beyond its own channels. No proprietary AI/ML, data platform, or technology product is described in the source material; technology is limited to standard hospitality CRS and multilingual web infrastructure.
The Empire Hotel & Country Club firmographics
Firmographics- Name
- The Empire Hotel & Country Club
- Legal name
- The Empire Brunei
- Website
- https://theempirebrunei.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Empire Hotel & Country Club (The Empire Brunei) is a five-star luxury resort in Brunei operating 522 rooms, 16 villas, three golf courses, six dining outlets, and extensive leisure facilities on 180 hectares. It serves discerning global luxury travellers via direct booking and OTA distribution, and is wholly owned by government-linked Darussalam Assets Sdn Bhd.
- Ownership category
- akta.pro rank
The Empire Hotel & Country Club industry classification
Industry- Product category
- Luxury Resort Hotels
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Golf Courses and Country Clubs (713910)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Beachfront & Island Luxury Resorts (THAGACAA)
- akta.pro secondary industry
- Luxury Villas & Residences Resorts (THAGACAM)
Keywords
Where The Empire Hotel & Country Club is headquartered
LocationHeadquarters
- HQ city
- Negara Brunei Darussalam, Brunei Darussalam
- HQ country
- Brunei
- HQ region
- Asia
Offices1 record
Markets served
The Empire Hotel & Country Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others
Revenue model
- Luxury hotel accommodation: The hotel generates revenue from renting 522 rooms and suites across multiple buildings, plus 16 private villas. Accommodation charges are subject to a 10% service charge. A security deposit (equivalent to the booking amount) is collected at check-in.
- Food and beverage: Multiple restaurants (Atrium Cafe, Pantai, Spaghettini, ZEN, Zest, Lobby Lounge) and in-room dining (24-hour room service) generate F&B revenue. All food and beverage is halal. Alcohol is not sold but personal alcohol may be consumed in guest rooms. Restaurants are closed for Friday prayers 12–2pm per Brunei national regulations.
- Golf course and country club: Revenue from the Jack Nicklaus-designed 18-hole championship golf course (The Empire Brunei Country Club), golf academy, driving range, pro shop, and night golf. Additional on-site golf courses include Royal Brunei Golf & Country Club (Ronald Fream design) and RBA Golf Club (Max Wexler design).
- Spa and wellness: The Spa at The Empire Brunei offers facial treatments, hand and foot treatments, massages, spa packages, wraps, and exfoliation services, generating spa treatment revenue.
- Sports and leisure activities: Revenue from sporting activities including tennis, badminton, basketball, bowling (8-lane AMF centre), squash, table tennis, billiards/snooker, kayaking, stand-up paddleboarding, cycling rental, fitness centre, and multi-sport courts. Also cinema (3 screens) and Children's Club.
- Events, weddings and conferences: Revenue from venue hire for events, weddings, and business meetings, using venues including Indera Kayangan Ballroom, Indera Samudera Grand Hall, Indera Pura Lounge, and executive meeting rooms.
- Tours and excursions: Revenue from guided tours and excursions including Bandar Seri Begawan city tours, wildlife (proboscis monkey) tours, Ulu Temburong National Park visits, scuba diving, water village tours, Brunei heritage tours, and night tours.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Direct Booking — best available rate with direct hotel guarantee |
| Other | Pay-as-you-go | Third-party / OTA Booking — rates set by OTA |
| Unit Pricing | Pay-as-you-go | Late check-out fees |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
The Empire Hotel & Country Club product offering
Product offeringCore offering
The Empire Brunei operates a five-star luxury resort comprising 522 rooms and suites across multiple buildings plus 16 private villas on 180 hectares of private grounds. The property offers accommodation, six dining venues, three 18-hole championship golf courses, a full-service spa, a three-screen cinema, extensive sports and leisure amenities, event and wedding venues, and guided tours and excursions. All food and beverage is halal-certified, alcohol is not sold, and rooms are charged a 10% service charge.
Product overview
The Empire Brunei is a five-star luxury resort in Brunei Darussalam featuring 522 rooms and suites across six buildings plus 16 private villas. The resort offers diverse dining through six restaurants (Atrium Cafe, Pantai, Spaghettini, ZEN, Zest, Lobby Lounge), three championship golf courses (Jack Nicklaus signature, Royal Brunei, RBA), comprehensive spa services, a three-screen cinema, extensive sports facilities, and wedding/event venues. The product portfolio spans accommodation, F&B, golf, spa, entertainment, and tours across the 180-hectare private estate.
Differentiator
Problem solved
Functional benefit
Products and services
- Accommodations (Rooms & Suites) 522 rooms and suites across multiple buildings plus 16 private villas, including Superior (60sqm), Ocean View (60sqm), Deluxe (60sqm), Executive Suite (120sqm), Ambassador Suite (288sqm), and Private Villas (288sqm, 2 bedrooms). All rooms feature 24-hour room service, private balconies, bathtubs, separate showers, and free Wi-Fi. All rooms accommodate a maximum of two adults and one child under 12.
- Restaurant & Dining Services Six halal-certified dining venues: Atrium Cafe (buffet breakfast and dinner), Pantai Restaurant (Asian cuisine by the sea, closed for dinner), Spaghettini (Italian, Thursday-Sunday dinner), ZEN (Japanese with teppanyaki, Thursday-Sunday dinner), Zest (24-hour cafe), and Lobby Lounge (afternoon tea and light meals). Restaurants close 12-2pm Friday for prayers. Alcohol is not sold but personal alcohol may be consumed in guest rooms.
- The Empire Brunei Country Club (Jack Nicklaus Signature Course) 18-hole Jack Nicklaus-designed championship golf course with natural turf, significant elevation changes, and floodlight lighting for night golf. Course specs: 18 holes, par 71, rating 74.1, 7,029 yards, slope 137. Features night golf, golf academy, driving range, short game area, and pro shop.
- Royal Brunei Golf and Country Club 18-hole golf course designed by Ronald Fream, featuring narrow and steep fairways winding through dense natural jungle and bunkers. Rating 72.0, 6,753 yards, par 72.
- RBA Golf Club 18-hole golf course designed by Max Wexler, featuring artistically shaped bunkers and natural water channels. Rating 69.4, 6,387 yards, par 71.
- The Spa Full-service spa offering traditional and advanced treatments including aromatherapy, facials, Balinese massage, Empire Signature massage, body wraps, scrubs, hand and foot treatments. Operates daily 10am-9pm.
- Sports & Leisure Facilities Five swimming pools (River Pool, Grand Lagoon, Edge pool, indoor lap pool, children's club pool), fitness centre, tennis courts, badminton courts, basketball court, squash courts, 8-lane bowling alley, cycling rentals, kayaking, stand-up paddleboarding, table tennis, billiards/snooker, and Children's Club (ages 12 and under).
- Cinema Three-screen cinema showing latest box office movies. Located near main driveway. Open daily 10am-midnight.
- Wedding & Events Event venues including Indera Samudera Grand Hall, Indera Kayangan Ballroom, Indera Pura Lounge, Executive Boardroom, and Meeting Rooms. Services cover business meetings, weddings, and events with a dedicated event team and VIP services, supported by on-site catering.
- Tours & Excursions Guided tours including Bandar Seri Begawan city tours, Ulu Temburong National Park bird watching, Brunei night tours, Brunei heritage tours, proboscis monkey tours, scuba diving tours, water village tours, and rainforest exploration.
Quantifiable outcome
- No specific quantified outcomes are publicly disclosed in the available source material.
Companies that use The Empire Hotel & Country Club
Customer profileSegments1 record
Ideal customer profiles2 records
The Empire Hotel & Country Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
The Empire Hotel & Country Club partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Preferred Hotels & Resorts (Legend Collection)coreThe Empire Brunei is a member of the Preferred Hotels & Resorts Legend Collection, a global portfolio of independent luxury hotels. This membership provides global marketing reach, distribution, loyalty programme integration (I Prefer), and visibility among discerning luxury travellers through Preferred's brand channels.
- I Prefer Hotel RewardscoreThe Empire Brunei participates in the I Prefer Hotel Rewards loyalty programme, allowing members to earn and redeem points at the property. This programme is operated by Preferred Hotels & Resorts and extends the hotel's reach into Preferred's loyalty member base.
- Preferred GolfminorThe Empire Brunei Country Club is listed in the Preferred Golf directory, providing golf-specific marketing visibility and distribution to golf enthusiasts within Preferred Hotels' network.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
The Empire Hotel & Country Club competitors and assessment
Company assessmentDirect peers
- The Datai Langkawi: Ultra-luxury rainforest-and-beach resort in Malaysia with comparable scale, immersive nature positioning, and emphasis on seclusion — directly mirroring The Empire Brunei's private-estate, jungle-meets-sea value proposition for the same discerning traveler segment.
- Shangri-La Tanjung Aru, Kota Kinabalu: A comparable large-scale luxury beachfront resort in northern Borneo, sharing similar sea-and-rainforest positioning and serving regional Southeast Asia luxury travelers. Closest direct competitor for the same regional demand pool that drives The Empire Brunei.
- Four Seasons Resort Langkawi: A flagship luxury chain resort combining beachfront, rainforest, family programming and Michelin-level dining. Operates as a multi-amenity destination resort in the same Southeast Asian competitive set as The Empire Brunei, targeting overlapping high-end international leisure demand.
- Shangri-La's Rasa Ria Resort & Spa, Kota Kinabalu: Large luxury resort in northern Borneo with extensive amenities (golf, spa, nature reserve, multiple dining outlets) competing head-to-head for regional leisure and group-event travelers alongside The Empire Brunei.
Broad incumbents
- AYANA Resort Bali: Large, well-established luxury beachfront resort in Bali with comparable breadth of amenities (multiple pools, F&B venues, spa, event facilities) competing in the broader Southeast Asia luxury leisure market though operating from a much higher-volume destination.
- The Westin Langkawi Resort & Spa: Large international-brand resort in Langkawi offering beachfront rooms, F&B, spa, and event space across the same regional Southeast Asian luxury leisure market as The Empire Brunei, with the advantage of Marriott's global distribution.
- Raffles Hotel Singapore: Iconic colonial-era luxury hotel in Singapore. While urban rather than resort-format, it competes for the same ultra-high-net-worth travelers to the region and is a relevant Preferred Hotels peer set reference for positioning The Empire Brunei in the global luxury mindset.
- The Ritz-Carlton, Langkawi: A chain-affiliated luxury beachfront resort in the same Malaysia/SE Asia leisure corridor, with comparable large footprint and amenity breadth. Competes for the same premium leisure traveler and wedding/event segment though as part of a global chain distribution.
Emerging players
- Banyan Tree Phuket: Luxury villa-resort concept with private-pool villas and integrated spa. Comparable to the villa component (16 private villas) of The Empire Brunei's accommodation mix and increasingly relevant as standalone villa product becomes more attractive to affluent travelers.
Others
- Preferred Hotels & Resorts (Legend Collection): Distribution partner and peer-set reference rather than a direct competitor; The Empire Brunei sits within the Legend Collection alongside other iconic independent luxury properties, and this affiliation provides direct benchmarking and cross-marketing visibility for the resort.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
The Empire Hotel & Country Club social profiles
Digital presenceThe Empire Hotel & Country Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Empire Hotel & Country Club leadership team
Management profileNumber of profiles
Profiles1 record
The Empire Hotel & Country Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Empire Hotel & Country Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Empire Hotel & Country Club
What does The Empire Hotel & Country Club do?
The Empire Brunei operates a five-star luxury resort comprising 522 rooms and suites across multiple buildings plus 16 private villas on 180 hectares of private grounds. The property offers accommodation, six dining venues, three 18-hole championship golf courses, a full-service spa, a three-screen cinema, extensive sports and leisure amenities, event and wedding venues, and guided tours and excursions. All food and beverage is halal-certified, alcohol is not sold, and rooms are charged a 10% service charge.
Is The Empire Hotel & Country Club a public or private company?
The Empire Hotel & Country Club is a private company. It is classified as state government owned and is currently operating.
When was The Empire Hotel & Country Club founded?
The Empire Hotel & Country Club was founded in 2000. It employs 101 to 250 people.
Where is The Empire Hotel & Country Club based?
The Empire Hotel & Country Club is headquartered in Negara Brunei Darussalam, Brunei Darussalam, Brunei, in the Asia region.
How does The Empire Hotel & Country Club make money?
Seven revenue lines are on record. Luxury hotel accommodation is the primary driver. The others are food and beverage, golf course and country club, spa and wellness, sports and leisure activities, events, weddings and conferences and tours and excursions.
Who are The Empire Hotel & Country Club's main competitors?
Direct peers on record are The Datai Langkawi, Shangri-La Tanjung Aru, Kota Kinabalu, Four Seasons Resort Langkawi and Shangri-La's Rasa Ria Resort & Spa, Kota Kinabalu. Broad incumbents are AYANA Resort Bali, The Westin Langkawi Resort & Spa, Raffles Hotel Singapore and The Ritz-Carlton, Langkawi. Banyan Tree Phuket is listed as an emerging player. Preferred Hotels & Resorts (Legend Collection) is listed as an others.
Does The Empire Hotel & Country Club have an API?
No public API is recorded for The Empire Hotel & Country Club.
What industry is The Empire Hotel & Country Club in?
The Empire Hotel & Country Club's product category is Luxury Resort Hotels. Its primary akta.pro industry code is THAGACAA, Beachfront & Island Luxury Resorts, with a secondary code of THAGACAM, Luxury Villas & Residences Resorts. Its NAICS code is 72111 and its SIC code is 7000.