The Great Outdawes Landscaping

What The Great Outdawes Landscaping does

The Great Outdawes Landscaping is a private, founder-owned landscaping services company headquartered in Kurralta Park, South Australia, operating across Adelaide metro, the Adelaide Hills, and selected regional areas. Founded in 2014 by Phil Dawes, who holds a Diploma of Horticulture and full South Australian builders licences (BLD248760), the firm delivers premium outdoor transformations through an integrated four-service model: landscape design, construction, pool installation, and ongoing maintenance, staffed by a team of 18+ specialists that includes licensed builders, horticulturists, and project managers.

Revenue is generated on a project-by-project professional-services basis. Smaller landscape transformations start from approximately AUD $40,000, while premium builds incorporating pools, outdoor kitchens, and structural elements can exceed AUD $1 million; custom pool installations typically range from AUD $75,000 to $150,000+. The commercial model relies on a consultative, direct-to-consumer sales motion in which prospective clients engage via phone, email, or web enquiry, followed by a $290 onsite discovery session (metro Adelaide). Design fees are credited against construction costs when clients proceed, which both lowers acquisition friction and creates an embedded conversion funnel from design to build. Recurring maintenance contracts, billed hourly with a call-out fee, provide a smaller but stable recurring layer. There are no disclosed funding rounds, parent entities, or external investors, and the firm owns no proprietary software, AI systems, or patents beyond its builders licence.

The customer base is overwhelmingly high-end residential, complemented by a small number of heritage and healthcare-facility references (notably The Memorial Hospital in North Adelaide). The firm has completed 500+ projects over 12+ years, and growth is driven by word-of-mouth referrals, architect and builder relationships, Instagram and Facebook presence, and vehicle/site signage rather than paid acquisition. Industry positioning is reinforced through Master Landscapers SA membership and the founder's prior board service from 2016.

Name

The Great Outdawes Landscaping

Legal name

The Great Outdawes Landscaping

Website

https://thegreatoutdawes.com.au

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

The Great Outdawes Landscaping is a private Adelaide-based firm founded in 2014 that delivers premium residential landscaping, including integrated design, construction, pool installation, and maintenance services, for high-end homeowners across Adelaide and the Adelaide Hills.

Ownership category

akta.pro rank

Product category

Landscaping Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (541320)

SIC

General Bldg Contractors - Residential Bldgs (1520), Services-To Dwellings & Other Buildings (7340), Agricultural Services (700)

akta.pro primary industry

Landscape Construction Project Management & General Contracting (HSAIABAK)

akta.pro secondary industries

Landscape Installation (Plants, Sod & Soil) (HSAIABAB), Landscape Renovation & Re-Design (Yard Makeovers) (HSAIABAC), Landscape Maintenance Plans & Post-Installation Care (Establishment Services) (HSAIABAL), Plant Replacement, Transplanting & Garden Refresh Services (HSAIAFAG), Residential Landscaping & Lawn Care (BPABADAB)

Keywords

• Landscape design services
• Outdoor construction services
• Custom pool installation
• Garden maintenance services
• Hardscape and paving

Headquarters

HQ city

Kurralta Park

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Landscape Design Services: Professional landscape design services including onsite discovery sessions, 2D/3D renderings, concept plans, material specifications, and planting plans. Initial discovery session is $290 (metro Adelaide). Design fees vary based on project size and complexity. Design fees are often credited towards construction costs.
2. Construction Services: Full-service outdoor construction including earthworks, paving, concreting, decking, pergolas, fencing, outdoor kitchens, stone masonry, garden lighting, irrigation, water features, turf installation, and more. Projects typically range from $40,000 to over $1 million.
3. Pool Installation: Custom pool design and construction including council approvals, excavation, plumbing, electrical, structural work, tiling, coping, and equipment installation. Custom pool installations typically range from $75,000-$150,000+ including surrounding landscape integration.
4. Ongoing Maintenance Services: Regular garden maintenance including mowing, edging, weeding, pruning, irrigation management, and plant health monitoring. Charged at hourly rate plus call-out fee. Most clients choose fortnightly or monthly visits.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

The Great Outdawes Landscaping is a premium full-service outdoor transformation provider offering landscape design, construction, pool installation, and ongoing garden maintenance for high-end residential properties in Adelaide and the Adelaide Hills. Services are delivered by an in-house 18+ specialist team covering all trades, with projects typically ranging from $40,000 to over $1 million. The company positions itself as a single point of accountability from initial concept through long-term garden care, handling council approvals, design, construction, and maintenance under one project manager.

Product overview

The Great Outdawes Landscaping is a single-location landscaping service provider offering four integrated core services: Landscape Design, Construction, Maintenance, and Pool Installation. These services are designed to work together under one team, providing end-to-end outdoor transformations from initial concept through ongoing maintenance. The design service feeds directly into the construction team, and the same team that builds a project can maintain it afterward, creating a continuous service cycle.

Differentiator

Problem solved

Functional benefit

Products and services

• Landscape Design

Quantifiable outcome

• 500+ projects completed over 12+ years serving Adelaide
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Loci DesigncoreStrategic or Co-development Partner · 1 January 2025Design collaboration on the Gulfview Heights Residence project (2025). Loci Design provided landscape design foundation for a contemporary poolside environment, with The Great Outdawes handling construction.
• Caroline Dawes DesigncoreStrategic or Co-development Partner · 1 January 2020Design collaboration on the Memorial Hospital project (2020). Caroline Dawes Design provided landscape design while The Great Outdawes handled construction and ongoing maintenance. Three-phase staged delivery around a functioning heritage hospital.
• Master Landscapers SAcoreOthersProfessional industry membership organization. Phil Dawes previously served on the board from 2016 to contribute to industry standards across South Australia.
• Architects and BuildersminorChannel Partner/ Reseller/ DistributorCollaborative relationships with architects and builders for projects where The Great Outdawes is brought in for landscaping scope. The company regularly collaborates with design professionals to ensure landscaping integrates seamlessly with overall design vision.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Montgomery's Landscape Services: Australian landscaping contractor delivering design, construction, and maintenance for residential and commercial clients. Directly comparable on service mix and customer profile, though typically operating in different Australian metros than The Great Outdawes.
• Wallmark Landscapes: South Australian landscaping contractor offering design, construction, and pool/installation services to Adelaide's premium residential market. Closely comparable to The Great Outdawes on geography, customer segment, and full-service positioning.
• Form Landscape Architecture: Australian landscape design practice with a residential and boutique commercial focus, providing concept design, documentation, and project oversight. Compares to The Great Outdawes on the design side of premium landscape projects, with overlap on the Adelaide Hills clientele.
• Landart Landscape Design & Construction: Australian landscape design and construction firm focused on high-end residential projects integrating design, hardscape, planting, and pool work. Directly comparable service model to The Great Outdawes' design-build offering.
• Tidy Leaf Landscaping: Australian residential landscaping provider offering design, construction, and garden maintenance for suburban and premium homes. Compares to The Great Outdawes on residential D2C positioning and recurring maintenance offering.

Broad incumbents

• Glascott Landscape & Civil: One of Australia's largest commercial and residential landscaping contractors, operating across multiple states with design, construction, and maintenance capabilities. Compares to The Great Outdawes on full-service landscaping delivery but at significantly larger scale and broader geographic reach.
• Jim's Mowing (Jim's Group): Australia's largest franchised lawn care and gardening network, with affiliated services such as Jim's Landscaping. While not a direct premium design-build competitor, it competes for Adelaide residential maintenance and smaller landscaping work and represents the scaled, capitalised end of the market.

Emerging players

• eLaBau Landscape Architecture: Australian landscape architectural firm working on residential, commercial, and public realm projects. Overlaps with The Great Outdawes on premium residential landscape design and on heritage-sensitive work similar to the Memorial Hospital project.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thegreatoutdawes
• Instagraminstagram.com/the_great_outdawes
• LinkedInlinkedin.com/company/the-great-outdawes-landscaping

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Great Outdawes Landscaping