The Hospitality Experience Collection

Name

The Hospitality Experience Collection

Legal name

Bacamul s.p.a.

Website

https://thehospitalityexperience.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Luxury Boutique Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Heritage & Palace Luxury Hotels (THAGACAF)

Keywords

• Luxury hotel collection
• Boutique hotels
• Experiential hospitality
• Italian heritage hotels
• Cultural tourism

Headquarters

HQ city

Venice

HQ country

Italy

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Hotel Accommodations: The collection generates revenue primarily through room rentals at three luxury properties: Londra Palace in Venice, The Place in Florence, and Borgo dei Conti in Umbria. Revenue is generated through nightly stays with varying rates based on room type and season.
2. Experiential Services: Revenue is supplemented by curated local experiences connecting guests with artisans, artists, designers, wine producers, and food artisans in each destination, enhancing the experiential hospitality model.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Hospitality Experience Collection operates three luxury boutique hotels in Italy — Londra Palace in Venice (since 1853), The Place Firenze in Florence, and Borgo dei Conti in Umbria — providing high-end accommodations paired with curated local experiences that connect guests with artisans, artists, designers, wine producers, and food artisans in each destination. Each stay includes a 5 euro donation per night to The Place of Wonders Foundation supporting Italian craftsmanship.

Product overview

The Hospitality Experience Collection is a unified portfolio of three distinct boutique hotels in Venice, Florence, and Umbria, Italy, managed by the Babini family. The collection is united by a shared vision of experiential hospitality that goes beyond accommodation to connect guests with local culture, artigians, and traditions. The three properties—Londra Palace (Venice), The Place (Florence), and Borgo dei Conti (Umbria)—operate alongside The Place of Wonders Foundation, which supports Italian craftsmanship and provides unique guest experiences. The brand represents a new model of hospitality where hotels serve as portals to authentic local life.

Differentiator

Problem solved

Functional benefit

Brands

• The Place of Wonders: Foundation created by the Babini family to preserve, protect and promote Italian craftsmanship while creating immersive guest experiences
• Londra Palace
• The Place Firenze
• Borgo dei Conti

Products and services

• Londra Palace (Venice) Historic luxury hotel in Venice welcoming guests since 1853, located a short stroll from Piazza San Marco. Positioned as an elegant salon and intimate pied-à-terre with views of the lagoon, serving curious independent travelers seeking an authentic Venetian experience.
• The Place Firenze (Florence) Elegant Florentine townhouse hotel reflecting the timeless beauty and harmony of Renaissance Florence, expressing the energy of the Tuscan capital for well-traveled guests.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• The Place of Wonders FoundationcoreStrategic or Co-development PartnerThe Place of Wonders is a foundation created by the Babini family to preserve, protect and promote the great tradition of Italian craftsmanship. Guests at The Hospitality Experience properties contribute 5 euros per stay to support the foundation. The foundation funds scholarships for young makers in Italian schools and workshops of excellence, connecting hotel guests with local artisans and cultural experiences.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Casa di Langa: Italian boutique luxury resort in Piedmont offering culinary and experiential stays in a restored village setting. Comparable in experiential rural Italian luxury positioning, though newer and smaller than THE.
• Castello di Casole: A restored 10th-century Tuscan estate operated as a luxury hotel under Marriott's Luxury Collection. Comparable as a heritage rural Italian property; differs in being part of a global brand rather than a family-owned collection.

Others

• Small Luxury Hotels of the World: Global network marketing independently-owned luxury boutique hotels. Comparable in serving small heritage luxury properties; relevant as an alternative distribution and brand-association vehicle for a collection like THE.
• Leading Hotels of the World: Marketing and distribution consortium of independent luxury hotels. Comparable as a soft-collection model for independent luxury properties, though LHW is a membership organization rather than an operator.

Direct peers

• Belmond: Global luxury hotel and experiential travel collection including several Italian icons (Hotel Cipriani, Villa San Michele). Comparable as a curated collection of heritage luxury hotels delivering place-based experiences, though at materially larger scale and now LVMH-owned.
• Lungarno Collection: Italian family-owned luxury hotel portfolio controlled by the Ferragamo family, anchored in Florence with additional properties across Italy. Closest comparable in scale, Italian heritage positioning, family ownership, and curated experiential luxury.
• Rocco Forte Hotels: Family-owned Italian luxury hotel collection founded by Sir Rocco Forte, operating a small portfolio of individually-branded heritage properties across Italy and Europe. Highly comparable to THE in family stewardship, heritage-asset positioning, and DTC luxury distribution.
• Pellicano Hotels: Italian family-owned luxury hotel group operating iconic coastal properties (Il Pellicano, La Posta Vecchia, Me Milan). Comparable in family ownership, Italian heritage-asset base, and small luxury collection model.

Broad incumbents

• Rosewood Hotels & Resorts: Global luxury hotel collection with strong heritage and residential-style properties across Europe and Asia. Comparable in heritage luxury positioning; operates at substantially larger scale and with professional corporate ownership.
• Aman: Global ultra-luxury hotel collection known for intimate, design-driven, experiential properties in culturally rich destinations. Comparable in small-footprint experiential luxury positioning; a much larger and more global benchmark.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/the-hospitality-experience-collection

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Hospitality Experience Collection