The Jacquard Hotel and Rooftop

What The Jacquard Hotel and Rooftop does

The Jacquard is a 201-room luxury hotel located at 222 Milwaukee Street in Denver's Cherry Creek North district, operating as a managed property within Marriott International's Autograph Collection portfolio. The property features guest rooms and suites ranging from 300 to over 710 square feet, with floor-to-ceiling windows offering mountain views, marble bathrooms, and in-room Peloton bikes in select suites. It is positioned as a design-forward urban retreat inspired by the weaving artistry and creative spirit of the Cherry Creek neighborhood, blending independent character with Marriott's brand standards and Bonvoy loyalty program integration.

The property's core product portfolio extends beyond accommodations to include two distinct on-site dining venues: Narrative, a seasonal American cuisine restaurant, and Kisbee on the Roof, a rooftop bar and poolside lounge with curated cocktails, live DJ programming, and city/mountain views. The hotel also operates over 10,000 square feet of meeting and event space across ten named venues (Prada Ballroom, Chanel, Ferragamo, Dior, Rykiel, Yves St. Laurent, Dabble, and a Rooftop Event Space), targeting corporate meetings, weddings, and social celebrations. Supporting amenities include an outdoor rooftop pool with cabanas and hot tub, a fitness center, pet-friendly accommodations, valet parking with EV charging stations, and integration with Marriott Bonvoy for loyalty rewards.

The business model is built on five primary revenue streams: nightly room accommodations (booked through Marriott direct channels, OTAs, and travel agents), food and beverage (Narrative and Kisbee on the Roof), meetings and events (venue rental, catering, AV), pool and cabana day passes (via ResortPass), and valet parking ($68 per day, including long-term parking). Pricing is variable by room type, season, and availability, and the property uses promotional packages — including multi-night discounts, advance-purchase rates, and F&B-credit-inclusive offers — to manage demand and length of stay. The customer base spans business travelers, leisure visitors, wedding and celebration hosts, event planners, and families, with distribution driven primarily through Marriott's global booking infrastructure and loyalty ecosystem.

Name

The Jacquard Hotel and Rooftop

Legal name

The Jacquard, Autograph Collection

Website

https://thejacquard.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

The Jacquard is a 201-room luxury hotel in Denver's Cherry Creek North district, operating under Marriott's Autograph Collection. It serves business and leisure travelers, wedding hosts, and event planners through upscale accommodations, two restaurants, a rooftop pool, and over 10,000 sq ft of event space.

Ownership category

akta.pro rank

Product category

Luxury Boutique Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industry

Lounge Bars & Hotel Bars (THAFAEAI)

Keywords

• Luxury hotel accommodations
• Boutique hospitality services
• Rooftop bar dining
• Wedding and event venues
• Corporate meeting spaces

Headquarters

HQ city

Denver, Colorado

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Room Accommodations: Nightly hotel room bookings across multiple room types including standard rooms, mountain view rooms, corner rooms, and suites. Revenue generated through room rates that vary by room type, season, and availability. Direct bookings through Marriott channels and third-party OTAs.
2. Food and Beverage: On-site dining through Narrative restaurant (seasonal American cuisine) and Kisbee on the Roof rooftop bar and poolside service. Revenue from food covers, beverages, cocktails, and private dining/events.
3. Meetings and Events: Rental of event venues including the Prada Ballroom, Chanel, Ferragamo, Dior Meeting, Rykiel, Yves St. Laurent, Dabble, and Rooftop Event Space. Revenue from venue rental, catering services, and AV/production support for corporate events, weddings, and social celebrations.
4. Pool and Cabana Rentals: Day passes and cabana rentals at the rooftop pool through ResortPass. Hotel guests receive complimentary day passes while non-guests pay for access.
5. Valet Parking: Valet parking services at $68 per day, including long-term parking options.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

The Jacquard Hotel and Rooftop is a luxury 201-room boutique hotel in Denver's Cherry Creek North district operating under Marriott's Autograph Collection brand. The property offers upscale guest rooms and suites, two on-site dining venues (Narrative restaurant and Kisbee on the Roof rooftop bar), over 10,000 square feet of meeting and event space, wedding venues, a rooftop pool with cabanas, valet parking with EV charging, and integration with the Marriott Bonvoy loyalty program.

Product overview

The Jacquard is a luxury urban hotel operating as a single-property collection within Marriott's Autograph Collection portfolio. The property offers integrated hospitality services centered around guest room accommodations (with various room types including standard, mountain view, corner, and suite categories), two distinct dining venues (Narrative restaurant and Kisbee on the Roof rooftop bar), meeting and event spaces across multiple branded rooms (Chanel, Prada Ballroom, Ferragamo, Dior, Rykiel, Yves St. Laurent, Dabble), wedding and celebration venues, and recreational amenities including an outdoor rooftop pool and hot tub with cabanas. The hotel integrates with Marriott Bonvoy loyalty program, OpenTable for restaurant reservations, and Resort Pass for pool day passes.

Differentiator

Problem solved

Functional benefit

Brands

• Narrative: An upscale restaurant at The Jacquard offering seasonal American cuisine with a modern approach. Features thoughtfully assembled menus, warm interiors, and attentive service for refined and relaxed dining experiences.
• Kisbee on the Roof

Products and services

• The Jacquard Hotel Accommodations Luxury guest rooms and suites featuring king and queen bed configurations, marble bathrooms, floor-to-ceiling windows with mountain views, in-room Peloton bikes in suites, and access to Marriott Bonvoy benefits.
• Narrative Restaurant Signature on-site restaurant offering seasonal American cuisine with polished plates, warm interiors, and attentive service for refined and relaxed dining experiences.
• Kisbee on the Roof Rooftop bar and poolside lounge featuring curated cocktails, light bites, city skyline views, live DJ performances on weekends, and Skyline Sips & Sounds acoustic music on Tuesdays.
• Meeting & Event Spaces Denver venues including Chanel, Dabble, Ferragamo, Prada Ballroom, Prada, Rooftop Event Space, Dior Meeting, Dior, Rykiel, and Yves St. Laurent spaces for business meetings, conferences, and social gatherings with AV technology and catering.
• Wedding & Celebration Venues Cherry Creek wedding venue with indoor and rooftop spaces, dedicated event planning support, custom staging, lighting, catering menus, and setup services for ceremonies and receptions.
• Outdoor Pool & Hot Tub Rooftop pool with cabanas, hot tub access, day passes via ResortPass, and complimentary access for hotel guests.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Crawford Hotel: Boutique luxury hotel at Denver Union Station offering design-forward accommodations, multiple F&B outlets, and event space targeting the same leisure, corporate, and wedding clientele.
• Halcyon, a hotel in Cherry Creek: Lifestyle/luxury hotel located directly in Cherry Creek North, competing for the same leisure, wedding, and group demand in the immediate neighborhood with comparable rooftop and F&B offerings.
• The Oxford Hotel: Historic boutique luxury hotel in downtown Denver with full-service amenities and F&B, competing for similar upscale business and leisure demand in the same metro market.
• The Ritz-Carlton, Denver: Luxury full-service hotel in downtown Denver targeting the same upscale business, leisure, and group demand with comparable F&B, meeting space, and brand-driven positioning.
• Hotel Teatro, Autograph Collection: Boutique luxury hotel in downtown Denver operating under the same Autograph Collection brand, serving overlapping business and leisure guests with similar design-forward positioning.
• Four Seasons Hotel Denver: Flagship luxury hotel in downtown Denver competing at the high end of the same business, leisure, and group market with comparable full-service amenities and event space.
• The Brown Palace Hotel and Spa, Autograph Collection: Historic Denver luxury hotel also operating under Marriott's Autograph Collection brand with comparable full-service amenities, F&B outlets, and meeting/event space. Direct brand and market peer to The Jacquard.
• Limelight Hotel Denver: Lifestyle/boutique hotel in downtown Denver with comparable modern design, F&B programming, and a focus on group and event business targeting similar guests.

Broad incumbents

• The Westin Denver Downtown: Larger Marriott-brand full-service hotel in downtown Denver offering overlapping accommodations, F&B, and event space. A broad incumbent within the same Marriott ecosystem competing for the same corporate and leisure demand.
• Hyatt Regency Denver at Colorado Convention Center: Large convention-oriented full-service hotel in Denver with extensive meeting/event space and multiple F&B venues, competing for the same corporate meetings and group bookings as The Jacquard.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thejacquard
• Instagraminstagram.com/thejacquard/?hl=en
• LinkedInlinkedin.com/company/the-jacquard-hotel-and-rooftop

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Jacquard Hotel and Rooftop