The Oxford Centre

What The Oxford Centre does

Oxford Treatment Center is a Mississippi-based addiction treatment facility that operates as part of the American Addiction Centers (AAC) network. It provides a full continuum of care for substance use disorders — medical detox, inpatient/residential rehab, partial hospitalization (PHP), intensive outpatient (IOP), outpatient services, sober living, alumni, and aftercare — delivered across three locations: an inpatient/residential campus on a 110-acre estate in Etta, an outpatient site in Oxford, MS, and an outpatient site in Southaven, MS serving the Memphis metro. The clinical model combines hospital-based medical detox with 24/7 supervision, evidence-based therapies, and experiential modalities including equine-assisted therapy at an on-site equestrian center, wilderness therapy, and art/music therapy. Specialized tracks address distinct populations: veterans (Salute to Recovery with a dedicated veterans-only dorm and PsychArmor-certified staff), first responders, individuals with trauma histories, faith-based patients (Christian program), couples (Gottman Institute-based curriculum), and young adults aged 18-26.

The facility is staffed by 6 physicians, 40+ registered nurses, 20+ counselors, and 6 case managers, with the clinical team claiming 400+ years of combined experience. It is led by Staff Psychiatrist and Clinical Director Stephen Pannel, DO (board certified in Addiction Medicine and adult psychiatry) and Alumni Coordinator Brendarius Kirkwood, MS, PCMT. The center holds Joint Commission Gold Seal of Approval accreditation, NAATP membership, LegitScript certification, PsychArmor Veteran Ready certification, HIPAA compliance, and a BBB A+ rating, and was recognized as one of Newsweek's America's Greatest Workplaces in 2024. Its 90-day brand promise offers a complimentary 30 days of treatment if the program is not completed.

The business model is direct-to-consumer: patients self-refer or are referred via 24/7 phone admissions (662-638-0015), online intake forms, or text messaging, with free insurance verification and transportation assistance. Oxford accepts most commercial insurance plans (including Aetna, Cigna, BCBS, UHC/Optum, Humana, Ambetter, and others) but is not in-network with Medicare or Medicaid. Marketing is built on a content/SEO-driven educational library covering addiction topics, supplemented by social media on Facebook and LinkedIn, alumni newsletters, and community events. The company has cumulatively treated 11,000+ patients and pursues program expansion through new specialized tracks and physical capacity additions across its Mississippi footprint.

Name

The Oxford Centre

Legal name

American Addiction Centers

Website

https://theoxfordcentre.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Oxford Treatment Center is a Mississippi-based addiction treatment facility within the American Addiction Centers network, delivering a full continuum of care (detox, residential, PHP, IOP, outpatient, sober living) plus specialized tracks for veterans, first responders, young adults, and other populations, accepting most commercial insurance.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (62142)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF), Substance Use Detoxification Centers (Medical Detox) (HLAFACAD)

Keywords

• Addiction treatment services
• Substance abuse rehab
• Medical detox services
• Residential treatment program
• Outpatient addiction care

Headquarters

HQ city

Etta

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Addiction Treatment Services: Oxford Treatment Center generates revenue through addiction treatment services including medical detox, inpatient/residential treatment, outpatient programs, and sober living. Payment is accepted through commercial insurance plans, and they offer various payment options for uninsured or underinsured patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Oxford Treatment Center provides a full continuum of addiction treatment services, including hospital-based Medical Detox, Inpatient/Residential Rehab, Partial Hospitalization (PHP), Intensive Outpatient (IOP), Outpatient care, and Sober Living housing, along with specialized tracks for Veterans, First Responders, Trauma, Christian, Couples, and Young Adults. Care is delivered on a 110-acre campus in Etta, Mississippi, supplemented by outpatient locations in Oxford and Southaven, MS, and incorporates experiential therapies such as equine-assisted learning. The center accepts most commercial insurance plans and is operated as part of the American Addiction Centers network.

Product overview

Oxford Treatment Center operates as a comprehensive addiction treatment platform offering a full continuum of care. The core portfolio spans Medical Detox, Inpatient/Residential Rehab, Partial Hospitalization (PHP), Intensive Outpatient (IOP), and Outpatient services, supplemented by Sober Living accommodations. Specialized treatment tracks include Veterans (Salute to Recovery), First Responders, Trauma Support, Christian, Couples, and Young Adult (18-26) programs. The facility differentiates through experiential therapies including Equine Therapy at its on-site equestrian center. Post-treatment support includes Alumni Programs and Aftercare services, collectively providing lifelong recovery support. The center accepts most commercial insurance plans and is part of the American Addiction Centers (AAC) network of facilities.

Differentiator

Problem solved

Functional benefit

Brands

• Salute to Recovery: Veteran-focused treatment program offering tailored treatment targeted toward the unique needs and experiences of military Veterans.
• Freedom House Detox Facility

Products and services

• Medical Detox

Quantifiable outcome

• 11,000+ patients treated
• +1 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• American Addiction Centers (AAC)coreOthersOxford Treatment Center is operated by American Addiction Centers, a nationwide treatment provider with multiple facilities across the United States. AAC provides operational infrastructure, brand standards, and network resources for Oxford Treatment Center and its sister facilities.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Behavioral Health Group (BHG): One of the largest U.S. outpatient addiction treatment providers offering MAT and counseling across 100+ locations — comparable outpatient SUD platform, payer mix and multi-state operating footprint.
• Bradford Health Services: Regional addiction treatment provider headquartered in the Southeast U.S. with residential and outpatient programs across multiple states — directly comparable geographic focus, service portfolio and commercial-pay business model.
• Hazelden Betty Ford Foundation: One of the largest nonprofit addiction treatment networks in the U.S., offering residential, outpatient and recovery housing across multiple states with Joint Commission accreditation — directly comparable to Oxford's full continuum of care and accredited clinical model.
• Caron Treatment Centers: Pennsylvania-based residential and outpatient addiction treatment provider with specialized programs for older adults, professionals and adolescents — comparable to Oxford's specialty-track, multi-modality approach including experiential therapies.
• CleanSlate Centers: National outpatient addiction treatment chain focused on medication-assisted treatment and office-based opioid treatment — comparable outpatient clinical model and commercial payer mix.
• Crossroads Treatment Centers: Multi-state outpatient-focused addiction treatment network with medication-assisted treatment programs — comparable outpatient SUD delivery model and commercial insurance contracting approach.
• Boca Recovery Center: Multi-state residential and outpatient addiction treatment provider offering detox, residential, PHP and IOP with insurance-based billing — closely comparable service lines and commercial-pay admissions model.

Broad incumbents

• American Addiction Centers (AAC): National parent network operating multiple residential and outpatient addiction treatment facilities including Oxford Treatment Center. Directly comparable service lines, payer mix and accreditation profile at the network level.
• Summit Behavioral Health: Multi-facility behavioral health operator offering residential and outpatient SUD and mental health programs across the U.S. Comparable continuum of care, commercial insurance model and specialty population focus.

Emerging players

• BrightView Health: Outpatient-focused addiction treatment chain expanding across multiple states with MAT, therapy and primary care integration — adjacent comparable on outpatient SUD delivery and insurance-based model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/oxfordtreatment
• LinkedInlinkedin.com/company/the-oxford-centre

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Oxford Centre