Women in Behavior Analysis

What Women in Behavior Analysis does

Women in Behavior Analysis (WIBA) is a privately held professional association and conference organizer founded in 2017, dedicated to empowering, celebrating, and mentoring women in the field of behavior analysis. The organization convenes its community through a flagship hybrid conference—the 9th edition scheduled for July 15–17, 2026, at the Sheraton Grand Chicago Riverwalk—and a year-round digital engagement layer via the WIBA Skool community platform launched in 2026. It serves female behavior analysts across career stages (students, early-career, and established practitioners including BCBAs and BCBA-Ds), allies of any gender, and corporate sponsors, drawing 4,000+ in-person and virtual attendees, 648+ presentations, 453+ presenters, and 85+ mentorship sessions per conference cycle. Its Hall of Fame program, established in 2021, honors pioneering women whose leadership, scholarship, and service have shaped the discipline.

WIBA's product surface comprises the WIBA Conference (the flagship two-day hybrid event with 8 pre-conference workshops), WIBA Skool (a private online community with discussion feeds, structured learning classrooms, live events, and a point-based leaderboard), the WIBA Hall of Fame (recognition program with annual 2021–2026 inductee classes), the WIBA Store (e-commerce for branded apparel and merchandise), Perspectives That Matter (blog and forthcoming podcast), WIBA Workshops (hands-on pre-conference sessions on topics such as exam preparation, trauma-informed care, and ACT-based clinical skills), and structured Mentorship Sessions. WIBA does not develop proprietary technology in-house; rather, it orchestrates third-party platforms—primarily BehaviorLive for conference registration, virtual attendance, and session scheduling, and Skool for community engagement. Technical differentiation lies in the integration and orchestration of these platforms around a community ecosystem rather than in any underlying technology IP.

The business model rests on four revenue streams: conference registration (online professional at $383, online student at $179, with in-person and group/team tiers), corporate sponsorships (37+ partners underwriting the 2026 conference), pre-conference workshop fees, and merchandise sales (items priced $5–$15). The organization is self-sustaining with no disclosed external funding, operating with a lean structure of approximately 5 employees, an Executive Director (Janet Lund, PhD, BCBA-D), a Conference Coordinator (Carrie Van Hoover), and an Advisory Board of senior BCBA-D practitioners. Pricing is published transparently, distribution is direct-to-consumer via thewiba.com, BehaviorLive, the WIBA Store, and WIBA Skool, and the customer base is intentionally diversified across individual professionals, students, allies, and sponsoring organizations.

Name

Women in Behavior Analysis

Legal name

Women in Behavior Analysis

Website

https://thewiba.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Women in Behavior Analysis (WIBA) is a privately held professional association and conference organizer, founded in 2017, that serves female behavior analysts, students, and allies through an annual hybrid conference, a year-round online community (WIBA Skool), a Hall of Fame recognition program, workshops, and branded merchandise.

Ownership category

akta.pro rank

Product category

Professional Community & Conference Services

NAICS

Professional Organizations (81392), Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Virtual Networking & Matchmaking Events (1:1/Group Networking) (MPAGAOAM)

akta.pro secondary industry

Enterprise/Team Messaging (BPAMACAB)

Keywords

• Professional conferences
• Community engagement
• Behavior analysis education
• Professional development events
• Continuing education programs

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Conference Registration: Annual hybrid conference with in-person and virtual attendance options. Professional and student pricing tiers. Group/team registration available.
2. WIBA Store Merchandise: Apparel and merchandise sales including apparel, accessories, and drinkware. Products sold at various price points ($5-$15).
3. Conference Sponsorships: Corporate sponsorships for the annual conference providing visibility and brand alignment with the WIBA community.
4. Workshop Fees: Pre-conference workshops offering hands-on professional development sessions at additional cost.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Women in Behavior Analysis (WIBA) is a professional community organization that hosts an annual hybrid conference (in-person and virtual) for women and allies in behavior analysis. The organization delivers year-round engagement through the WIBA Skool online community platform, pre-conference workshops, mentorship sessions, CEU programming, a Hall of Fame recognition program, and a merchandise storefront supporting the community.

Product overview

Women in Behavior Analysis (WIBA) operates a community-focused organization with multiple interconnected offerings: the annual WIBA Conference (their flagship hybrid event), WIBA Skool (year-round online community platform), WIBA Hall of Fame (recognition program), WIBA Store (merchandise), and Perspectives That Matter (content platform). The conference and Skool community form the core experience, supported by pre-conference workshops, mentorship sessions, and merchandise. The 2026 conference in Chicago marks their 9th annual event with an expected 4,000+ attendees, 648+ presentations, and 453+ presenters.

Differentiator

Problem solved

Functional benefit

Brands

• WIBA Conference: The annual hybrid conference for women in behavior analysis, bringing together professionals for CEU sessions, presentations, mentorship, and networking.
• WIBA Skool
• WIBA Hall of Fame
• WIBA Store
• Perspectives That Matter

Products and services

• WIBA Annual Conference An annual two-day hybrid conference bringing together behavior analysis professionals, students, and allies for presentations, CEU sessions, mentorship, and networking. Offers both in-person and virtual attendance options.
• WIBA Skool Community Platform A private online community platform offering year-round connection, structured learning spaces, live events calendar, discussion feeds, and point-based leaderboard engagement for women and allies in behavior analysis.
• WIBA Hall of Fame A recognition program honoring extraordinary women whose leadership, scholarship, and service have shaped the field of behavior analysis, with inductees selected by a committee of distinguished professionals.
• WIBA Pre-Conference Workshops Small-group hands-on professional development workshops held the day before the main conference, providing practical tools in topics such as exam readiness, sexuality education for autistic individuals, leadership, trauma-informed care, communication, BCBA-SLP collaboration, and ACT-based clinical skills.
• WIBA Store Merchandise An e-commerce storefront selling WIBA-branded apparel (t-shirts, long sleeves), accessories (hats, bags, business card holders), and drinkware (tumblers) to support the community and conference.
• Perspectives That Matter Content Platform A thought leadership blog and podcast platform featuring deep dives into clinical practice, leadership, ethics, research, career growth, and community highlights for behavior analysts.

Quantifiable outcome

• 4,000+ attendees across in-person and online formats annually
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• BehaviorLivecoreTechnology or IntegrationTechnology platform partner for conference registration, virtual attendance, session scheduling, and on-demand content delivery. Enables WIBA's hybrid conference model with real-time session management and attendee engagement tools.
• Sheraton Grand Chicago RiverwalkcoreStrategic or Co-development PartnerConference venue partner for WIBA 2026. Hotel provides event space, accommodations, and infrastructure for the annual conference. Located at 301 E North Water Street on the Chicago Riverwalk.
• Hall of Fame Selection CommitteeminorStrategic or Co-development PartnerDistinguished professionals including Linda LeBlanc (PhD, BCBA-D), Chata Dickson (PhD, BCBA-D), Ansley Hodges (PhD, BCBA-D), Ariana D'Arms (BCBA-D), Nikia Dower (MS, CCC-SLP, BCBA), Amanda Rissmeyer (MS, MA, BCBA), Dawn Townsend (PhD, BCBA-D), and Mirari Elcoro (PhD, BCBA) who review nominations and select Hall of Fame inductees.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Women in Bio: Women in Bio is a membership organization running regional chapters, events, mentorship, and awards to support women in the life sciences. Its chapter-based, event-driven, sponsorship-funded model closely parallels WIBA's community + annual conference structure.
• Association for Women in Science (AWIS): AWIS is a long-standing membership association advancing women in STEM through networking, awards, mentorship, and advocacy. WIBA mirrors AWIS's women-in-discipline association model, applied specifically to behavior analysis.
• Association for Women in Mathematics (AWM): AWM is a professional society supporting women in mathematics through conferences, mentorship, prizes, and community programming. WIBA replicates this women-in-discipline society model for behavior analysis.
• Women in Tech International (WITI): WITI is a global network running conferences, awards, mentorship, and online communities to advance women in technology. WIBA applies the same women-in-a-profession playbook to behavior analysis, making WITI a structurally comparable peer.
• Women in Aviation International: Women in Aviation International is a membership nonprofit built around an annual conference, networking, scholarships, and awards for women in a male-dominated profession. Its event-anchored, sponsorship-funded model is highly comparable to WIBA.

Broad incumbents

• Association for Behavior Analysis International (ABAI): ABAI is the flagship professional association for the entire behavior analysis field, hosting major annual conferences, publications, and CE programs. WIBA is the women-focused community operating inside the same field; ABAI is the broadest incumbent that WIBA members also engage with.

Others

• Behavior Analyst Certification Board (BACB): BACB is the credentialing body for BCBAs/BCBA-Ds and sets the standards WIBA's members work under. It is not a competitor but is the structural anchor of the field that defines WIBA's audience.

Emerging players

• Society for Advancement of Chicanos/Hispanics and Native Americans in Science (SACNAS): SACNAS runs an annual conference plus year-round programming serving underrepresented groups in STEM. While its identity-based focus is broader than WIBA's, its hybrid conference + community + sponsorship model is structurally analogous.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@WomenInBehaviorAnalysis
• Facebookfacebook.com/womeninbehavioranalysis
• LinkedInlinkedin.com/company/women-in-behavior-analysis
• Instagraminstagram.com/wiba_conference

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women in Behavior Analysis