The Yunion

Name

The Yunion

Legal name

The Yunion, Inc

Website

https://theyunion.org

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Child and Youth Services (62411), Educational Support Services (611710), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Wraparound Student Support & Case Management Services (At-Risk K–12) (EDAJAEAJ)

akta.pro secondary industries

Student Wellness & Prevention Programs (Substance Use, Sexual Health, Bullying) (EDAJAIAG), Youth-to-Adult Transition & Life Skills (Independent Living, Soft Skills) (EDAAAFAN)

Keywords

• Youth mentoring programs
• Prevention education services
• Workforce development training
• Community-based youth services
• Family support programs

Headquarters

HQ city

Detroit

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Grant Funding: Federal, state, and local government grants including U.S. Department of Education mentoring grants, Family and Youth Services Bureau grants (Grant Number 90SR0243-01-00), State of Michigan grants, and Michigan Department of Lifelong Education, Advancement, and Potential (MiLEAP) 32nd OST Grant
2. Individual Donations: One-time gifts, monthly recurring donations, memorial gifts, and major donor contributions. Donation portal available on website with Amazon Smile program integration.
3. Corporate/Foundation Grants: Support from foundations including The Skillman Foundation, Kresge Foundation, Max & Marjorie Fisher Foundation, Ralph Wilson Foundation, and other private philanthropies
4. Program Fees: Tuition payments for CATTA program, summer camp registration fees
5. Planned Giving: Stock donations, IRA contributions, gifts by will, gifts of appreciated assets, annuity gifts, endowments, gifts from insurance policies, real estate donations

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

The Yunion is a faith-based nonprofit organization that delivers a portfolio of youth development, mentoring, and prevention programs in Metro Detroit. Core offerings include the Cave of Adullam Transformational Training Academy (CATTA) for male youth using Emotional Stability Training, Keys 2 Life music-mentoring, Workforce Development for career readiness, S.W.A.G. prevention programming, Parental Training workshops, C.A.R.E. Early Intervention, and Standing in the Gap HIV prevention. Programs are delivered directly at schools, community centers, churches, and partner facilities.

Product overview

The Yunion is a faith-based nonprofit organization offering a portfolio of interconnected youth and family programs in Metro Detroit. The core programs include the Cave of Adullam Transformational Training Academy (CATTA) for male youth development using Emotional Stability Training, the Keys 2 Life music-mentoring program, Workforce Development for career readiness, S.W.A.G. prevention programming, Parental Training workshops, C.A.R.E. Early Intervention, and Standing in the Gap HIV prevention. Summer camps include Keys 2 Life Performing Arts Camp and Level Up Workforce & Leadership Development Camp. Programs are designed to work collaboratively, with the Parental Advisory Training supporting S.W.A.G., academic tutoring integrated across programs, and community partnerships providing wraparound services.

Differentiator

Problem solved

Functional benefit

Brands

• CATTA (Cave of Adullam Transformational Training Academy): A transformational training academy for comprehensive male development in Detroit, teaching Emotional Stability Training (EST) through martial arts and biblical principles.
• Keys 2 Life
• S.W.A.G. (Students With Awareness & Goals)
• C.A.R.E. Early Intervention
• Workforce Development Program
• Standing in the Gap (S.I.G.)

Products and services

• Cave of Adullam Transformational Training Academy (CATTA) A transformational training academy for comprehensive male development in Detroit that uses Emotional Stability Training (EST) combining martial arts, academic support, and spiritual growth to teach boys how to manage emotions and build character. Targeted at boys and young men ages 6-18.
• Keys 2 Life An evidence-based life skills and music-mentoring program designed to encourage, educate, and empower youth through key principles in life and music, using music lessons, journaling, and individual monitoring. Targeted at middle school students ages 11-13.
• Workforce Development Program A comprehensive series of workshops and courses supporting youth with life skills, financial literacy, and career readiness, offering a $250 stipend upon program completion. Targeted at high school and GED students.
• S.W.A.G. (Students With Awareness & Goals) A holistic prevention program for middle and high school students focused on abstinence from sex, violence, alcohol and drugs, featuring interactive sessions on self-esteem, decision-making, and goal setting.
• Parental Training Programs Three training options for parents including Trauma-Informed Parenting Workshop, Mental Health Awareness Training, and Parental Advisory Training to help parents counter negative cultural influences on their children.
• C.A.R.E. Early Intervention Program Connect, Advocate, Restore, and Empower (C.A.R.E.) program supported by United Way for Southeastern Michigan, providing individualized support to youth ages 10-18 experiencing academic, behavioral, social, or environmental challenges.
• Standing in the Gap HIV prevention program for African American women and girls using the evidence-based S.I.S.T.A. curriculum, providing training, HIV testing, and case management services.
• Keys 2 Life Performing Arts Summer Camp A 6-week performing arts summer day camp for youth ages 11-13 featuring music production, songwriting, dance, theater, and digital media, located at Wayne County Community College District.
• Level Up Workforce & Leadership Development Camp A 6-week summer enrichment program for rising 9th and 10th graders focused on academic retention, personal growth, career exploration, and real-world readiness with an 'earn to learn' model.

Quantifiable outcome

• 100% of CATTA students who were bullied are no longer victims of bullying
• +5 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators7 records

Recent moves10 records

Expansion highlights5 records

Emerging players

• Youth Guidance: Chicago-based nonprofit providing school-based youth development and counseling programs with documented outcome methodologies; comparable to Yunion's CATTA/EST model and a potential national replication model or peer.

Broad incumbents

• YMCA of Metropolitan Detroit: Large established youth services organization with broad programming across Detroit including mentoring, summer camps, and workforce development; overlaps with Yunion's offerings but at significantly greater scale and broader scope.

Direct peers

• Junior Achievement of Southeastern Michigan: Regional nonprofit delivering workforce readiness, financial literacy, and career exploration programming to Detroit-area youth, directly overlapping with The Yunion's Workforce Development Program and Level Up Camp.
• Boys & Girls Clubs of Southeastern Michigan: Regional affiliate of Boys & Girls Clubs of America serving youth in the same Metro Detroit geography with comparable after-school programming, mentoring, and workforce readiness initiatives for at-risk youth.
• Detroit Phoenix Center: Detroit-based nonprofit serving at-risk youth; cited as a Yunion partner and collaborator on workforce development, directly comparable in mission, geography, and target population.
• Big Brothers Big Sisters of Metropolitan Detroit: Direct peer in youth mentoring operating in the same Metro Detroit market, federally funded (including Department of Education mentoring grants), and competing for the same donor and grant pools as The Yunion.
• The Youth Connection (Detroit): Detroit-based youth services nonprofit operating Career Academies for at-risk youth; a former employer of Yunion's Diversion Care Manager and directly comparable in workforce and diversion programming for Detroit youth.
• Communities In Schools of Detroit: National organization operating in Detroit schools providing wraparound case management for at-risk students, directly aligned with The Yunion's C.A.R.E. Early Intervention and school-based delivery model.

Others

• Detroit Public Schools Community District: Primary customer/partner rather than direct peer; the district's student population is the principal served market for The Yunion's school-based programs and represents the largest referral channel.

Regional players

• KIPP Detroit Schools: Detroit-based charter school network serving a similar low-income, predominantly African American student population with wraparound supports; comparable mission but operates schools rather than supplementary programs.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/theyunion

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Yunion