Gravity - Smart Campus

What Gravity - Smart Campus does

This is Gravity Limited is a privately-held UK smart campus developer and commercial real estate operator, wholly owned by Salamanca Group. Founded in 2017 following the acquisition of the 635-acre former Royal Ordnance Factory Bridgwater site from BAE Systems, the company is repurposing a brownfield site in Puriton, Somerset into a 616-acre enterprise campus targeting advanced manufacturing, clean growth, EV battery production, robotics and AI, data centres, logistics, and R&D occupiers.

The campus product combines plot sales, building leases, plot leases, and design-and-build services on flexible configurations accommodating up to 11 million sq.ft of development. Underlying infrastructure includes site-wide dark fibre connectivity at up to 100 Gb/s, private 5G capabilities (developed in partnership with the West of England Combined Authority 5G Logistics project), grid connections exceeding 250 MVA, water abstraction licences for 1.1 million cubic metres per year from the adjacent Huntspill River, bespoke renewable and low-carbon energy solutions, and intelligent building energy management. The site carries Enterprise Zone status until 2042 and operates under a Local Development Order adopted in February 2022, which streamlines planning consent for up to 1.1 million sq.m of advanced manufacturing space.

The company's monetisation rests on a mix of one-time plot disposals, recurring building and plot leases, and bespoke design-and-build contracts, supplemented by Enterprise Zone tax incentives for occupiers. Go-to-market is enterprise field sales targeting multinational advanced manufacturers and clean growth firms, layered with event-driven activity (UKREiiF, Property Week Awards, Business of the South West) and a public supply chain registration portal for SMEs. The anchor tenant, Agratas (Tata Group), is constructing a 40 GWh EV battery gigafactory on a 308-acre purchased site with £4bn of committed investment, generating recurring downstream supply chain interest.

Name

Gravity - Smart Campus

Legal name

This is Gravity Limited

Website

https://thisisgravity.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

This is Gravity Limited is a Salamanca Group-backed UK developer operating a 616-acre Enterprise Zone smart campus in Somerset, offering plot sales, building/plot leases, and design-and-build services to advanced manufacturing, EV battery, R&D, and clean growth occupiers, anchored by Agratas's £4bn 40 GWh gigafactory.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Development

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Investors, Nec (6799)

akta.pro primary industry

Data Center Site Development & Permitting (Land, Zoning, Utilities) (HDABACAM)

Keywords

• Commercial real estate development
• Smart campus infrastructure
• Industrial plot leasing
• Enterprise zone development
• Advanced manufacturing facilities

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Land Sales: Sale of plots to large-scale occupiers for custom development. Plot sizes can accommodate up to 11,000,000 sq. ft / 1,022,000 sq. m.
2. Building Leasing: Buildings available for lease to occupiers seeking ready-built or design-and-build solutions.
3. Plot Leasing: Flexible plot leasing options for businesses preferring not to purchase land outright.
4. Design & Build Services: Custom design and build solutions tailored to individual occupier requirements.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Gravity Smart Campus is a 616-acre commercial development site in Somerset, UK, that develops, markets and lets industrial land, plots and buildings to large-scale occupiers. The offering comprises plot sales, plot leasing, buildings for lease/sale, and bespoke design & build solutions, underpinned by Enterprise Zone tax incentives, a streamlined Local Development Order, dark fibre connectivity (up to 100 Gb/s), private 5G, 250 MVA+ grid connections, on-site renewable/low-carbon energy, and water abstraction facilities.

Product overview

Gravity Smart Campus is a single, unified commercial real estate development product — a 616-acre smart campus in Somerset, UK. The offering centres on the Gravity Smart Campus core product, which provides flexible commercial space (plot sales/leasing, buildings for lease/sale, design & build options) supported by critical infrastructure including Enterprise Way (the access link road), 5G connectivity infrastructure with dark fibre (up to 100 Gb/s), and the Gravity Local Development Order (LDO) that enables streamlined planning approvals. Anchored by the Agratas 40 GWh gigafactory, the campus targets clean growth sectors including advanced manufacturing, electric vehicles, robotics, AI, data centres, and R&D. Available utilities include 250 MVA+ grid connections, water abstraction licenses, and bespoke renewable/low-carbon energy solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Plot Sales Sale of large-scale development plots to occupiers for custom build. Plots can accommodate facilities of up to 11,000,000 sq. ft / 1,022,000 sq. m on the 616-acre Somerset campus, with access to advanced digital, power and water infrastructure.
• Plot Leasing Flexible land leasing options for occupiers that want access to Gravity's infrastructure and Enterprise Zone benefits without purchasing land outright, with annual billing terms.
• Building Leasing Speculative or purpose-built commercial buildings available to lease on annual terms, with flexible configurations suited to advanced manufacturing, R&D, logistics and digital infrastructure occupiers.
• Design & Build Services Custom design-and-build solutions tailored to individual occupier requirements, delivered as professional services across the Somerset campus and leveraging the Local Development Order for fast-tracked planning consent.
• Buildings for Sale Purpose-built commercial buildings on the Gravity Smart Campus available for purchase by occupiers seeking ownership rather than lease arrangements.

Quantifiable outcome

• Up to 7,500 jobs created across the campus
• +5 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and supporting.

• University of Bristol & Bridgwater & Taunton CollegecoreStrategic or Co-development Partner · 26 March 2024Landmark Memorandum of Understanding between the two institutions to create a framework for jointly fostering a home-grown workforce in emerging clean growth sectors. Leverages BTC's expertise in employer engagement and the University's research capabilities to support Gravity's workforce development strategy and skills charter.
• Agratas (Tata Group)coreStrategic or Co-development Partner · 28 February 2024Anchor tenant and first site occupier. Tata Group's global battery business is developing a 40 GWh UK gigafactory representing £4bn investment and 4,000 direct jobs. Construction commenced June 2025 with Building One steel frames completed January 2026. 308-acre site purchase from Gravity.
• Bridgwater United FC Community Sports TrustsupportingStrategic or Co-development Partner · 7 October 2022Partnership to deliver the Gravity Sphero initiative using Sphero Sports Robots to teach STEM skills to local children through football-themed coding games. Supports clean and inclusive growth social value commitments.
• West of England Combined Authority (WECA)coreStrategic or Co-development Partner · 13 January 2021Led the 5G Logistics project consortium securing £3m+ from Government to develop 5G products and services supporting operations at Bristol Port and Gravity Smart Campus. Part of £5.2m total project value.
• National Grid Electricity Transmission (NGET)coreStrategic or Co-development PartnerKey delivery partner developing the Woolavington substation to power the Agratas facility and wider Gravity campus. Substation construction taking approximately 3 years once main construction commences.
• Somerset CouncilcoreStrategic or Co-development PartnerLocal government authority that adopted the Gravity Local Development Order in February 2022. Formerly Sedgemoor District Council. Ongoing partnership for planning, infrastructure, and community engagement.
• Heart of the South West LEPcoreStrategic or Co-development PartnerLocal Enterprise Partnership managing the Heart of the South West Enterprise Zone portfolio of which Gravity is part. Provided £3.94m Growth Deal funding for the Enterprise Way link road.
• Business WestsupportingStrategic or Co-development PartnerChamber of commerce and business leadership organization supporting regional economic development and working with Gravity on clean growth initiatives.
• Bristol PortsupportingStrategic or Co-development PartnerStrategic partner for logistics and freight connectivity. Site located 40 minutes from Port of Bristol, the most centrally located deep seaport in the UK. Partnership on 5G Logistics project.
• Bridgwater & Taunton CollegecoreStrategic or Co-development PartnerWorld-class further and higher education institution principal delivery arm of the National College for Nuclear Southern Hub. Key partner for workforce development, skills training, and apprenticeships supporting Gravity occupiers. £15m National College for Nuclear, £8m Energy Skills Centre investments.
• Ashfield SolutionssupportingImplementation/ SI/ Consulting PartnerEnvironmental consultant providing material management strategy for the site, ensuring recovery, reuse, recycling and repurposing of on-site materials during remediation and development.
• South West Heritage TrustsupportingStrategic or Co-development PartnerPartnership for heritage preservation of the Royal Ordnance Factory 37 site, including archive cataloguing, community heritage events, and film projects documenting the site's history.
• ArupsupportingImplementation/ SI/ Consulting PartnerEngineering consultancy partnered with Gravity and Agratas for water infrastructure market engagement and procurement under Ofwat NAV regulated procedure.

Scale indicators13 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Silverstone Park: UK business and technology park developed from a brownfield former racing circuit, offering design-and-build space for advanced engineering and high-performance technology companies. Comparable as a UK business park repositioning a large brownfield site for industrial tenants.
• Cobalt Business Park: Large UK business park near Newcastle serving advanced manufacturing, technology, and office occupiers. Comparable as a large contiguous UK commercial campus targeting enterprise occupiers, though more mature and office-leaning than Gravity's industrial focus.
• Sci-Tech Daresbury: Science and innovation campus in Cheshire with Enterprise Zone status, targeting advanced manufacturing, life sciences, and tech tenants. Comparable in campus-based clustering strategy and UK regional regeneration focus.
• Harwell Science and Innovation Campus: UK-based science and innovation campus with mixed-use advanced technology tenants, public-private partnership model, and Enterprise Zone-style benefits. Closely comparable in operating model (large campus, anchor science tenants, university partnerships, infrastructure-led value proposition).

Broad incumbents

• SEGRO: London-listed UK industrial REIT with a large portfolio of big-box logistics and industrial parks across the UK and Europe. Comparable as a large-scale institutional operator of advanced manufacturing and logistics real estate, though diversified across many sites versus Gravity's single-campus model.
• Prologis: Global logistics real estate operator with UK presence, focused on distribution and modern manufacturing facilities for large occupiers. Comparable in serving enterprise tenants with customised build-to-suit industrial space, though globally diversified and asset-light.
• Goodman Group: Global industrial and logistics property developer with significant UK operations, providing large-format build-to-suit facilities. Comparable in serving large-occupier advanced manufacturing and logistics tenants with tailored infrastructure, though globally diversified.
• Tritax Big Box REIT: UK-listed REIT focused on large-scale logistics and industrial distribution properties serving e-commerce and manufacturing tenants. Comparable as institutional owner-operator of UK industrial real estate, though asset-light versus Gravity's greenfield development model.
• Peel L&P: UK-based land and property developer behind major regeneration and Enterprise Zone projects including Liverpool Waters and Wirral Waters. Comparable in large-scale UK brownfield regeneration, Enterprise Zone positioning, and ability to deliver mixed-use industrial sites with public-sector partnerships.
• St Modwen / Strategic Land Development: UK strategic land and regeneration developer focused on large brownfield and greenfield sites for residential and commercial use. Comparable in taking underutilised UK land through planning and infrastructure phases to deliver serviced development plots, now part of Blackstone's portfolio.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/_thisisgravity
• LinkedInlinkedin.com/company/thisisgravity

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gravity - Smart Campus