Three Fins Coffee Roasters

What Three Fins Coffee Roasters does

Three Fins Coffee Roasters is a privately held specialty coffee roaster and bean-to-bar craft chocolate maker headquartered in West Dennis, Massachusetts, with a second retail location in Chatham, MA. Founded in July 2017 by Ron Reddick and Catherine Bieri, former wireless technology industry executives, the company operates a small batch coffee roastery using a Diedrich R12 production roaster and a ROEST sample roaster that enables 100-gram test batches for profile development. The product portfolio centers on specialty grade single-origin and blended coffees (sourced via direct trade from farms in Colombia, Guatemala, Peru, Bolivia, Dominican Republic, Ecuador, Fiji, Costa Rica, Ethiopia, and Indonesia) and bean-to-bar chocolate bars made from two ingredients: organic cacao and organic cane sugar. Coffees are said to score in the 83-90 point specialty range.

The company monetizes through a multi-channel model: direct-to-consumer retail at two Cape Cod coffeehouses serving espresso, drip, nitro, and pastries; an e-commerce storefront shipping coffee and chocolate nationwide; a wholesale program supplying cafes, restaurants, resorts, B&Bs, grocery stores, and offices with bundled training, menu development, and authorized equipment resale (Fetco, Rocket Espresso, Mahlkonig); a three-tier coffee subscription service (Gidget/Dude/Shred); in-person classes (brewing, cupping, roasting demonstrations); merchandise and gift cards; and drinking chocolate mixes. Pricing is at the premium specialty end — coffee beans $19.50-$24.50 depending on size and origin, chocolate bars $11-$13.

The customer base is split between individual consumers (Cape Cod residents, tourists, and online specialty coffee buyers) and a wholesale arm of small-to-mid-market hospitality and retail partners. The company is woman and veteran owned, has no institutional investors, no subsidiaries, and no disclosed funding rounds, and competes on direct trade transparency, small-batch craft, and educational content rather than on scale or technology. Operations are supported by approximately 6 employees.

Name

Three Fins Coffee Roasters

Legal name

Three Fins Coffee Roasters

Website

https://threefinscoffee.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Three Fins Coffee Roasters is a woman- and veteran-owned Cape Cod specialty coffee roaster and bean-to-bar chocolate maker operating two coffeehouses, an e-commerce store, a wholesale program, subscriptions, and educational classes.

Ownership category

akta.pro rank

Product category

Specialty Coffee Roasting & Craft Chocolate

NAICS

Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE)

akta.pro secondary industry

Coffee Roasting & Grinding (AFAFADAB)

Keywords

• Specialty coffee roasting
• Craft chocolate making
• Wholesale coffee supply
• Coffee subscription service
• Coffeehouse retail

Headquarters

HQ city

West Dennis

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Coffee Sales: Direct-to-consumer sales of roasted coffee beans in various sizes (12oz, 2lb, 5lb) and grinds through online store and physical coffeehouse locations. Includes single origin and blended coffees.
2. Craft Chocolate Products: Sale of bean-to-bar chocolate bars (55%-85% cacao), drinking chocolate mixes, and chocolate gift sets. Made with two ingredients: organic cacao and organic cane sugar.
3. Coffee Subscription: Recurring subscription model with 12oz, 2lb, and 5lb bag options delivered every 2 or 4 weeks. Includes 20% off first order with code SURF20 and flat $6.00 shipping.
4. In-store Beverage Sales: Full service espresso drinks, iced coffee, nitro, pour overs, chai, tea, pastries and snacks served at coffeehouse locations.
5. Classes and Events: Educational experiences including Brewing Methods, Coffee Cupping, and Roasting Concept & Demonstration classes offered at the coffeehouse.
6. Wholesale/B2B: Bulk coffee sales to cafes, restaurants, resorts, B&Bs, grocery stores, and corporate offices. Includes equipment reselling, training, and consultation services.
7. Gift Cards: In-store and online gift cards available in various denominations for gifting purposes.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Three Fins Coffee Roasters is a Cape Cod-based small batch specialty coffee roaster and bean-to-bar craft chocolate maker. The company roasts specialty grade, fair trade, and direct trade coffees from farms in ten countries on a Diedrich R12 roaster, makes two-ingredient craft chocolate bars, and distributes through two retail coffeehouses, an online store, a coffee subscription program, a wholesale program for cafes and hospitality, and in-person coffee classes.

Product overview

Three Fins Coffee Roasters is a specialty coffee roastery and craft chocolate maker operating as a single unified product portfolio centered on premium, ethically-sourced coffee and bean-to-bar chocolate. The core offerings consist of whole bean and ground specialty coffees (available as single origins and house blends) alongside craft chocolate bars and drinking chocolate mixes. The business extends through related product lines including brewing equipment, tumblers and merchandise, gift cards, and a subscription service (Gidget/Dude/Shred tiers). Educational experiences (brewing classes, cupping sessions, roasting demonstrations) and a wholesale program for B2B customers round out the ecosystem. The company operates two Cape Cod retail locations serving espresso drinks, drip coffee, cold brew, and pastries.

Differentiator

Problem solved

Functional benefit

Products and services

• Specialty Roasted Coffee (Whole Bean and Ground) Specialty-grade whole bean and ground coffee sourced from small farms via fair trade and direct trade relationships, roasted in small batches at the Cape Cod roastery. Offerings include single-origin coffees (Guatemala, Colombia, Costa Rica, Ethiopia) and house blends such as Point Break House Roast, Longboard Espresso, and Cape Time, sold in 12oz, 2lb, and 5lb sizes through retail and wholesale channels.
• Craft Chocolate Bars Bean-to-bar craft chocolate made from single-origin cacao beans with organic cane sugar, in cacao percentages from 55% to 85% from origins including Colombia, Peru, Bolivia, Guatemala, Dominican Republic, Ecuador, Fiji, and Indonesia, including dark milk and oat milk varieties.
• Drinking Chocolate Mixes Hot chocolate mixes made with two ingredients, organic cacao and organic sugar, available in single-origin varieties including Dominican Republic Zorzal (72%), Ecuador Camino Verde (85%), and Colombia Isabelita Dark (80%), sold at $26.00 per cylinder.
• Coffee Subscription Service Recurring coffee subscription with three tiers: Gidget (12 oz), Dude (2 lb), and Shred (5 lb) bags, on 2- or 4-week delivery cycles, with 20% off the first order using code SURF20 and flat $6.00 shipping, with the ability to pause, restart, or cancel anytime.
• Coffee Classes and Events Educational in-person experiences including Brewing Methods class (French Press, V60, Aeropress) at $40.00, Coffee Cupping sessions at $35.00, and Roasting Concept and Demonstration at $65.00, with classes limited to 4 persons.
• Wholesale Coffee Program B2B wholesale program offering coffee, cold brew kegs, and tea to cafes, restaurants, resorts, B&Bs, grocery stores, and corporate offices, bundled with training, consultation, and equipment support, and includes authorized resale of Fetco brewers, Rocket Espresso Machines, and Mahlkonig grinders.
• Brewing Equipment and Accessories Coffee brewing equipment and accessories including Airscape stainless steel canisters, OVRLNDR travel presses, Aeropress, Hario drip scales, and French press equipment, sold as retail items.
• Tumblers and Branded Merchandise Branded merchandise including Polar Tumbler 20 oz stainless steel tumblers, ceramic mugs, Three Fins logo hats, and Adventure Journal publications, sold as retail items.
• Gift Cards (In-Store and Online) Gift cards available for in-store and online purchases, with in-store denominations of $25, $35, $50, $100, $150, $250, $500, and $750, and online denominations of $25, $30, $50, $75, $100, and $125, intended for gifting coffee and chocolate products.

Quantifiable outcome

• Coffees scoring in the 83 to 90-point range on specialty scale

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Iliana Delgado / Finca PorvenircoreStrategic or Co-development PartnerDirect trade partnership with Iliana Delgado at Finca Porvenir in Sierra Nevada de Santa Marta, Colombia. Partnership covers both coffee and cacao. Farm elevations range from 1,050 to 1,850 meters. Coffee harvested October-February with precision processing including fermentation, washing, and mechanical drying. Cacao integration project started in 2015 with first successful trees established after 8 years. Relationship built through meeting at Dandelion Chocolate in San Francisco.
• Old Mill House CoffeeminorChannel Partner/ Reseller/ DistributorLocated in Chelmsford, MA. Originally opened as an artist shop, pivoted in 2020 into specialty coffee cafe and boutique. Three Fins helped incorporate an efficiently designed barista bar into the historical art studio space.
• Days Market & DeliminorChannel Partner/ Reseller/ DistributorLocated in Truro, MA across from Days Cottages on Cape Cod Bay. Started with regular drip coffee and expanded into full service espresso and cold brew with Three Fins' help.
• Captain Farris HouseminorChannel Partner/ Reseller/ DistributorHistoric inn built in 1845 in South Yarmouth, MA. Owners Jeff & Carol provide quality coffee to enhance guest experience. Inn holds historic significance built by a wealthy sea captain.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• La Colombe Coffee Roasters: Specialty roaster operating its own cafes with a focus on draft latte and direct-trade sourcing. Comparable on the roastery-cafe hybrid model and B2B wholesale program.
• Intelligentsia Coffee: Specialty roaster and wholesale supplier with deep direct-trade roots. Comparable on B2B wholesale program and education/training focus.
• Blue Bottle Coffee: Specialty coffee roaster and cafe chain known for direct-trade sourcing and small-batch roasting. Closely comparable on cafe-led brand experience and premium positioning.
• Counter Culture Coffee: Specialty coffee roaster with a strong direct-trade program and training/education focus. Most comparable to Three Fins on sourcing philosophy, wholesale + education model, and small-batch roasting.
• Verve Coffee Roasters: Specialty roaster with cafes and strong direct-trade sourcing story. Comparable on small-batch roasting, cafe presence, and lifestyle brand positioning.
• Stumptown Coffee Roasters: Iconic specialty roaster with cafes, direct-trade relationships, and a subscription service. Direct competitor on the roastery + cafe + wholesale combination.
• Joe Coffee Company: NYC-based specialty roaster with multiple cafes and a wholesale program. Comparable cafe-led model and direct-trade coffee portfolio.
• George Howell Coffee: Massachusetts-based specialty roaster with cafes and an education-focused brand. Most directly comparable to Three Fins given shared New England geography and specialty/cafe positioning.
• Toby's Estate: Specialty roaster with cafes, wholesale, and education classes. Comparable on the multi-channel revenue model combining retail, wholesale, and training.

Regional players

• Gracenote Coffee: Boston-based specialty roaster with cafe locations and a wholesale program. Regional peer operating in the same New England market as Three Fins.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/threefinscoffee
• Pinterestpinterest.com/threefinscoffee
• LinkedInlinkedin.com/company/three-fins-coffee-roasters

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Three Fins Coffee Roasters