Tolhuistuin
- Company typePrivate
- Founded-
- HeadquartersAmsterdam, Netherlands
- Headcount51–100
- GTM typeB2C
- OfferingServices
Tolhuistuin firmographics
Firmographics- Name
- Tolhuistuin
- Legal name
- Stichting Tolhuistuin
- Website
- https://tolhuistuin.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Tolhuistuin industry classification
Industry- Product category
- Cultural venue and community arts programming
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Arts, Entertainment, and Recreation (71), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Multipurpose Event Center Operations (Civic Centers, Community Event Complexes) (MPAGALAE)
- akta.pro secondary industries
- Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC)
Keywords
Where Tolhuistuin is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices4 records
Markets served
Tolhuistuin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Horeca - Café-restaurant THT: Shared dining restaurant operated by THT (a public-private partnership between horeca entrepreneurs and Stichting Paradiso) with over 200 seats and two large outdoor terraces. The restaurant serves small dishes from various regions meant for sharing. THT's hospitality and business rental activities are an essential funding source for cultural programs.
- Venue/space rentals: Rental of various-sized halls and spaces for events, corporate functions, and cultural programs. Options available for large, medium, and small rooms.
- Ticket sales: Revenue from paid cultural programs including concerts, performances, and special events.
- Pop-up food concepts: Temporary food and beverage pop-ups in the garden, such as Stacks American diner style dishes on Fridays and Saturdays.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Restaurant dining - THT café-restaurant |
| Other | Pay-as-you-go | Cultural programs - mixed free and paid |
| Unit Pricing | Pay-as-you-go | Garden Trail walking maps |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Tolhuistuin product offering
Product offeringCore offering
Tolhuistuin operates an 18,000 square meter multi-purpose cultural venue in Amsterdam-Noord combining a 200+ seat shared-dining café-restaurant (THT), concert halls and Club space for venue rental, a publicly accessible garden, a free book-exchange Reading House, and an incubator housing ~30 cultural organizations. The venue delivers year-round cultural programming (concerts, theater, exhibitions, festivals, workshops, talks) and community programs (children's workshops, civic education, climate initiatives), with the public-private THT hospitality operation serving as an essential funding source for subsidized cultural activities.
Product overview
Tolhuistuin is a 18,000 square meter cultural venue and public space in Amsterdam-Noord operating as a cultural free place (culturele vrijplaats). The organization offers a unified platform combining cultural programming, venue rental, food & beverage services, and community programs. Core offerings include café-restaurant THT (a shared dining restaurant with 200+ seats), concert hall and Club venue spaces for events, and the public Tuin (Garden). The venue hosts diverse cultural programs including festivals (Colourful Noord, Brainwash Festival, We Are Warming Up), educational initiatives (Culturele Noordspelen, Stemmen voor de Toekomst), environmental programs (Het Loket grant program, Natuurgebied Noord, Klimaatmuseum), and community services (Het Leeshuis free book exchange, Kantoortuin outdoor workspace). The MeeMaakPodium platform enables residents to develop their own cultural programs, while the Entree van Noord public art installations transform the neighborhood. Venue rental services provide access to various spaces for both cultural and business events.
Differentiator
Problem solved
Functional benefit
Brands
- THT: Café-restaurant operated by THT (Tolhuistuin), a public-private partnership with Stichting Paradiso and horeca entrepreneurs
Products and services
- Café-restaurant THT
- Venue Rental - Concertzaal & Club (and additional halls)
- Broedplaats (Incubator Workspace)
- MeeMaakPodium Co-creation Platform
- Het Loket (Climate Subsidy Program)
- Het Leeshuis (Reading House)
- Culturele Noordspelen (Summer Cultural Program for Children)
- Colourful Noord Festival
- We Are Warming Up (Climate Festival)
- Brainwash Festival
- Garden Trail (Tuintrail) Walking Routes
- Kantoortuin (Outdoor Workspace)
Quantifiable outcome
- ~3,000 annual visitors to Reading House, serving a borough with 29% low literacy rate
- +2 more outcomes
Companies that use Tolhuistuin
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles6 records
Tolhuistuin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Tolhuistuin partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- Brainwash FestivalflagshipStarting 2026, Brainwash Festival will be hosted at Tolhuistuin. The festival brings together philosophers, writers, scientists, and artists for talks, lectures, performances, and meetings exploring big questions of our time. Taking place October 31 and November 1, 2026, this is a major new annual event.
- Stichting ParadisocoreParadiso is a key programming partner alongside Stichting Tolhuistuin. Paradiso also organizes concerts in the Club venue at Tolhuistuin. Paradiso and Stichting Tolhuistuin are the programming partners for the cultural program. THT (the restaurant operation) is a public-private partnership consisting of horeca entrepreneurs Tijmen Vermaas and Remko Struijk, and Stichting Paradiso.
- THT (Tijmen Vermaas and Remko Struijk)coreTHT is a public-private partnership with horeca entrepreneurs Tijmen Vermaas and Remko Struijk as co-founders. THT is tenant and operator of the restaurant and halls in the Pavilion building. THT carries responsibility for operational management of the Pavilion, exploitation of various hospitality locations, and staffing for events. Hospitality and business rental activities are an essential funding source for cultural programs.
- Gemeente Amsterdam / Aanpak NoordcoreThe Aanpak Noord team, funded by ERDF Kansen voor West and Gemeente Amsterdam, partnered with Tolhuistuin to set up Het Loket subsidy program. Because of Tolhuistuin's large network, they were asked to establish this program for climate improvements in Noord.
- Warm WelkomminorOrganization collaborating with Tolhuistuin on the In My Backyard program series, focusing on cultural programs for and by the community that bring together status holders and local residents from Amsterdam-Noord.
- Bureau BurgerberaadcoreBureau Burgerberaad is now one of Tolhuistuin's housemates. It originated from the 'Straatberaad' interactive theater production initiated by Tolhuistuin in 2020 and now plays a key role in setting up citizens' councils in the Netherlands.
- Stichting Nieuwe HeldenminorCollaborating with Tolhuistuin on a new interactive theater production about citizens' councils and democratic participation.
- Clothing LoopminorAnnual Clothes Swap organized in collaboration with the Clothing Loop, a low-threshold initiative to swap clothes with other people in the neighborhood.
- Sportraad AmsterdamminorCollaborated on Het Aftrapdebat (opening debate) with Amsterdam's political party leaders in February 2026, discussing the future of the city and the role of culture and sports.
- LFMC (Lowrey, Foley & McClane)minorArt collective that created the 'What Would You Choose?' artwork on the 30-meter wall at Entree van Noord. LFMC is a production house run by interdisciplinary creators contributing to a more focused and inclusive cultural sector.
- Culturele Noordspelen partners (Solid Ground Movement, Stichting SPIN, Wijsneus, Stichting Kleine lettertjes, Colourful Goodies / Tante Pop, Noordspelen, Banne Bruist Festival, Theaterstraat, Lijmlab, Eye Filmmuseum, Kimu)minorMultiple cultural and societal partners collaborating on the Culturele Noordspelen summer program for children in Amsterdam-Noord. These partners are firmly rooted in the district and include organizations working with children and youth.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Tolhuistuin competitors and assessment
Company assessmentBroad incumbents
- Stadsschouwburg Amsterdam: Amsterdam's principal municipal theater presenting performing arts across multiple halls. Compares to Tolhuistuin's theater and performance programming, though Stadsschouwburg is a more traditional stage venue.
- DeLaMar Theater: Amsterdam theater hosting musicals, cabaret, and drama with an attached restaurant/terrace. Compares to Tolhuistuin's combined theater + hospitality + venue-rental model, though focused on commercial stage productions.
- EYE Filmmuseum: Amsterdam's film museum and cultural venue on the IJ waterfront, listed among Tolhuistuin's programming partners. Compares as a broader institutional cultural venue in the same district with overlapping film and exhibition programming.
- Concertgebouw: Amsterdam's premier classical concert hall and broader music venue. Relevant peer for Tolhuistuin's concert programming and venue-rental business, although at a higher-prestige, single-discipline tier.
- TivoliVredenburg: Large multi-venue music complex in Utrecht offering concerts, club nights, and educational programming across five halls. Compares to Tolhuistuin's mixed concert-hall/club/community programming model, though at significantly larger scale.
Direct peers
- Paradiso: Iconic Amsterdam concert venue and longtime Tolhuistuin programming partner via the THT PPP. Operates comparable live-music and club programming in a multi-room venue, targeting similar Amsterdam cultural audiences.
- NDSM-werf: Large creative-industry hub in Amsterdam-Noord housing studios, cultural organizations, and event spaces. Directly comparable to Tolhuistuin as a broedplaats-style cultural incubator and event venue in the same borough.
- Melkweg: Major Amsterdam multi-room live music and cultural venue hosting concerts, club nights, film, and exhibitions. Closely comparable to Tolhuistuin's concert hall and club programming in scale and audience.
- Pakhuis de Zwijger: Amsterdam cultural venue combining talks, debates, exhibitions, and creative programming with food & beverage. Comparable to Tolhuistuin as a multi-purpose civic-cultural venue targeting engaged urban audiences.
Emerging players
- Bureau Burgerberaad: Citizens' council organization that originated from Tolhuistuin's 2020 'Straatberaad' theater production and is now a housemate on-site. Compares as a Tolhuistuin-incubated civic-participation initiative that has scaled into a national organization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Tolhuistuin social profiles
Digital presenceTolhuistuin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tolhuistuin leadership team
Management profileNumber of profiles
Profiles1 record
Tolhuistuin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tolhuistuin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tolhuistuin
What does Tolhuistuin do?
Tolhuistuin operates an 18,000 square meter multi-purpose cultural venue in Amsterdam-Noord combining a 200+ seat shared-dining café-restaurant (THT), concert halls and Club space for venue rental, a publicly accessible garden, a free book-exchange Reading House, and an incubator housing ~30 cultural organizations. The venue delivers year-round cultural programming (concerts, theater, exhibitions, festivals, workshops, talks) and community programs (children's workshops, civic education, climate initiatives), with the public-private THT hospitality operation serving as an essential funding source for subsidized cultural activities.
Is Tolhuistuin a public or private company?
Tolhuistuin is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Tolhuistuin founded?
Tolhuistuin was founded in -1. It employs 51 to 100 people.
Where is Tolhuistuin based?
Tolhuistuin is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Tolhuistuin make money?
Four revenue lines are on record. Horeca - Café-restaurant THT is the primary driver. The others are venue/space rentals, ticket sales and pop-up food concepts.
Who are Tolhuistuin's main competitors?
Broad incumbents on record are Stadsschouwburg Amsterdam, DeLaMar Theater, EYE Filmmuseum, Concertgebouw and TivoliVredenburg. Direct peers are Paradiso, NDSM-werf, Melkweg and Pakhuis de Zwijger. Bureau Burgerberaad is listed as an emerging player.
Does Tolhuistuin have an API?
No public API is recorded for Tolhuistuin.
What industry is Tolhuistuin in?
Tolhuistuin's product category is Cultural venue and community arts programming. Its primary akta.pro industry code is MPAGALAE, Multipurpose Event Center Operations (Civic Centers, Community Event Complexes), with a secondary code of THAHAAAG, Performing Arts & Cultural Event Venues (Theaters, Museums). Its NAICS code is 71131 and its SIC code is 7900.