Top Rep Sales Training
Top Rep Sales Training is a privately-held, bootstrapped sales training firm that delivers AI-augmented coaching, proprietary methodologies (Pivot Points, PROVEN Method), and team training programs to SMB contractors in the roofing, exteriors, and home services trades across North America.
- Company typePrivate
- Founded2015
- HeadquartersKettering, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Top Rep Sales Training does
Top Rep Sales Training is a privately-held, bootstrapped sales training and coaching company founded in 2015, headquartered in Kettering, Ohio, that serves small and mid-sized contractors in the U.S. home improvement and home services verticals—primarily roofing, siding, and windows, with extensions into chimney, electrical, plumbing, and HVAC trades. Its customers are sales representatives, sales managers, and business owners at contractor firms, served across the U.S., Canada, and Mexico.
The core offering is the cloud-based Flight School learning management system, delivered in tiered subscriptions (Solo, Elite, Elite Plus, Elite Complete) and complemented by an AI-powered sales simulator for unlimited text-based role-play against homeowner objections, team analytics dashboards, manager portals, and integrations with Stripe, Slack, ClickUp, and SSO for enterprise-style deployments. The content layer is anchored by proprietary methodologies—Pivot Points (derived from analysis of 10,000+ sales interactions) and the PROVEN Method—delivered alongside in-person Sales Bootcamps, 1-on-1 coaching, and a managed Virtual Sales Management service.
Revenue is generated through individual subscriptions at $597/month, team plans ranging from $997 to $7,197+/month, one-time course purchases at $897, 1-on-1 coaching packages, event revenue from bootcamps, and managed-services fees. Go-to-market combines self-serve digital access for individuals with discovery-call-driven enterprise sales for team tiers. The company is founder-owned and operated with 7 employees, no institutional funding, and claims 600+ companies trained, 2,000+ certified sales professionals, and $2B+ in cumulative documented client revenue growth.
Top Rep Sales Training firmographics
Firmographics- Name
- Top Rep Sales Training
- Legal name
- Top Rep Training
- Website
- https://topreptraining.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Short description
- Top Rep Sales Training is a privately-held, bootstrapped sales training firm that delivers AI-augmented coaching, proprietary methodologies (Pivot Points, PROVEN Method), and team training programs to SMB contractors in the roofing, exteriors, and home services trades across North America.
- Ownership category
- akta.pro rank
Top Rep Sales Training industry classification
Industry- Product category
- Sales Training and Coaching
- NAICS
- Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Sales Management & Coaching (Frontline Leadership) (EDABABAI)
- akta.pro secondary industries
- Sales Onboarding & Ramp Programs (EDABABAA), Sales Leadership & Revenue Executive Coaching (EDABANAL)
Keywords
Where Top Rep Sales Training is headquartered
LocationHeadquarters
- HQ city
- Kettering
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Top Rep Sales Training business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- Individual Training Subscriptions: Monthly and annual subscription plans (Flight School Solo) providing self-paced access to the training platform, AI Sales Simulator, and courses. Annual subscriptions offer savings of nearly $2,000.
- One-Time Course Purchases: Complete Closing Course sold as a one-time $897 purchase including physical Pivot Points Black Edition cards, objection-handling flashcards, and unlimited AI Simulator access — no recurring subscription required.
- Team Training Plans: Volume-based team subscription plans (Elite, Elite Plus, Elite Complete) scaled by team size and organizational needs. Custom proposals provided after discovery calls.
- 1-on-1 Coaching Packages: Fixed-session coaching packages (Momentum: 4 sessions; Transformation: 8 sessions) delivered via virtual video calls (Zoom/Google Meet) with personalized guidance.
- Virtual Sales Management: Custom-priced ongoing outsourced sales leadership service including team coaching sessions, call analysis, KPI accountability, and strategic planning.
- PROVEN Method Implementation: Custom implementation packages for home service trades (Chimney, Electrical, Plumbing, HVAC) including PRO Assessment Forms, Flight School platform access, 1-on-1 virtual coaching with Brian Simpson, and ongoing support. Pricing based on company size and number of technicians.
- Sales Bootcamp Events: Revenue from in-person 2-day immersive training bootcamps (e.g., Columbus, OH, Aug 24-25, 2026) including ticket sales for high-energy role-play and networking events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flight School Solo: $597/month self-paced training with AI Simulator, courses, and monthly group coaching |
| One time/ perpetual license | Pay-as-you-go | Complete Closing Course: $897 one-time purchase with physical cards and unlimited simulator access |
| Subscription | Monthly | Flight School Elite: $997+/month for 2-5 users with group coaching and management dashboard |
| Subscription | Monthly | Flight School Elite Plus: $3,397+/month for 2-5 users with 2 private coaching sessions per month |
| Subscription | Monthly | Flight School Elite Complete: $7,197+/month with white-label platform and unlimited users |
| Subscription | Monthly | Momentum Package: 4 virtual coaching sessions for focused problem-solving |
| Subscription | Monthly | Transformation Package: 8 virtual coaching sessions for deep implementation |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Top Rep Sales Training product offering
Product offeringCore offering
Top Rep Sales Training provides subscription-based sales training, coaching, and AI-powered sales simulation for home improvement and home services professionals. The core offering combines the Flight School platform (individual and team tiers), proprietary sales methodologies (Pivot Points, PROVEN Method), live coaching, and periodic in-person Sales Bootcamps delivered via cloud-based LMS with text-based AI role-play against homeowner objections.
Product overview
Top Rep Sales Training offers a multi-tiered platform-plus-modules architecture for home improvement and home services sales training. The core offerings include Flight School (individual and team versions) as the primary training platform, supplemented by the PROVEN Method specialized for service trades, Virtual Sales Management for outsourced leadership, 1-on-1 Coaching packages, and periodic Sales Bootcamps. Key product modules include the proprietary Pivot Points methodology, AI Sales Simulator for practice, Champion Sales Rep Course, and Sales Accelerator sessions. Pricing tiers scale from individual subscriptions ($597/month) through team plans ($997-$7,197+/month) to enterprise white-label solutions. The system targets home improvement contractors (roofing, siding, windows) and home services trades (electrical, plumbing, HVAC, chimney) across North America.
Differentiator
Problem solved
Functional benefit
Brands
- PROVEN Method: Education-based selling system specifically designed for Electrical, Plumbing, HVAC & Chimney professionals. Turn technicians into trusted advisors using a PRO Assessment with color-coded clarity.
- Flight School
- Flight School Elite
- Flight School Elite Plus
- Flight School Elite Complete
- Flight School Solo
- Complete Closing Course
- Virtual Sales Management
Products and services
- Flight School Solo Self-paced individual sales training subscription providing access to the Champion Sales Rep Course, AI Sales Simulator, and monthly live Sales Accelerator sessions for home improvement sales representatives.
- Flight School Elite Team training platform for 2-5 users including unlimited core courses, weekly group coaching, Sales Accelerator access, and Management Dashboard with team analytics.
- Flight School Elite Plus Enhanced team plan adding 2 private coaching sessions per month for leadership development, rep coaching, strategic planning, and process implementation.
- Flight School Elite Complete White-label enterprise solution including unlimited users, up to 10 locations, custom sales playbook, professional video production, dedicated account manager, quarterly business reviews, Slack and ClickUp integration, partner ecosystem access, and onsite kickoff visit.
- Sales Bootcamps 2-day immersive in-person training events featuring high-energy role-play, networking, and transformation for sales reps and teams in the home improvement sector.
- 1-on-1 Coaching Packages Fixed-session virtual coaching packages (Momentum: 4 sessions; Transformation: 8 sessions) delivered via Zoom or Google Meet with personalized guidance for business owners and sales leaders, including action plans and accountability tracking.
- Virtual Sales Management (VSM) Ongoing outsourced sales leadership service providing team coaching sessions, call analysis, KPI accountability, and strategic planning without requiring the client to hire a full-time sales manager.
- The PROVEN Method Education-based selling system specifically designed for Electrical, Plumbing, HVAC, and Chimney professionals that turns service-call technicians into trusted advisors using a PRO Assessment and a 4-tier presentation framework.
- Complete Closing Course One-time purchase offering physical Pivot Points Black Edition cards, advanced objection-handling flashcards, video demos for every card scenario, and unlimited AI Sales Simulator access.
Quantifiable outcome
- Graduates average 2.5x sales increase within their first 90 days
- +4 more outcomes
Companies that use Top Rep Sales Training
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles3 records
Top Rep Sales Training technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability3 records
Feature5 records
Top Rep Sales Training partnerships and signals
Strategic signalScale indicators10 records
Recent moves8 records
Expansion highlights6 records
Top Rep Sales Training competitors and assessment
Company assessmentDirect peers
- Knockstar: Door-to-door and home improvement sales training company that teaches reps and managers how to sell in roofing, siding, and similar verticals. Direct competitor to Top Rep Training with overlapping target customer (contractor sales teams) and methodology-based sales training.
- D2D Experts: Door-to-door sales training and consulting firm serving residential contractors in home improvement, solar, and home services. Directly comparable to Top Rep Training in vertical focus, training methodology, and target buyer profile.
- Home Service Millionaire (Jason McDaniel): Sales training and coaching for home service business owners and technicians (HVAC, plumbing, electrical, roofing). Comparable to Top Rep's PROVEN Method vertical in targeting service-trade technicians who sell from the truck.
- The Sales Gravy (Jeb Blount): Sales training, coaching, and content company focused on sales reps and sales managers across verticals, including virtual selling and prospecting. Comparable to Top Rep's broader sales methodology and individual/team coaching stack.
- ValueSelling Associates: B2B sales training and consulting firm with a published methodology, workshops, and certification programs targeting sales reps and managers. Comparable to Top Rep Training in methodology-driven team training and coaching model.
- Richardson Sales Performance: Sales training and performance improvement company delivering customized curricula, workshops, and consulting to sales teams and managers. Comparable to Top Rep's structured training, coaching, and manager development offerings.
Broad incumbents
- Sandler Training: Globally established sales training franchise operating across B2B verticals with a long-running methodology, certifications, and authorized training centers. Competes broadly with Top Rep Training in the sales training category but is not specialized in home improvement or home services.
- Grant Cardone Enterprises: Large-scale sales training and personal development brand (Cardone University, 10X Conferences) selling courses, coaching, and content to sales professionals and business owners. Overlaps with Top Rep's audience in contractor/business owner segments but is not niche to home improvement.
Emerging players
- Objective Management Group: Sales candidate assessment and sales coaching company that evaluates sales reps using proprietary metrics and methodologies. Comparable to Top Rep's analytics dashboard and assessment-driven approach to sales performance management.
- Sales Assembly: Sales training and community platform providing structured curricula, cohort-based programs, and enablement content for B2B sales teams. Comparable to Top Rep's structured team training, group coaching, and sales leadership development model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Top Rep Sales Training financial estimates
Financial estimateRevenue estimate
Valuation estimate
Top Rep Sales Training leadership team
Management profileNumber of profiles
Profiles5 records
Top Rep Sales Training funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Top Rep Sales Training M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Top Rep Sales Training
What does Top Rep Sales Training do?
Top Rep Sales Training provides subscription-based sales training, coaching, and AI-powered sales simulation for home improvement and home services professionals. The core offering combines the Flight School platform (individual and team tiers), proprietary sales methodologies (Pivot Points, PROVEN Method), live coaching, and periodic in-person Sales Bootcamps delivered via cloud-based LMS with text-based AI role-play against homeowner objections.
Is Top Rep Sales Training a public or private company?
Top Rep Sales Training is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Top Rep Sales Training founded?
Top Rep Sales Training was founded in 2015.
Where is Top Rep Sales Training based?
Top Rep Sales Training is headquartered in Kettering, United States, in the North America region.
How does Top Rep Sales Training make money?
Seven revenue lines are on record. Individual Training Subscriptions are the primary driver. The others are one-Time Course Purchases, team Training Plans, 1-on-1 Coaching Packages, virtual Sales Management, PROVEN Method Implementation and sales Bootcamp Events.
Who are Top Rep Sales Training's main competitors?
Direct peers on record are Knockstar, D2D Experts, Home Service Millionaire (Jason McDaniel), The Sales Gravy (Jeb Blount), ValueSelling Associates and Richardson Sales Performance. Broad incumbents are Sandler Training and Grant Cardone Enterprises. Emerging players are Objective Management Group and Sales Assembly.
Does Top Rep Sales Training have an API?
No public API is recorded for Top Rep Sales Training.
What industry is Top Rep Sales Training in?
Top Rep Sales Training's product category is Sales Training and Coaching. Its primary akta.pro industry code is EDABABAI, Sales Management & Coaching (Frontline Leadership), with a secondary code of EDABABAA, Sales Onboarding & Ramp Programs. Its NAICS code is 611430 and its SIC code is 8200.