Toscana Restaurant Group

What Toscana Restaurant Group does

Toscana Restaurant Group is a privately held, founder-owned operator of five Northern Italian restaurants across Southern California, anchored by its flagship Toscana Brentwood location, which has operated continuously on the corner of Darlington and San Vicente in Los Angeles since 1989. The group operates a portfolio of wholly-owned sub-brands — Toscana Brentwood, Bar Toscana (Brentwood), Nerano (Beverly Hills), Nella Kitchen & Bar at the Fess Parker Wine Country Inn in Los Olivos, and S.Y. Kitchen (Santa Ynez) — under co-founders Mike and Kathie Gordon.

The group's core offering is full-service Italian dining featuring antipasti, hand-made pasta, wood-fired pizzas, prime steaks (including a 48oz Fiorentina T-Bone and Snake River Farms New York), and seafood, paired with a Wine Spectator Award-winning wine list. Extended revenue streams include daily lunch service (11:30 AM to 2:30 PM), dinner service, take-out and delivery via UberEats and order.store, family-style meal platters serving approximately eight people, private dining events for up to 50 guests, off-premise full-service catering, hosted wine dinners with guest winemakers ($145-$250 per person), physical gift cards ($50-$500) and tiered premium gift packages ($100-$1,000), and a published cookbook. The restaurant is cashless, accepting only credit and debit cards.

The underlying technology stack is commodity restaurant SaaS: OpenTable for reservations, UberEats and order.store for online ordering, Stripe for payment processing, and Google Maps Platform APIs for location services. The business model is transactional, with revenue generated per cover across dine-in, take-out/delivery, events, catering, and retail. Customer segments include local residents and families, corporate and professional groups, event celebrants (weddings, showers, anniversaries, bar mitzvahs), and high-profile entertainment industry guests. The group is led by a long-tenured management team including Executive Chef Miguel Martinez (since 1999), Partner/General Manager Roberto Facciolla (20+ years, Italian sommelier credentials), and CFO Lisa Kozel (since 2015).

Name

Toscana Restaurant Group

Legal name

Toscana Brentwood

Website

https://toscanabrentwood.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Toscana Restaurant Group is a family-owned operator of five Northern Italian restaurants across Southern California, founded in 1989. The group offers dine-in service, catering, private events, wine dinners, and gift cards to local residents, corporate clients, and event celebrants.

Ownership category

akta.pro rank

Product category

Italian Restaurants / Casual Fine Dining

NAICS

Full-Service Restaurants (722511), Caterers (722320), Food Service Contractors (722310)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industries

Fine Dining Restaurants (THAFACAA), Venue & Banquet Hall Catering (THAFAIAC)

Keywords

• Italian restaurant dining
• Private event catering
• Wine dinner experiences
• Family-style meal platters
• Northern Tuscan cuisine

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in Restaurant Service: Traditional table-service dining with full lunch and dinner menus featuring Northern Italian cuisine. Guests are served in the restaurant atmosphere with sommelier wine service.
2. Take-out and Delivery: Online ordering for take-out and delivery through their website and Uber Eats platform. Customers can order menu items for pickup or delivery.
3. Private Events and Catering: Private dining room events up to 50 guests, custom menus, and full catering services including staff, setup, cleanup, floral decor, and rentals for events ranging from intimate dinners to corporate functions.
4. Gift Cards: Physical gift cards sold in denominations from $50 to $500, plus specialty gift packages like 'The Gift of Toscana' at higher price points.
5. Wine Dinners and Special Events: Hosted wine dinner events featuring guest winemakers and multi-course paired dinners at premium price points ($145-$250 per person).
6. Cookbook Sales: Sale of 'TOSCANA: Simple Authentic Italian Recipes' cookbook at $40 per copy.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Toscana Restaurant Group operates a family of Northern Italian Tuscan trattoria restaurants with the flagship 36-year-old Toscana Brentwood location in Los Angeles. The group provides full-service dine-in lunch and dinner, take-out and delivery, private event hosting, off-premise catering, gift card sales, and a published cookbook, anchored by a Wine Spectator Award-winning wine program and a wood-fired oven kitchen.

Product overview

Toscana Restaurant Group operates a family of Italian restaurants with Toscana Brentwood as the flagship 36-year-old Northern Italian Tuscan trattoria in Los Angeles. The group includes five restaurant brands: Toscana Brentwood, Bar Toscana (Brentwood), Nerano (Beverly Hills), S.Y. Kitchen (Santa Ynez), and Nella Kitchen & Bar (Los Olivos). The core product is the full-service restaurant offering dine-in lunch and dinner, with lunch specials served daily 11:30 AM to 2:30 PM. Menu offerings include antipasti and insalate, primi (pasta and rice dishes including wood-fired pizzas), secondi (prime meats and seafood), desserts, and beverages. Extended offerings include family-style meal platters for takeaway serving approximately 8 people, private dining events for up to 50 guests, full-service catering, and retail products including gift cards and a cookbook. The group also hosts special wine dinner events featuring featured wineries. All restaurants operate on a cashless basis accepting only credit and debit cards.

Differentiator

Problem solved

Functional benefit

Products and services

• Toscana Brentwood Restaurant (Dine-in Service) Full-service Northern Italian Tuscan trattoria restaurant in Brentwood, Los Angeles, offering dine-in lunch (daily 11:30 AM to 2:30 PM) and dinner service. Operates as a cashless establishment accepting only credit and debit cards. The flagship location of the Toscana Restaurant Group family.
• Lunch and Dinner Menu Full lunch and dinner menus featuring Italian dishes including appetizers, salads, pasta, pizza from wood-fired oven, and second courses including prime meats and fresh seafood. Lunch items range $18-$32, with selected items at market price.
• Take-Out and Delivery Service Take-out and delivery ordering for Toscana menu items, available through the restaurant's website (order.store integration) and UberEats. Customers can order pickup or delivery.
• Private Events Private dining room service for events up to 50 guests, ranging from standing cocktail parties to fine dining affairs. Customizable menus and wine pairing services available, with inquiries handled via [email protected].
• Catering Services Full-service off-premise catering ranging from platter preparation for pickup to on-site chef service with full staff, setup, cleanup, floral decor, and rentals. Covers weddings, showers, anniversaries, birthdays, bar mitzvahs, holiday parties, and corporate events.
• Gift Cards Physical gift cards available in denominations of $50, $150, $200, $250, $300, and $500, plus specialty 'The Gift of Toscana' packages priced at $100, $400, $750, and $1,000. Delivered by mail within 3-5 business days or available for pickup.
• Wine Dinners Special hosted wine dinner events featuring guest winemakers and multi-course paired dinners at premium price points ($145-$250 per person). Examples include Castello Romitorio Dinner ($225), Omar Barsacchi Dinner ($250), and Napa vs Tuscany Wine Dinner ($145).
• TOSCANA: Simple Authentic Italian Recipes Cookbook Published cookbook from the Toscana kitchen bringing restaurant recipes into the home. A collection of classic Italian dishes designed for everyday cooking and sharing. Priced at $40.
• Family Meals (Platters) Family-style meal platters available for takeaway, serving approximately 8 people. Options include Cheese & Charcuterie Board ($75), Beef Lasagna ($120), Vegetable Lasagna ($100), Eggplant Parmesan ($95), and Beef Brisket ($195). Any menu item can be made family-style.
• Wine List Program Wine Spectator Award-winning wine list curated and served by a certified sommelier (Sommelier D'Italia, IACCW). Available as a downloadable PDF on the restaurant website. Includes curated wine pairing options for private events and wine dinners.
• Bar Toscana (Sister Restaurant) Sister restaurant and bar in Brentwood, part of the Toscana Restaurant Group family. Italian restaurant and bar offering.
• Nerano (Sister Restaurant) Sister restaurant located in Beverly Hills, part of the Toscana Restaurant Group family. Italian restaurant offering.
• S.Y. Kitchen (Sister Restaurant) Sister restaurant located in Santa Ynez, part of the Toscana Restaurant Group family, where co-founders Mike and Kathie Gordon reside.
• Nella Kitchen & Bar (Sister Restaurant) Sister restaurant located in the Fess Parker Wine Country Inn in Los Olivos, part of the Toscana Restaurant Group family.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

One partnership is on record.

• World Central KitchenminorOthers · 1 March 2024Toscana partnered with World Central Kitchen, a nonprofit founded by Chef Jose Andres, for the 'Dine for Ukraine' campaign. The restaurant sold $300 gift cards at a discounted price of $200, with proceeds donated to support refugees who fled Ukraine. This was a limited-time charitable initiative during March 2024.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Madeo Ristorante: Long-standing old-school Northern Italian fine dining institution in Beverly Hills with a similar celebrity clientele and premium pricing structure. Comparable as a heritage Italian concept serving affluent LA diners.
• Felix Trattoria: Evan Funke's Italian trattoria in Venice focused on handmade pasta and Northern Italian traditions. Comparable as a chef-credentialed Italian concept with a strong LA following.
• Jon & Vinny's: Multi-location Italian American restaurant group in Los Angeles with a similar approach to accessible, well-priced Italian food scaled across multiple LA-area locations. Comparable on cuisine and multi-unit LA strategy.
• Osteria Mozza: Nancy Silverton-led Italian restaurant in Los Angeles known for pasta, mozzarella bar, and premium wine program. Comparable as a chef-driven Italian concept with national reputation and wine focus.
• Il Pastaio: Beverly Hills Italian trattoria specializing in fresh pasta and Northern Italian cuisine with high-end pricing. Direct comparable on cuisine, geography, and target customer.
• Bestia: Italian restaurant in Downtown LA's Arts District with handmade pasta, charcuterie, and wood-fired oven similar to Toscana. Comparable on cuisine category, premium positioning, and LA dine-in audience.
• Angelini Osteria: Highly regarded Italian trattoria in Los Angeles with a chef-driven menu and loyal neighborhood following. Comparable as a premium Italian concept serving LA diners with a similar menu philosophy.
• Giorgio Baldi: Iconic Santa Monica Italian fine dining restaurant famous for celebrity clientele and a loyal repeat-guest base. Comparable as a heritage LA Italian concept with similar high-profile customer profile.

Broad incumbents

• Il Fornaio: Established chain of upscale Italian restaurants across multiple U.S. markets with full-service dining, catering, and retail products. Comparable as a broader Italian dining brand operating at scale, but with less LA-specific specialization.
• Hillstone Restaurant Group: Multi-concept restaurant operator (Houston's, Hillstone, R+D Kitchen, South Beverly Grill) running full-service restaurants across multiple states. Comparable as a privately held, founder-driven multi-brand restaurant group with similar premium positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/toscana-restaurant-group

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toscana Restaurant Group