Total Økonomistyring AS
Aider is a Norwegian accounting and advisory firm serving SMBs with bookkeeping, payroll, advisory, legal, and technology consulting services, backed by Castik Capital and operating 50+ offices nationwide with 800+ employees.
- Company typePrivate
- Founded2019
- HeadquartersOslo, Norway
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Total Økonomistyring AS does
Aider is a Norwegian accounting, advisory, and technology-enabled professional services firm headquartered in Oslo, operating through nearly 50 offices nationwide and serving small and medium-sized businesses across 28+ industry verticals. Founded in 2019 by Andreas Vik and Knut Grotli (former CEO of PwC Norway and Deputy CEO of BDO Norway), the firm offers core bookkeeping, payroll, and A-melding reporting under subscription-style monthly engagements, alongside professional services in business advisory, external CFO functions, HR, legal (via aiderlegal.com), technology selection, and sustainability/climate accounting. The underlying technology stack is built primarily on the Xledger cloud ERP system, supplemented by custom KPI modeling and drill-down reporting tools, Power BI integration, and partner platforms including Morescope (climate accounting), Odoo, and PowerOffice GO.
Revenue is generated predominantly through recurring monthly accounting and payroll subscriptions, complemented by project-based advisory, executive search (Ascender), and innovation advisory (Aider Innovasjon AS). The go-to-market is sales-led, anchored by local office managers and regional managers covering defined Norwegian geographies, supported by a central contact line, content marketing through a knowledge center, webinars, and industry events. The company is private and backed by Castik Capital, a private equity firm with board representation. Aider has executed a continuous roll-up strategy, completing 100 acquisitions over 7 years — including landmark deals such as PwC Accounting (2022), Sum (2023), Ascender (2024), and Tet (2020) — and announced expansion into Sweden in 2026.
Total Økonomistyring AS firmographics
Firmographics- Name
- Total Økonomistyring AS
- Legal name
- Aider
- Website
- https://totalokonomistyring.no
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Aider is a Norwegian accounting and advisory firm serving SMBs with bookkeeping, payroll, advisory, legal, and technology consulting services, backed by Castik Capital and operating 50+ offices nationwide with 800+ employees.
- Ownership category
- akta.pro rank
Total Økonomistyring AS industry classification
Industry- Product category
- Accounting Services
- NAICS
- Other Accounting Services (541219), Offices of Certified Public Accountants (541211), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (5412)
- akta.pro primary industry
- Accounting & Bookkeeping Services (BPAHABAC)
- akta.pro secondary industries
- Billing & Revenue Operations (Subscription/Usage Billing, Rating, Order-to-Cash Support) (BPAAAGAD), Tax Operations Support (Indirect Tax, Withholding, Compliance Admin) (BPAAAGAI), Contractor / Freelancer Payments (FSAMAKAC)
Keywords
Where Total Økonomistyring AS is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices55 records
Markets served
Total Økonomistyring AS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Accounting Services: Ongoing bookkeeping, periodic reporting, annual accounts and tax returns for businesses
- Payroll Services: Payroll processing, A-melding reporting, sick pay, benefits administration and regulatory compliance
- Business Advisory: Financial consulting, business development, corporate governance, and strategic advisory services
- HR Services: HR consulting, recruitment support, management assessment, and HR-for-hire solutions
- Technology Consulting: System selection, implementation support, and technology advisory services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Customized pricing based on business size and service complexity |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Total Økonomistyring AS product offering
Product offeringCore offering
Total Økonomistyring AS is a small Norwegian accounting firm based in Sandnes, Rogaland, providing bookkeeping, payroll processing, tax filing, and business advisory services to local businesses. The firm operates as a local regnskapskontor (accounting office) serving SMBs in the Jæren region. Note: The bulk of source material pertains to a different, larger entity (Aider); only firmographic-level data is available for Total Økonomistyring AS.
Product overview
Aider is a Norwegian accounting and financial advisory firm operating as a unified competence house rather than a modular platform. The company provides a comprehensive suite of services centered on core accounting (Regnskap og Lønn) and payroll processing, complemented by advisory services including economic advisory (Økonomisk Rådgivning), external CFO functions, HR services, legal services, technology consulting, and sustainability reporting. The firm leverages partner platforms including Xledger for ERP solutions, Power BI for reporting and KPI modeling, Odoo ERP for complete business management, and Morescope for climate accounting. Recent additions include Aider Innovasjon AS for innovation and funding advisory, and Ascender for executive search and recruitment services. Aider serves 28 industry verticals and operates from over 50 office locations across Norway.
Differentiator
Problem solved
Functional benefit
Brands
- Ascender: Executive search and management assessment company, merged with Aider in 2024. Continues to operate under the Ascender brand.
- Aider Innovasjon AS
Products and services
- Bookkeeping Services
- Payroll Services
- Tax Preparation Services
- Business Advisory
Quantifiable outcome
- Growth from 20 to 400 million NOK turnover during 6-year period at BDO under current leadership
- +1 more outcomes
Companies that use Total Økonomistyring AS
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles1 record
Total Økonomistyring AS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Total Økonomistyring AS partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor, core and supporting.
- AhlsellminorAider announced a partnership with Ahlsell in May 2026.
- XledgercoreXledger is the primary accounting and ERP system used by Aider and recommended to customers. A customer case study features Stein Skaar, a builder who switched to Xledger and gained full control of projects and time tracking, eliminating manual pen and paper processes.
- SD WorxsupportingSD Worx is used alongside Xledger for payroll processing by customers like the Kirkelig fellesråd i Bærum parish council.
- MorescopecoreMorescope is a climate accounting platform partnered with Aider to help customers create climate accounts. The solution won public tenders for customers like Brødrene Alseth by demonstrating avoided emissions in the bidding process.
- AscendercoreAscender is an executive search and management assessment company that merged with Aider. Originally founded together in 2019, they reunited to strengthen advisory and recruitment services. Ascender brings management-for-hire capabilities.
- Lyn 1896 FKminorAider became the new financial partner for Lyn, becoming the club's total provider of accounting services. The partnership includes sponsor visibility and access to the club's partner network.
- OddminorAider provides accounting services for the Odd football club, with experience in sports-specific financial challenges.
- Sandefjord FotballminorAider provides accounting services for Sandefjord Fotball, one of several sports club partnerships.
- SkanlogsupportingLogistics partner mentioned in wine and spirits industry context, part of the Vinmonopolet ecosystem that Aider serves.
- VinhusetsupportingWine industry logistics partner in Vinmonopolet ecosystem mentioned in Aider's wine and spirits industry expertise.
- KundansupportingLogistics partner in wine and spirits industry, part of the broader ecosystem Aider supports.
Scale indicators4 records
Recent moves6 records
Expansion highlights7 records
Total Økonomistyring AS competitors and assessment
Company assessmentBroad incumbents
- Visma: Nordic (Norwegian/Swedish) software and business services group combining accounting software (Visma e-Accounting, Visma.net) with accounting and HR services. Both a partner-competitor (Aider uses Xledger not Visma, but serves overlapping clients).
- KPMG Norway: Big-4 incumbent in Norway offering the full suite of audit, tax, and advisory services. Overlaps with Aider on accounting and payroll, but operates at significantly larger enterprise tier with global delivery.
- EY Norway: Big-4 firm with Norwegian presence across audit, tax, consulting, and transactions. Competes with Aider on advisory and tax services, particularly for larger mid-market and enterprise clients.
- PwC Norway: Big-4 firm in Norway; Aider acquired its dedicated accounting arm (PwC Accounting) in 2022. Now competes with Aider at the broader advisory and audit tier while Aider absorbed the SMB accounting business.
- Deloitte Norway: Big-4 firm with full-service audit, tax, consulting, and advisory offerings in Norway. Overlaps with Aider's advisory and HR practices while serving a more enterprise-skewed client base.
Direct peers
- BDO Norway: Major Norwegian accounting and advisory firm serving SMBs and mid-market clients across multiple industries. Direct competitor in core accounting, payroll, and advisory services, with similar full-service positioning and national office network.
- Azets: Nordic accounting and payroll services group with a multi-office, multi-country footprint very similar to Aider's playbook. Comparable in scale, technology-led delivery, and aggressive consolidation strategy across Northern Europe.
- Grant Thornton Norway: International accounting network's Norwegian member firm, serving mid-market and growth-company clients. Directly competes with Aider on accounting, tax, and advisory offerings for similar customer profile.
- RSM Norway: Mid-tier global accounting network with a Norwegian presence serving SMB and mid-market clients. Competes directly with Aider in audit, tax, and advisory services for similar customer segments.
Emerging players
- Mercuri Urval: Nordic-headquartered executive search and leadership advisory firm comparable to Aider's Ascender subsidiary. Relevant as a peer for the executive search and management-for-hire business line Aider now operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Total Økonomistyring AS social profiles
Digital presenceTotal Økonomistyring AS financial estimates
Financial estimateRevenue estimate
Valuation estimate
Total Økonomistyring AS leadership team
Management profileNumber of profiles
Total Økonomistyring AS subsidiaries and ownership
Company hierarchySubsidiaries5 records
Total Økonomistyring AS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Total Økonomistyring AS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Total Økonomistyring AS
What does Total Økonomistyring AS do?
Total Økonomistyring AS is a small Norwegian accounting firm based in Sandnes, Rogaland, providing bookkeeping, payroll processing, tax filing, and business advisory services to local businesses. The firm operates as a local regnskapskontor (accounting office) serving SMBs in the Jæren region. Note: The bulk of source material pertains to a different, larger entity (Aider); only firmographic-level data is available for Total Økonomistyring AS.
Is Total Økonomistyring AS a public or private company?
Total Økonomistyring AS is a private company. It is classified as unknown and is currently operating.
When was Total Økonomistyring AS founded?
Total Økonomistyring AS was founded in 2019. It employs 1 to 10 people.
Where is Total Økonomistyring AS based?
Total Økonomistyring AS is headquartered in Oslo, Norway, in the Europe region.
How does Total Økonomistyring AS make money?
Five revenue lines are on record. Accounting Services are the primary driver. The others are payroll Services, business Advisory, HR Services and technology Consulting.
Who are Total Økonomistyring AS's main competitors?
Broad incumbents on record are Visma, KPMG Norway, EY Norway, PwC Norway and Deloitte Norway. Direct peers are BDO Norway, Azets, Grant Thornton Norway and RSM Norway. Mercuri Urval is listed as an emerging player.
Does Total Økonomistyring AS have an API?
No public API is recorded for Total Økonomistyring AS.
What industry is Total Økonomistyring AS in?
Total Økonomistyring AS's product category is Accounting Services. Its primary akta.pro industry code is BPAHABAC, Accounting & Bookkeeping Services, with a secondary code of BPAAAGAD, Billing & Revenue Operations (Subscription/Usage Billing, Rating, Order-to-Cash Support). Its NAICS code is 541219.