TOTALVET

What TOTALVET does

TOTALVET is a Peru-based veterinary products distributor and direct-to-customer retailer founded in 2007 and headquartered in Ate, Lima. The company organizes its offering into three divisions — Salud (Health), Nutrición (Nutrition), and Bienestar Animal (Animal Welfare) — spanning nine product categories that include pharmaceuticals, supplements, nutrition, and animal-care items for both production animals (cattle, camelids, sheep, pigs, horses) and companion animals (dogs and cats).

The operational model centers on a D2C e-commerce storefront (totalvet.com.pe) with nationwide shipping across Peru, supplemented by direct sales channels via WhatsApp and telephone. The company has an active digital marketing presence on Facebook, Instagram, and email, and a catalog that includes specific branded products such as DIPIRONA MICROSULES and VET-TOTAL brands. No proprietary technology platform, mobile app, API, or third-party integrations beyond standard e-commerce and social channels are disclosed.

TOTALVET makes money through retail and likely small-wholesale sales of veterinary SKUs to Peruvian livestock producers and pet owners, positioning on "mejores precios mayoristas" (best wholesale prices). With 22 employees and no disclosed revenue, funding, partnerships, or management-team information, the company operates as a private SME-style distributor with limited public transparency on financial, competitive, or operational metrics.

Name

TOTALVET

Legal name

Totalvet

Website

https://totalvet.com.pe

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

TOTALVET is a Peru-based veterinary products distributor (founded 2007, Lima) operating D2C e-commerce and WhatsApp/phone sales across three divisions — Salud, Nutrición, and Bienestar Animal — serving both livestock producers and companion-animal owners nationwide.

Ownership category

akta.pro rank

Product category

Veterinary Animal Health and Nutrition Products

NAICS

Pet and Pet Supplies Retailers (459910), Veterinary Services (54194)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Veterinary Medical/Surgical Supply Wholesalers (HLAMAIAB)

akta.pro secondary industries

Animal Health OTC Retail (Parasite Control, Basic Care) (HLAMAIAJ), Pharmacy, Biologics & Veterinary Supply Dispensing (Farm Animal) (AFACADAM), Practice Consumables & General Medical Supplies (Needles, Syringes, Gloves, Swabs) (HLAMAFAO)

Keywords

• Veterinary pharmaceuticals
• Animal nutrition supplements
• Livestock vaccines
• Milking hygiene products
• Forage seeds

Headquarters

HQ city

Lima, Ate

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Veterinary Products Sales: TOTALVET generates revenue through the sale of veterinary pharmaceutical products, nutritional supplements, biologicals (vaccines), animal welfare products, and forage seeds to livestock producers and pet owners throughout Peru.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

TOTALVET distributes a comprehensive catalog of veterinary products for both production animals (cattle, camelids, sheep, pigs, horses) and companion animals (dogs, cats) in Peru. The portfolio is organized into three divisions — SALUD (vaccines, pharmaceuticals, milking hygiene, reproduction products), NUTRICIÓN (additives, forage seeds, supplements), and BIENESTAR ANIMAL (cosmetics, hygiene products) — sold directly via e-commerce with nationwide shipping and supported by advisor consultation over WhatsApp and phone.

Product overview

TOTALVET is a Peruvian veterinary products company offering a comprehensive portfolio of animal health, nutrition, and welfare products organized into three main divisions: SALUD (Health), NUTRICIÓN (Nutrition), and BIENESTAR ANIMAL (Animal Welfare). The SALUD division includes Biológicos (biologicals/vaccines), Fármacos (pharmaceuticals including antibiotics, anti-inflammatories, antihistamines, analgesics, and antiparasitics), Higiene de Ordeño (milking hygiene products), and Reproducción Animal (reproduction hormones and cryogenic tanks). The NUTRICIÓN division covers Aditivos (nutritional additives), Semillas de Forrajes (forage seeds), and Suplementos (supplements including milk substitutes, mineral salts, and vitamins). The BIENESTAR ANIMAL division focuses on Cosméticos (cosmetics/hygiene products) for companion animals. The company serves both Animales de Compañía (companion animals) and Animales de Producción (production animals) segments, with products available in various presentations and sizes. Notable products include AD3E MICROSULES vitamins, DICLOMIC/BUTAMIC anti-inflammatory line, IVERMIC antiparasitic products, KENOCIDIN/KENOPURE milking hygiene line, SINCROMIC reproduction hormones, and forage seeds like ALTO RYEGRASS INGLES PERENNE.

Differentiator

Problem solved

Functional benefit

Products and services

• Fármacos (Veterinary Pharmaceuticals)
• Biológicos (Veterinary Biologicals) Biological veterinary products including vaccines for animal health and disease prevention across production and companion animal categories.
• Higiene de Ordeño (Milking Hygiene) Milking hygiene and milk quality control products for dairy operations, including teat sealers, pre-sealers, CCS equipment, and somatic cell count (CMT) reagents.
• Reproducción Animal (Animal Reproduction) Animal reproduction products including reproductive hormones and cryogenic tanks for semen storage, supporting herd breeding management.
• Aditivo (Nutritional Additives) Nutritional additives for animal feed including anticetogenics, immunoglobulins, yeasts, vitamins, flavonoids, and mycotoxin sequestrants to support animal metabolic and immune function.
• Semillas de Forrajes (Forage Seeds) Forage seeds for different climates including temperate-cold climate varieties (e.g. English perennial ryegrass) and tropical varieties (e.g. brachiaria, panicum), sold in 1kg packages.
• Suplementos (Animal Supplements) Animal nutrition supplements including milk substitutes, mineral salts, rehydrants, silo inoculants, vitamins, and reconstituents (e.g. AD3E MICROSULES injectable vitamins, SELCONZINC), as well as joint health chondroprotectors for companion animals.

Quantifiable outcome

• Shipments to entire Peru coverage

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Elanco Animal Health: Major global animal health company with strong livestock and companion animal portfolios, including parasiticides and nutritional products. Compares to TOTALVET across multiple product categories the company distributes.
• Virbac: Global veterinary pharmaceutical company specializing in livestock and companion animal health products. Comparable to TOTALVET in pharma, parasiticides, and biologicals categories.
• Ceva Santé Animale: Multinational animal health company focused on pharmaceuticals, vaccines, and reproduction products, with growing Latin American operations. Overlaps with TOTALVET in reproduction hormones, vaccines, and pharma.
• MSD Animal Health (Merck Animal Health): Global animal health division of Merck offering vaccines, anti-infectives, and reproduction products. Directly competes with TOTALVET's pharmaceutical and biologicals categories in Peru and across Latin America.
• Zoetis: Global leader in animal health pharmaceuticals, vaccines, and diagnostics, including dedicated livestock and companion animal product lines. Highly comparable to TOTALVET as a competitor and supplier dynamic in the Peruvian veterinary market, especially in pharmaceuticals and vaccines.
• Phibro Animal Health: Global animal health and nutrition company focused on livestock producers, including parasiticides, vaccines, and nutritional specialties. Comparable to TOTALVET's livestock-focused product mix and producer customer base.
• Boehringer Ingelheim Animal Health: Major animal health player with vaccines, parasiticides, and therapeutics for production and companion animals. Overlaps significantly with TOTALVET's Salud and Bienestar Animal divisions.

Direct peers

• Farmagro: Peruvian animal health and crop protection distributor with a wide range of veterinary products for livestock producers. Operates in the same domestic market with a comparable product portfolio and customer base.
• Agrovet Market: Peruvian veterinary pharmaceutical distributor serving both production and companion animals with a broad catalog. The closest direct peer to TOTALVET in market, product range, and GTM in Peru.

Regional players

• Bimeda: Global veterinary pharmaceutical manufacturer and distributor with strong presence in Latin America and a focus on livestock generics and specialty products. Comparable to TOTALVET in product categories and pricing positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/TotalvetSac
• Instagraminstagram.com/totalvetsac
• LinkedInlinkedin.com/company/totalvet-sac

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TOTALVET