在路上商旅
在路上商旅 is a Beijing-based corporate Travel Management Company (TMC) serving medium and large Chinese enterprises with an integrated online business travel platform (PC, WeChat H5, mobile app) plus API/SSO integration into client expense and ERP systems, offering flight, hotel, train, visa, and MICE bookings across credit, prepaid, online, and UATP settlement modes.
- Company typePrivate
- Founded-
- HeadquartersBeijing, China
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 在路上商旅 does
在路上商旅 (OTW, legally 在路上（北京）科技有限公司, "On The Way Business Travel") is a Beijing-headquartered private Travel Management Company (TMC) founded in 2010, serving medium and large Chinese enterprises with centralized business travel booking and management. The company addresses fragmented corporate travel spend by offering an integrated platform for domestic and international flight, hotel, train, car rental, and visa bookings, supplemented by MICE services, hosted airline/hotel agreement management, and recurring data analytics reporting. Its stated value proposition is a 30% reduction in enterprise travel costs through policy compliance and centralized procurement.
The proprietary technology stack centers on the Online Business Travel System (在线差旅系统), delivered through three client surfaces: a PC web portal (otw.cn), an H5 interface inside a WeChat service account, and a native iOS/Android app. Enterprise integration is provided via standard APIs and single sign-on (SSO) connecting the TMC to client expense control, reimbursement, and ERP systems; an open platform (open.otw.cn) supports additional third-party extensions. A 7x24 call center (400-810-9777) handles complex and offline bookings. Settlement is flexible across four modes — credit (授信), prepaid deposit (预存, with an 80% usage alert), per-transaction online payment, and UATP card — with a 0.1% per-day late-payment penalty.
Revenue is generated primarily through transaction commissions and service fees on bookings of travel inventory sourced from airlines, hotels, and other suppliers (transaction fee model), with additional fees from MICE bookings, hosted agreement management, and analytics reporting (professional services). The company sells to enterprise corporate clients exclusively in mainland China through a combination of digital self-service, enterprise system integration, and inside-sales telephone support; no public pricing is disclosed and pricing is determined per client agreement. With 44 employees, a single Beijing headquarters, ISO9001 certification, and no disclosed funding, ownership changes, or named enterprise logos, 在路上商旅 operates as an independent, privately-held TMC focused on the domestic Chinese corporate travel market.
在路上商旅 firmographics
Firmographics- Name
- 在路上商旅
- Legal name
- 在路上（北京）科技有限公司
- Website
- https://t.otw.cn
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 在路上商旅 is a Beijing-based corporate Travel Management Company (TMC) serving medium and large Chinese enterprises with an integrated online business travel platform (PC, WeChat H5, mobile app) plus API/SSO integration into client expense and ERP systems, offering flight, hotel, train, visa, and MICE bookings across credit, prepaid, online, and UATP settlement modes.
- Ownership category
- akta.pro rank
在路上商旅 industry classification
Industry- Product category
- Corporate Travel Management
- NAICS
- Travel Agencies (56151)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Full-Service Corporate Travel Management Companies (Global/Regional TMCs) (THACAAAA)
- akta.pro secondary industries
- Full-Service Corporate TMCs (End-to-End Managed Travel) (THAKACAA), Corporate Booking Platforms & Online TMCs (THAKAAAG), Events-Integrated Corporate Travel (TMCs with Meetings/Groups) (THACAAAH), Corporate Travel Consulting, Policy & Program Optimization (THAKACAL)
Keywords
Where 在路上商旅 is headquartered
LocationHeadquarters
- HQ city
- Beijing
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
在路上商旅 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Travel Booking Transaction Services: Revenue generated from commissions and service fees on bookings of domestic/international flights, hotels, trains, car rentals, and visas. Multiple settlement modes available to enterprise clients: credit line, prepaid deposit, online payment, and UATP card settlement. The platform serves as intermediary between corporate clients and travel suppliers (airlines, hotels, etc.).
- Enterprise Service Fees: Service fees for MICE (meetings, incentives, conferences, exhibitions) bookings, travel policy advisory, airline/hotel agreement management, and periodic data analytics/management reporting services provided to enterprise clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Enterprise credit settlement (授信结算) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
在路上商旅 product offering
Product offeringCore offering
在路上商旅 operates as a professional corporate Travel Management Company (TMC) providing an integrated online business travel management platform. Enterprise employees can search, book, modify, and cancel domestic/international flights, hotels, trains, car rentals, and visas via PC web (otw.cn), H5 WeChat, or mobile APP. The platform integrates with client expense control, reimbursement, and ERP systems through SSO and standard APIs, and is complemented by 7x24 call center support, MICE booking, data analytics reporting, and travel agreement hosting services.
Product overview
在路上商旅 operates as a comprehensive Travel Management Company (TMC) offering an integrated business travel management platform. The core product is the Online Business Travel System (在线差旅系统), accessible via PC web (otw.cn), H5 mobile web (WeChat), and mobile app. The platform is complemented by additional services including SSO integration with enterprise expense control and ERP systems, 24/7 call center support, travel data analytics reporting, and MICE services. Customers can choose from multiple service delivery modes: online self-service booking, SSO integration, API integration, or call center support. Settlement options include credit terms, pre-deposit, online payment, and UATP card payments.
Differentiator
Problem solved
Functional benefit
Products and services
- 在线差旅系统 (Online Business Travel System)
- 呼叫中心服务 (Call Center Service)
Quantifiable outcome
- Helps enterprises save 30% on travel costs
Companies that use 在路上商旅
Customer profileSegments1 record
Ideal customer profiles1 record
在路上商旅 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
在路上商旅 partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
在路上商旅 competitors and assessment
Company assessmentBroad incumbents
- BCD Travel: Global corporate travel management company serving mid-to-large enterprises with booking, policy, expense, and duty-of-care capabilities, broader geographic reach than OTW.
- SAP Concur: Enterprise travel, expense, and invoice management SaaS platform; comparable on the expense/ERP integration layer OTW sells, though broader in product scope and globally scaled.
- American Express Global Business Travel (Amex GBT): Global full-service TMC offering corporate travel, meetings, and expense solutions to multinational enterprises; comparable full-service model though much larger geographic and account footprint.
- CWT (now part of CWT/BCD lineage): Long-standing global corporate travel management company providing full-service TMC, meetings, and consulting to enterprise clients, operating at significantly larger scale than OTW.
- Corporate Travel Management (CTM): APAC-headquartered global TMC with strong presence in Australia/Asia; comparable full-service TMC model serving enterprise clients, with materially larger scale and regional footprint than OTW.
Emerging players
- Didi Enterprise (滴滴企业版): China-focused enterprise ground transportation management platform from Didi; partial overlap with OTW's car rental/ground transport component but narrower scope (no air/hotel).
Direct peers
- MayAir Business Travel (美亚商旅): Independent Chinese TMC focused on corporate flight and hotel booking with policy control, similar SME-scale positioning and product mix to OTW.
- Ctrip Business Travel (携程商旅): Leading Chinese corporate travel management platform operated by Ctrip/Trip.com Group; directly competes with OTW in the same enterprise TMC space with full-service booking, policy control, expense integration, and 24/7 support.
- Fliggy Corporate Travel (飞猪商旅): Alibaba's Fliggy corporate travel offering combining OTA-scale inventory with enterprise booking, policy compliance, and Alipay/expense system integration.
- Tongcheng Business Travel (同程商旅): Tongcheng Travel's corporate travel arm offering full-service TMC booking, MICE, expense integration, and enterprise account management to Chinese corporate clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
在路上商旅 social profiles
Digital presence在路上商旅 compliance and trust
Trust signalCompliance1 record
在路上商旅 financial estimates
Financial estimateRevenue estimate
Valuation estimate
在路上商旅 leadership team
Management profileNumber of profiles
在路上商旅 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
在路上商旅 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 在路上商旅
What does 在路上商旅 do?
在路上商旅 operates as a professional corporate Travel Management Company (TMC) providing an integrated online business travel management platform. Enterprise employees can search, book, modify, and cancel domestic/international flights, hotels, trains, car rentals, and visas via PC web (otw.cn), H5 WeChat, or mobile APP. The platform integrates with client expense control, reimbursement, and ERP systems through SSO and standard APIs, and is complemented by 7x24 call center support, MICE booking, data analytics reporting, and travel agreement hosting services.
Is 在路上商旅 a public or private company?
在路上商旅 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 在路上商旅 founded?
在路上商旅 was founded in -1. It employs 11 to 50 people.
Where is 在路上商旅 based?
在路上商旅 is headquartered in Beijing, China, in the Asia region.
How does 在路上商旅 make money?
Two revenue lines are on record. Travel Booking Transaction Services are the primary driver. The others are enterprise Service Fees.
Who are 在路上商旅's main competitors?
Broad incumbents on record are BCD Travel, SAP Concur, American Express Global Business Travel (Amex GBT), CWT (now part of CWT/BCD lineage) and Corporate Travel Management (CTM). Didi Enterprise (滴滴企业版) is listed as an emerging player. Direct peers are MayAir Business Travel (美亚商旅), Ctrip Business Travel (携程商旅), Fliggy Corporate Travel (飞猪商旅) and Tongcheng Business Travel (同程商旅).
Does 在路上商旅 have an API?
Yes. 在路上商旅 provides standard API interfaces for enterprise customers to integrate with their business travel management platform. The API allows customers to connect travel services and enables their travel products to be displayed alongside other business travel service providers for competitive bidding purposes. API integration is offered as one of the service delivery methods alongside online self-service, SSO, and call center options.
What industry is 在路上商旅 in?
在路上商旅's product category is Corporate Travel Management. Its primary akta.pro industry code is THACAAAA, Full-Service Corporate Travel Management Companies (Global/Regional TMCs), with a secondary code of THAKACAA, Full-Service Corporate TMCs (End-to-End Managed Travel). Its NAICS code is 56151 and its SIC code is 4700.